Finalists have been announced in the Loeries' Live Events, Activations, Sponsorships, PR and Media Communication categories...
The power woman behind Mando SA lets us in on how their fixed fee or promo risk management model is revolutionising local brands' sales promotions...
Leigh Andrews 3 Aug 2017
Sacatelle founder, Ikey Bensimhon talks about the brand sustainability of bag advertising - they're walking billboards, when you think about it - and the success of branded bags in a world that's slowly moving away from disposable plastic...
Leigh Andrews 11 Jul 2017
Crimson Room Communications will rebrand to MKTG, a global network brand of Dentsu Aegis Network, signifying MKTG's first official outpost in sub-Saharan Africa...
Dentsu Aegis Network 7 Jul 2017
Annual EventTrack research confirms that 93% of consumers believe live events are more effective than television advertising - which makes sense in an era where consumers can PVR and fast-forward past adverts...
Isilumko Activate 29 Jun 2017
In-store face-to-face engagement with the consumer still forms a crucial role in both introducing new products, as well as directly influencing the shopper's purchasing decision at the final point-of-purchase.
Rocket Creative Design & Display 22 Jun 2017
Retroviral's Mike Sharman explains the new Russell Hobbs ‘Art of Living' campaign as a long-term win for Boardmans and a first in SA's luxury appliance category...
Leigh Andrews 20 Jun 2017
South Africa tends to fall into the same style of activations - especially when looking at emerging markets...
Cas Dreijer 18 May 2017
Etihad Airways has challenged the millions of travellers who transit through Abu Dahbi, as well as UAE residents, to experience as many once-in-a-lifetime activities as they can throughout the emirate in just 48 hours...
8 May 2017
Annual EventTrack research confirms that 74% of consumers say engaging with branded event marketing experiences makes them more likely to buy the products being promoted...
Pick n Pay launches a new Super Animals collection focused specifically on South African animals...
25 Apr 2017
Clicks has maintained its operating margins despite a heavy promotional market and depressed economy...
25 Apr 2017
The main market, both in urban and rural communities, is predominantly influenced by communal perspectives entrenched in meaningful conversations, powerful storytelling, personal experiences and word-of-mouth interactions...
Thursday, 17 August marked the second annual Loeries Masterclasses featuring industry leaders and experts speaking on a range of topics targeting various audiences within the creative industry.
Jessica Tennant 2 days ago
South African women in marketing can enter the international Women in Marketing Awards, which has identified a global need to celebrate women in marketing, advertising and communications. Deadline for award entry submissions is midnight Monday, 18 September 2017.
3 days ago
The success of South African agencies in Cannes recently is a reflection of the big talent in the country. Taking this talent and the size of the agencies into account and adding the knowledge and professionalism of South African agencies, it would be logical for the country to be a hub for the rest of the countries in Sub-Saharan Africa.
Danette Breitenbach 14 Aug 2017
How quickly and effectively marketers respond and adapt to ongoing consumer feedback is the new determinant of brand performance according to a new survey report, released by the Chief Marketing Officer (CMO) Council.
14 Aug 2017
The basis of many a great business is a great invention. New product ideas are fairly easy to conceive, but it takes something else to bring it to market. That's why it's so hard to be a successful inventor. It's not just one job.
|Garden Route||Kreetiv Communications|
|South Coast and Surrounds||Kreetiv Communications|
|Eastern Free State||Kreetiv Communications|
|Northern Free State||Kreetiv Communications|
|Motheo Region and Surrounds||Kreetiv Communications|
|Xhariep Region||Kreetiv Communications|
|Goldfields Region||Kreetiv Communications|
|Northern Natal||Kreetiv Communications|
|North Coast||Kreetiv Communications|
|Cape Town||Kreetiv Communications|
|Cape Town||Ampd Agency|
|Cape Town||Nicky's Spotlight Promotions|
|Cape Town||Rainbow Experiential Marketing|