BizTrends 2018

Advertise on Bizcommunity

Subscribe to industry newsletters

Marketers are missing opportunities to boost brand effectiveness by 57% by not getting their multichannel campaigns right

The 2018 AdReaction study from Kantar Millward Brown examines the global state of multichannel advertising campaigns...

1 hour ago

Helping agencies understand 2018's marketing challenges

Next Tuesday afternoon, the IAS kicks off the year with a masterclass set to share insights into what marketers are looking for in 2018. Nikki Munsie, business director at the IAS, lets us in on what to expect...

By Leigh Andrews 1 day ago

Five things consumers are looking for from your brand in 2018

With 2018 now upon us, we look at five higher order things consumers are expecting from brands in 2018 and beyond...

Issued by IGI 24 minutes ago

Meeting youth in their need space

Bongani Chinkanda, CEO of HDI Youth Marketeers and one of the speakers at the upcoming Integrated Marketing Communication (IMC) Conference, shares his insights on connecting with township youth...

Issued by IMC Conference 2 hours ago

What travel marketers need to know about Facebook's News Feed change

In your dual role as travel marketer and Facebook consumer, the news that Facebook is going to 'clean-up' your News Feed will likely be met with a mix of joy and despair...

1 day ago

Promise reflects on 2017's successes

Speaking on behalf of Team Promise, James Moffatt says the successes the company achieved in 2017 are not only a reflection on the agency, but on the calibre of its clients...

Issued by Promise 1 day ago

#BizTrends2018: Connecting travel brands in a meaningful way

Travel marketing and PR is still evolving quite quickly - every year bringing a new tool or method into the mix. The mantra for professionals in this industry right now is integration and meaningful connections...

By Natalia Rosa 2 days ago

#Fairnessfirst: Amplifying the female voice

The first work week of 2018 for many was also one where we heard the global female voice loud and clear on social media, with 'celebration emojis' for everything from Iceland's equal pay law to #HereWeAre, #TimesUp and #Oprah2020...

By Leigh Andrews 2 days ago

#BizTrends2018: The low-down on 2018 PR and marketing trends

This year is going to continue to be a tough journey for all businesses as they grapple for market share and growth during a difficult economy...

By Janine Lloyd 2 days ago

#BizTrends2018: Millennials are not a homogenous group

The biggest potential trend for 2018 could be marketers realising it is time to re-evaluate what we know to be true about millennials as a collective...

By Nandi Zambodla 12 Jan 2018

Finding proof that print advertising is powerful

Print isn't dead. It's not even sick. And I aim to prove it this year...

By Chris Moerdyk, Issued by Chris Moerdyk 12 Jan 2018

The dirty side of content marketing

The logic of context marketing is simple: To get more conversions you need more leads. To get more leads, you need more traffic, that is web clicks. And, to get clicks, you need content. Lots of it...

By Bronwyn Williams 12 Jan 2018

Stellar speakers to headline Africa's largest marketing conference

The upcoming IMC Conference will feature corporate marketers from major brands including McDonalds, Standard Bank and Alexander Forbes, as well as leading local and international agency thought leaders...

Issued by IMC Conference 12 Jan 2018

Show more

International

Daily Mail returns to Virgin Trains after outcry

LONDON, UK: Virgin boss Richard Branson on Monday said he would resume offering the right-wing tabloid the Daily Mail on his trains after a decision not to stock them sparked accusations of censorship last week.

4 hours ago

ADC juries for four design categories announced

NEW YORK - The One Club for Creativity has announced the 40 creatives who will judge work on the four design categories of the ADC 97th Annual Awards.

22 hours ago

Understanding the role of colour in branding

Colour is one of the primary elements involved in branding, but it doesn't get nearly the attention it deserves among small businesses and startups. While there are certainly other things to think about, choosing which colours you want to associate your brand with is a major decision that shouldn't be taken lightly.

By Boris Dzhingarov, Issued by Monetary Library 1 day ago

UK's Guardian daily goes tabloid to cut costs

LONDON - Britain's Guardian newspaper has adopted a new tabloid format and a re-designed masthead with simple black lettering from Monday as part of a drive to cut costs.

1 day ago

H&M 'racist' ad adds to company's woes

STOCKHOLM - A racism scandal at H&M is the latest indication of management problems at the Swedish clothing giant, once the darling of shoppers but now struggling to make the switch to e-commerce, analysts say.

1 day ago

Show more

Latest jobs

Mid-Senior Copywriter
JohannesburgAd Talent
Brand Specialist
Cape TownViv Gordon Placements
Brand Manager
BolandViv Gordon Placements
English Content Writer
Cape TownRhino Africa
Traffic Manager
Cape TownRhino Africa
Social Media Manager
Cape TownRhino Africa
Brand Ambassadors
Port ElizabethCapital Growth
Customer Experience Analyst
Cape TownExperience Worx
DTP Designer
JohannesburgDemartini Institute
Marketing Copywriter/Content Producer
Cape TownRecruit Digital
Traffic/Production Coordinator
JohannesburgRaizcorp
Group Marketing Manager
JohannesburgRaizcorp
Graphic Designer/Digital Print Operator
PretoriaMinuteman Press
Trade Marketing/Field Sales Rep
JohannesburgCardilogix
Senior Graphic Designer
JohannesburgThwack
Mid-Level Designer
Cape TownHighbury Media (Pty) Ltd
PPC Specialist
Cape TownSprout Performance Partners
Strategy Insights Planner
JohannesburgAd Talent
Junior Digital Account Executive
Cape TownCustomer Care Solutions
Graphic Designer/Vector Illustrator
Cape TownIvy Farrell Recruitment

More jobs >

Industry news

Automotive
Lifestyle
Logistics & Transport
ICT
Tourism
Education
Property
Legal
HR & Recruitment
Construction & Engineering
Agriculture
Finance
CSI & Sustainability
Energy & Mining
Retail
Healthcare