Creative ideas everywhere! - 6 Mar 2017By Leigh Andrews
Speaking of special edition newsletters, we sent out our #BizTrends2017 comprehensive overview last week, encouraging you to download the full PDF and take your time going through the top trends set to shape the industry over the coming months. Do so now if you didn't get around to it last week. On the topic of creative inspiration, you can look forward to feedback from Scan Display, attending EuroShop live in Germany from 5 to 9 March – it's held every three years and is the largest retail trade fair, with daily keynotes and global speaker sessions. There's also my exclusive interview on the importance of true diversity with FCB's global CCO, Susan Credle, who was in town last week for the agency network's Global Leadership Conference. We also find out all about the new, independent Ideas/Idees magazine, which is back on shelf and goes on sale under new ownership from today, Monday, 6 March. Lastly, don't forget that March is #BrandManagerMonth on Biz, so you can expect tips and insights from those at the forefront of marketing excellence. Pour yourself a cuppa and get stuck in! | Leigh Andrews
Andrews was on the inaugural Marketer of the Year (MOTY) jury for the 2019 Marketing Achievement Awards (MAA) as well as an #Inspiring50 2018 nominee herself, and judged over 500 entries for the most recent Epica Awards - the only creative prize awarded by journalists working for marketing and communications magazines around the world. She's also serving on the IAB (SA)'s #Bookmarks2020 Publisher panel. Responsible for keeping a finger on the pulse of the latest happenings in the marketing and media industry, this is an almost 24/7 role that involves keeping one eye on your inbox with the other on your social media feed, to write breaking news stories and interviewing key people in the B2B space. All made easier by 15 years of working for companies such as Microsoft, Kagiso Media, Fleet Street Publications, the Mail & Guardian Online, Caxton Community Newspapers and Newsclip's media, marketing and PR publications. |
Last week was one of complete creative immersion for our team as we covered all three days of the annual Design Indaba extravaganza. Click through to our 