| No Comment |  While researchers and global corporations research 'the corporation of the future', there has never been any doubt that leadership is a skill that needs to be developed constantly to ensure due process within and outside of organisations. Last week South Africans were privileged to experience global leaders like Scott Bedbury, Carly Fiorina, Tom Peters and Rudy Giuliani live and in person on stage in South Africa. What struck me the most listening to them, was the simplicity of the delivery of their messages. There was no death-by-powerpoint droning on, few of the latest management gobbledygook and buzz words... there was lots of storytelling instead. And lots of emphasis on values and leadership essence that I think many in business take for granted: integrity, ethics, authenticity, listening skills, "people matter", employees first, horizontal leadership rather than top down dictatorship, and so on. We need to listen to them - no matter how big or small your own organisation is. This is about creating sustainable business for the future, empowering and growing employees, building capacity within organisations and your industry sector and creating knowledge assets for the generation to come. And here at Bizcommunity.com, our congratulations go to our own sports star - our Johannesburg account executive, Gee Friedman, who is part of the South African Korfball squad for the Korfball Commonwealth Games in London, 14 - 16 July 2006. We all wish her the best of luck at the games!
Enjoy! Louise Marsland, editor, www.bizcommunity.com
| | Headlines | Richard Branson tackles "rip-off" financial services
SABC appoints independent internal enquiry
Virgin Mobile provides a value alternative
How overnight TV ratings work
Leadership is about making a difference
SA's cutting edge, high-tech 2010 marketing
All you need to know...[about business]
FCB Jhb takes Press Grand Prix at Cannes
Lessons in leadership from Rudy Giuliani
Overnight TV ratings around the corner
A glimpse into the future of TV
kulula.com to launch credit card
"Everything matters" in branding says, Scott Bedbury
FIFA stamps out ambush marketing
South Africa roars in Cannes
True leaders build capacity
Coke light's new taste evolutionary, not revolutionary
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Marketing | | Richard Branson tackles "rip-off" financial services
Sir Richard Branson today, Monday 26 June 2006, launched the Virgin Money Credit Card and predicted that it would lead to the biggest shake-up ever in the South African credit card market - and this is just the start of his planned foray into the SA financial services market.
Winning strategy is about being different than the best
Developing a winning business strategy is about beating the opposition. Right? Not so, according to Professor Michael Porter, the global authority on competitive strategy and the competitiveness and economic development of nations, states and regions.
Leadership is about making a difference
[Louise Marsland] The most important thing a leader can do is to recognise the leadership potential in others. This is the view of Carly Fiorina, former chairperson and CEO, Hewlett-Packard, speaking at the Global Leaders Africa Summit held at the Coca-Cola Dome in Johannesburg this week.
SA's cutting edge, high-tech 2010 marketing
The message at Frankfurt International Airport to the thousands of soccer fans who have converged on Germany is clear: South Africa is open for trade, investment and tourism and has the capacity to successfully host the 2010 World Cup. And it's the International Marketing Council's use of cutting edge technology that is marketing the country during the month-long event.
All you need to know...[about business]
 [Louise Marsland] 'All you need to know... more or less' was the title of uber-management guru Tom Peters' business leadership presentation to the Global Leaders Africa Summit in Johannesburg this week. Peters believes you need to employ more weird people to deal with a crazy world.
Addressing churn - the right way
Understanding that churn reduction strategies are managerial challenges, as much as technical ones, is key to customer retention, argues marketing insight company Knowledge Factory. Companies are increasingly aware of the huge impact losing one's customers can have on their bottom line, but many initiatives designed to arrest such 'customer churn' fall short of expectations and fail to deliver.
Lessons in leadership from Rudy Giuliani
[Louise Marsland] 'Relentless preparation' is a leadership lesson from former New York Mayor, Rudy Giuliani, which he says helped him deal with what needed to be done in the aftermath of the World Trade Centre attacks on September 11, 2001. He was speaking live and in person at the Global Leaders Africa Summit in Johannesburg yesterday, Wednesday, 21 June 2006.
Eighth PAMRO conference to be held in Mother City
It's Cape Town in spring for this year's eighth Pan African Media Research Organisation (PAMRO) conference, to be held end of October 2006, and PAMRO's honorary president, Piet Smit, is hoping this will mean a bumper turnout of South African delegates. The theme is once again "Spreading our Wings" as the focus expands to include media-related matters and technical audience measurement issues.
kulula.com to launch credit card
BREAKING NEWS: Ahead of Virgin's official entry into the financial market next Monday, low-fare airline kulula.com today, Wednesday 21 June, 2006, announced its first foray into the financial services sector with the launch of a kulula-branded VISA credit card, centred around an innovative rewards programme, issued under license of FirstRand Bank, and managed by division FNB.
"Everything matters" in branding says, Scott Bedbury
 [Louise Marsland] Global brand impresario, Scott Bedbury, the former marketing chief for Nike and Starbucks, told business leaders at the Global Leaders Africa Summit in Johannesburg today, Wednesday, 21 June 2006, that if you have a brand, you are in the people business and you need to treat these people with respect - whether they are your consumers or your employees.
FIFA stamps out ambush marketing
FIFA has taken a firm stand against LG Electronics SA's attempt to ride on the massive marketing and publicity for the FIFA World Cup 2006, currently being held in Germany. In response to complaints made to the Advertising Standards Authority (ASA), LG has agreed to amend its advertisements by deleting all references to the FIFA World Cup.
True leaders build capacity
 [Louise Marsland] The Reverend Jesse Jackson opened the Global Leaders Africa Summit in Johannesburg today, 20 June 2006, with the message that the South African path to democracy was a model of success for both business and politics. Jackson will be joined over the next three days on stage by thought leaders such as Tom Peters, Michael Porter, Carly Fiorina, Rudy Giuliani and Scott Bedbury, among others, in one of the most high profile events of this nature ever held in South Africa with all the speakers appearing in person.
The implications of body mass index for marketing
Whether a person is underweight, normal weight, overweight or obese will often impact upon their attitudes and subsequent behaviour. Research from TGI reveals how consumers around the world differ dramatically when it comes to body shape.
Comparisons and choices: Your attitude to competition - Freelanza
People offering goods and services for sale are often expected to quote price in advance of supply. Frequently that implies that the enquirer is seeking quotes from alternative suppliers as well. How do service sellers and buyers feel about making comparisons? Especially if the comparative results are made public!
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Advertising | | How overnight TV ratings work
Week 25, 12 - 19 June 2006, was the last of the weekly South African television audience reports. Since then, the first overnight data from SAARF's Television Audience Measurement Survey (TAMS) has been sent through to users in interim reporting phase, as any last-minute glitches are ironed out of the overnight process.
Two Film Bronzes for SA at Cannes
Saatchi & Saatchi received one Cannes Lions Film Bronze for its "The Homestead" campaign for Children's Charity, and Lowe Bull the other Film Bronze for its "Coinage" Axe deodorant ad for Unilever SA at the Film and Titanium awards ceremony on Saturday night, 24 June 2006.
Bank on soccer
 For Nedbank's MasterCard 2006 Soccer World Cup competition promotional campaign, Pump Brand Ideas PUMP created three dimensional soccer scenes by placing together a variety of cut-out life-size soccer players (staged on authentic Astroturf) in the windows and banking halls of high traffic branches. The scene was completed with the use of draped goal nets, window decals and welcome mats at the entrance, designed to look like sections of a soccer field.
Setting the swimmers among the sharks
 Eight boats, two helicopters, a cast of 130 and five locations over four days - one could be forgiven for thinking that Vital were shooting a feature film but it's just the latest commercial for the health supplement manufacturer and supplier, directed by Murray Mackintosh.
Cannes Film shortlists released
Of the 521 films shortlisted at Cannes Lions this year, 14 are South African - with Lowe Bull leading the pride, followed by Ogilvy South Africa. The Titanium Lions shortlist and results will only be announced on Saturday, 24 June 2006.
A Cannes of success for Lobedu Leo Burnett
Lobedu Leo Burnett is thrilled with its recent success at the 2006 Cannes Advertising Festival - a Gold Lion for Coca-Cola Twist in the Radio Campaign Category, a Silver Lion for The Salvation Army in the Outdoor category and a Bronze Lion for The Salvation Army in the Media category for Pro Bono and CRM.
Pendoring entries close 30 June
There are still several days left for prospective Pendoring awardees to enter. All South African creatives - whether they be marketers, ad agencies, freelance copywriters, design studios or production houses - are invited to enter anything from posters, restaurant menus, full campaigns, websites, radio jingles to exceptional marketing ideas.
Creative Circle awards for May 2006
The Creative Circle Awards for May 2006 are out and chairperson Vanessa Pearson has commented that it's "wonderful to see young agencies Ireland-Davenport and FoxP2 making a show in Television and Magazine respectively. The highest scores, however, are reflected in the Outdoor and Newspaper categories with TBWA's 'Tsotsi' receiving highest score across the categories."
ASA upholds complaint against Bio Guard Mineral Springs
The Advertising Standards Authority ordered Bio Guard Mineral Springs to withdraw its advertising that made comparisons with salt water chlorinators, after Zodiac Pool Care lodged a competitor complaint. While it is acceptable to highlight a weakness in an industry, the ruling pointed out that this must be based on fact. Bio Guard put nothing before the ASA to show that its product is, indeed, factually better.
FCB Jhb takes Press Grand Prix at Cannes
 FCB Johannesburg took the only Press Grand Prix awarded last night, Wednesday 21 June, at Cannes for its Lego 'Periscope' campaign. The achievement has been lauded by Creative Circle chair, Alistair King of KingJames, as "truly extraordinary" and a wonderful achievement for South African advertising.
Overnight TV ratings around the corner
From mid-July 2006 , the revolution in the television and advertising industries will begin as the South African Advertising Research Foundation (SAARF) launches overnight TAMS audience figures. The shift from weekly to overnight reporting heralds the arrival of a new model for buying and selling of TV ad space.
More Lions for SA at Cannes
At Cannes on Tuesday night, 21 June 2006, in the Media, Radio and Outdoor categories, Lowe Bull Cape Town walked off with one Gold Outdoor and Lowe Bull South Africa with one Gold Radio Lion. Ogilvy South Africa received one Gold Outdoor and one Silver Outdoor Lion, and Lobedu Leo Burnett was awarded one Gold Radio and one Silver Outdoor Lion.
Joint Cannes Bronze for Ogilvy and Cinevation
Ogilvy and Cinevation's joint entry for Dirol scored one of four Bronze Media Lions for South Africa this year and has the teams from the two agencies smiling white from ear to ear. This is the third Cannes Media accolade for Cinevation, having won Gold Media Lions in 2004 and 2005.
Ogilvy cracks gold at Cannes
Ogilvy Johannesburg has won a Gold Lion at the Cannes International Advertising Festival in the poster category for its Harley Davidson "Abandoned Husbands" campaign, a Silver Lion for its Harley Davidson "Reaction" poster campaign, and three Bronze Lions for its Harley Davidson "Ronnie's Sex Shop" poster campaign, Dirol Cinema media campaign and "Parliamentary Speech" radio campaign (DStv).
South Africa roars in Cannes
 South Africa has won two Cannes Gold Lion so far for TBWA\Hunt\Lascaris South Africa's campaign for the Anti-piracy Foundation's "Pirated Tsotsi DVD" in the Direct: Field Marketing category, and Net#work's Promo Gold Lion in the Merchandising/In-Store category with its Simba campaign for Ghost Pops.
Net#work 'fingers' Gold Lion
 The Cannes Lions advertising festival has just kicked off and South Africa's Net#work BBDO has already won a Gold Lion for its Simba Ghost Pops in-store trolley campaign and a silver and a bronze Lion for the 5FM Lonely Finger campaign.
Tsotsi campaign scoops Cannes Lion
 South Africa's Oscar-award-winning film, Tsotsi has brought in another prestigious award for our country, this time it comes in the form of a Cannes Lion for TBWA\Hunt\Lascaris, in the Lion Direct category, at the world's largest advertising awards ceremony held in the South of France.
Spa treatment for your car - Creationstation
 Creationstation recently launched a successful and creative campaign for waterless car wash facility 'Shop & Wash', a division of Stop Wash and a Super Group Limited initiative. The creative execution of the campaign centres on the concept of a 'spa treatment for your car'.
Shanghai grows businesses - The Old Shanghai Firecracker Factory
Three years ago Gary Donian had had enough. His small agency had hit the usual mid-size wall when overheads eat into profit and he was working much harder for the same rand; a syndrome that often fractures small agencies. That's when he and his partner decided to break away and join The Old Shanghai Firecracker Factory and they've never looked back.
FCB Durban and Farmer Brown make enjoying chicken easier - FCB South Africa
 After an absence of approximately 16 years, Farmer Brown is back on television. FCB Durban's new Farmer Brown television campaign recently broke, with two new commercials featuring Farmer Brown Easybraai and Easyserve - two exciting ranges destined to change the chicken market forever.
Sales open for Loeries tickets and Kulula flights
Tickets sales are now open, and you can go to www.theloerieawards.co.za/festival/ for all booking details, including awards tickets, flights with the Green Superhero - Kulula.com - and accommodation. The masses have been rabidly chomping at the bit to get their hands on tickets, so make sure your mouse is set for speed-clicking and secure your place to celebrate the best of advertising, communication and design in 2006.
A guerrilla strike at congestion
Guerrilla Marketing's latest campaign for Vespa South Africa allowed motorists to experience the benefits of riding a smart stylish Vespa in heavily congested traffic. The protest banners urged one to "stop wasting time", "don't be late", "set yourself free" and "avoid the traffic". Included in the "Guerrilla Protest" was an information brochure reiterating the benefits of owning a Vespa scooter and showcasing the full range and payment options.
Lessons of the past
In the build-up to Youth Day, 16 June 2006, ad agency Twist created a print ad for Joburg Tourism that is a reminder of the tragic events of 16 June 1976 and the lessons that should be learnt from it. The simple shot of a pen and paper represents the classroom, and the drops of blood the violence and bloodshed that resulted when thousands of pupils took to the streets in protest of the poor facilities, overcrowded classrooms and inadequately skilled teachers that characterised Bantu education in the apartheid era.
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| | Branding | | | Idea Engineers will grow your brand, reputation & business. | |  |
| | | SA's largest BEE company chooses HKLM - HKLM
South Africa's largest black economic empowerment mining company, the R16bn coal, heavy minerals, zinc and industrial minerals company formed by Kumba Resources and its major shareholder, Anglo American plc, is on track to list on the JSE Limited, and strategic branding company Harwood Kirsten Leigh McCoy (HKLM) was selected to create a brand for the new entity.
The Tao of brand integration - The Fearless Executive
[Terry Behan] This year's AdFocus revealed that South Africa's top 100 advertisers spent in excess of R6.5 billion on positioning and building their brands in 2005. Moreover, some individual companies spent upwards of R200 million to drive their brands into the hearts and minds of the South African public. In response, their ad agencies created compelling advertising.
Brandscape: Quo vadis? - An HKLM trends observation - HKLM
Unlike fashion and décor trends, brand trends are more esoteric, intangible, more difficult to identify and define and far more enduring. Brand trends are not engineered by designers and branding companies with commercial intent, but rather reflect longer-term socio-economic changes and technological advancements.
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| | | Virgin Mobile provides a value alternative
 [Issa Sikiti da Silva] Entrepreneur and philanthropist Sir Richard Branson has launched Virgin Mobile South Africa, the country's fourth cellphone provider, which is set to bring competition and offer local customers a mobile phone service with "great value, flexibility and high levels of service".
Sexy technology for a sexy party
Mobile barcode tickets, supplied by local solutions supplier, Mobicode, allowed guests at the recent FHM 100 Sexiest Women in the World 2006 Party, sponsored by AXE, to gain prompt and easy access to the event by having the 'mobicode' scanned directly from their mobile phone screens.
Helping kids be safer online
Microsoft South Africa will conduct its second annual National Security Week between 26 June and 1 July 2006 to raise much-needed awareness around the misuse of technology to harm and exploit children and to help parents and teachers be more informed about children's use of Internet and other technologies.
Wireless broadband connectivity for home users
Cell C has released a mobile USB modem aimed at the residential PC and dial-up market. The USB modem uses the cellular provider's EDGE coverage and network, which provides data speeds of up to three times faster than dialup. In areas where there is no EDGE coverage, the modem will automatically revert to GPRS coverage.
Gloo roars! - Gloo
 Gloo received collective Silver and Bronze Lions Direct awards from Cannes this week, for its central role in Net#work's Lonelyfinger.com campaign for 5fm - a quirky and innovative integrated campaign aimed at attracting a new audience to the radio station, with a web site as its destination and hero.
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| | Eventing | | | Lighting, Sound, Stage, AV & Design | |  |
| | | MJ gears its board for more growth - MJ Event Gear
 MJ Event Gear has further strengthened its board of directors with the appointment of Vaughn Marti as a director.
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Exhibitions | | Do business at Beauty Africa 2006 - Beauty Africa
There is still a window of opportunity for companies interested in exhibiting at Beauty Africa 2006, the premier beauty expo which takes place 15 - 17 July 2006 at the Sandton Convention Centre. Beauty Africa offers a prestigious platform for companies to market, demonstrate and sell their products and services to a highly focused audience of professional trade, as well as consumer visitors.
iWeek conference boosts exhibition space
iWeek, the Internet Service Providers' Association of SA (ISPA) and UniForum SA's annual gathering, will have 450 square metres of floor space available to exhibitors this year at its new The Castle Kyalami location. This should attract greater numbers of delegates and provide vendors with the opportunity to profile products and services specifically targeted at Internet service providers (ISPs). Taking place from 4 - 7 September 2006, delegate attendance is free: register at www.ispa.org.za/iweek/2006/ prior to the conference.
Temp liquor licence for consumer wine show
Recently, speculation within the wine industry has raised questions regarding the licensing requirements needed to sell wines to consumers at the Jo'burg Wine Show, to be held at Gallagher Estate, 28 - 30 July 2006. However, according to Andrew Dunkley, MD of Gallagher Estate, the expo and conference centre "has been granted a temporary liquor licence by the Gauteng Liquor Board, for the sale of liquor for off-premises consumption, for the period of the Jo'burg Wine Show. This allows exhibitors... to sell wine products from their stands".
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 | Key Account Management
3 - 4 July 2006, The Balalaika, Sandton, Johannesburg
This course will assist you to create, maintain and enhance customer relationships in order to achieve long-term business, customer loyalty and commitment.
For more information about this conference, contact Hennie Potgieter: (011) 516 1073 / henniep@marcusevanssa.com. |
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Magazines | | Second court ruling in favour of Wegbreek
Last week Judge Blignault of the Cape High Court dismissed with costs the urgent application by Media24 to prevent Ramsay, Son & Parker's Wegbreek - the Afrikaans counterpart to Getaway - from being published and distributed. More importantly, Getaway's right to call its Afrikaans publication Wegbreek has been confirmed by this decision.
New editor for Top Billing magazine
 Basetsana Kumalo, executive chairperson of Tswelopele Productions, is taking over as editor of Top Billing magazine from Clare O'Donoghue, who is moving on to another publication after 18 months at the helm.
go! available from next week
 Media24's English-language travel magazine - go! - will hit the shelves on Monday next week. Modelled on its award-winning sister Afrikaans title, Weg!, which has become the market leader in the two years since its launch, go! will have the same editorial architecture as its Weg!, but will have its eye firmly on the English-reading community.
Wegbreek gives RS&P some bakgat impetus
[Chris Moerdyk] It's my guess that the appearance in the book stores of the first issue of Wegbreek from the Ramsay Son & Parker (RS&P) stable is only the start of a lot more to come from what has been a long established but fairly cautiously-growing, conservative Cape Town publisher.
Vat jou Wegbreek en trek, Ferreira
Wegbreek, the new title from the Ramsay, Son & Parker stable, has finally arrived in town. The magazine, a sister title to Getaway and RS&P's first venture into the Afrikaans market, harnesses the expertise garnered by its award-winning English counterpart with the experience of editor Gerrit Rautenbach and his team.
Brand magazines give retailers the edge - The Publishing Partnership
Retail publishing specialist Alison Thomas has joined leading custom publishing company, The Publishing Partnership (TPP), as editorial planning director.
B®AND hooks its niche - B®AND Magazine
In June, B®AND magazine goes into its seventh issue, having rapidly established an identity in the brand-building business community. As a business magazine that aims to bridge the gap that exists between "bean counting" and creative, it differentiates itself through well-targeted content and a cross-over demographic spread.
Runner's World introduces Hall of Fame
Five South Africans were recognised for their contribution to South African running at the inaugural Runner's World Hall of Fame Induction Ceremony, where nine-time Comrades champion Bruce Fordyce, long-serving administrator Cheryl Winn, author Tom Cottrell, former SA marathon record holder Zithulele Sinqe and the late Wally Hayward were applauded. Says Runner's World editor, Mike Finch, "We wanted to reward those who had done more than just perform well and it is a proud moment for RW to recognise them."
Mining Yearbook now available
The 68-page Mining Yearbook 2006, recently launched to the global mining industry, ranks South African-listed mining stock for the first time and provides an in-depth look at the local mining sector. This fourth edition is produced in conjunction with Finweek, a division of Media24, and is being published simultaneously online at www.miningmx.com; the editor is Miningmx's David McKay. It will also be on sale with Finweek from 26 June 2006.
Must-have for cycling and sports fans
To ensure cycling fans are kept up to date with the world's biggest annual sporting event, the July 2006 issue of Bicycling incorporates the Liberty Life Tour de France Fan's Guide. Available on newsstands from 21 June 2006 for R26.95, the guide offers expert knowledge and insightful information about the 20 stages, the teams, the history, the bikes and gear, and the contenders - as well as detailed daily TV schedules.
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| | Media | | | Recruitment - Advertising, Marketing, Public Relations, Media Sales | |  |
| | | Newsclip's latest developments - Newsclip Media Monitoring
More functionality, more speed, more efficiency... Newsclip's Gate5 service - which enables clients to access their monitoring results at any time via the Internet - has recently been upgraded to include the separation of clips into Financial, Consumer, Trade and Community press.
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| | | Bringing the world's best to Joburg - Vulindlela Communications
 The World Press Photo exhibition (WPPh), to be held at Museum Africa in Newtown, 20 July - 13 August 2006, was given a boost today with the announcement of a sponsorship from The Star.
Media partner for World Corporate Golf Challenge named
Business Day and The Golf Alliance have partnered to bring The World Corporate Golf Challenge to South African Golf fundis. For the second year running, Business Day will act as the exclusive and official media partner to one of the world's largest corporate golf event, The World Corporate Golf Challenge - South Africa.
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| | | A voyage of discovery
[On the Nett - ON THE NETT] Digital communication was riding the crest of a wave when Warren Griffiths entered it eight years ago. The web was starting to sprout as a viable marketing channel in South Africa and clients were throwing big money at the space - in some cases, well over R250 000 for a simple CD-ROM.
Quintessentially exclusive
Quintessentially, one of the world's leading private members' club and concierge service, recently announced the launch of QUBE, a new social networking site and exclusive online community. Membership to QUBE will be available to members of Quintessentially only, who in turn are able to invite a limited number of individuals to join.
GooglePedia
 [Mike Stopworth] One of the many reasons I like Firefox - the free, open source web browser - is that the community supporting Firefox continually comes up with little applications, called extensions, that through a simple installation process add great functionality to my browsing experience. One such extension, a very recent addition to the stacks of existing Firefox add-ons, is GooglePedia.
Skillpod online gaming continues international expansion - Forge
Online games supplier, SkillPod, has expanded its reach to the UK and New Zealand, launching its own games portals in these markets. SkillPod has also updated the Ananzi Kids game site, introducing more games and upgrading the game features.
SA's front-running motoring portal appoints top female driver - Media24 Digital Sales
Wheels24.co.za, Media24 Digital's premier niche motoring portal with 146 855 unique South African users, has recruited Janine-Lee Gordon as deputy editor. Coming on the back of Wilmer Müller's appointment as the new editor, the newest driver strengthens and establishes Wheels24 as the team to beat in the race to attract local online users.
Quirk appointed as exclusive ClickTracks reseller - Quirk
The partnership of California-based ClickTracks - the developers of award-winning web analytics software - with the exclusive resellers Quirk eMarketing, will finally ensure that companies are able to fully understand website visitor behaviour in relation to their online strategy.
New multiplayer online pool at SkillPod - Forge
The ever-popular South African online gaming site, SkillPod.co.za, has just released its latest online game - multiplayer online pool. SkillPod provides a wealth of classic as well as innovative games for well-known sites such as News24, and these games are played by thousands of online gaming enthusiasts, both from South Africa and abroad.
Product overview: FLUX NewsEasy - FLUX
With FLUX NewsEasy, a WebEasy innovation, businesses can create and send professional html email newsletters and more with no technical expertise required. It is affordable and easy-to-use. All you need is an idea and a message!
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| | Out Of Home | |  |
| | | On the creative edge of wrapping
 Grey Worldwide SA has found the creative edge for Visa, quite literally on the corner of the busy Beyers Naude intersection. "We found out the site was for a new designer clothing shopping mecca called World Wear," says creative director Dawn Franke, "and this triggered an opportunity for Visa to entrench its positioning as an everyday payment partner.
Revolutionising the communications industry
 "This socially aware approach to outdoor not only changes the public perception of billboards, but effectively transforms Nedbank's payoff line - 'Make Things Happen', from mere words into a tangible demonstration." So say creative duo, Brad Reilly and Jonathan Santana of Net#work BBDO, with respect to the first solar billboard in the world to power up a school kitchen.
Goodness gracious great balls of fire!
 In anticipation of soccer fever, ComutaNet and Makro outlets in Gauteng, Cape Town, Port Elizabeth and KwaZulu-Natal delivered a trailer advertising campaign to increase purchases for MasterCard, the event's official partner. The image of a giant flaming soccer ball on the trailer's mobile billboard immediately drew the eye, while the accompanying invitation to compete for a trip to Germany reinforced the retail call-to-action.
Financial Times expands at Johannesburg International - Off The Wall
 Financial Times has recently extended its distribution service, using Off The Wall, to international departures and arrivals at Johannesburg International Airport, continuing its successful airport campaign.
The Elevator Media Channel rises to next level - Media Hype
 The Elevator Media Channel (EMC) is now fully tested and operational in 20 top high-rise office towers in and around Sandton, Johannesburg, Durban and Cape Town CBDs, reaching thousands of decision-makers every workday while they are in a receptive frame of mind in a captive environment.
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Printing | | STE Publishers donate back editions of the South Africa Yearbook and Pocket Guide to South Africa - STE Publishers
 Do you belong to or work for a disadvantaged school, library or other charitable organization? If so, STE Publishers is willing to donate back editions of the South Africa Yearbook and Pocket Guide to South Africa on a not-for-sale basis.
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 | Sunday Times launches its first teenage magazine!
The Sunday Times launched its first teenage magazine, Bounce, on June the 4th. Bounce is inserted monthly in the Sunday Times magazine and in addition to the 500 000 + print run, 60 000 extra copies of Bounce are sent to more than 1000 upper LSM urban schools nationwide.
Click here for more info. |
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| | | Tilt! packs MUD - Tilt! Films
 Tilt! Films has formed MUD, a 'packshot' division to handle the increasing amount of international commercials that require "South Africanising".
Bioscope Films shoots Powerade for Lowe Bull - Bioscope Films
 Director Hylton Tannenbaum has just shot a commercial for Lowe Bull (Cape Town) and Powerade, the official sports drink for the 2006 FIFA World Cup. The ad is made to look like it is set in Germany and features a German-speaking cast.
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| | | Master class on blogging as a PR tool
The focus of this month's PR-Net meetings will be on the online media environment and available tools such as PR online, blogging and search-engine marketing. Cape Town sessions are on 27 June 2006 and Johannesburg sessions on 28 June.
HMC Seswa partners with UK PR agency
HMC Seswa Corporate Communications, a provider of PR and marketing services, has announced the successful conclusion of a working partnership agreement with UK-based InfernoPR. Under the agreement, the two will collaborate on various levels, including the exchange of best practices in business, media and client management techniques.
Goodyear Pan-European PR campaign wins SABRE
The SABRE Award for the best pan-European public relations programme in 2005 was recently awarded to the Goodyear PR campaign which was developed and implemented for the launch of the Goodyear RunOnFlat Tyre Technology across five European countries and in South Africa. The Goodyear RunOnFlat campaign also won the SABRE award for best Automotive Campaign in 2005.
Three international PR awards for SA
The Banking Association of South Africa's Mzansi Account programme has been awarded "The Best of the Year", "The Best Consumer Marketing Programme" and the "Best Programme in the Middle East & Africa" by The Holmes Report at a recent gala function in Berlin. This is the first time that a single entry has scooped awards in three separate categories, including the grand prix award for the best programme overall. The Platinum Sabre and two Gold Sabres were received by the association's communications consultancy, Fleishman-Hillard Johannesburg.
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| | | Radiothon raises R5.2 million for charity
94.7 Highveld Stereo's 13-hour radiothon, held last week, has resulted in R5.2 million being donated to the Tomorrow Trust charity to help educate youths orphaned by HIV/Aids. "We were absolutely astounded, once again, by the generosity of Joburgers," says 94.7 Highveld station manager, Ravi Naidoo.
Breyton braids his bos... live on The Hearty Breakfast Show - Heart 104.9
 As a favour to traffic anchor Julian Naidoo, Breyton Paulse agreed to appear in studio, but was surprised to find out that Naidoo had organised a hairstylist to braid the rugby star's unruly hair.
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| | | Seeking a new sense of identity and relevance
The Mzansi youth are a proudly South African generation of diverse, multilingual, vibrant and free young people who are actively defining their place in the world while exploring and developing their own sense of personal identity, relevance and expression in South Africa. This is according to research that 35050 commissioned Instant Grass to do in 2005.
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| | | Cape Union Mart introduces store card
Outdoor adventure retailer Cape Union Mart has introduced its own store card. Based on the principle of a credit card, consumers will be able to enjoy the benefit of up to 55 days interest free and an additional card for a secondary card holder will be available, if the principal card holder so chooses.
Coke light's new taste evolutionary, not revolutionary
 Coke light's new look and improved reformulation in South Africa, which includes revised packaging graphics and a differentiating visual identity, is part of a global initiative to standardise the Coke light brand worldwide. The move follows extensive quantitative research, during which local consumers confirmed their preference for the improved graphics and taste.
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Sponsorship | | National Lottery takes SA to Korfball Commonwealth Games
 The National Lottery and Nashua Pretoria are the names backing the SA International Korfball squad for the Korfball Commonwealth Games, being held in London 14-16 July 2006. The National Lottery, as the main sponsor, has covered the cost of all flights, accommodation, and basic living expenses, and Nashua Pretoria has provided all sports wear, along with And1 Sports Gear, sponsors of the team's basketball shoes. Bizcommunity.com's Johannesburg account executive, Gee Friedman, is part of the South African team.
My other car is a pram
 Babies R Us has teamed up with the Arrive Alive Campaign to promote road safety via the use of Babies R Us-sponsored licence disc stickers. The stickers will feature the Arrive Alive logo and will be distributed at the licensing departments nationally and posted to all registered drivers on car licence renewals and issuing of new licences.
Mom plus entrepreneur equals 'mompreneur'
Standard Bank and Living & Loving have partnered to acknowledge the many female entrepreneurs in South Africa who successfully balance business with family. The partnership involves a competition element whereby readers are asked to share their success stories in a 800 word motivation, and stand the chance of winning R150 000.00 in prize money, sponsored by Standard Bank. As an additional value-add, the two organisations will be holding a series of 'mompreneur' workshops around the country in October.
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| | TV | |  |
| | | SABC appoints independent internal enquiry
In the light of damaging media reports last week about the SABC curtailing the use of certain political commentators on its broadcast services, the SABC has decided to convene an independent enquiry into the allegations.
New series of Vuk'uzenzele
Sisanda Henna and Vuyi Matomane are the hosts of a new series of Vuk'uzenzele, which showcases entrepreneurs who have taken the first step, no matter how small, to participate in the South African economy.
A glimpse into the future of TV
"Television is changing. Gone are the '80s when the whole family would huddle in front of a single set watching Dallas. Today the interaction is more one-on-one." So said Chris Hitchings, sales director of Oracle Airtime Sales, at a presentation to The MediaShop and its key clients on the latest global trends in the medium and the direction South African TV is taking.
Making it easier to analyse overnight ratings
Interactive Market Systems (IMS) has launched a reporting program named ORCA (Overnight Ratings Campaign Analysis), coinciding with the move to overnight TV audience ratings. The program is designed to maximise the reporting data available and minimise the time it takes to analyse data supplied by AGB/NMR to bureaux every morning.
Makeover for property show
'Weekend Property' debuts with its new look on the first Saturday and Sunday in July 2006. Now called 'On Show', this programme continues to feature exclusive video tours of homes up for sale and introduces two new sections dedicated to golf estates and estate living. The months of July and August will feature regional property. Catch 'On Show' on The Home Channel, DStv channel 55, on Saturdays and Sundays at 7am, 10am, 1pm and 6pm.
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New accounts | | Clients prefer to ''Keep it simple'' - more infoBlue Concept Communications to publish an online and print movie magazine - more infoFuture Fin takes up contract with CineMARK - more infoNew clients for motiv - more infoMediaspace.co.za has secured the rights to sell advertising space on joburg.co.za's website and newsletter.Real estate agency group Engel & Volkers has appointed puruma business communications as its strategic business partner - more infoNew account wins for Jabulani Design Studio - more infoNetherlands-based marketing and IT consultancy Vusa has appointed ID Advertising to design its new brand identity.BrandWave have been given exclusive rights to sell spot and other marketing space on Soweto Community Television.Fontera brings MoPay to South Africa - more infoParmalat appoints BBDO Cape Town - more infoVelvet Square has Fine & Country in the box - more infoJabulani Design Studio wins SARP account - more infoMarot & Sanders Durban have been appointed to handle the Jam international clothing account.New accounts for ARM Advertising & Design - more infoBullion awarded P&G SA communications account - more info
More... Submit news
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People on the move | | Santam appoints Margaret Massie as new brand services head - more infoBlue Planet Media's Ayleen Chalidis will spearhead advertising sales for GardenTalk, published on behalf of GardenShop.Jabulani's brother and sister design team - more infoBrand integration specialist The Fearless Executive has appointed Madelaine Biezanek as brand strategist.New appointments at Digicape - more infoNew appointments at Joburg.co.za - more infoLebogang Selibi has joined Bullion PR and Communications as an account assistant.Eat In with new editor Justine Drake - more infoNew appointments for motiv - more infoLightworks appoints new MD & FD - more infoNew appointments for Enterprise IG - more infoBOO! Alternative Media Communications is growing - more infoConceptualise Promotions with two new designers - more info
More... Submit news
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| | Events to diarise | MS PowerPoint KhuboNet Corporate Training - JHB, 26 June
Create professional looking presentations and outpace your competition.
| | | Effective selling skills IMM Graduate School of Marketing - Johannesburg, 26 June
This training programme is designed to cover the fundamental skills needed in a sales interview. | | | Advanced program in direct & interactive marketing IMM Graduate School of Marketing - Johannesburg, 26 June
This programme is primarily designed for management or specialists who want to further their careers and learn innovative approaches to direct and interactive marketing in order to compete more effectively using today's changing tools, techniques and intergrated strategies. | | | Start: The Nivea Art Award KZNSA Gallery - Durban, 27 June
Nivea and the Kwazulu-Natal Society of Arts Gallery will host an exciting exhibition featuring 20 of KwaZulu-Natal's most talented, undiscovered artists. | | | Risk management for event organisers Skywalkers Conferencing & Training - Midrand, 27 June
This two-day workshop run by Gwen Watkins, an international speaker on conference & event management, explains the laws in plain English, tells you what public liability does for you & what is cancellation insurance. | | | Managing risk at events Skywalkers Conferencing & Training - Midrand, 27 June
Two day hands-on workshop with lawyer, insurance and risk speakers on risk management for event organisers. | | | PR-Net June PR-Net - Cape Town, 27 June / Johannesburg, 28 June
PR-Net founder, communications consultant and freelance journalist Brian Berkman, will focus PR-Net meetings this month on the on-line media environment and available PR tools. | | | Proactive telephone handling skills Take The Lead - Johannesburg, 27 June / Durban, 6 July / Cape Town, 25 July / Johannesburg, 15 August / Johannesburg, 5 September / Johannesburg, 7 September
Each delegate will leave the workshop highly motivated with practical ideas and new skills to improve his or her telephone performance and results. | | | Presentation skills Astro Tech - Johannesburg, 28 June
Create and deliver dynamic presentations. | | | Maximise your profits selling online Bidorbuy.co.za - Johannesburg, 29 June
Learn how to make full use of the tools available to maximise your profits. | | |
| | Upcoming events | Public Relations Practice Course PRISA/ProVox - Cape Town, 26 June ABC of Event Management M.Whale & Associates - Durban - Elangeni Hotel, 26 June Events Management IMM GSM - Johannesburg, 26 June New Media Channels IIR South Africa - Johannesburg, South Africa, 26 June Stakeholder Reputation REPUCOMM - Johannesburg, 26 June Great sports writing IAJ - Parktown, 26 June Basic business writing The Write Co - Sandton, 26 June Children's TV presenting course On Cue Communications - Randburg, 26 June Assertiveness skills KhuboNet Corporate Training - JHB, 27 June Advanced editing The Write Co - Sandton, 27 June | More... Submit an event | | |
| | Jobs offered | Specialising in Media Sales, Advertising
and Marketing placements |  |
| Copywriter - Sandton
Growing integrated brand communications agency seeks an experienced and versatile writer to come up with hot concepts and content for a range of blue-chip B2B accounts. Regret no beginners. read more
| Hotel Marketing and Sales Manager - Lanseria
A key focus for the hotel is conferences and weddings. The ideal candidate should be confident, enthusiastic, passionate and be able to develop and run with initiatives that will ensure an increase in sales. read more
| Senior Consultant - Cape Town
Studentwise, a national staffing services and promotions company, seeks a senior consultant for its Cape Town office. The position involves staff recruitment, training and execution of below the line marketing briefs. read more
| Copywriter BTL Middleweight - Cape Town
Love coming up with killer ideas without breaking a sweat,
day after day? Enthusiastic and passionate about the craft of writing? Irreverent and fun? Hungry for awards and new opportunities? read more
| Mid to Heavyweight Art Director/Copywriter - Northern Suburbs
Incredibly busy advertising agency is looking for a mid to heavyweight art director & copywriter team to join them in creating great ATL work for their most prestigious and demanding client. read more
| Jnr-Midweight Art Director/Copywriter - Northern Suburbs
Viby, busy advertising agency is looking for a junior to middle weight art director & copywriter team to join them in creating great work for their most prestigious and demanding client. read more
| Designer/Partner - Randburg
Reward your dedication, design and creative talent through this business partnership offer. I am looking for the ideal person/s to partner me in this dynamic marketing environment. Read more... read more
| Creative Design Manager - Pinelands, Cape Town
A competent, energetic, innovative and self-motivated creative design manager required for our Cape Town office. read more
| Senior Public Relations Account Executive - Houghton, Johannesburg
Senior PR AE - GGi Communications, leading PR consultancy. Join a dynamic team servicing challenging consumer and corporate clients. Essential skills - PR consultancy experience, understanding of industry, writing and media relations. read more
| Medium Weight Graphic Artist/DTP Operator - Johannesburg, Bedfordview
Must be fluent in Corel Draw, Photoshop - preference will be given to people with retail experience. Must have references and a portfolio that is genuine. read more
| Executive Assistant - Media - Hyde Park
Executive assistant to group director reviewing group sales performance and process. This position is perfect for an accountant who wants to do more than accounts. Send covering letter and CV read more
| Web Designer & Web Developer (Flash-based) - Cape Town
Web designer with Flash required. Knowledge of HTML, CSS, Javascript & Actionscript would be good. Relevant degree or diploma. read more
| Account Sales Executive - Cape Town
A vibrant, motivated, presentable sales advertising executive. To sell advertising space in a brand of magazines related to human and animal health matters. Preferably proven media sales record in health. read more
| Sales Assistant/PA - Production - Bryanston
Must have: 5 years administration experience; good telephone skills; sales experience necessary; capable of prioritization & multi-tasking; highly computer literate with excellent typing skills. Valid drivers licence & car required. read more
| Channel Manager - Lonehill
Seeking an individual with a high level of understanding in project management and process mapping, and an ability to excel within a cross-functional team environment in the IT sector. read more
| Business Development Manager - Lonehill
An individual, with a 5 year minimum sales and management experience in IT, to be responsible for the development of new business, the management of opportunities and finalisation of deals. read more
| Web Developer - Johannesburg
Fluorescence is looking for a freelance web developer (1 month starting July 01) or a permanent developer! Must have experience in the following: PHP, MySQL, Dreamweaver, Photoshop (ASP.NET). read more
| Corporate Sales Executive - Sandton
Itec is epanding its telecommunications sales team. Apply for this exciting career oppurtunity if you have a minimum of two years experience in selling the Samsung range of switchboards. read more
| Media Group Head - Implementation Planner/Buyer - Sandton
Planning and buying across a selection of accounts. Minimum 5 years in planning/buying environment. read more
| Marketing Manager - AA - Johannesburg
Min 5 yrs exp. Deg in IMM/Hons/Masters. Excellent management, marketing, communication, business stragegies, operational plans, financial analysis and CRM. Able to train and motivate. Fully bilingual essential. read more
| Media Implementation Planner - Rivonia, Johannesburg
Leading media independent looking for medium weight implementation planner. 2 years working experience in financial or media industry, IT literate, proficient on the Telmar suite of programmes and Microsoft Office. read more
| Senior Digital Designer - Green Point, Cape Town
Growth position for a vibrant, energetic, enthusiastic senior digital designer with 3 - 5 years experience into creative direction space. read more
| Sales Executive - Melrose
Our client is a VAT reclaim company specializing in international VAT reclaims. They're looking for a young energetic sales person to join the division. Must be fluent in French. read more
| Campaign Manager - Cape Town
Acceleration seeks a campaign manager to optimize and report on online campaigns. Strong Excel skills and basic HTML are required. Analytical and high attention to detail. BEE position. read more
| Senior Production Manager - Cape Town
Senior production manager to manage the BTL production process within a large, successful agency. If this interests you, we'd love to hear from you. read more
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Quote of the day | | "Advertising is the art and sole of capitalism. It captures a moment of time through the lens of commerce, reflecting and affecting our lives, making us laugh and cry, while simultaneously giving traction to the engine that propels this free market economy forward into the future." - Jef I. Richards
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"Good design, at least part of the time, includes the criterion of being direct in relation to the problem at hand - not obscure, trendy, or stylish. A new language, visual or verbal, must be couched in a language that is already understood." -
Ivan Chermayeff
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"Values are not trendy items that are casually traded in." - Ellen Goodman
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"Education begins the gentleman, but reading, good company and reflection must finish him." - John Locke
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"It is every artist's fantasy to run things. I know personally, I'd be happiest as dictator of a small island. The problem is that romantic artists are usually too disorganized to run their own lives, let alone societies. And most societies are too sensible to let them try it." - Brad Holland
Send to a friend More... Submit a quote
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Print any item. Mondi Rotatrim - The Better Performance Paper - www.rotatrim.co.za.
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Comment - Comment on any item in this newsletter.
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Headlines in our June issue:
WOZ'E KZN!:
KwaZulu-Natal's economy is picking up and its media and markets are igniting. BRAND pays a visit.
WHY RETAILERS SHOULD WOO MAGAZINE JUNKIES:
Trends show that retailers who woo magazine buyers are more likely to increase their market share across the board.
BLACK WALLETS HEADED FOR SOWETO:
Orlando Ekhaya is the 300-hectare precinct in Soweto that Alan Dinnie has recently packaged and sold to investors for just over R1 billion.
For more information or to subscribe email query@brandmagazine.co.za
Welcome to the following companies who have opened press offices on Bizcommunity.com!
At Prodyn we believe that success in any walk of life is A QUESTION OF ATTITUDE - that's our philosophy. Our mission is to provide Recruitment, ABET (adult basic education training) and Motivational Training to clients who share this philosophy. And that's exactly what we do everyday.
Click here to visit Prodyn's press office.
Media Hype is a specialised media sales company, comprising a nationally based professional sales force that focus purely on the sales of non-traditional targeted advertising space within various electronic mediums. Utilising the latest GPRS and satellite technology, advertising is delivered to sites anywhere in the country.
Click here to visit Media Hype's press office.
Quirk was born in March 1999 with the sole purpose of providing innovative eMarketing services to the global business community. Extensive knowledge of the Internet and a desire 'to go where no agency has gone before' enables us to offer a complete eMarketing solution for your brand.
Click here to visit Quirk's press office.
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