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BizTrends 2017


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New press offices

Decimal has opened a press office on Bizcommunity.com!
Decimal

We're a team of young creatives who are dynamic in concept, sophisticated in design and strategic in our thinking. What's the key to building a brand during a recession? An advertising agency that is small enough to care but big enough to matter.

Bizcommunity has over 400 industry contributors and we always welcome further contributions and contributors.
IAB SA/PwC online adspend study - Have you been left out?
IAB SA/PwC online adspend study - Have you been left out?

PwC and the IAB have performed a domestic digital advertising expenditure analysis for the past three years, with various market participants both from the online and mobile publishing and agency sector contributing...

Issued by IAB South Africa 1 day ago

The opportunity that is the small screen
The opportunity that is the small screen

What's becoming clear from watching young coffee shop patrons, in particular, is that mobile technology is stepping in to fill certain voids and it's doing so at an extremely reasonable cost. ...

By Mike Laws 21 Apr 2017

Mobile penetration in Africa reaches 80%
Mobile penetration in Africa reaches 80%

Jumia unveils its third white paper on mobile trends in Africa, and shows Chinese dominance in the smartphone market...

21 Apr 2017

Four questions: Camilla Clerke on being a Cannes Lions judge in Mobile
Four questions: Camilla Clerke on being a Cannes Lions judge in Mobile

Hellocomputer's creative director, Camilla Clerke, has been asked to attend the Cannes Lions Festival of Creativity as a judge in the Mobile category. She answers four questions about her coming task...

Issued by Hellocomputer 20 Apr 2017

Africa's mobile operators aim for TV content
Africa's mobile operators aim for TV content

African mobile operators start entering into deals with major broadcasters over streaming and download services...

By Russell Southwood 20 Apr 2017

#WTMA17: Using digital marketing to convince young Africans to travel
#WTMA17: Using digital marketing to convince young Africans to travel

"Africa's online landscape is mobile but mostly feature phone based. Travel still needs to better embrace mobile by delivering mobile and thumb ready experiences to the African youth."

By Cari Coetzee 19 Apr 2017

Phonefinder expands service to insurance comparisons
Phonefinder expands service to insurance comparisons

Local online cellular contract comparison engine, Phonefinder, has expanded its offering by adding insurance comparisons...

19 Apr 2017

True location-based advertising is where it's at
True location-based advertising is where it's at

Location-based advertising is a fast-growing, highly innovative field within the wider marketing industry. While there are major benefits to be had for marketers, it's critical they separate the ‘real location' providers from the many buzzword-sprouting imitators...

Issued by Vicinity Media 7 Apr 2017

(c) Andriy Popov -
"Zuma should resign," say 7 out of 10 South Africans

According to the latest Kantar TNS mobile survey, seven out of 10 South Africans say that Jacob Zuma should resign as the president of South Africa. This comes in the aftermath of last week's cabinet reshuffle and the dismissal of both the Minister of Finance, Pravin Gordhan and his deputy, Mcebisi Jonas...

6 Apr 2017

Turn your mobile into a ghost hunter on Mystery Ghost Bus Tours of SA
Turn your mobile into a ghost hunter on Mystery Ghost Bus Tours of SA

One can now download free apps that will turn one's cellphone into a paranormal investigative tool, allowing the amateur ghost hunter to detect unseen energies and paranormal force fields...

4 Apr 2017

MTN pays $98m part of Nigerian fine
MTN pays $98m part of Nigerian fine

LAGOS, Nigeria: South African telecoms giant MTN has paid nearly $100m of a $1.7bn fine for failing to disconnect unregistered SIM cards in Nigeria...

3 Apr 2017

Dervish37 © –
A little less conversation, a little more action

Why an integrated data platform is the key to aligning marketing, sales and service...

By Michael Bornheim 24 Mar 2017

Facebook introduces new shopping ad format to showcase products
Facebook introduces new shopping ad format to showcase products

Marketers want better ways to visually inspire mobile shoppers to purchase, and so Facebook is introducing a new ad format called 'collection'...

23 Mar 2017

BET.co.za launches first mobile app
BET.co.za launches first mobile app

South African online bookmaker BET.co.za has announced the launch of their first mobile app, available for iOS...

Issued by 4i 23 Mar 2017

SA brands must adopt an IM first approach - but not WhatsApp, yet
SA brands must adopt an IM first approach - but not WhatsApp, yet

Using WhatsApp in its current form as a brand engagement channel is a neat technical solution to a problem, but it's a mistake to think of it as a marketing solution...

Issued by AAM – Always Active Mobile 23 Mar 2017

Picture:
Google Family Link lets you monitor kids' mobile usage

Apple's Family Sharing functionality has been one of the better features for parents, allowing them to approve family members' purchases and more. Now, Google has stepped things up in a big way thanks to the Family Link app...

By Hadlee Simons 16 Mar 2017

#IABDigitalSummit2017: Digital debrief with Leonel Silva
#IABDigitalSummit2017: Digital debrief with Leonel Silva

Leonel Silva, media partnerships director EMEA at Celtra, is one of the international speakers at today's IAB Digital Summit. He lets us in on the rise of creative programmatic advertising and mobile video…

By Leigh Andrews 16 Mar 2017

Allan Swart © –
Beware of returning that missed call!

NEWSWATCH: There's a new mobile scam doing the rounds – and it's affecting freelancers and those who do international business...

By Leigh Andrews 14 Mar 2017

Image ©
Apps: The holy grail of content marketing

Business book author Tony Schwartz wrote, “Nearly everyone I know is addicted in some measure to the internet..."

By Julia Rhodes 10 Mar 2017

Image by 123RF
Mobile weather platform unveiled for emerging markets

A weather app, designed for developing countries to assist users in predicting severe weather events or disasters, has been launched…

23 Feb 2017

J. Walter Thompson Cape Town and SunSteam join forces to bring energy to everyone under the sun
J. Walter Thompson Cape Town and SunSteam join forces to bring energy to everyone under the sun

A highly contested business win in the rapidly expanding renewable energy sector has seen J. Walter Thompson Cape Town appointed to lead all marketing communication on the African continent for innovative solar technology enterprise SunStream Technology Inc...

Issued by JWT 22 Feb 2017

Mobile app promotes, awards acts of random kindness
Mobile app promotes, awards acts of random kindness

Change our World for Good has worked with Net#work BBDO to develop a mobile Acts of Random Kindness (ARK) App, which encourages users to set goals for performing random acts of kindness and rewards them...

22 Feb 2017

Get better results - know where your customers are
Get better results - know where your customers are

You can only get better results if you know exactly where your customers are. Accurate, geomapped addresses provide better data quality and results...

Issued by AfriGIS 17 Feb 2017

Data is the ‘new oil' and everyone needs to know what they're leaking
Data is the ‘new oil' and everyone needs to know what they're leaking

F-Secure's Chief Research Officer, Mikko Hypponen, warns about the growing intrusiveness of social media and internet-connected devices...

Issued by Maximizer Software 16 Feb 2017

Google Maps adds bucket list feature
Google Maps adds bucket list feature

You can create lists of places, share your lists and follow other lists, all without ever leaving the Google Maps app...

15 Feb 2017

Google-owned YouTube has supported live streaming of video through computers for about six years, even broadcasting US presidential debates online ()
YouTube adds mobile video streaming for top talent

SAN FRANCISCO - YouTube on Tuesday began letting popular online video personalities broadcast on the go using mobile devices, ramping up a challenge to Facebook and Twitter in the live-streaming arena...

8 Feb 2017

Conn Bertish. © – Knut Otto
Trackhacking: Redesigning the sound of cancer treatment

With World Cancer Day having just been marked on 4 February, the dreaded ‘C' word is top of mind. Here's how Cancer Dojo has partnered with the Berklee College of Music and employed design thinking to turn the scary noises of MRI machines into uplifting music...

By Leigh Andrews 7 Feb 2017

Vicinity Media opens Cape Town office, welcomes new staff and publishers
Vicinity Media opens Cape Town office, welcomes new staff and publishers

February is a going to be a busy month for Vicinity Media. The growing mobile advertising network recently opened its third regional office in Cape Town (after Johannesburg and Dubai). The office will be run by CEO and co-founder Daryl van Arkel and co-founder Charles Talbot...

Issued by Vicinity Media 6 Feb 2017

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