Today, 19 August 216, ShowMax celebrates one year of business, 10 million views and more than 700 years' worth of TV shows and movies. Now, it is also ready to share its lessons on video on demand (VOD) learnt over the past 12 months and from a survey of 1,000 people.
19 Aug 2016
TurnUp Music, in collaboration with WeChat and Endemol Shine Africa, is a new online music service, dedicated to helping undiscovered musicians build their careers by offering the platform to reach and grow their fan base.
18 Aug 2016
The recently released EY report, 'Internet of Things: Human-machine interactions that unlock possibilities', indicates that media and entertainment (M&E) companies can capitalise on increased opportunities, as billions of devices are expected to be connected in the coming years.
18 Aug 2016
The internet has largely delivered on its promise to revolutionise the way we access information and news in general. Unfortunately, we've also seen the rise of fake news websites, as people share these stories without question.
Hadlee Simons 18 Aug 2016
With branded headsets and the production of virtual reality (VR) campaigns, VR is a wonderful new, innovative way to reach high-end audiences, and it is here. Launched this week at the official WantedOnline.co.za events in Johannesburg and Cape Town, Times Media has brought to market a new advertising outlet in VR.
Danette Breitenbach 17 Aug 2016
After Pokémon Go going viral in just one week, it would be an understatement to say that things are simply changing. Humanity is rapidly heading toward a future we've only seen in science fiction movies - and, as marketers, our job is to keep up. This means creating campaigns that not only target specific audiences, but also take into account their needs and expectations.
Alexander Grosu 17 Aug 2016
News24, South Africa's largest online news platform, has demonstrated that they are the market leader in breaking digital news with their staggering #LGE2016 user statistics.
24.com 10 Aug 2016
E-businesses make so many mistakes. Unfortunately, most of them are connected with the website itself, which is actually the real business. Managing a business is difficult and when everything moves online the topic is even more complicated. While there are so many problems that appear, those that do need to be mentioned are the following...
In 2011 and 2014, News24 set the election reporting benchmark with their award-winning, interactive results maps. This week's highly anticipated local government elections will be no different.
24.com 2 Aug 2016
Bold innovations in the future distribution of Soccer Warrior content
Mamba Media 2 Aug 2016
You've all seen the polls and their - widely varying - predictions for Wednesday's cliffhanger municipal elections. But what are the people really thinking? What are they saying? How much of this public conversation is generated by media coverage, and is each party accordingly being given its fair share of this highly important element in any election?
Stef Terblanche 2 Aug 2016
For your website to make money, you need your visitors to convert. There are plenty of tactics that can help you get more traffic in the first place - such as content marketing, SEO, and paid advertising, but none of that traffic really means anything until it turns into actual revenue for your brand. In some cases, this will mean completing a paid transaction, such as buying one of your products, and in others this will involve parting with some personal information (such as through a web form) so a visitor can become a full-fledged lead. In any case, there's one vital ingredient your site needs to close the deal.