| | | No Comment |  Returning from leave from a place like Namibia last week (no email, no news, barely-there cell reception... utter bliss...), the noise, speed and intensity of high octane Joburg always hits me like a shock wave on arrival. Notable are the constant innovations in marketing and branding at OR Tambo International Airport in recent years - a kaleidoscope of colour and brands, with the rash of new low cost airlines certainly adding to the colour palate. So I thought it particularly appropriate when I received branding in our in-flight lunch boxes from Walvis Bay to Joburg from Vitaforce with its Nutri-B vitamins and promotional material to aid "stressful living". Very appropriate for those of us returning to Joburg from our holidays! And for everyone else closing up shop this week and heading for the hills, the sea and anywhere but work, please travel safely and refresh! Bizcommunity.com sends out its last ezine for the year on 15 December, and we reopen on 8 January, with our first ezine for 2007. The website will however be updated with news throughout December and January for the diehard workaholics and Biz addicts. Happy holidays!
Au revoir! Louise Marsland, editor, editor@bizcommunity.com.
| | Headlines | Nestlé initiative to promote black dairy farmers
Integrated marketing technology can bridge service gap
Specialist Indabas to provide creative injections
Media praised for reporting of women and children abuse
'Consumer is king' in content-on-demand marketplace
Partnership creates African communications powerhouse
Bright future for branding, design in SA
Divided by language, but not by blogosphere
SABC radio presenters arrested
Saatchi sails off with V&A account
Plettenberg Bay CBD gets R60 million retail boost
Hip brand on retail partnership drive
How to create contagious advertising
New insights tool allows FCB to 'unpack' consumers
A new mag for every man
FXI concerned over political suppression of free expression
Adventurer to use new connectivity on ancient route
Blumenthal hits back at critics
SA to hold international customer publishing seminar
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Marketing | | New insights tool allows FCB to 'unpack' consumers
FCB Headspace, the brand and media strategy resource within the FCB South Africa group, has developed a new consumer insights tool that it claims fills the gaps left by psychographic data. The tool, called LifeSlice, provides raw and unedited information that allows FCB Headspace strategists to 'unpack' the subject's life to confirm the responses to extensive questionnaires, for example, and, by doing so, obtain a full picture of that life.
Blumenthal hits back at critics
[Ivor Blumenthal] As CEO of the Services SETA, the statutory body responsible for skills development in the marketing sector, which includes marketing services, marketing communication, direct marketing, event management, marketing research and public relations, I am very pleased to note the exceptionally high regard in which South African marketing professionals are held internationally, particularly in Europe and the US. Unfortunately, when I make this statement publicly, I am often criticised for encouraging our South African talent to emigrate. This is not my intention.
Presentation skills for suits and other clever people - Actuate
 [Grace Harding ] Think of all the great presentations you have attended. They probably were engaging, made you feel happy, offered you a new thought, provided you with peace of mind, and so on. You, too, can be a happy, successful presenter if you embark on this six-step programme.
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Advertising | | Cast in the act
[Simone Puterman] Recent campaigns include two television commercials for Kia Picanto and Volkswagen, the South African National Blood Service doing pole duty, KWV educating brandy lovers regarding potstill, Nando's doing trolley duty, and a countrywide campaign against starting fires.
Saatchi sails off with V&A account
Saatchi & Saatchi has been awarded the V&A Waterfront account after a heated battle that began several months ago among 29 agencies. "This is a wonderful opportunity for Saatchi & Saatchi to partner the V&A Waterfront business in the lead up to the 2010 World Cup. At 22 million visitors a year, the Waterfront is the most visited location in Africa - receiving even more visitors than the pyramids at Giza," says Ian Young, Saatchi & Saatchi MD (Cape).
How to create contagious advertising
[Mike Rossi] A contagious advertising idea is one that so captures the imagination of its target market that they voluntarily send it to their friends and colleagues, thus endorsing it. We all have friends who want to share a joke with us or help with information. You find it funny or useful and SMS it on. When used as a business tool, it's called 'viral marketing' and it's very profitable.
Arrive Alive launches festive season campaign - The Jupiter Drawing Room
Arrive Alive, a Department of Transport initiative, has a hard message to drive home this festive season. With an almost 20% increase in fatal road accident deaths in 2005 from 2004, its 2006 campaign conveys a strong message: "We all know someone."
Metropolitan print campaign receives glowing peer review - Lowe Bull
 Lowe Bull Cape Town's print campaign for the Metropolitan FutureChoice product was recently displayed on the Aussie website, bestadsontv.com. The ads on the website are selected by an international panel of aficionados in the field, which means creatives are judged by their peers.
Artifact gets BEE rating - Artifact Advertising
Artifact has been officially audited by Emex Trust, and has come out with a *63.5% rating (*satisfactory contributor). The rating, based on size and turnover, is compiled from the best five out of seven categories.
Redline awarded Rainbow Chicken account - FCB South Africa
Specialist PR agency Redline has strengthened the diversity of its portfolio by gaining the Rainbow Chicken account. Rainbow Chicken has appointed Redline to handle its corporate and brand public relations for Rainbow Chickens, Farmer Brown, Cobb and Epol.
Joe Public invites all to rebel for a cause - Joe Public
 Joe Public Advertising is calling on all industry members, advertisers and marketers to support its third annual Rock4AIDS benefit concert on 9 December 2006 at Roxy's in Melville. If you're into rock, this is your chance to be a rebel for a cause.
Internet advertising to overtake outdoor
LONDON: Fin24.co.za reports that forecaster Zenith Optimedia, a unit of Publicis Groupe SA, is predicting that in 2007 the Internet "will for the first time take a greater share of global advertising revenue than outdoor advertising... [and] will overtake radio globally by 2009". For more, click here.
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| | Branding | | | Idea Engineers will grow your brand, reputation & business. | |  |
| | | Bright future for branding, design in SA
Career opportunities in the design and branding industry are greater and more fulfilling in countries with emerging economies than in the developed world. This is the view of Gary Harwood, a director of branding company, HKLM, and chairperson of think (the South African Graphik Design Council), who also passionately believes that designers and creative people have not only the ability to change the world - but also a responsibility to do so.
A year of wins for SA's premiere brand iconography architects - Berge Farrell
Having recently been recognised as South African Breweries' Marketing Supplier of the year, Berge Farrell has announced its scooping of Pick 'n Pay's FoodHall brand account.
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Cinema | | Larger than life gaming
Nu Metro Theatres and Cinevation have joined forces with Microsoft to launch a big-screen Xbox 360 gaming competition to be held at selected Nu Metro cinemas in December this year. "What makes this promotion unique is that the finals will be played on cinema screens making the visuals and sound larger than life - a mind-boggling experience for any gaming fan," says Marisa Torrani, director of Cinevation.
South African link to Yoko Ono? - Giant Films
Yoko Ono has declared today, Friday, 8 December 2006 a day of forgiveness as it was on this day that John Lennon was shot. Coincidentally, the South African film Forgiveness is scheduled to start its American theatrical release at New York's downtown Quad Cinemas today.
Screening of select Independent Spirit nominees
The nominees for the annual Independent Spirit Awards (the "Oscars" for the international "indie" film industry) were announced last week and top nominees Friends with Money, Little Miss Sunshine and Road to Guantanama are currently showing at Cinema Nouveau screened by Jameson theatres nationwide. The awards will be presented on 24 February 2007 in Los Angeles. For the full list of nominees, go to http://filmindependent.org/spiritawards/nominees/nominees.php.
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CRM | | Telkom creates new challenge for call centres
[Chris Moerdyk] Most big companies in South Africa have made access to their call centres a lot easier and cheaper for their customers through 0860 or "ShareCall" numbers. But, now, quite unintentionally, Telkom has thrown a spanner in the works with an enticing offer to its own customers of special packages whereby they pay a fixed amount per month for phone calls.
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Design | | Specialist Indabas to provide creative injections
The Cape Town-based international Design Indaba Conference is gearing up for its 10th incarnation - and the 2007 gathering promises a bigger and better speaker line-up and more complimentary events than ever before. Specialist Indabas include architecture, jewellery and fashion, sectors identified as key areas of development in South Africa that would benefit immensely from creative injections.
Design education that will not only fill jobs, but create new ones - The Open Window
 [Anette Barnard ] Design education lies beyond the vocational: preparing students only in the practical requirements of the industry is insufficient. Instead, designers must be able to recognise the trends of today in order to set future trends, hence, design educators at The Open Window are handpicked from the industry as an interface between "real world" design and the academic process of training future designers.
The Open Window students learn the tricks of illustration with real projects - The Open Window
 The past year has seen many successes for the illustration department at The Open Window School of Visual Communication. The two projects of public interest were the design of the official Soccer World Cup 2010 stamp series and the Wetlands Conservation poster and calendar design.
Clean sweep for The Open Window students in banknote design competition - The Open Window
 Students from The Open Window School of Visual Communication recently took part in a competition to present new designs for banknotes for the South African Government and Southern African Developing Countries (SADC), and the first, second and third prizes were awarded to Open Window students Elani Potgieter, Michelle Beukes and Tamrin Stead.
Great Stock! and Masterfile enhance searching with Tag Clouds - Great Stock!
 Known throughout the world for its exceptional rights-managed and royalty free images and its advanced search technologies, Masterfile recently implemented Tag Clouds on its site. Tag Clouds display the most popular words and compound phrases used by clients to arrive at a particular image.
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| | Digital | | | Ensight - The Smarter eMarketing Solution | |  |
| | | Phish report network open to consumers worldwide
Consumers worldwide now have access to the Symantec Phish Report Network, which allows member companies to contribute and receive fraudulent Web site addresses that they can use in their antiphishing solutions to help protect users from online fraud. The network was launched in May 2006.
Integrated marketing technology can bridge service gap - Cambrient
[Jarred Cinman] Marketing in South Africa has a long way to go before it can begin to rival the experience of US customers, says Jarred Cinman, director of Cambrient. He adds that there's no time like the present to begin changing this situation, and integrated marketing technology has the answer.
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| | Education and Training | |  |
| | | Are you becoming a successful entrepreneur? - CCI Coaching Academy
[Cera-Jane Catton] Working as a director and running an advertising agency, Andrew Franks keeps up-to-date with his field and every morning opens his notebook onto the Bizcommunity.com news pages to stay on the edge of what's happening with marketing in South Africa. It is here that he came across Creative Consciousness International (CCI) and decided that this competitive and stressful industry had drowned his own creativity and he was permanently stressed and in survival mode.
UCT hosts wine business info evening - UCT Graduate School of Business
 The UCT Graduate School of Business (GSB) is hosting an Information Session for its Wine Business Management Programmes this coming Monday, 11 December 2006. Run for the past two years by UCT GSB's Corporate Learning Department in conjunction with the University of Adelaide, Australia, they have now been enhanced for relevancy to the wine industry in general and the South African wine industry in particular.
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Eventing | | Getting diggy with MPH
 Will Smith showed us how to get 'jiggy wit it' and at MPH '07, Opel and Caterpillar will show you how to get 'diggy wit it' as their diggers demonstrate how a real machine moves. Now established as a regular event in the UK, motor extravaganza MPH '07 is in full preparation for the upcoming South African production.
What a show, or should we say "skou"? - Upstage
 The Mother City is the place to be early January when it hosts one of South Africa's largest Afrikaans music concerts, the Kaapse Jol, organised by the same people responsible for the successful Sun City Superbowl Skouspel concerts of the past few years.
Abused and abandoned children enjoy dream dam outing - Stephanie Moss Solutions
 Ten abused, abandoned and neglected children of the Yenzani Children's Home in Glen Austin, Midrand, quite literally had the time of their lives recently! The children were treated to an outing to Hartebeespoort Dam by Sandton-based creator of stylish events and incentive solutions, Stephanie Moss Solutions.
African energy - the Audi TT launch - True Colour Events
 The international dealer launch of the new Audi TT Coupe was truly an experience of African energy for the delegates from UAE, Jordan, Kuwait, and even Nigeria and Kenya. Greg Levine, GM of Audi South Africa, remarked that the entire experience embodied the Audi philosophy of Vorsprung.
Electricity congress to address key power issues
Philindile Nzimande, CEO of EDI Holdings, is just one of the keynote speakers who will address delegates at the Africa Power and Electricity Congress at Sandton Convention Centre, Johannesburg, 16 - 20 April 2007. Now in its ninth year and organised by Terrapinn, the congress and its five co-located events is where Government, utilities and major end users will come together to seek solutions that will solve their power challenges. For more info, go to www.terrapinn.com/2007/powerza/.
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Magazines | | The Juice to fly
 South Africa's new low cost airline Mango recently appointed New Media Publishing to publish the launch issues of its 48-page in-flight magazine, Mango Juice. "Our challenge was to produce an entertaining and educational read that Mango guests could interact with," says Mango Juice publisher Lani Carstens, "and this inspired us to produce, notwithstanding the time constraints, a magazine that is entertaining, aspirational, and accessible in a way that will ensure it stands out from other airline magazines in South Africa."
A new mag for every man
EveryMan is a lifestyle magazine that will be published every six weeks by entrepreneur Rachel van Doorene, who already publishes Women Inc and runs events for business women. The objective of the new magazine, according to Van Doorene, is to address men across a number of areas using relevant, humorous and punchy headlines and stories to speak the language of the heart, mind and spirit.
SA to hold international customer publishing seminar
 The first ever South African customer publishing seminar will be held at the Cape Town International Convention Centre, on Thursday 15 February 2007, presented by customer publisher New Media Publishing. Four highly respected members of the international customer publishing arena will deliver keynote speeches: Andrew Hirsh, CE of leading UK customer publishing agency John Brown; Julia Hutchison, director of the Association of Publishing Agencies (APA) in the UK; editorial director at Cedar Communications, Mark Jones; and Jan Loovens, MD of Dutch relationship communication agency Media Partners.
Entrepreneur wins Johnnie Walker media contract - Entrepreneur Magazine
 Entrepreneur magazine has been awarded second place in the Johnnie Walker Media Owners' Challenge for its "Lead the Way" campaign proposal. The prize includes an extensive advertising contract with the premium whisky label, as well as a media partnership for 2007.
Contemporary title bearing fruit
Contemporary culture magazine one small seed has grown from 64 pages in its October 2005 launch issue to 176 pages for issue 05 (Nov-Dec-Jan), and with it an increase in its print run. This quarterly magazine features art, architecture, design, graphics, fashion, film, international styles and is "shamelessly skewed towards locality, providing an illuminating insight into South African popular culture and bearing witness of the enormous talent the country has to offer," according to Amelia Burger of one small seed. The title retails at R37.50; for more info, go to www.onesmallseed.co.za.
Is it a book? Is it a magazine?
Available since 22 November 2006, the 180-page stand-alone full-colour Bicycling bookazine Bicycling's Essential Guide to Cycling offers enthusiasts specialised training guides, bike set-up, gear, maintenance, rider profiles and nutrition and injury treatment. Says Tim Brink, editor of Bicycling, "Our goal with the bookazine was to create a one-stop reference manual that would appeal to all cyclists. Editor Neil Gardiner has found the best of the best from four years of top Bicycling content, and packaged it perfectly. I want one for Christmas." The retail price is R49.95.
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Media | | Media praised for reporting of women and children abuse
[Issa Sikiti da Silva] The South African media has particularly performed well in terms of covering issues related to women and children abuse during the 16 Days of Activism 2005, compared to coverage during 2004, the Media Monitoring Project (MMP) said in its recently released report. This rare praise comes at the time when the media in South Africa is under scrutiny and faces numerous threats of court action.
SABC responds to BCCSA ruling
The SABC, in a statement issued to the press this week, has welcomed the Broadcasting Complaints Commission of South Africa tribunal's ruling that, strictly speaking, the "City of Tshwane" as sometimes referred to on the broadcaster's news, does not exist and says that henceforth it will refer to "the Tshwane Metropolitan Municipality".
'Consumer is king' in content-on-demand marketplace
Advances in mobile technologies and increasing public expectations mean that the 'consumer is king' in the content-on-demand marketplace, according to a new survey of more than 200 finance executives from major media and entertainment companies around the globe released this month by Ernst & Young. The study, "Centre Stage: CFOs and Finance Executives in the Spotlight of an Industry in Transition", shows that changing content and distribution models, as well as mobile entertainment devices, will be the key change drivers for the industry.
Using the media to manage and control diseases
[Issa Sikiti da Silva] Communicators need to see the media as part of any positive process, not the enemy. They should have better skills in handling the media, make information available and understand the public's rights and needs for accurate communication, Dr Lucille Blumberg, of the National Institute of Communicable Diseases, told journalists during the two-day media workshop held this week at the US Consulate-General in Johannesburg.
FXI concerned over political suppression of free expression
The Freedom of Expression Institute (FXI) expressed its concern yesterday, 5 December 2006, over a recent incident in Potchefstroom where posters put up by local lobby group Aksiegroep Potchefstroom were pulled down by traffic officers, allegedly for political reasons. "Our concern in this matter is not just about Potchefstroom; similar instances of larger political parties using their political muscle to suppress free expression are being reported to us from various small towns and cities," said the FXI in a press statement.
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Mobile | | Adventurer to use new connectivity on ancient route
Before starting on his 'Cape-to-Cape' expedition, modern day African adventurer Kingsley Holgate will be familiarising himself with a new technology that will allow him to communicate with his support team during his remote travels across the continent. He will be one of the first adventurers to use broadband global area network (BGAN) services in sub-Saharan Africa.
Partnership to explore transforming role of 3G tech
Discovery Networks Europe announced earlier this week that it is partnering with Nokia on an integrated campaign, entitled "Making Connections," which explores the transforming role technology plays in modern communication and encourages consumers to use the power of 3G technology to create their own webisodes. The campaign runs on Discovery Channel in 105 countries until 31 December 2006.
Welcoming tones for everyone
Previously available to customers with Vodafone live! cellphones only, Vodacom's Welcome Tones are now available to all its customers (prepaid, contract and top up), irrespective of a specific make or model of cellphone. A Welcome Tone replaces the standard "ring-ring" tone that a caller hears before a call is answered with a music track of the cellphone owner's choice.
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| | Newspapers | |  |
| | | Die Burger Suid-Oosterfees rock concert - Die Burger
 Fans of Mandoza and Prime Circle shouldn't miss their free performance at Die Burger Suid-Oosterfees on Saturday, 13 January 2007. Die Burger is organising a rock concert outside the Artscape with these established artists at no cost to festivalgoers and the public.
Co-operation between newspapers and blogs?
According to Eric Newman, VP and GM of Pluck, the parent company of blog content syndicator Blogburst, the value of citizen blogging in traditional journalism "resides in their 'ability to bring new content to newspaper websites'", writes Editors Weblog. For more, click here.
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Online Media | | Divided by language, but not by blogosphere
NEW YORK: Public relations professionals in the US and UK agree when it comes to recognising the importance of blogs, but comparatively few from each country participate in the blogosphere by monitoring, writing or reading blogs, according to survey results released recently by Peppercom Strategic Communications and Bulldog Reporter.
WebPR+ reviving the conversation: an introduction to PR for Web 2.0 - Quirk
Following on from last year's highly successful Online+ conference, Quirk eMarketing and Sally Falkow will bring you WebPR+ in February and March 2007. The WebPR+ conference will detail how online PR, online reputation management (ORM) and social media can strengthen your company's presence, build your brand online and drive traffic to your website.
Habari Media gains blue chip success in Nigeria - Habari Media
Habari Media, the online sales division for MSN Africa, recently acquired two blue chip clients via its representative office in Nigeria, Seed Media.
The Property Magazine chooses SoftPage Content Management System as its portal manager - Visual Productions
The Property Magazine, multi-award winning publication for innovation in publishing, has chosen SoftPage, a locally developed content management system, to add a new dimension to its already successful business model.
Film board cracks down on online distribution of adult material
ITWeb reports that the Film and Publications Board has given online distributors of adult material in South Africa until the end of December 2006 to discontinue their services. For more, click here.
Yahoo, Reuters join up for eyewitness pictures
NEW YORK: Yahoo and Reuters yesterday, Tuesday 5 December 2006, launched a news contribution system, "You Witness", for citizen journalists to contribute eyewitness photos and videos of news events that will be selectively edited by Reuters and distributed to other news outlets. For more, read the original Reuters article.
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| | Out Of Home | |  |
| | | The future of digital - TBM
There are no two ways about it - digital signage is here to stay. It may be a market that is still in its relative infancy here in South Africa, but if world trends are anything to go by, this marketing, advertising and communication medium is going to take off at the speed of light, and South African companies better be prepared.
Record year for advertisers at stations - Off The Wall
 Off The Wall has had a record year, boasting the largest number of advertisers at stations in a single year. With increasing commuter statistics, advertisers are finding the stations to be an important mix in their communication and branding strategies.
Juice-tasting campaign to boost sales
The Real Beverage Company has been conducting a marketing campaign to promote its Quali Juice brand, which comes in 10 flavours and five pack sizes, since November 2006. A key element has been the launch of Shoppa Shows activity, coupled with in-store promoters at 20 key Shoprite stores around Gauteng. There is also a three-month on-pack SMS promotion running concurrently.
Brand interaction at transaction points
Primedia Unlimited subsidiary X/procure has extended its offering for selling advertising on ordering systems to include advertising options at both dispensing and point of sale systems. X/procure has also added 700 pharmacies to its network, enabling advertisers to reach even more pharmacy staff. "Pharmacists play a key role in determining what product is advised to the consumer - essentially, they are the final step between the advertiser's product and the community," explains Deon Lewis, MD of X/procure.
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Production | | Be radical. Be bold. Be inventive.
 LONDON: The final deadline for Bloom, the onedotzero and MTV Networks International (MTVNI) Creative competition, is 31 January 2007. Bloom is a global search for the best young moving image talent around the world to express innovative new visions of the contemporary world through one-minute films.
Alan goes drive-by shooting - Picture Tree
 Picture Tree's Alan Irvin was adamant that the direction on the new Nedbank commercial be as real and authentic as possible. The filmic style of close-up then slow-mo with a moving camera allows the viewer to feel they are driving past the scene, and being drawn into a moment before moving on.
Parkinson directs explosive ads for Spoornet - Fresh Eye Film Productions
 The two new Spoornet television commercials have been created for maximum impact - hitting out at thieves who steal sleepers and cables and making drivers aware of the dangers of trains at level crossings. Director Jonathan Parkinson from Fresh Eye Film Productions was chosen to make these commercials, which required crashing a train into a car, re-creating a train crash site, fires, twisted metal and mangled wreckages.
Threshold Collective: a year in review - Threshold Collective Commercials Division
2006 has been a busy year for the team at Threshold Collective. From award-winning commercials to a giant move in premises and a change in executive producers, everybody has been kept on their toes.
D'lightiser - Ontwerp
 In the latest commercial for D'lightiser, a new drink from Appletiser, Ontwerp faced the challenge of taking flat agency creative pack shot designs and animating them in an unusual blend of 2D and 3D animation techniques.
Cutting-edge technology available in AV communications - Turnkey
 Two new technologies are driving audiovisual applications for powerful corporate communication solutions and breathtaking below-the-brand marketing campaigns. "In the production industry, innovation leads the way," says Sandra McDiarmid of TurnKey Audio Visual Productions. "We're excited to have access to these technological developments while they are still fresh in the market."
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| | | Partnership creates African communications powerhouse
Tshirundu Communications, one of South Africa's largest 100% black-owned integrated marketing communications company, and Global Media Alliance (GMA), a West Africa integrated communications company which straddles several African countries with its branch offices and associate agencies, recently signed of a memorandum of understanding, reportedly creating the first agency with the capacity to roll out integrated marketing and communications services in any African country.
PR company supports women in IT initiative
HMC Seswa Corporate Communications, an IT-focused public relations company based in Fourways, recently announced its partnership with Women in IT (WIIT), a bursary and mentorship programme, to provide PR assistance in the form of media liaison and formation of communication strategies in the development and mentorship of women in the IT industry. For more info, go to www.womeninit.co.za.
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| | Radio | |  |
| | | SABC radio presenters arrested
Lesedi FM radio presenters Thuso Motaung and Mmamontha Motaung have been arrested for allegedly conducting illegal activities against the SABC, the broadcaster announced today, Thursday, 7 December 2006. Motaung and Motaung have been suspended by the SABC, pending the outcome of their court case.
SABC trio charged for corruption, fraud and money laundering
Fin24.co.za reports that the Lesedi FM husband-and-wife team of radio presenters, Thuso and Mmamontha Motaung, as well as associate Joshua Ramme, are facing a minimum of 17 charges for corruption, fraud and money laundering. For more, click here.
Increased traffic reports over festive season
OFM has increased the number of traffic reports to assist holiday traffic over selected dates in December 2006 and January 2007. Reports will stay the same in OFM Breakfast 7am - 10am and in Tim Time from 2pm - 6pm and will be added to other programs on selected dates. Presenters will promote the OFM traffic number (+27 (0)82 237 9497) for motorists to use if they see potential or existing traffic problems. Traffic reports may also be SMSed to 35836 - passengers are encouraged to send the SMS and not the driver!
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| | Recruitment | | | Recruitment - Advertising, Marketing, Public Relations, Media Sales | |  |
| | | Online recruitment to continue steady growth path
The online recruitment industry has boomed in the last five years and growth is expected to accelerate as more people gain access to the web and realise the value of technology. This is according to Inge de Klerk of Job Mail, the dedicated career classifieds available online, in print and via mobile.
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| | Research | |  |
| | | Masterbrands - strong brands branch out
Which FMCG brands are strong enough to sell other products in related - and even unrelated - areas? Which brands are doing just this? How many brands are branching out into multiple different areas? These are the questions that ACNielsen's recent study on masterbrands set out to address.
Call for exhibitors at 2007 SAMRA conference
SAMRA will once again be offering exhibition space at the 2007 SAMRA Conference, taking place at the Spier Wine Estate near Stellenbosch, 24 - 25 May 2007, to service providers to the marketing research industry. For more information about exhibiting, go to www.samra.co.za.
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Retail | | Nestlé initiative to promote black dairy farmers
Nestlé South Africa last week announced the signing a memorandum of understanding with the Independent Development Trust (IDT) around the development of South Africa's largest community of black dairy farmers - a two-year public-private partnership to develop the quality and quantity of milk production by approximately 40 dairy farmers in the Thabo Mofutsanyane district, which includes Harrismith and surrounding areas.
Franchising drives retail forecourt sales
Convenience shopping is one of the drivers spurring the franchising boom in which revenue from nearly 26 000 outlets soared 48% to R188 billion from R127 billion in the past two years, according to a survey by Johannesburg-based Franchize Directions. Fuel retailers' turnover has grown 149% and contributed almost half of the franchise sector's total revenue in the past two years.
Small retailer business advisory and training programme to launch
The South African Council of Shopping Centres, out of concern for the scarcity of dedicated and subsidised support or training to assist retailers in SMEs, has devised a strategy and launched a business skills and professional business support programme. Comments SACSC executive chairman George Skinner, "In essence, we will create a team of licensed lead retail business advisors and a network of specialists to support them who will train these retailers to bring them up to world-class standards through providing accessible, affordable and relevant training."
Plettenberg Bay CBD gets R60 million retail boost
 'The Upper Deck', the new R60 million property development in the heart of Plettenberg Bay, is the first of its kind in the area and it intended to support local Government's vision to uplift the central business district and to reflect the town's civic identity. It consists of eight penthouse suites, three art galleries, five unique eateries, tourist destination booking offices and several chic retail shops.
Hip brand on retail partnership drive
Hip2B²'s new retail partnership with online mobile content provider Pick 'n Play heralds a shift in the business strategy of the socially responsible, non-profit, commercial youth brand, with the organisation now positioning itself as a commercial entity while continuing to plough all profits back into education and social initiatives in South Africa.
Milk flavouring straw launches in Namibia
Milk flavouring straw Sipahh has begun its expansion into Africa, with its first launch taking place in Namibia. In partnership with the Namibian Dairies, Sipahhwill be distributed across all retail and convenience stores nationwide.
Exclusive Books opens new store in Bayside Shopping Centre, Western Cape - Exclusive Books
The recent opening of Exclusive Books' 40th store in the Western Cape - at the new Bayside Shopping Centre, Table View - is a step forward to meeting the needs of its customers on a wider geographic scale.
Price of milk fixed?
The Competition Commission has laid cartel charges against eight dairy companies - Clover Industries, Clover, Parmalat, Nestlé, Ladismith Cheese, Woodlands Dairy, Lancewood and Milkwood Dairy - to the Competition Tribunal, reports Business Day. For more, click here.
Coming up roses
In order to attract young confident consumers, Five Roses ran a print campaign in the September 2006 Cosmopolitan Lingerie issue and the November 2006 Sports Illustrated Swimsuit edition as well as in Future Choice, a student publication which is distributed to twelve key campuses across South Africa. "With summer holidays around the corner we are maximising our efforts to reinforce the position of the Five Roses and Freshpak ice tea brands as the ideal summer refreshment," says Sarah Millar, junior brand manager alternative beverages.
New immune boosting bioceutical
Bioflu has just launched Bioflu Vital capsules, which uses the essence of the Chinese Star Anise fruit (shikimic acid), as well as Siberian ginseng and elderberry extract. The immune boosting bioceutical capsules are available at R140.00 per bottle of 50 500mg capsules through www.bioflu.com.
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| | Sponsorship | |  |
| | | Further boost for soccer development
Financial services group Metropolitan Holdings Limited has signed a one-year contract to sponsor the 2006 Council of Southern African Football Associations (COSAFA) U20 Championship, in partnership with COSAFA and the North-West Provincial Government. The sponsorship is intended to further boost soccer development in southern Africa and prepare young, up-and-coming talent for the 2010 FIFA World Cup and beyond.
Eastern Cape hospitality institute backs golf event
The Educational Institute for Service Studies, a hospitality institute based in Port Alfred, Eastern Cape, will co-sponsor the South African Airways Open to be held at the Humewood Golf Club 14 - 17 December, because of the potential golf has to grow the South African tourism industry.
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| | TV | |  |
| | | Get ready for Mzanzi Rides
Premiering in January 2007, Mzanzi Rides - Channel O's latest lifestyle programme - is a car customisation show hosted by Mzanzi's world famous hip-hop DJ and serious car head, Ready D. Each week the show will feature all the car gadgets that are synonymous with car customising, from car budget builds to cosmetic aspects such as mag wheels and safety issues such as brakes and safety belts.
Double dose of daily drama on pay TV station
Next year, M-Net will boost its early-evening schedule with an additional half-hour of daily drama - South Africa's longest running soap, Egoli, will be followed by the popular hospital series Binnelanders, which is switching from an hour-long format to 30 minutes, from Monday, 29 January 2007.
New show 2007: Forgive & Forget on e - e.tv
Forgive & Forget is a feel-good local series with an exciting, emotional finale to every episode. This half-hour show launches on e.tv at 8.30pm on Tuesday, 9 January 2007.
Reflections on the top news stories of 2006
The e.tv news team will reflect on some of the top stories over the last 12 months at 8pm on Wednesday, 20 December 2006. Items to be featured include the Jacob Zuma trials, the Schabir Shaik appeal, Tony Yengeni's spectacular farewell off to prison, same-sex marriages, the scandalous escape from C-Max Prison, Saddam Hussein's death sentence and the Democrats' victory in the US mid-term elections.
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Gallery | | Celebrating five years with a Splash
 
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Absa Kick Off Soccerbabes Party
 
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Eat Out Johnnie Walker Restaurant Awards 2006
 
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Rocking the year away with Universal McCann
 
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More galleries...
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Forums | | Why can I not use clip-art in my logo?
My client won't believe me when I tell him that I cannot use "Koerêl Drô" (CorelDraw) clip-art in his logo. Can someone help with facts/pointers/things to tell him that will sound reasonable (since he thinks I'm just being a "prima donna arty person" who is being "difficult")? What is your view?
Industry-fixed pricing?
Is there a governing body which regulates pricing in the graphic and 3D design industry or are companies charging as they deem fit? What is your view?
Salaries in the design/advertising/digital Industry - how do you know what to pay?
How do you know what to pay your staff, what is a good starting salary, when do you give a raise etc etc? What is your view?
Old school advertising
There is a billboard on the corner of Rivonia and Katherine streets for a strip club touting it as a great business lunch venue. Isn't it time we acknowledged that strip clubs aren't places to conduct business - but are rather entertainment venues? What is your view?
Marketing terms cause confusion
I got presented a TV schedule by agency, with the abbreviation AR on it - being too proud to ask (one presumes you know everything), I never figured out what it is. Is there a glossary of marketing terms somewhere? What is your view?
More... Submit a forum
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New accounts | | Isikhova Publishing appointed to produce CIBJO 2007 congress book - more infoHMC Seswa Corporate Communications appointed as PR company for Stephan Welz & Co. - more infoGlobal tourism landmark appoints Splash PR - more info
More... Submit news
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People on the move | | Margarita Putter has been appointed CEO of Research Surveys.
More... Submit news
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| | Events to diarise | Value-based selling Sales Dynamics - Johannesburg, 11 December
Our two-day value-based selling course covers the sales cycle, prospecting and questioning techniques, the reason why customers buy, selling on value rather than price, and much more. | | | PR-Net final meeting 2006 PR-Net - Cape Town, 12 December
PR-Net, Brian Berkman's peer network for communications professionals, will end the year on a high with appearances from The Cape Times' new editors and chanteuse Irit Nobel. | | | Certificate in performing arts AT Strydom Drama Studio - The Reeds, Centurion, 5 January
The certificate in performing arts is a three-year intensive actor training program. | | | Sales skills The Peer Group - Johannesburg, 17 January / Johannesburg, 24 January
Imagine that you could find new and better ways to sell to more people more effectively and effortlessly; in just one day we will show you how to unlock and enhance your selling style. | | | How to create ads guaranteed to generate results ZA Training - Johannesburg, 26 January / Johannesburg, 8 February
A fast-paced, interactive, one-day workshop on how to create advertising thats guaranteed to generate business for your business, no matter what line of business you're in. | | | Print Buyer's Summit MEA 2007 Aspire Events - Singapore, 28 January
An opportunity for South African print buyers to meet print suppliers from Dubai in Singapore. | | | Grow your brand through experiential marketing Launch Factory - Ornico Group - Johannesburg, 29 January
Grow your brand in 2007 with this one-day session on experiential marketing and connect your brand to your target market using art, science and emotion. | | | Presentation through communication LEAP Training - Linden, 30 January / Linden, 29 March
An interactive one-day workshop on how to communicate with confidence in any circumstance. | | | Customer service excellence LEAP Training - Linden, 30 January / Linden, 8 March
A high impact and energizing one-day workshop offering solutions and tools to ensure a "service attitude" approach and quality customer service delivery. | | | Multimedia design foundation NEMISA - National Electronic Media Institute of SA - Johannesburg, 12 February
This course is a 12-month programme that provides learners with entry-level skills in the growing multimedia design industry. | | |
| | Upcoming events | Exceptional event management IIR Training - JHB, 11 December Entry-level web development course Working Webs Consulting - Kensington, 11 December Intensive one-week filmmaking course The Excellent Film School - Fourways, Johannesburg, 11 December Workshop for scriptwriters The Writing Studio - Durban, 12 December | More... Submit an event | | |
| | Jobs offered | Specialising in Media Sales, Advertising
and Marketing placements |  |
| Graphic Design Genius - Sandton
Graphic design guru - we require a really, really talented senior graphic designer to impress us and our clients over and over again, week after week. read more
| DTP Designer - Cape Town City Centre
Vibrant DTP designer required for successful mail order company. To start in the new year. read more
| Traffic Manager - Parktown North
Well established medium-sized advertising agency seeks an experienced traffic manager. 0nly apply if you have a proven track record in the position. read more
| PR Account Manager - Cape Town
Manage the day-to-day running of key accounts and oversee the account executives to reach the objectives set out by the client. read more
| PR Account Executive - Cape Town
Excellent opportunity to gain experience in the industry and work closely with the senior account managers who will assist in facilitating the smooth running of all client expectations. read more
| Advertising Sales Executives - Cape Town
Leading magazine requires a dynamic go-getter with experience in the publishing environment to sell advertising space to clients and advertising agencies. read more
| Advertising Sales Manager - Cape Town
A prominent men's magazine is looking for a dynamic sales manager to drive new business and service existing clients and advertising agencies. read more
| Newspaper Editor - Cape Town
Handle the strategic planning and positioning of the newspaper as well as drive editorial initiatives and overall management of a team of journalists. read more
| PR Senior Account Manager - AA only - Cape Town
At least six years PR experience at senior level with wide range of financial and business clients; will suit strong self-starter with a good understanding of the media. read more
| Traffic Manager - Northern Suburbs
A top-class branding and design agency urgently needs an equally top-class traffic manager to manage the workflow in their busy studio, and so much more. read more
| Corporate Graphic Designer - PC - Sandton
Blue-chip financial services company is looking to add a junior designer to their in-house studio. A team-player who can fit into a corporate culture. read more
| Senior Client Service Executive - Johannesburg
Applicants should have at least 10 years commercial experience including research, media planning and marketing. The job will include day-to-day liaison with our blue-chip clients. read more
| Operations Support Manager - Cape Town
We're looking for an individual who will be reporting to the GM operations and manage the team, ensuring proper planning, co-ordination, integration and deployment of new products and services. read more
| Sales Manager - Sandton City
Successful sales managers - are you hitting targets but looking for a bigger challenge and better rewards? If yes, check out our website and send us your CV. read more
| Account Director - Johannesburg North
Strong account director required to assist with financial, consumer and technology accounts. Senior position with room for growth and ownership of projects. read more
| PR Account Manager - Johannesburg North
Versatile PR account manager required to join dynamic team and to assist with a varied portfolio of accounts. Opportunity to mentor a team and take ownership of accounts. read more
| Motion Designer/2D and 3D Animator - Johannesburg
Luma Design is looking for an experienced motion animator with a good design sense for full time position. read more
| Creative Director - Lagos, Nigeria
An internationally affiliated advertising agency based in Lagos, Nigeria is looking for a creative director. read more
| Art Director/Copywriter Teams x 3 - Lagos
Top international agency in Lagos looking for three freelance teams for December - April. read more
| Media Sales Executive - Johannesburg
A well-established publishing house is looking for a young, ambitious, target-driven individual with at least one year media sales experience. read more
| Implementation Planner - Senior - Johannesburg
A large media agency is looking for a senior implementation planner to work on one of their biggest and most prestigious accounts. read more
| Personal Assistant - Cape Town
Personal assistant to directors of small design studio. We need a cheerful young bod to help make our lives easier. Male or female. read more
| Flashy Digital Designer - Green Point, Cape Town
Are you skilled and gamey enough to design award-winning, engaging, interactive environments for a broad perspective of clients and needs? Would you like to grow as a person? read more
| Account Director Advertising/CRM - Jhb - Sandton Area
CRM and general advertising skills for a position on an international automotive account. Good database marketing knowledge. All-round advertising agency and TTL experience. read more
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| | Noticeboards | | | Cape Kidney Association seeks sponsorship[Sponsorship] Sponsorship is needed to hold the Cape Kidney Fun Cycle Ride 2007. Funds raised will go to our bursary fund that assists indigent kidney patients who wish to further their studies. | | | | Call for entries: disa Design Excellence Awards 2007[Other] The disa South African Design Excellence Awards is one of the major vehicles used to award design excellence in South Africa. | | | | Sponsorship opportunity - Cape Town International Kite Festival 2007[Sponsorship] The Cape Town International Kite Festival 2007 is an international kite festival that is community-based, community-focused and benefits Cape Town’s premier mental health agency, the Cape Mental Health Society. | | | | Call for sponsorship for the Education in Southern Africa Summit 2007[Sponsorship] The aim of the conference is to bring together role players and members of the education and business fraternity to network and reach consensus on educational issues in the region. | | | | More... Submit a Noticeboard | | |
Quote of the day | | "What is the difference between unethical and ethical advertising? Unethical advertising uses falsehoods to deceive the public; ethical advertising uses truth to deceive the public." - Vilhjalmur Stefansson
Send to a friend
"No man is an island, entire of itself; every man is a piece of the continent." - John Donne
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"If you don't like change, you're going to like irrelevance even less." - General Eric Shinseki, retired COS, US Army.
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"If you cannot convince them, confuse them." - Harry S. Truman
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"Write to be understood, speak to be heard, read to grow..." - Lawrence Clark Powell
Send to a friend More... Submit a quote
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