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Avatar Cape Town wins local integrated campaign for H&M

Avatar Cape Town has won the integrated 2018 campaign for H&M, marking the global retail giant's first locally produced campaign, including ATL, digital, social, BTL and PR...

15 May 2018

Blue Ribbon presents Mother's May

Blue Ribbon has decided to give mothers across the country a chance to experience a Mother's Day like never before...

Issued by Offlimit Communications 10 May 2018

On the Dot 'MCM' supply loud halo activations to clients

Loud halo builds brand loyalty, awareness and is an ideal medium to advise the community of new store openings, promotions and specials thereby ensuring increased traffic through your store...

Issued by On the Dot 3 May 2018

Checkers swops Little Shop for eco-friendly seedling kits

In a follow-up to the Checkers Mini Shop collectables craze launched in 2016, the retailer has announced its newest campaign consisting of environmentally-friendly Little Garden seedling kits...

25 Apr 2018

VR and digital video storytelling as top marketing tools for 2018

Creative director and virtual reality expert Brendan Stein of Soapbox Films video production company explains how to make B2B video pop and why you need to get to the 'why' fast in your VR and video marketing, or else...

By Leigh Andrews 19 Apr 2018

Why and how to add ephemeral content to your marketing strategy

Temporary content and impermanence is the name of the game when it comes to social media for consumers in 2018. Here's why you're missing out if Snapchat, Periscope, Facebook Live and Instagram Stories aren't part of your brand's marketing strategy...

By Leigh Andrews 12 Apr 2018

Marketing insights from Selvan Naidoo, CEO of Marketing2theMax

Selvan Naidoo, CEO of Marketing2theMax, offers marketing tips and insights as a thought leader in the industry...

Issued by Marketing2theMAX 6 Apr 2018

Spec-Savers campus activation through OtD's multi-channel marketing division

On the Dot activated a campaign at the University of Cape Town for Spec-Savers in February. The objective of the campaign was a summer promotion for a specific store...

Issued by On the Dot 26 Mar 2018

Mastering experiential marketing with Studio H

We chat with Studio H founder Hannerie Visser about how they are using food to design brand experiences and create memorable campaigns for their clients...

By Ruth Cooper 16 Mar 2018

The new laws of attraction to survive the retail apocalypse

FCB Red Chicago's retail strategy group lead Curt Munk explains that retailers and marketers alike need to understand the new laws of attraction in order to survive what he dubs 'the retail apocalypse'...

By Leigh Andrews 13 Mar 2018

The top tips for live experiences in 2018

The younger generation offers valuable insight as to where brands should be focusing their efforts...

By Glenn van Eck 27 Feb 2018

Cape Town, New York kicks off with tourism co-marketing campaign

The co-marketing agreement between Cape Town Tourism and NYC & Company which sees the two destination marketing agencies pool their resources to market each other's destinations is going live...

13 Feb 2018

Bar One Gym Squad gets Mzansi moving

The Bar One Gym Squad invites township communities in Gauteng, KwaZulu-Natal, Western Cape and the Free State to get active through free and frequent workout sessions...

By Lauren Hartzenberg 12 Feb 2018

#StartupStory: Playbook

Playbook is a web-based platform that simplifies the creative procurement process by making sure SA creatives and artists 'play by the book' in terms of bookings, performances or commissions...

By Jessica Tennant 8 Feb 2018

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