As Chief Executive Officer of the Creative Class Group, Rana Florida manages new business development, marketing, consulting, research and global operations serving such diverse clients as BMW, Converse, IBM, Cirque du Soleil, Audi, Zappos, and Starwood Hotels - to name just a few.
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7 tips to help you understand the creative class

Though the members of the creative class do not share one singular identity, they share a number of attributes - perhaps most importantly an ethos that is tolerant and open-minded, and places a high value on individuality, authenticity, merit, and originality...

By Rana Florida 4 Jun 2019

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