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Biz Takeout's

Episode 124: The IMC Conference Durban

Date: 27 Feb 2015
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Is your website UX ready?
Is your website UX ready?

On 21 April Google launched a new mobile-friendly algorithm that rewards websites that are fully optimised for mobile with higher rankings in search results...

24 Apr 2015 07:07

Why we should be investing in engagement
Why we should be investing in engagement

South Africa, alongside some of our BRICS partners, is globally recognised as among the most fertile grounds for new consumption of smartphones, online content and mobile applications...

By Glenn Gillis 23 Apr 2015 14:12

Reaching the right audience: at the right place, at the right time
Reaching the right audience: at the right place, at the right time

Much has been said about the impact of mobile marketing and its importance as the continent becomes increasingly mobile-centric...

By Leigh Andrews 23 Apr 2015 14:00

Nigerian mobile users not keen on online payment
Nigerian mobile users not keen on online payment

In a new infographic by Jovago, Nigeria ranks lowest on the list for usage of mobile devices for payments in Africa...

22 Apr 2015 06:50

The mobile revolution in Africa
The mobile revolution in Africa

The influx of mobile phone has enhanced ease of access across the world - no more so than in Africa...

17 Apr 2015 15:25

How to win in mobile moments
How to win in mobile moments

When someone uses his smartphone to search for information about a product or service, he expects to receive an answer that is contextually relevant and satisfies his immediate needs...

By Joseph Neusu 17 Apr 2015 13:43

Congratulations are in order for SA's One Show finalists
Congratulations are in order for SA's One Show finalists

The full One Show finalist short list has been released, with a number of top South African agencies making the grade...

17 Apr 2015 09:05

Now MTN to hit users
Now MTN to hit users

NEWSWATCH: MTN has joined Vodacom and Cell C in hiking its prices, and the SABC might be a bit leaky... from the top, but has said 'Sorry' to the EFF...

16 Apr 2015 06:20

Bee7 and Vserv join forces to solve games monetisation challenges in India and Southeast Asia - Vserv
Bee7 and Vserv join forces to solve games monetisation challenges in India and Southeast Asia

Bee7, the android games monetisation and user engagement platform, has launched a partnership with Vserv, a leading smart data platform for mobile marketing in India and Southeast Asia, to help solve mobile games monetisation in these markets...

Issued by Vserv 15 Apr 2015 13:30

Five ways to keep your mobile devices secure
Five ways to keep your mobile devices secure

It seems like every time you turn on the news lately, there are more stories of companies having their data stolen or corporate networks being hacked into...

By Aaron Thornton 14 Apr 2015 15:52

Screen Wars: The battle for eye space in a TV everywhere world
Screen Wars: The battle for eye space in a TV everywhere world

The report examines the rapidly developing global digital video landscape and shows how consumers are adapting their viewing preferences to a new reality...

14 Apr 2015 13:43

WeatherTrac - up advertising performance when the temperatures drop - Vicinity Media
WeatherTrac - up advertising performance when the temperatures drop

Coffee, hot chocolate, cold and flu medication and vitamins all experience a sales spike in winter. Location-based mobile ad network Vicinity Media has a unique targeting tool perfect for the coming colder months...

Issued by Vicinity Media 14 Apr 2015 13:31

Warren Harding
The state of e-commerce in South Africa

South Africa's e-commerce market, although still in its infancy, is gaining size and momentum...

By Warren Harding 14 Apr 2015 06:37

Mobile Money & Digital Payments Africa back in Johannesburg in May
Mobile Money & Digital Payments Africa back in Johannesburg in May

The 7th Mobile Money & Digital Payments Africa conference will take place from 19 to 21 May 2015 at the Hyatt Regency in Rosebank, Johannesburg...

13 Apr 2015 08:38

Go mobile or go home
Go mobile or go home

Google, via the Webmaster Central blog, announced that it will be prioritising mobile-friendly websites. This is likely to have as much of an impact on organic search results as any of the major algorithm updates...

By Christopher Smith 10 Apr 2015 11:36

Veruschka Khan
Advertising is not a numbers game, it's a people's game

An advertising sales rep trying to convince you to purchase premium space always leads with their traffic. But advertising in 2015 is not a numbers game...

By Veruschka Khan 9 Apr 2015 13:35

MMA Standard Bank Smarties Awards 2015 categories announced - Mobile Marketing Association
MMA Standard Bank Smarties Awards 2015 categories announced

The Smarties are calling for nominations for senior level marketers to join the pre-screening council...

Issued by Mobile Marketing Association 9 Apr 2015 10:55

Mobile and programmatic - interest vs implementation - DQ&A Media Group
Mobile and programmatic - interest vs implementation

The perception of mobile marketing is one thing, but if advertisers' interest isn't translating into implementation, marketers need to rethink how they can capitalise on the rise of mobile programmatic...

Issued by DQ&A Media Group 8 Apr 2015 13:15

[Biz Takeouts Lineup] 126: The PRISM Awards, SMEasy software and more...
[Biz Takeouts Lineup] 126: The PRISM Awards, SMEasy software and more...

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 9 April 2015, from 9-10am, as show host Warren Harding chats to Darlene Menzies, Andy Gilder, Bridget von Holdt and Yossi Hasson...

8 Apr 2015 13:10

Mobile Africa 2015 - BlackBerry continues to please
Mobile Africa 2015 - BlackBerry continues to please

The Mobile Africa 2015 study was conducted by mobile surveying company GeoPoll and World Wide Worx with 3,500 mobile phone users in South Africa, Nigeria, Kenya, Ghana and Uganda...

8 Apr 2015 08:18

Back for a fifth year, Mobile West Africa 2015 garners industry-wide support
Back for a fifth year, Mobile West Africa 2015 garners industry-wide support

All Amber has secured a wide-ranging selection of international and local partners for the 5th edition of Mobile West Africa, which is scheduled to take place between 21 and 23 April in Lagos, Nigeria...

Issued by All Amber 7 Apr 2015 16:20

Kalahari Awards calling for entries of mobile money innovations
Kalahari Awards calling for entries of mobile money innovations

Entries are now open for the 5th Kalahari Award, which is given to organisations or individuals that have made significant contributions to the mobile financial sector...

7 Apr 2015 08:39

Millennials forsake TV for smart devices
Millennials forsake TV for smart devices

According to a recent survey by global tech provider, ASUS, among 18- to 34-year-olds in the US, TV as the primary medium for entertainment is down from 40% to 21%...

3 Apr 2015 09:02

Latest from the research front
Latest from the research front

The latest release of the All Media and Products Survey (AMPS), released today by the South African Audience Research Foundation (SAARF), shows overall stability of the media...

By Chris Brewer 2 Apr 2015 12:02

A new way to increase product trial take-ups? - Justpalm
A new way to increase product trial take-ups?

People love free trials. A taste of something new and tasty, a new brand of washing powder, new shampoo that promises to make your hair super shiny. As human beings, we're naturally curious, and love free stuff...

By Patrick Palmi, Issued by Justpalm 2 Apr 2015 11:57

Kagiso Interactive crowned as Best Apple Mobile App Developers in SA - Kagiso Interactive
Kagiso Interactive crowned as Best Apple Mobile App Developers in SA

Kagiso Interactive, a leading enterprise mobility company, has been awarded the title of "Best Apple Mobile App Developers" in South Africa by the expert panel at BWDA Reports...

Issued by Kagiso Interactive 2 Apr 2015 10:26

Madiba's Journey released as an app
Madiba's Journey released as an app

South African Tourism, with the support of the Nelson Mandela Foundation, has released 'Madiba's Journey', a mobile app that showcases 27 attractions closely associated with Mandela...

2 Apr 2015 08:48

The future of mobile exam preparation, Q&A with George Burgess
The future of mobile exam preparation, Q&A with George Burgess

Inspired by the global mindset of Silicon Valley entrepreneurs while at Stanford, Burgess explains what Gojimo means for the industry, and why SA...

By Jessica Taylor 2 Apr 2015 07:00

Gojimo goes global, first UK, then US, now SA
Gojimo goes global, first UK, then US, now SA

George Burgess, titled one of Britain's six most exciting young entrepreneurs by Forbes and called "one to watch on London's tech startup scene" by the London Evening Standard, is launching a revolutionary education app in South Africa on 2 April...

30 Mar 2015 07:00

Enterprise mobile apps need to be as simple, functional and beautiful as consumer apps
Enterprise mobile apps need to be as simple, functional and beautiful as consumer apps

Companies that want to drive the best results from mobilising their business processes need to give their employees access to apps that are as simple, attractive, integrated and rich as the consumer mobile apps they use every day...

27 Mar 2015 15:10

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