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Are you making these five common blogging mistakes?

Nowadays, there are thousands of blogs covering topics such as fashion, health, education, entertainment, business and lifestyle. Though starting a blog is relatively easy, there are some mistakes which can prove detrimental in your blogging journey.

By Charles Mburugu 2 days ago

Why YouTubers should consider collaborating with influencer marketing platforms
Why YouTubers should consider collaborating with influencer marketing platforms

I recently read an article that explained how 41% of people between the ages of 18 to 29 are using AdBlock Plus - an application that allows people to block online adverts.

By Chiara Di Rago 19 Jul 2016

South Africa currently ranks as one of the top entrepreneurial countries in emerging markets
South Africa currently ranks as one of the top entrepreneurial countries in emerging markets

Emerging markets have long been hotbeds of activity for entrepreneurial-minded people. In countries where big business only employs a percentage of the population, industry is not widespread and people have little access to many of the luxuries or even essentials that people in developed nations have, it is up to the entrepreneur to bring those goods and services into hard-to reach areas.

Issued by Global Data Intelligence Limited 13 Jul 2016

The SpaceStation reaching millennial women with all-new W24
The SpaceStation reaching millennial women with all-new W24

Women24 has rebranded and repositioned itself to speak to millennial women. The new platform is known as W24 and has a boldly female, younger focus with both a local and international take on content, coupled with a fresh new look and mobile-first approach.

Issued by The SpaceStation 11 Jul 2016

Ethiopia blocks social media ahead of exams
Ethiopia blocks social media ahead of exams

ADDIS ABABA, ETHIOPIA: Ethiopia has blocked social media sites for the next few days, after questions from end-of-year exams were posted online last month, sparking a national scandal and leading to their annulment.

11 Jul 2016

Can you really trust those social media sources?
Can you really trust those social media sources?

The life of a hard news journalist has changed drastically with the advent of technology, with 'breaking news' everywhere. Luckily, a new resource is now available to prevent you from falling for social media hoaxes in your reporting.

By Leigh Andrews 7 Jul 2016

Get more skills - Study part-time at the birthplace of brilliant
Get more skills - Study part-time at the birthplace of brilliant

The second semester of the AAA School of Advertising part-time courses commences in July, with the options in marketing, design, copywriting or digital media courses on offer. Registration for these courses is now open at the Johannesburg and Cape Town campuses. A full list of courses, the contents and dates is available on the AAA website. Whether its creative, marketing or digital skills that need attention, the AAA is the destination of choice for the industry.

Issued by The AAA School of Advertising 6 Jul 2016

'YouTubers' outshining old-school television
'YouTubers' outshining old-school television

SAN FRANCISCO: A media revolution is taking place, and most people over 35 years of age aren't tuned in.

4 Jul 2016

FCB Cape Town and Hellocomputer fly two Lions down to the Mother City
FCB Cape Town and Hellocomputer fly two Lions down to the Mother City

A ballsy integrated effort between FCB Cape Town and digital agency, Hellocomputer, was recently recognised by the Cannes Festival of Creativity with two Silver Lions in the Health and Wellness Category for online video.

Issued by Hellocomputer 1 Jul 2016

Who's making a big impression on Biz?
Who's making a big impression on Biz?

As Bizcommunity's reputation as a premier global resource for industry news from the African continent increases, so our 600+ Press Office holders and company listings are reaping the benefits, often seeing more dramatically increased engagement for their corporate content than they might be be able to generate from their own networks.

Issued by Bizcommunity.com 1 Jul 2016

Boris Dzhingarov
How do SEO companies minimise budget expenses?

The truth is, any type of marketing is more expensive than what you perceive it to be. We are faced with this belief that SEO should be cheap since the work is not all that difficult - completely incorrect! In reality, it is complicated, takes a lot of knowledge and you'll need to dig deep into your pocket.

By Boris Dzhingarov, Issued by Monetary Library 29 Jun 2016

Nicole Biondi
Six lessons in storytelling

Storytelling as an art form is ancient, part of what makes us human. As the world shifts to all things digital, our storytelling has adapted, but remains an effective tool for marketing and building brands. For tourism professionals, storytelling can be incorporated all the time as a means of reaching visitors and potential visitors. Here are some pointers for creating productive narratives:

By Nicole Biondi 28 Jun 2016

Winning team from New Generation 2015.
#YouthMonth: Awarding campaigns that win the New Generation's heart

Marketing automation. The ROI of a tweet. Campaign gamification. If this sounds like some form of 'Gen-Z Greek' to you, you're not ready for the New Generation Social & Digital Media Awards.

By Leigh Andrews 27 Jun 2016