The future of business is in SMS texting

[Reuben Yonatan] NEW YORK, US: It wasn't that long ago that the cost of texting was on the rise, but the recent move towards smartphones has changed business models for cellular carriers. 20 May 2013 10:08

AdReview winners announced

The AdReview winners was announced on Thursday, 16 May 2013, and Joe Public saw its efforts rewarded with the AdReview Agency of the Year award. 23 May 2013 22:02

Reddy, steady... Stop

[Rod Baker] NEWSWATCH: The press ombudsman has dismissed Durban tycoon Vivian Reddy's complaint against the Mail & Guardian newspaper in its entirety, the newspaper reports, and Icasa is in the spotlight for all the wrong reasons, reports BD Live. On a sad note, SABC television and radio presenter Vuyo Mbuli has died, reports Times Live. 20 May 2013 05:59

Pondering Panda CEO slams research industry

In his opening speech at today's session of the South African Market Research Association's (SAMRA) conference, Butch Rice, co-founder and CEO of market research company Pondering Panda, criticised the local research industry. The conference is being held at the Thaba Ya Batswana, Klipriviersberg Nature Reserve in Johannesburg from 16-17 May 2013. 16 May 2013 13:50

Let customers app into your CRM

[Yaron Assabi] While over the years the main objective of Customer Relationship Management (CRM) - customer retention - hasn't changed, it must be said that the strategic implementation and platforms certainly continue to evolve, as they should, and today mobility is driving this evolution. 23 May 2013 07:20

PriceCheck

South African app wins International BlackBerry App of the Year

[Issued by PriceCheck] PriceCheck claims international award 16 May 2013 10:36

ICASA review in the pipeline

[Amukelani Chauke] Cabinet has approved a proposal to review some of the Independent Communications Authority of SA's functions to make it more transparent and accountable. 17 May 2013 10:08

[2013 trends] The year ahead for experiential marketing

[Mike Silver] First of all, mazeltov on surviving the Mayan apocalypse - it was touch-and-go for a second there. Now that we have staved off global obliteration and picked up a coastal tan (and a few kilos in the process), it's that time of the year where agencies are asked to haul out the old crystal ball and provide pearls of thumb-sucking wisdom. 29 Jan 2013 11:18

[2013 trends] Africa finding its own solutions using mobile tech

[Dr KF Lai] There are several key trends that will present themselves in 2013. Increasingly, we will see more and more innovative solutions to issues facing emerging countries being developed in-country and, while cost of smartphones is still hindering wide-scale usage of these handsets, the tide is turning as cheaper units enter the market. Marketers, too, are seeing their roles and responsibilities expand. 25 Jan 2013 10:57

Digital, traditional media go hand in hand

[Noëleen Bruton] It's been exciting watching the phenomenal growth of digital media both locally and globally in the past say two decades. This, of course, has given marketers a whole new category of media in which to spend our advertising budgets. 13 May 2013 11:27

Mobile malware: What is it, why should you care? (part 2)

[Justin Lee] In this article, the second in a series of four articles where we explore how the use of mobile devices by employees in businesses represents the convergence of personal and corporate needs, we will examine the behavioural patterns of mobile users, in order to truly understand the mobile risks associated. 22 May 2013 16:04

ANC launches cellphone app

The Western Cape ANC has launched a cellphone application to communicate with the province's youth ahead of next year's elections, The Cape Argus has reported. 23 May 2013 06:49

App to guide start-up entrepreneurs

Problemio, a Cape Town based business, has launched a four-app course developed to coach and educate SMMEs on business planning, business ideas, fundraising and marketing. The apps are available for iOS, Android, Kindle and Nook. 16 May 2013 08:14