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Episode 114: Green PR and employee training strategies

Date: 20 Nov 2014
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Episode 113: Pete Case on the Gloo, Ogilvy SA merger

Date: 13 Nov 2014
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Episode 112: Will Green, Mammoth BI and the Work Your Wealth event

Date: 6 Nov 2014
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ChiChi makes Unilever SA's Shield Deo Drive campaign go viral - Justpalm
ChiChi makes Unilever SA's Shield Deo Drive campaign go viral

The South African market recently saw groundbreaking innovation from the popular Shield deodorant brand as it gave away free talk time to consumers...

Issued by Justpalm 21 Nov 2014 08:08

Distracted driving is a lethal risk on SA's roads - Cellfind
Distracted driving is a lethal risk on SA's roads

Driver distraction as a result of texting and talking on mobile devices is one of the leading causes of car accidents in South Africa. That's the word from Werner Vermaak, Communication Manager at ER24...

Issued by Cellfind 20 Nov 2014 13:01

USSD, a knockout for mobile in Africa =O - Mobitainment
USSD, a knockout for mobile in Africa =O

USSD, a South African-born marketing technology, has proved to be a "knockout" for marketers in Africa, especially for Boxer Superstores, SA's well-known grocery store servicing low to mid income shoppers, which created the Boxer Super Shopper Show...

Issued by Mobitainment 20 Nov 2014 11:03

Vodacom and Zappar bring the iPhone 6 to life with Augmented Reality
Vodacom and Zappar bring the iPhone 6 to life with Augmented Reality

Well-known Augmented Reality app, Zappar (represented locally by Integrat Mobile | Digital | Media), has joined forces with Vodacom to bring the joy of animation to customers too excited to wait for their own device...

Issued by Integrat 20 Nov 2014 10:04

Grace Belger
Avoid lawyers and be human...

There is a lesson here for Cell C (and other companies, for that matter) in the Cell C banner debacle. When you are facing a reputational crisis, the worst reaction is to be defensive; run to the lawyers and advertise...

By Grace Belger 19 Nov 2014 15:21

Mxit adds to Mr Price followers, sponsors codeX developers
Mxit adds to Mr Price followers, sponsors codeX developers

Mxit is sponsoring three would-be developers to take part in codeX's developer apprenticeship programme, which focuses on grooming the next generation of skilled software developers...

19 Nov 2014 09:27

[AfricaCom 2014] Appsolutely awesome insights from the final AfricApps session
[AfricaCom 2014] Appsolutely awesome insights from the final AfricApps session

Have you factored slow EDGE and desktop link incompatibility into your mobile app design process? These hot topics were bandied about on the last day of AfricApps at AfricaCom 2014...

By Leigh Andrews 18 Nov 2014 08:00

Final IMT roadmap for broadband now out, plus RFSAP
Final IMT roadmap for broadband now out, plus RFSAP

ICASA has issued the final International Mobile Telephony roadmap for broadband, which seeks to ensure universal availability of broadband services, a vibrant and competitive telecommunications industry and promote investments...

17 Nov 2014 14:55

Another free app for Ebola information
Another free app for Ebola information

A new free Ebola app, part of a wider International SOS communications initiative aimed at supporting the global fight against Ebola, has been released for iOS and Android devices...

17 Nov 2014 14:50

[AfricaCom 2014] Connected cars, IoT and the data revolution
[AfricaCom 2014] Connected cars, IoT and the data revolution

Ever wish you could locate your car in a packed parking lot by checking on your phone? With the Internet of Things, everyday household products are about to become a whole lot smarter...

By Leigh Andrews 17 Nov 2014 08:30

'Library on a phone' mobi network boosts reading
'Library on a phone' mobi network boosts reading

A World Design Capital 2014 project, FunDza Mobi Network is boosting literacy among teens and young adults by delivering high-interest reading material to low-income youth who have limited access to books...

16 Nov 2014 08:33

South African mTriage speeds up disaster responses
South African mTriage speeds up disaster responses

The World Design Capital 2014 has recognised mTriage (#WDC334) as a project that reduces triage time, improves accuracy and reduces the level of training required for triage...

15 Nov 2014 10:40

Chris Moerdyk
It's time for a war on the digital chokers

I received an email from a colleague this week asking me to sign a petition against local cellular networks taking 50% profit from revenue generated by SMS text messaging in aid of charity...

By Chris Moerdyk 15 Nov 2014 08:29

The proof is in the omni-channel experience this festive season
The proof is in the omni-channel experience this festive season

As the market intensifies in the build-up to the festive season, retailers in particular, are needing to communicate more intuitively and intelligently to connected consumers...

By Lynette Hundermark 14 Nov 2014 13:48

Ooba's new mobile app offering home loan info on the go
Ooba's new mobile app offering home loan info on the go

Applying for a home loan? Bond originator Ooba has launched an innovative mobile application to simplify the home buyer and real estate agent's experience in the home loan application process...

14 Nov 2014 10:03

A lesson for Cell C - you could have turned a moan into a tribute
A lesson for Cell C - you could have turned a moan into a tribute

Suhana Gordhan:* Advertising wizard David Ogilvy said: 'The consumer is not a moron. She's your wife.' I love this quote because it humanises the consumer in a way that many brands don't...

14 Nov 2014 10:00

[Mobile360] Minimising Ebola risk and mortality through mobile
[Mobile360] Minimising Ebola risk and mortality through mobile

When it comes to mobile, we can only prepare for the future by looking to the past. That's why it's so important to keep the lessons learned from the 2014 Ebola outbreak in mind, especially as mobile played its biggest role in health disaster management yet...

By Leigh Andrews 14 Nov 2014 08:00

[MRMW] Understanding human behaviour to improve mobile research design
[MRMW] Understanding human behaviour to improve mobile research design

Have you ever thought about the way you think? Or about the biases that inform your decision-making processes? You should, especially if you're involved in mobile research...

By Leigh Andrews 14 Nov 2014 08:00

[AfricaCom 2014] Wi-Fi: The new basic human need
[AfricaCom 2014] Wi-Fi: The new basic human need

Wi-Fi has become a basic need for many people around the world. But how do we cost-effectively and sustainably provide the Wi-Fi consumers and businesses are demanding? (video)

By Ilse van den Berg 13 Nov 2014 14:44

[AfricaCom 2014] FB's mission: to get Africa online
[AfricaCom 2014] FB's mission: to get Africa online

Consider how your life would change tomorrow if the internet was to be 'switched off'. Sure you could bear it for a week or so, but once the horrifying reality of, for instance, having to go into a bank kicks in...

By Sindy Peters 13 Nov 2014 12:38

Doogee Turbo DG2014 review: affordable performer - Doogee South Africa
Doogee Turbo DG2014 review: affordable performer

The Doogee brand is new to South Africa, but it could do well here as its flagship device offers great value for money...

By Regardt van der Berg, Issued by Doogee South Africa 13 Nov 2014 12:24

Mobile networks turn to device insights to boost marketing
Mobile networks turn to device insights to boost marketing

Mobile marketing has long promised to be an extraordinarily effective way for networks to reach their customers with relevant, timely messages - but getting the reality to match the promise is often costly...

By Lars Houbak 13 Nov 2014 11:38

[MRMW] Making face-to-face research mobile to better tackle African HIV research
[MRMW] Making face-to-face research mobile to better tackle African HIV research

Africa, HIV, and research have long been bedfellows - but what happens if you add mobile methodology to the mix?

By Leigh Andrews 13 Nov 2014 08:00

[Mobile360] Beware mobile carriers, the media's watching you...
[Mobile360] Beware mobile carriers, the media's watching you...

Headlines about mobile malware dominate the media. If you were to believe all of them, you'd never turn on your phone. But whose responsibility it is really to educate digital and mobile citizens of fraud risks?

By Leigh Andrews 13 Nov 2014 08:00

Marion Scher
Are you using 'social listening'?

If your response to the question is 'No, we're not using Twitter yet', the bad news is... You're already too late...

By Marion Scher 13 Nov 2014 04:55

Mxit Brand Index: 31 October 2014
Mxit Brand Index: 31 October 2014

The latest Mxit Brand Index has been released, revealing the Top 40 South African brands on Mxit on 31 October 2014...

12 Nov 2014 14:00

Survey reveals African consumers' perceptions of mobile marketing
Survey reveals African consumers' perceptions of mobile marketing

The findings of a new survey, conducted by Ifop in South Africa and Nigeria on consumers' perceptions of mobile marketing, has been released by Gemalto...

12 Nov 2014 08:54

[Mobile360] Geeks versus princess engineers
[Mobile360] Geeks versus princess engineers

"It was always this awkward looking guy who was tech savvy, solved a big problem and got the girl in the end ... I consider myself a geek. A geek can look like this too. A geek can wear pink dresses and can wear sparkles and be just as geeky as anybody else." - Margaret Burgraff...

By Jessica Taylor 12 Nov 2014 08:38

[Mobile360] Enhance African mobile skills or miss the global digital citizenship wave
[Mobile360] Enhance African mobile skills or miss the global digital citizenship wave

There's a swelling global wave of participatory citizenship. While it's definitely the way forward and enhanced by mobile, there are unique challenges to be faced in Africa...

By Leigh Andrews 12 Nov 2014 07:39

[MRMW] The how, why and what of best using mobile for marketing in Africa
[MRMW] The how, why and what of best using mobile for marketing in Africa

You can't ignore mobile as a fantastic way to reach consumers, but don't stress about the latest smartphone technology. Candice Goodman says Interactive Voice Response and Please Call Me's are 'good enough'...

By Leigh Andrews 11 Nov 2014 08:00

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