Inspired by the global trend towards giving back instead of getting on Black Friday, local home cleaning company SweepSouth is transferring the savings it would usually give to its customers on a day like this and handing them back to its 'SweepStars'. Here's how it works...
By Jessica Tennant 21 Nov 2017
Moving Tactics recently set up two Bicycle Dual activations for runners participating in two of South Africa's largest marathon events...
Moving Tactics 3 days ago
It stands to reason that the weather can affect the sales of certain products. More rainfall generally means that consumers purchase less sunscreen...
Net#work BBDO's Mike Schalit founded the not-for-profit Make a Life (Mal) Foundation a while ago as a banner for initiatives that use creativity for good. Here, Schalit and Mal designer-in-chief Emma Strydom explain how their recent t-shirt designs have benefitted the Seed library initiative and more...
Leigh Andrews 20 Nov 2017
Promax & BDA is a global, non-profit association dedicated to advancing the role and effectiveness of promotion, marketing and broadcast design professionals in the electronic media...
Studio Zoo 14 Nov 2017
Kingdom is the new agency on the block, with a heart for positive messaging and making a difference. As such, the insight, strategy and creative agency, founded by friends Donna Mathews and Herman Wallis, applies a triple-win philosophy, whereby...
Jessica Tennant 23 Oct 2017
Business of Design 2017 targeted the ultimate 21st century business dream - creating an engaging brand experience with Studio H and Thingking, with The Kiffness sharing how he goes viral on social media - not quite as easy as 1,2,3,4...
Leigh Andrews 12 Oct 2017
Digital has radically transformed how we connect with customers and impacts the customer journey; there's pressure to deliver more for less; customer attention deficits are high; markets are saturated; and clients are squeezing budgets...
On the Dot's multi-channel marketing division completed awareness campaigns for various Media24 magazines across the country...
On the Dot 3 Oct 2017
How do you measure cost per contact? If like so many in the marketing game - you compare the cost of a “like” on Facebook with the cost of a promoter directly engaging with a consumer - then let me offer you an alternative view...
While almost anyone can bring a brand ambassador into a supermarket to persuade consumers to taste bite-sized portions of the latest product, this doesn't guarantee shopper conversion or ‘big brand love'.
New York Festivals International Advertising Awards has announced the 2018 grand jury, which includes six South African judges.
3 days ago
Recently, the National Bank of Abu Dhabi merged with the First Gulf Bank to create First Abu Dhabi Bank, the largest financial institution in the UAE with assets totalling $186bn. This not only represents a significant achievement for all parties involved, but it could also herald further merger and acquisition activity across the UAE - bringing both significant opportunities as well as challenges to the businesses involved.
Shane Dolan 3 days ago
According to a new report, released by the International News Media Association (Inma) and the Native Advertising Institute the importance of native advertising continues to rise in the revenue mix even as labelling is inconsistent for many media companies.
3 days ago
Agency adds South Africa, MENA, and Argentina to their roster after competitive pitch
MediaCom 3 days ago
The One Club for Creativity has announced the global creative leaders selected to serve as judges for The One Show 2018. Nearly 200 highly qualified creatives representing 34 countries will judge work from around the world.
7 Dec 2017
|Cape Town||Campfire Promotions|
|Cape Town||Bible Society of South Africa|
|Cape Town||Kreetiv Communications|
|Durban||Big Eye Branding|