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AdFocus Awards 2014: Twice as nice for Joe Public
AdFocus Awards 2014: Twice as nice for Joe Public

The AdFocus Awards took place on 26 November 2014 at the The Fifth Room in Rivonia, Johannesburg, with Joe Public walking away with two big awards.

By Danette Breitenbach 27 Nov 2014 10:43

[NewsMaker] Melissa Attree
[NewsMaker] Melissa Attree

Ogilvy & Mather Cape Town's new director of content strategy and digital marketing expert, Melissa Attree, took up her new position this week at the agency.

By Louise Marsland 26 Nov 2014 13:04

[Biz Takeouts Lineup] 115: GreenPOP Zambia Festival of Action
[Biz Takeouts Lineup] 115: GreenPOP Zambia Festival of Action

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, Thursday, 27 November 2014, from 9-10am as show host Warren Harding chats to Misha Teasdale and Lauren O'Donnell from Greenpop, and Dillon Jearey, CEO of KiloWatt AV.

26 Nov 2014 12:36

Creative Circle results for September/October 2014
Creative Circle results for September/October 2014

The Creative Circle Ad of the Month results for September/October 2014 have been announced.

26 Nov 2014 09:59

Café Culture's new launch campaign #winewithoutrules
Café Culture's new launch campaign #winewithoutrules

Café Culture has launched a sociable, 'live-free' campaign, #winewithoutrules to get people to forget about wine snobbery and enjoy its non-traditional, crafted Pinotage however they want.

25 Nov 2014 16:38

Celebrating 20 years of living in Levi's locally
Celebrating 20 years of living in Levi's locally

How better to celebrate 20 years of building a legendary brand in South Africa than transforming an old Cape Town factory/warehouse into a San Francisco streetscape, taking guests way-back-when to the very beginning of the Levi's brand in 1853?

By Ilse van den Berg 25 Nov 2014 11:11

Rolf Akermann
Our industry needs a "Hellopeter"

Do you remember the days when there were plenty of functions (xmas and other parties) where clients, agencies, freelancers, production houses and the media got together and picked up on all the "skinner" (gossip)? This was a great source of information.

By Rolf Akermann 25 Nov 2014 10:27

#OutofOffice is where great brands are built
#OutofOffice is where great brands are built

Out of Office is no longer just an automatic reply, but a new talk series that features inspirational, informative and high-profile speakers in unusual spaces, and also what marketers and brand managers alike ought to be if they're to make any meaningful difference in the lives of consumers.

By Jessica Taylor 25 Nov 2014 08:58

Telkom exits marketing comfort zone, enters entertainment sponsorship
Telkom exits marketing comfort zone, enters entertainment sponsorship

Enzo Scarcella, Telkom's Chief Marketing Officer, discusses the strategy of entering into entertainment sponsorship such as Idols, DStv Box Office and Dragons' Den...

By Leigh Andrews 24 Nov 2014 14:15

Email newsletters: Keep customers informed to get repeat business
Email newsletters: Keep customers informed to get repeat business

Email newsletters are the medium most commonly used by companies to communicate with prospective customers and current customers. The goal of this communication is to educate, inform and persuade customers to visit them again...

By Dries Badenhorst 24 Nov 2014 14:00

Heineken wins 2015 Creative Marketer of the Year
Heineken wins 2015 Creative Marketer of the Year

Cannes Lions will award Heineken with the 2015 Creative Marketer of the Year award at the 62nd edition of Cannes Lions, taking place from 21-27 June 2015 in Cannes, France.

24 Nov 2014 10:21

Interruptive marketing is dead - Gloo
Interruptive marketing is dead

Marketing directors and CMOs have experienced a decade of rapid change, thanks in part to the explosion of digital media and digital technology. While this wave of change has included the dramatic ascent of mobile and social media, I believe there's far more radical change to come. Change that will directly affect the way agencies and brands work together to answer the needs of the digitally enabled consumer. What I'm expecting to see is a dramatic redefinition of marketing and the role of the marketing professional.

By Pete Case, Issued by Gloo 24 Nov 2014 09:54

'Sima and Shakes'-ing up Cremora's ads - not inside, still on top?
'Sima and Shakes'-ing up Cremora's ads - not inside, still on top?

There comes a time when those much-loved classics start to look a little dated. Advertising's no different, with Cremora the latest in the clutch of brands to come up with an ad revival a few weeks ago...

By Leigh Andrews 21 Nov 2014 08:00