| | | No Comment |  Keeping up with the light speed innovations populating cyberspace requires constant learning and updating of skills - that most of us got more than 20 years ago in a real-time world that was still excited about the development of the fax machine to replace telexes! With more acronyms and concepts than a Government strategy document, the Internet is making careers redundant. An industry that will face the greatest ethical challenges and credibility crisis is public relations. In the way that citizen journalism is challenging mainstream media, the next generation Internet, Web 2.0, has changed the rules forever for the communications professional. Some predict latest developments will kill off the PR industry, while others believe it's the best thing that has ever happened. Bizcommunity.com's international correspondent and resident online expert on the future of public relations, Sally Falkow, will be in South Africa next month to present sessions at the Web PR 2.0 seminars in Cape Town on 26 February; Durban 28 February; and Johannesburg 2 March. Quirk eMarketing is a sponsor and fellow presenter, and Bizcommunity.com is the media partner. Yours truly will be MC-ing this long-anticipated cutting-edge event for the South African PR industry, which will hopefully start the conversation in South Africa about the evolution of public relations in the Connected Economy. To book, click here.
Enjoy! Louise Marsland, editor, editor@bizcommunity.com
| | Headlines | TBWA crowned Global Agency of the Year
Media24 takes Drive Out for a spin
Apple iPhone neglects the killer app
Coping in a world of constant connectivity
Anti-Telkom ads run today
Call for SA entries to global B2B media awards
Deloitte releases telecoms trends for 2007
CK Prahalad to speak live in Joburg
Primedia Unlimited buys Mamba Media
Zico acquires Outdoor Network
Deloitte releases media trends for 2007
Gunn Report ranks Egg Films yet again
New PICA chairperson to reform magazine awards
Ad to challenge telecoms status quo
ASA takes to the airwaves
Kalahari.net scoops e-commerce award
All I wanted for Christmas was...
Call for resources for media development in Africa
Mkhondo to head up Ogilvy PR
PRISA hosts 4th World PR Festival in Cape Town
FCB MD Morley resigns
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Marketing | | MTV and Body Shop partnership for Africa
A global philanthropic partnership between MTV and The Body Shop to benefit Africa is being announced internationally on Tuesday, 23 January 2007. The announcement will be made by Bill Roedy, vice chairman, MTV Networks and Anita Roddick, Dame and founder of The Body Shop, in a global teleconference call hosted by MTV Networks International and The Body Shop to announce this unprecedented campaign.
CK Prahalad to speak live in Joburg
Global Leaders will be presenting leading business strategist CK Prahalad at Gallagher Estate, Johannesburg on 27 March 2007. Best known for creating the concept of core competencies, Prahalad is widely acknowledged as one of the world's most significant forces in corporate thinking.
Making the switch to 10-digit dialling
South Africa, whose communications technology lags behind other developed nations, is taking a step in the right direction by complying with international standards but the change to the 10-digit dialling will hugely impact companies running switchboards with international call barring. This is according to Cherry Allen, MD of Hymax Solutions.
Generation G: why these kids are better managers than us
[Sid Peimer] Asked what he would do with the US$12 000 prize he won in a National Spelling Bee, the thirteen-year-old winner proclaimed, "I'm going to buy a lot of video games. Like, a lot." The effect of playing video games may have surprising results. For one, they probably don't affect spelling.
You CAN use marketing to change the world
[Janice Roberts] Imagine a world where there's no disease, violence or discrimination, where only prosperity and happiness exist. How can this be achieved? Through marketing? The answer is "Yes" - if properly executed, communication can be a powerful instrument for bettering the lives of everyone.
Are your segmentations in danger of becoming as legendary as NASA's space pen? - Knowledge Factory
Over-complication is a common cause of segmentation failures, according to marketing insight company Knowledge Factory, which urges firms to adopt a 'down-to-earth' approach.
Is 'one size fits all' approach to segmentation reducing its usefulness? - Knowledge Factory
Market segmentation exercises regularly fail to deliver meaningful results because they are misapplied. That's the message from local marketing insight services company, Knowledge Factory, and it has recently been substantiated by research presented in the February 2006 Harvard Business Review.
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Advanced Marketing Masterclasses with:
- Europe's number one marketing strategist
- the world's leading authority on Key Account Management
- one of the top six marketing gurus in the world.
For details visit: http://www.sbs.co.za/amm2007
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Advertising | | TBWA crowned Global Agency of the Year
TBWA was recently selected as the Global Agency of the Year, according to Adweek. This accolade comes in recognition of its enviable work, solid growth and its blossoming into a formidable global network.
Anti-Telkom ads run today
Angry consumers have published a full page advert in the Mail & Guardian today, Friday, 19 January 2007, calling for reform in the telecommunications sector in South Africa. The advert campaign is led by the Telecommunications Action Group (TAG).
Student delegate package for 2007 Cannes Lions
Beginning this year, the Cannes Lions International Advertising Festival is offering a student delegate programme which will enable business colleges and universities to send their students to Cannes for the week to take advantage of the many opportunities the festival has to offer.
Primedia Unlimited buys Mamba Media
 Primedia Unlimited has added an eighth new-media company to its expanding group of alternative media offerings. The group already consists of Primall Media; The Letter Corporation; Wideopen Platform; Primestars Marketing; X/procure® Software; Forecourt Media; Icon Media - and now Mamba Media.
Registration for 2007 Cannes Lions now open
Delegate and media registration for the 54th Cannes Lions International Advertising Festival has opened, according to Independent Newspapers, the official South African representative of the festival. This year, the festival takes place 17 - 23 June in Cannes, France.
Ad to challenge telecoms status quo
In a campaign led by the Telecommunications Action Group (TAG), frustrated South Africans will be publishing a full page advert in the national Mail & Guardian on Friday, 19 January 2006, highlighting the cost of telecommunications in South Africa. The advert calls on all consumers to take action to challenge the telecoms status quo.
ASA takes to the airwaves
Starting this week Thursday 18 January 2007, the Advertising Standards Authority (ASA) of South Africa will be hosting a talk show on Radio Today every Thursday at 1pm. The show forms part of the authority's ongoing efforts to ensure that its rules and decisions are transparent and accessible.
2006 Cannes screenings in SA next week
Independent Newspaper Company (The Inc) and Popcorn Cinema Advertising Sales are partnering to screen the 2006 Cannes International Advertising Festival in South Africa next week as part of an ongoing strategy to promote Cannes Lions locally. According to The Inc, the Cannes Lions representative for SA, the awards and screenings will be in Johannesburg, Durban and Cape Town.
Mkhondo to head up Ogilvy PR
 Rich Mkhondo has been appointed MD of Ogilvy Public Relations, which specialises in health, medical and technological, brand marketing and corporate and financial communications. Mkhondo's experience includes several years as a hard core journalist and editor before moving into corporate communications and marketing.
Ad industry challenges for 2007
[Chris Moerdyk] The start of a new year is always a good time to reflect on and prepare for the challenges that lie ahead. And for the South African advertising industry, the message seems to be the same this year has it has been for the past two or three.
Joe Public successfully navigates Braza Restaurant brand - Joe Public
 When the market leading franchise team behind the Ocean Basket brand set about launching a new restaurant concept, they tasked long-term partners Joe Public to ignite a brand identity. The agency set about building a visual theme around the concept of discovery for the Portuguese restaurant chain.
FCB Johannesburg's Xmas Party for disadvantaged children a great success - FCB South Africa
 FCB Johannesburg hosted a Christmas party last year for the children of Hugh's Haven, the childcare centre the agency has 'adopted' as part of its corporate social outreach programme.
FCB campaign receives international recognition
A mixed media campaign for a SABC Radio Winter sales drive last year, created by FCB Impact 361 Johannesburg, a division of FCB South Africa, will be receiving a second place certificate for outstanding creativity at the 36th International Mobius Advertising Awards Competition in California, USA, next month. The multi-level campaign, created by Marthinus Duckitt, Pippa Capstick and Jenny Van Blerk, imagined what would happen when the majority of South Africans were left out of a winter radio media plan.
Advertising de-cluttering taking off at airports
In line with international strategies toward the improvement of airport design, and the enhancement of the customer experience, ACSA and Clear Channel Outdoor have embarked on an advertising de-cluttering programme at all ACSA domestic and international airports. As part of this process, Clear Channel has consolidated several billboards within the airports and developed gantry billboards at entrances and exits, beginning with George Airport. A suite of different-sized advertising formats is still available at all passenger and visitor touch-points, catering for those brands with a smaller budget.
FCB MD Morley resigns
Godfrey Morley, FCB South Africa's Group MD, is leaving the group to take up an 'offer that he could not refuse'. A successor is expected to be announced shortly.
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| | Branding | | | Idea Engineers will grow your brand, reputation & business. | |  |
| | | The iPhones, iPains and iProblems
[Naseem Javed] The appendage of the letter "i" to a word as an aim to create an icon is silly... momentary, short-term fame and glory may be possible, but to create a long-lasting, global, iconic mark is very doubtful. What makes an icon is also the exclusive longevity of its unique name, and for that reason, you have examples of Rolex and not iWatch, Panasonic and not iTV.
Wealth of experience and young talent enriches iKineo - iKineo
2007 bodes well for iKineo, as 2006 saw the seasoned 1-to-1 marketing and brand activation firm attract both talented and experienced new additions to its team.
Red Rocket wins Imperial Bank Property Finance account - Red Rocket
Red Rocket Design & Advertising was recently appointed by Imperial Bank Property Finance to handle its branding and marketing needs, following a three-way pitch.
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CRM | | Where do you stand when it comes to customer service? - Terrapinn
How do we create customer loyalty platforms that will re-shape our organisations and encourage long-term loyalty in our best customers? Attending Customer Management World Africa 2007 is the first step in transforming your company strategy and making your presence in this industry known.
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| | Digital | | | Ensight - The Smarter eMarketing Solution | |  |
| | | Coping in a world of constant connectivity
 [Teryl Schroenn] The fact that information and communication technology (ICT) has revolutionised the workplace is no secret. Companies, for the most part, continue to embrace technology and decision makers now operate in accordance with an e-strategy. The question, however, on the lips of both employers and employees is whether corporate South Africa has really succeeded in achieving balance between people, processes and technology.
Kalahari.net scoops e-commerce award
After almost 10 000 votes by the public and voting by the judges, Kalahari.net has been crowned the best e-commerce store in South Africa's first E-Commerce Awards. With the awards covering 19 categories ranging from best auction website to best e-commerce enabler, Kalahari.net walked away with five awards. Second was eDreams, a newbie e-commerce store in 2006, with three awards.
Levi's Pocket Blue Film Festival at Vida e Caffe - iKineo
Last month saw the debut of the Levi's Pocket Blue Film Festival screened at selected Vida e Caffes in Cape Town and Johannesburg. This fashion film exhibition, co-ordinated by iKineo together with CapsuleCreative, challenged acclaimed and emerging South African filmmakers and fashion photographers to make short fashion-inspired films shot entirely on the Nokia N93 cellphone.
Aqua Online retains prestigious BMW account - Aqua Online
 BMW South Africa recently put its digital and direct agency business out to pitch in terms of its global policy of a compulsory three year pitch for all agencies. Incumbent agency Aqua Online was eventually awarded the drive home and will retain the brand for another three years.
Better TV, faster networks - Digicape Apple Centre
While Macworld was dominated by the launch of the revolutionary new iPhone mobile phone, two other great products were introduced: AppleTV and Airport Extreme. Apple TV creates a no-hassle, wireless media centre at home, while Airport Extreme brings "blazingly fast" wireless networking to the home or office.
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| | Education and Training | |  |
| | | Study for a career in new media with NEMISA
It's that time of the year again, when matriculants and their parents, results in their hands, are asking, "What next?" Our world is increasingly electronic - and a new media development industry has emerged to supply a hungry world's electronic needs. If you're creative, artistic and interested in media, you might want to consider a career in new media.
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| | Eventing | |  |
| | | Martinengo to co-host with Jeremy Clarkson
Motoring guru Jeremy Clarkson isn't going to have it all his own way at this year's MPH '07: local celebrity and motoring enthusiast Sasha Martinengo, as well as Top Gear host Richard Hammond, are joining the show team.
Don't leave your risk management to autopilot - Terrapinn
Is your company ready for the inevitable? Do you have sufficient processes in place should some crises occur? If risk management is not one of your company's fortes, then join us at Enterprise Risk Management Africa 2007, where leading experts get together and share their knowledge and develop new and innovative solutions for their risk management problems.
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Exhibitions | | New corporate identity for IDG - IDG Group
 IDG, the national exhibition stand, display and event specialist, has adopted a new image, executed by Cape Town-based design and advertising agency Hero Design.
EXSA cautions exhibitors to use EXSA members only - EXSA
In response to the recent article regarding an exhibition closing its doors several days earlier than expected, the Exhibition Association of Southern Africa (EXSA) again reiterates the importance of using EXSA members only.
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Magazines | | Media24 takes Drive Out for a spin
 Media24 has purchased Drive Out, a magazine from the New Media Publishing stable, it was announced on Friday, 19 January 2007. The 4x4 lifestyle magazine will now join Media24's travel and outdoor division and fall under the direction of award-winning editor Bun Booyens.
New PICA chairperson to reform magazine awards
[Issa Sikiti da Silva] Media24 special projects manager for magazines, Desiré du Plessis, has been appointed Magazine Publishers' Association of SA (MPASA) Pica Magazine Awards chairperson for 2007. With Mondi having withdrawn its sponsorship of the prestigious Mondi magazine journalism awards last year, her first task will be the integration of the Mondi awards into the Sappi Pica magazine publishing awards this year.
New golfing mag for women
 From the editors of Golf Digest comes a bi-annual magazine for South African women golfers. Golf For Women, a licensed publication from the US, will be available to subscribers of Shape magazine, bagged free with the April issue, and also available as a stand-alone magazine at over 200 golf courses countrywide.
Early bird discounts for digital magazine media conference
Never before has digital media played such a fundamental role in successful magazine publishing. It is here and here to stay, but as a publisher, how do you really master your strategies for digital success? The first global Digital Magazine Media 2.0 Conference, taking place at the Hanover Congress Centrum in Germany, 14 - 15 March 2007, will tackle these issues, and early bird bookings end on 22 January 2007.
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| | Media | | | Recruitment - Advertising, Marketing, Public Relations, Media Sales | |  |
| | | Freelancer directory signs up 1000th member
 Freelancentral, the online directory of freelancers in South Africa's marketing and creative industries, signed up its 1000th member just after Christmas, "something we are really pleased about as we are increasingly able to offer clients a wide and talented range of freelancers," says Jo Duxbury of Freelancentral.
Call for SA entries to global B2B media awards
CLEVELAND, OHIO: The 2007 premier global business-to-business publishing awards, the Tabbies, have opened the 'Call for Entries'. Awards President, Paul J Heney, speaking from Cleveland, Ohio, told Bizcommunity.com that he is particularly keen for South African publishers to enter.
Online entertainment brands form content partnership
South African Internet portal iafrica.com, independent television website TVSA.co.za and community blogging site TashiTagg.com have joined forces in a strategic three-way partnership as of mid-January 2007. iafrica.com will provide news feeds for TashiTagg.com in a wide variety of categories, while TVSA will provide iafrica.com with exclusive television content.
The rising status of citizen journalism
Editors Weblog reports that not only did The Washington Post invite local bloggers to its headquarters recently to discuss how they could contribute, next week, two of the 100 press seats at the trial of the US vice president's former chief of staff will be taken by bloggers and the BBC is planning to make its in-house journalism training website more open to the public.
Deloitte releases media trends for 2007
The Technology, Media and Telecommunications (TMT) practice at Deloitte earlier this week announced its predictions for the media sector for 2007, forecasting that social networking sites will tap into a larger profitable market by charging for privacy. Two other key trends are tax in the virtual world and that video on demand may leave you waiting.
Call for resources for media development in Africa
NAIROBI: The media in much of Africa is neither strong enough nor independent enough to fulfil its role as the fourth estate, and current efforts by donors and media development organisations to build the capacity of the sector are fragmented and require much better co-ordination. This is a key finding of a comprehensive survey of media in sub-Saharan Africa, in which there was widespread consensus on the importance of media for governance, social and economic development.
SA to host world summit on media for children
South Africa will be hosting the fifth World Summit on Media for Children (5WSMC), 24 - 28 March 2007, around the key theme "Media as a tool for global peace and democracy", and a press briefing is being held in Alexandra Township, Johannesburg, on Thursday, 18 January, 11am - 3pm.
MSA strengthens international offering - Monitoring South Africa
Monitoring South Africa (MSA) now offers a same-day international media monitoring service through an agreement with NewspaperDirect South Africa, the local license partner of NewspaperDirect, the Canadian-based world leader in digital newspaper distribution.
FIPP Congress extends early bird discount
The "early bird" registration deadline for the 36th FIPP World Magazine Congress, 13 - 15 May 2007, in Beijing, China has been extended until 31 January 2007. This is due to technical problems as a result of damage to the Internet link between the Chinese mainland and foreign countries following an earthquake in Taiwan. In the meantime, the order form can be downloaded here and faxed back +86 10 6430 1108 (China). The online link is www.fipp36china.com.
Acting chief for ICASA
Stan Mamaregane has been appointed as acting chief executive of the Independent Communications Authority of SA (ICASA), writes Business Report. This follows the resignation of Jackie Manche on 22 December 2006, who left before the disciplinary hearing concerning allegations of violating the Public Management Act could be finalised. For more, click here.
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Mobile | | Apple iPhone neglects the killer app
[Harry Trisos] Whilst Apple has bundled features together on its iPhone, and they are sexy features at that, it seems to me that the company did not take adequate account of the killer app of mobiles...SMS.
Interconnection: the key to unlocking telecoms markets
[Jaco Voigt] One of the most important reasons we're waiting so long to see the benefits of deregulation in South Africa's telecoms marketplace is that interconnection, the glue that makes all the different telecoms networks stick together, is legally, financially and technically a difficult and complicated process. Fortunately, the basic concept at least is easy to explain.
Mobile is for everyone, including the aged
[Harry Trisos] The rousing tune of 'Toreador' from Bizet's opera Carmen hit the patrons at the Artist's Café in Clarens with real-tone 'outdoor' force. They froze, casting glances left and right. Were they expecting the bullfighter and his retinue to make a grand entrance to the premises, rather than searching for the offending device?
Apple shows mobile phone companies how it's done - Digicape Apple Centre
The Apple iPhone was launched to Mac enthusiasts at Macworld on 12 January 2007. The device is intended to revolutionise the mobile phone and once again disrupt entire industries, just as Apple did with the Macintosh in the '80s and the iPod in the first years of this decade.
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| | Newspapers | |  |
| | | Beeld interacts with student readers on the beach - Beeld
 Over the recent festive season and during Student Week, daily Afrikaans newspaper Beeld dispatched funky, young promoters to Margate's beaches to directly interact with its target student market and keep the brand top of mind.
Record-breaking year for newspaper fund
The Herald's Christmas Cheer Fund collected R740 000 in 2006, the first time it has risen above R700 000 and exceeding the recording-breaking 2005 collection of R634 142 by 16.2%. Close on 200 charity and other community care organisations will benefit from the Eastern Cape's generosity.
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Online Media | | The benefits of social media optimisation
[Gino Cosme] We've all heard of SEO, the practise of optimising a website for reasons of attracting targeted search engine traffic. But a similarly important practise of website optimisation is taking shape. What am I talking about? SMO or social media optimisation, of course.
Deloitte releases telecoms trends for 2007
The Technology, Media and Telecommunications (TMT) practice at Deloitte, which released its predictions for the telecoms sector for 2007 earlier this week, is forecasting three key trends: the Internet without the PC, paying for pipespace and large profits in small applications.
Ananzi hits target with DART - Ananzi
South African search engine and information portal, Ananzi.co.za, recently became one of the first online media owners in South Africa to make use of DoubleClick's DART For Publishers (DFP) system, thanks to global online technology service provider Acceleration.
Free net TV from Skype founders
IOL Technology reports that the founders of Skype are trialing a free online television service that is supposed to be a "'piracy-proof' Internet platform based on the open-source Mozilla web browser... crafted to guarantee copyright protection for creators and owners of content, according to its founders." For more, click here.
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| | Out Of Home | |  |
| | | Zico acquires Outdoor Network
Zungu Investments Company (Zico) has concluded a R140 million deal towards the acquisition of Outdoor Network, with Zico now holding a 50% controlling interest, Sanlam 40% and Outdoor Network's senior management 10%. The announcement was made yesterday, Wednesday, 17 January 2007.
Increased interest in outdoor marketing
"It is apparent that the out of home advertising industry is drawing more and more marketing categories into using the billboard media platform," says Mark Mac Donnell, Primedia Outdoor's sales and marketing director. "It is clear that there is an increased interest and demand for outdoor, and we are beginning to see the appearance of non-traditional outdoor brands."
Indiza Media wins acclaimed ACSA Feather Award - Primedia Outdoor
 At the annual Feather Awards held in December 2006, Airports Company South Africa (ACSA) honoured service providers who contributed most favourably to the effective management of the airports during 2006. For advertising contractors, there is only one award and Indiza Media, a subsidiary of Primedia Outdoor, received the Advertising Concessionaire Feather Award.
Graffiti gets into a twist with new Smirnoff-branded London cabs - Graffiti
 To tie in with the launch of the new Smirnoff Twist Vodka drink, vehicle branding and taxi media specialist Graffiti was commissioned by Brandhouse to brand 10 London Taxi Cabs as part of a nationwide awareness campaign.
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Printing | | Walking on Air by Colleen Matthews - STE Publishers
 STE Publishers has just published Walking on Air by Colleen Matthews, the story of her father, John Matthews, a member of the South African Communist Party and one of the activists prosecuted in the 'mini Rivonia Trial' of 1964.
Shadow People by Shunna Pillay - STE Publishers
 STE Publishers has just published Shadow People by Shunna Pillay. Written by one of music's most promising stars, Shadow People provides a unique and authentic portrait of Durban, Cape Town's District Six and Jo'burg's Sophiatown exactly fifty years ago.
International award for Sappi calendar
Troika Imagineering Works has been honoured with a Bronze medal for its 2007 Sappi Calendar at the recent 2007 Stuttgart Calendar Show, the only South African entrant to take home one of 60 medals awarded out of a pool of 1700 entries from around the world. The calendar, which carries forward the Sappi tradition of showcasing the work of master craftsmen on Sappi paper, features a discerning user of coated fine paper - the photographer. Troika's entry was sponsored by Papersmith & Son, which has co-ordinated SA participation in the event for the past seven years.
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Production | | Gunn Report ranks Egg Films yet again
Cape Town production company, Egg Films, has been included in the Gunn Report's Top 25 most awarded production companies for 2006. Egg is the only South African production house to be included in the 2006 Report, with this being the second year that it has made it into the Top 25.
Yoli Mes is on a mission: destination Terraplane - Terraplane
 Yoli Mes and Linda Bogle have taken executive producer roles at Terraplane, while Ann Roberts moves to Terraplane content and new media.
Sylver's Lizelle Wagner acts responsibly for Ogilvy and SAB - Sylver
 Lizelle's distinctive hand at directing delivers a cutting edge South African look in this commanding commercial for SAB's corporate responsibility campaign.
Life for Terraplane's John Barker - Terraplane
 John Barker, whose independent film Bunny Chow won the Lionel Ngakane Award for Most Promising Filmmaker at the Sithengi Awards recently held in Cape Town, is almost a permanent fixture around Terraplane these days, and is broadening his horizons applying his short form aptitude and skit comedy to commercials.
Friezing the future - Frieze Films
 The new Castrol brand ad was shot on location in Cape Town by production company Frieze Films. The commercial depicts a Castrol airstream van emerging from a high-tech sci-fi style hangar in a desolate desert landscape to cross inhospitable terrain in a superhero role.
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| | Public Relations | |  |
| | | Call for entries to IABC Gold Quill Awards
Communicators still have time to enter for the 2007 International Association of Business Communicators (IABC) Gold Quill Awards, recognised as the global benchmark of business communications excellence, as the deadline for entries is 8 February 2007. Last year, there were three South African winners.
Enterprise RSS feeds - a viable messaging medium
[Sally Falkow] The days when a static business website or a mass media press release could attract visitors and customers are long gone. The use of RSS and social bookmarking sites to manage and organise news and information is on the rise and marketers need to create RSS feeds offering content that attracts visitors and subscribers.
PRISA hosts 4th World PR Festival in Cape Town
The Institute for Public Relations and Communication Management in Southern Africa (PRISA) will be presenting the fourth World Public Relations Festival (4th WPRF) - a first for South Africa - on behalf of the Global Alliance for Public Relations and Communication Management (GA), at the Arabella Sheraton Grand Hotel in Cape Town, May 13 - 15 2007.
The Write Co moves to Cape Town for marketing and PR courses - The Write Co
The Write Co is coming to Cape Town in 2007 to run its Global PR Plan and The Power of the Press Release workshops, as well as its Writers Write Course, which has seen 20 graduates published.
Livewired opens its doors in the Mother City - Livewired Communications
 One of South Africa's leading full service PR agencies is expanding its service offering to the Western Cape. "Livewired Cape Town will provide a full range of services from outsourced marketing management skills, public relations and event management," says Nadia Swift, MD for Livewired Communications Cape Town.
Edwin Cameron and Suresh Roberts read at VC Netwox - Vulindlela Communications
 As part of Vulindlela Communications' 10-year anniversary celebrations, Ronald Suresh Roberts and Supreme Court of Appeal Judge Edwin Cameron will read from their books at VC Netwox Book Club. "We are thrilled to kick-start our 10-year celebrations with these two highly distinguished writers. We hope the public will come out and support our efforts to promote reading," says Pinky Khoabane, MD of Vulindlela.
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| | Radio | |  |
| | | Restaurant reviews on radio
Online restaurant guide Dining-Out, in conjunction with two local radio stations, is facilitating restaurant reviews over the radio. Various celebrities and radio personalities have been eating out at selected restaurants and giving reviews on air.
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| | Recruitment | | | Recruitment - Advertising, Marketing, Public Relations, Media Sales | |  |
| | | The mobile nature of job hunting
Cellphone penetration in South Africa is massive and, with the Internet fast becoming the preferred way of searching for career opportunities among job seekers, it makes sense that mobile technology would be the natural extension to online recruitment. So says Inge de Klerk, general sales manager at Job Mail, the dedicated career classifieds which are available online, in print and via mobile.
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| | Research | |  |
| | | Research Surveys bought by international, BEE and management consortium - Research Surveys
Leading South African market research company, Research Surveys, has been bought by a consortium led by one of the world's leading market research groups, TNS, a new BEE partner, Kapela Investment Holdings, and the senior management of Research Surveys.
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Retail | | Should glass recovery and recycling be a retailer imperative?
The Glass Recycling Company is South Africa's new national organisation responsible for facilitating the recovery of waste glass for recycling, endorsed by the Ministry for Environmental Affairs and Tourism. Whether retailers and stockists of glass, and products in glass, should be supporting the initiative, is a question that begs answering.
All I wanted for Christmas was...
[Nick Terry] Picture this: It's the run up to Christmas, customers are in your stores with money to spend, and what's more, if you give them great service, they'll spend more with you and recommend you to others. It's a virtuous circle and all you have to do is get the basics right. Should be easy - a total no-brainer. So why isn't it?
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Sales | | Resolve to succeed in 2007 with or without your New Year's resolutions - CCI Coaching Academy
Now that most offices are back in business, the year has well begun and the holiday is but a memory. If you aiming to increase your sales and reach your market in 2007, why not use the New Year to reinvent the way you deliver your sales pitch?
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| | Sponsorship | |  |
| | | Entries open for 2007 Business Day/BASA Awards
Business sponsors of the arts are invited to enter the 2006 Business Day/BASA Awards for innovative and effective sponsorship of the arts. The closing date for entries is 28 February 2007.
Sweetening fashion at J&B Met
Canderel will be sponsoring the J&B Met fashion segment this year, the low-calorie sweetener announced yesterday, Monday, 15 January 2007. "Following Canderel's successful partnership with the Vodacom Durban July Fashion Experience, sponsorship of the J&B Met Fashion elements is a natural progression for the brand," explains brand manager Deshendri Reddy.
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| | TV | |  |
| | | The price of Sunlight may be coming down but entries have gone through the roof - Red Cherry Television
 Sunlight made use of customised ADS UP top-and-tails for its September - November 2006 campaign to boost awareness of the fact that the price of Sunlight Washing Powder was coming down, and 120 000 SMS entries were received over the campaign period.
Seeing things differently with kids' TV series
Produced for the SABC and the Parliamentary Millennium Project by Cape Town-based company Yellow Horse, Every View Counts is a new weekly series that allows children to imaginatively explore images and discuss ways in which perception and perspectives shape society. Presented by Lesedi Mogoatlhe, Every View Counts will air at 10:30am, SABC2 School TV, on Wednesdays from 24 January 2007 until 28 March 2007.
Dance your way across Africa
Channel O is kicking off the New Year with a dance show contest designed to provide a platform for original freestyle dancers on the continent. The show, hosted by Lungile Radu, begins with preliminary rounds in seven African cities. Two dancers from each city will be selected to compete in the finals in Johannesburg at a later stage, where the 14 finalists will battle it out until only one remains to be crowned Africa's ultimate freestyle dancer. For more info, go to www.channelo.co.za.
New look for educational channel
In collaboration with SABC Education and the Department of Education, televised learning resource Learning Channel has revamped its look and content to reflect South Africa's updated educational curriculum. Supported by a mix of delivery platforms, including web, newspapers, hi-tech audio-visual aids, workbooks and SMS, the new format includes a new 40-minutes youth-specific slot, LC4U, designed to provide FET learners with the skills and information they need as they prepare to venture out into the big wide world. For more info, go to www.learn.co.za.
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Gallery | | The sweet life of summer and Peroni
 
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Golf Digest Awards 2006
 
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More galleries...
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Forums | | Between a rock and a hard place: Telkom and Eskom
"The more of this you read, the more infuriated you'll become". See Anti-Telkom ads run today. What is your view?
Positions for senior creatives
Why are these so scarce? What is your view?
Creative salaries
Why are creatives in this industry being paid so little? What is your view?
Are ad agencies communicating properly?
I have noticed that SOME ads are really entertaining but fail to communicate about the product they are advertising. What is your view?
Other great PR resources
What are some other resources that you like to use in order to network and learn about the industry? What is your view?
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People on the move | | Jeremy Goodall moves to Suburban's Jo'burg office - more infoMelvin Chagonda takes the lead at Primedia @ Home - more infoBoitumelo Mahlaba has been appointed as systems administrator for TGI.Solutio makes a new appointment - more infoFormer news editor joins MBP - more info
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| | Events to diarise | Marketing and selling - Pretoria, 24 January
A one-day seminar about practical marketing and selling. | | | Basic reporting IAJ - Parktown, 29 January
Basic reporting is a foundation course which enables participants to gather information from a range of sources for journalistic purposes. | | | Beginners course for scriptwriters The Writing Studio - Cape Town, 30 January
Within six weeks you will understand the principles of writing for a visual medium and what it takes to be screenwriter. | | | Writing for print IAJ - Parktown, 31 January
This course will enable participants to turn the information they have gathered into journalistic reports for print media. | | | State of marketing in South Africa UNISA - Midrand, 31 January
The state of marketing survey is the first annual survey to get a baseline view of the state of marketing in business in South Africa. | | | Market research and stats techniques for marketing DML Leadership Systems CC - Gauteng, 1 February
A two-day course on the marketing research process. | | | Weekend workshop for independent filmmakers The Writing Studio - Johannesburg, 2 February
The Writing Studio's motivational, inspirational and educational making-a-short-film workshop guides aspirant filmmakers through the process of making a short film, from pre-production to post-production. | | | Basic sub-editing Institute for the Advancement of Journalism - Parktown, 5 February
This one-week practical course is designed for print journalism learners only who are enrolled for learnership or workplace skills programmes related to the national certificate in journalism. | | | Entry-level web development course Working Webs Consulting - Kensington, 5 February
This course covers all HTML fundamentals and vital information that every web designer and developer needs. | | | Strategic brand management IMM Graduate School of Marketing - Cape Town, 6 February
A three-day course on how to build a strong brand management strategy. | | |
| | Upcoming events | HIV / AIDS and the Impact on Business IQPC - Sandton, 22 January Doing business online Britefire - Johannesburg, 22 January Versatile broadcasting Walter Sisulu University - East London, 22 January Professional selling skills - world-class skills AchieveGlobal SA - Cape Town, 22 January The power of the press release The Write Co - Sandton, 22 January Adobe Photoshop, Indesign and Illustrator CS Vega School Joburg - Benmore Road, Sandton, 22 January How to create and maintain your own web site Eridge Marketing - Randburg, 23 January Corporate event management The Hedgehog Event - Johannesburg, 24 January Commercial contracts administration and management IQPC Pty Ltd SA - Johannesburg, 24 January Web project management Britefire - Johannesburg, 24 January | More... Submit an event | | |
| | Jobs offered | Specialising in Media Sales, Advertising
and Marketing placements |  |
| Sales Executive - Johannesburg/Sandton
Experienced experiential marketing sales executive needed to join a well established and highly respected experiential marketing organisation to secure business and manage the account from there on. read more
| Client Service PR - Middle-weight and Senior - Jhb - Northern Suburbs
You have heard it before - corporate positions are a hard find. Why then settle for less? Make the most of your career in one of SA's leading PR consultancies. read more
| DTP Operator - Johannesburg
Advertising agency in Rivonia seeks DTP operator with at least a year's experience to support designer. Preference will be given to candidates with working knowledge of Freehand, Indesign, Photoshop. read more
| Sales Consultants - Johannebsurg
Well established and successful signage and design firm, E.G. Maud & Sons (Est. 1960) is currently recruiting sales consultants. The successful applicant should have at least 3 years signage experience. read more
| Senior Designer - Johannesburg
Signage and design firm, E.G. Maud & Sons, is recruiting a senior designer. Designer would be responsible for the design, conceptualisation and execution of the company’s key accounts and projects. read more
| Junior Designer - Johannesburg
Well established and successful signage and design firm, E.G. Maud & Sons (Est. 1960) is currently recruiting a junior designer. The successful applicant is probably fresh out of design school. read more
| Business Journalist/Editor - Johannesburg
Experienced financial journalist to write and edit a soon to be launched risk management magazine. Insurance experience will be an advantage. 5-10 years journalism experience is essential. read more
| Direct Marketing Executive - North Riding, Randburg
Randburg-based direct mail publisher of investment publications seeks energetic, organised direct marketer with min. two years experience. Role involves researching and executing mailshots, print and online DM campaigns and product development. read more
| Graphic Designer - Cape Town
Designer wanted for upmarket, vibey estate agency in Cape Town. Weekly ads, brochures and updates and design websites. read more
| Advertising Executive - Cape Town
Johncom Media Investments requires two freelance advertising executives in the greater Western Cape region to sell direct advertising space for Winelands Living magazine. read more
| Sales Representative - Cape Town
Are you experienced in exhibition sales? Can you lead the sale of exhibition space at a new niche exhibition within the homes, building, and construction industry? read more
| Admin Assistant to Production/Accounts - Cape Town
Admin assistant required to support production and accounts departments in vibey ad agency. read more
| Project Manager/Client Liaison - Cape Town
Gloo's needs two experienced, self-motivated and enthusiastic project managers to join their award-winning team. They will help run all aspects of project timelines from client to studio. read more
| Graphic Designer - Port Elizabeth
Dynamic advertising and design company seeks graphic designer with relevant qualifications to join their growing team. Preference will be given to candidates with working knowledge of Dreamweaver and Flash. read more
| Key Account Manager - Johannesburg
A senior, ad agency, key account manager is needed to manage and grow relationships and business within an established ad agency portfolio. read more
| Senior Key Account Manager - Johannesburg/Sandton
Join a leading media owner as key account manager on their leisure titles. Handle major ad agency accounts and enjoy the development opportunities available to you in time. read more
| Freelance DTP Trainer - Honeydew
Qualified/experienced DTP trainer needed. Should be well versed in Mac OSX, Adobe Photoshop, InDesign, Illustrator, scanning and retouching, design and layout, Bureau Ready and digital pre-press origination. read more
| Web Designer - Cape Town
Is your web design talent and technical expertise not being utilised to the full? Advertising design agency, Machete Creative, requires brilliant web designer to head up new media department asap. read more
| Graphic Designer/Art Director - Knysna
From employment to partnership. A successful and growing advertising agency in Knysna is looking for a middle to heavy-weight designer to join their dynamic team. read more
| Sales and Marketing Manager - Sunninghill
Can you sell anything to anyone? Would you see an opportunity to work on a new web-based brand as exciting? Is what you earn secondary to your career achievements? read more
| Mentor - Woodmead
Would you love to mentor entrepreneurs? Do you have strong strategy and/or marketing skills? Can you communicate? Be part of a growing business. read more
| Training Material Production and PA - Woodmead
You are organised, and a perfectionist. Raizcorp is looking for someone to standardise our training material and also act as PA to the CEO. read more
| Copywriters – Conceptual/Award-winning - Cape Town
Looking for BTL, TTL and ATL copywriters at all levels with a good eye for detail needed in copywriting. read more
| Web Designer/Conceptualiser - Cape Town
Does this describe you: a passionate designer with a head for new media, someone who can design beyond the traditional banner and side navigation template? read more
| Exhibition Stand Designer - Johannesburg
Exhibition and display company, Scan Display, is looking for an experienced interior designer to design exhibition stands and displays. Layout design, CAD and project management experience essential. read more
| Admin Assistant - Orchards
Admin assistant with IT skills to assist with various admin duties of a dynamic alternative advertising agency. read more
| Account Director - Jhb/CT/Dbn
Are you ready to take charge of your own business unit and reap the rewards of success? GlobalEdge is going places - why not come along with us? See job advert. read more
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Quote of the day | | "Journalism can never be silent: that is its greatest virtue and its greatest fault. It must speak, and speak immediately, while the echoes of wonder, the claims of triumph and the signs of horror are still in the air." - Henry Anatole Grunwald
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"Editor: a person employed by a newspaper, whose business it is to separate the wheat from the chaff, and to see that the chaff is printed." - Elbert Hubbard
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"Never write an advertisement which you wouldn't want your family to read. You wouldn't tell lies to your own wife. Don't tell them to mine." - David Ogilvy
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"Good communication is as stimulating as black coffee, and just as hard to sleep after." - Anne Morrow Lindbergh
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"Products are made in the factory, but brands are created in the mind." - Walter Landor
Send to a friend More... Submit a quote
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