SMEs can boost festive season sales with social media and other digital marketing platforms to attract more customers and generate sales during the festive season.
1 Dec 2015 10:41
The internet has created two clear pockets of people: the hyper-informed consumer and the hyper-sensitive staff member.
By John Sanei 30 Nov 2015 14:00
Tru-Cape Fruit Marketing briefed Red Cherry Media on an overall digital campaign in order to increase online brand presence within their existing social media space.
Issued by Red Cherry Media 30 Nov 2015 10:19
One of the biggest mind shifts when it comes to managing relationships with customers as a business to business (B2B) company is that the rules of customer engagement have changed. We are no longer in a B2B space, but are now B2P (business to person) organisations.
By Farren Roper 27 Nov 2015 14:00
Keen to innovate in your business? Here's a simple approach, based on how quickly human knowledge is advancing.
By Douglas Kruger 27 Nov 2015 12:00
On Thursday, 26 November 2015, Biz Takeouts Marketing and Media Radio show host Warren Harding (@bizwazza) looked at the annual IAB Bookmarks Awards, as well as marketing in the hospitality industry with Premier Hotels & Resorts.
27 Nov 2015 10:02
On the next Biz Takeouts Marketing & Media radio show on Thursday, 26 November 2015, from 9-10am, show host Warren Harding starts the show by taking a closer look at the Bookmarks 2016 Awards, the change in categories for next year's awards and what you need to know about the entries and judging.
25 Nov 2015 11:15
The act of buying a new brand is not revolutionary. It is not a huge event in people's lives. It is not the road to Damascus. It is more akin to a little nudge, give it a go type of thing. If a brand wants to be successful then it needs to understand this.
By Danette Breitenbach 25 Nov 2015 10:48
Digital learning initiative Heavy Chef recently launched the Campaigns Edition - the third issue of its quarterly magazine. Focusing on The Exponential Return On Creativity, this 80-page bumper edition features exclusive content by some of the biggest names in marketing, including the likes of Alistair King, Justin Gomes, Melissa Attree and Uno de Waal.
Issued by World Wide Creative 25 Nov 2015 10:44