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34 transforms art into party for Absolut Vodka

Absolut South Africa tasked 34 with adapting their global marketing campaign, Transform Today, to resonate with the South African consumer.

Issued by 34 15 Apr 2014 13:57

Chivas celebrates Modern Gentleman campaign

Chivas 18 celebrated its Modern Gentlemen campaign at a 'Chivas 18 Crafted for the Senses' event, held at the modern Circa gallery in Rosebank. Johannesburg.

15 Apr 2014 09:38

34 and Lindt create an irresistibly brilliant Mother's Day campaign

34 was asked to create a campaign to drive sales of Swiss luxury chocolate brand, Lindt, by positioning its Lindor chocolate as the ultimate Mother's Day treat that provides the best gift of all - an irresistibly smooth me-time moment of pure personal indulgence.

Issued by 34 10 Apr 2014 12:17

Who says loyalty doesn't pay?

So many articles were written last year, making reference to the fact that loyalty doesn't pay. So many radio interviews, one of which I was part of, on Bruce Whitfield's Money Show, were questioning whether loyalty pays.

By Amanda Cromhout 9 Apr 2014 06:07