Africa's new digitised youth population, Generation Z, will define Africa's digital future and these are the skills they will need to do it...
Louise Marsland 8 May 2018
A new generation is emerging across Africa who have never known life without the internet or social media. How will their consumer behaviour and spending patterns shape business and society in the future...?
Louise Marsland 2 May 2018
South Africa's first digital-native generation is coming of age, and it's changing the rules for marketers...
Ernst Wittmann 2 Nov 2017
At last years' Financial Mail Annual Ad Focus Awards, HDI Youth Marketeers were awarded the Partnership Award for their work with Pick n Pay...
Ann Nurock 10 Mar 2016
The year 2013 for most brands, especially the ones coping with saturated markets in developed countries, will be a decisive one. Incorporating Africa into their corporate brand strategy, if they haven't done so, will be the better part of valour, so to speak.
Obaika Consulting Team 31 Jan 2013
As 2013 commences, afro-pessimism seems to cede to afro-optimism. There is a global consensus: Africa is poised for a great future. What will be the impact of Africa's growth on our industry? What will be the major trends of the year? In the business world, predicting the future is a crucial exercise.
Nandkishor Buty 30 Jan 2013
South African Tourism unveiled its new marketing campaign for its domestic tourism initiative, Sho't Left, at the Emoyeni Estate in Parktown, Johannesburg, yesterday, Thursday, 28 August 2008. The campaign, which encourages South Africa's to travel the length and breadth of their country, is to target up-and-coming youngsters from South Africa as well as Botswana and Mozambique.
Tshepiso Seopa 29 Aug 2008