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Vicinity Media's Omnichannel Analytics measures the real-world impact of omnichannel advertising

Vicinity Media Vicinity Media's Omnichannel Analytics measures the real-world impact of omnichannel advertising

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#BizTrends2026 | Tom Kaneshige on how CMOs seized strategy in an age of chaos

#BizTrends2026 | Tom Kaneshige on how CMOs seized strategy in an age of chaosTom Kaneshige

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Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

New leadership announcements as WPP acquires NCA. Ogilvy global CEO Devika Bulchandani and James Murphy CEO Ogilvy Group UK (Image supplied)

New Commercial Arts joins Ogilvy as WPP announces leadership shakeup

11 Sep 2024

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Digital advertising group Aleph launches payment unit

18 Aug 2023

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The power of inclusive portrayal in advertising

Emily Stander 28 May 2021

1 in 4 consumers tried a new brand during pandemic - global report

12 Aug 2020

Customer experience will help retailers overcome the financial hit from coronavirus

Customer experience will help retailers overcome the financial hit from coronavirus

Frederic Dimanche 6 Jul 2020

Image credit: Zoe Holling on Unsplash.

Key findings from Warc's 2019 Future of Strategy report

28 Aug 2019

New report reveals customers want security, service and localised experiences

New report reveals customers want security, service and localised experiences

25 Jun 2019

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