If you thought audience engagement was an intangible, immeasurable aspect of marketing, best you download the Exponential white paper on this topic, stat, to save your campaigns from stagnating...
By Leigh Andrews 9 Oct 2015 12:00
On Thursday, 8 October 2015, Biz Takeouts Marketing and Media Radio show host Warren Harding (@bizwazza) was joined in studio by Jonty Fisher (@jontyfisher), OFYT - Group Strategy Director and advisory panel member for the IMC Conference.
9 Oct 2015 11:44
Discover real solutions and cutting-edge ideas that will help to INCREASE sales, GENERATE more leads and TRANSFORM your customer experience!
Issued by Knowledge Resources 8 Oct 2015 13:26
The African business landscape is evolving at a rapid pace. Africa has always been a mobile-centric hub, and with operators about to launch $30 smartphone handsets, the perfect storm is rapidly approaching. According to the latest Ericsson Mobility Report, African smartphone penetration will be sitting at 70% by 2020. This increased accessibility to intelligent devices will mean that marketers will need to build integrated campaigns with mobile as a channel in mind.
By Sean Riley 8 Oct 2015 10:45
After inviting the industry to comment on the revised entry categories for the 2016 Bookmark Awards and finalising the categories earlier this month, the Awards are now open for entries and close on 15 November 2015.
8 Oct 2015 09:10
Utopia, an up-and-coming communications agency, was given the task of creating awareness of the plight of Africa's vultures for International Vulture Awareness Day on 5 September. A bird that, despite its great ecological importance, has earned an unfair reputation, with its plight unnoticed.
7 Oct 2015 11:20
Selvan honed his strategic marketing abilities in the boardrooms of South Africa's most well-known brands. He has held a number of senior positions in the sales and marketing space for some of SA's top brands like Telkom, Cell C and Vodacom. Once he had all that experience under his belt, he joined the technology retail giant Incredible Connection as marketing executive.
Issued by Marketing2theMAX 7 Oct 2015 10:48
By Louise Marsland 7 Oct 2015 10:35
On the next Biz Takeouts Marketing & Media radio show on Thursday, 8 October 2015, from 9-10am, show host Warren Harding chats to Jonty Fisher, OFYT - Group Strategy Director and advisory panel member for the IMC Conference.
7 Oct 2015 09:07
With a population of 1,1 billion people, 65% under the age of 35, growing economies and increasing middle class spending power, Africa is every marketer's dream...
By Marilyn Dutlow Munga 6 Oct 2015 12:00
When I meet people for the first time and they ask what I do for a living, "I'm a copywriter" usually gets a great reception. But when I clarify that I write about technology that makes life easier for people to do their jobs (Sales and Marketing software in particular), things get a bit awkward. It just sounds so boring doesn't it?
By Taryn Netterville 5 Oct 2015 09:01