Samsung's internet enabled TV hits East Africa market

“Samsung's latest LED televisions redefine the standards for viewing quality, energy-efficiency and home entertainment décor,” said Justin Shaw, senior manager of CTV at Samsung Electronics Middle East and Africa headquarters, while launching the TV, at the 2009 Samsung Africa Forum in Nairobi.

According to Shaw, the new LED TVs use 40% less energy than the normal LCD TVs, and can be connect to the internet to depict information and data online.

The new brands have been launched in 12 markets across the world including the USA, Egypt, South Africa and Kenya was the first in the East Africa region. This year, Samsung also plans to converge more internet platforms to TV with its “Internet@TV” content service which has been developed with Yahoo!, the Internet information interface. Shaw said, the feature will enable consumers with various 2009-model Samsung HDTVs, to use either a wired or wireless Ethernet connection to access content onscreen from content providers like Yahoo!, Flickr, YouTube.