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Boris Dzhingarov
Successfully branding your blog - A necessity in the modern marketing world

The brand you have for your business is your image. This is how people will perceive you. Your blog needs to be properly branded so that you can survive in the modern marketing world...

By Boris Dzhingarov, Issued by Monetary Library 3 days ago

Clare Bowen
Clare Bowen from Radiocentre sees radio differently

In an exclusive interview between sessions, Bowen and I discussed why creativity and effectiveness go hand in hand and why radio is still very much an effective medium for advertising when done well...

By Jessica Tennant 20 Jun 2017

Tiso Blackstar Group's headquarters at Hill on Empire in Parktown. Photo:
Times Media has a new name

Shortly after moving premises from Rosebank to Parktown, Times Media Group today announced that it is operating under a new name...

12 Jun 2017

International betting company Betway launches in South Africa
International betting company Betway launches in South Africa

Britain's Betway Group has expanded its feelers and set up shop in South Africa. The popular betting site provides sports fans with the best in sports entertainment and betting fun all in one place, on desktop and mobile...

Issued by Betway Group 12 Jun 2017

(c) Feng Yu -
#WNC17: Highlights from Day 2

Day 2 of the World News Media Congress began with a breakfast panel discussion, particularly for women in news, around the gender biases in reporting and how media and advertisers represent these...

9 Jun 2017

(c) Micha Klootwijk -
#WNC17: Highlights from Day 1

DURBAN: Following the Women in News Summit, the men were ready as ever to take the stage, with the second half of Day 1 at the World News Media Congress kicking off with a roundtable on sports news as a major driver for media innovation...

8 Jun 2017

Photographer: Vincent Peyregne  on Twitter
#WNC17: Turkish journalist Can Dündar receives the Golden Pen Award

DURBAN: Turkish journalist and former editor-in-chief of Cumhuriyet newspaper, Can Dündar is the deserving recipient of the Golden Pen of Freedom, the annual press freedom award of the World Association of Newspapers and News Publishers...

8 Jun 2017

New editor appointed at Netwerk24
New editor appointed at Netwerk24

Henriette Loubser, previous editor of Huisgenoot, has been appointed editor of the quintessential Afrikaans news portal, Netwerk24...

Issued by Ads24 7 Jun 2017

Image provided.
UK election on CNN International

CNN International will air special coverage of the UK election with special programming, beginning at 10pm BST on Thursday 8 June...

7 Jun 2017

(c) Ion Chiosea -
Digital monopolies and the global economies that are benefitting

The South African lexicon and news has been filled with a bunch of new phrases over the past few years. These include "monopolies", "foreign capital" and "local first" which are all "symptoms" of a consumer market kicking back against what appears to be the product of a global economy...

By Chris Botha 7 Jun 2017

Brand safety: In an era where computers are doing all the talking, what is your brand saying?
Brand safety: In an era where computers are doing all the talking, what is your brand saying?

When it comes to purchasing media space on the myriad of websites available online, there can be occasions where ads will appear on sites that may not be a perfect fit for the advertiser...

By Imraan Rajab, Issued by MediaCom 6 Jun 2017

Marie Claire SA launches digital fashion platform
Marie Claire SA launches digital fashion platform

‘Styled By Marie Claire' is a new digital platform offering on-trend, shoppable looks curated by stylists and influencers such as editor Jackie May...

6 Jun 2017

Mission: Capture M&G - Guptas advised on buying out one of their most vocal critics
Mission: Capture M&G - Guptas advised on buying out one of their most vocal critics

The Guptas considered buying one of their most vociferous critics, the Mail & Guardian newspaper, in a James Bond-style 'Project M', leaked emails show...

6 Jun 2017

(c) Illustration -
Facebook, Google crack down on hate speech: EU

BRUSSELS - Facebook, Google and other US internet giants have sharply boosted efforts to clamp down on online hate speech, a top European Union official said on Thursday...

2 Jun 2017

Good news for sports fans - Thatha Zonke!
Good news for sports fans - Thatha Zonke!

The Daily Kick app brings you all the best soccer stories and breaking news from the heavyweights of digital publishing including Daily Sun, Soccer Laduma, Kickoff, News24 and Sports24 as well as thousands of other local and international sites...

Issued by 24.com 29 May 2017

Blogging as a business owner: How to get started
Blogging as a business owner: How to get started

Storytelling is now an essential part of internet marketing. Internet marketing campaigns no longer focus on pop-up ads and hard-sell content. Today, internet marketing is more about building relationships with an audience...

Issued by Monetary Library 26 May 2017

(c) Dmitriy Shironosov -
Financial Mail announces top analysts for 2017

Standard Bank SBG Securities repeats its top ranking for research, with RMB Morgan Stanley, Peregrine Securities and ABSA Capital maintaining their top positions for equities dealing, derivatives dealing and fixed interest securities dealing respectively...

25 May 2017

Fighting fake news flames
Fighting fake news flames

Fake news, false claims, invented opinions and online rumour can seriously burn your reputation. Oresti Patricios, CEO of Ornico, unpacks a strategy for putting out fake news fires before they rage out of control and explains how to manage your reputation in the wake of a fake news onslaught against your brand...

By Oresti Patricios 25 May 2017

New head leads Fairtrade Label SA in achieving 2017 goals
New head leads Fairtrade Label SA in achieving 2017 goals

Leán Muller has recently been appointed as the new head to direct Fairtrade Label in accomplishing the vast goals it has set for 2017...

By Cari Coetzee 24 May 2017

Gen X: How to get the generation right (part 3)
Gen X: How to get the generation right (part 3)

Based on Viacom's extensive research on Generation X, how should brands, advertisers, marketers and media companies alike re-evaluate the way they represent this group of consumers?

By Jessica Tennant 24 May 2017

Gen X: Decluttering misconceptions about what it means to be an adult in 2017 (part 2)
Gen X: Decluttering misconceptions about what it means to be an adult in 2017 (part 2)

While the world was focusing on Millennials and Baby Boomers, Gen X were quietly reinventing what it means to be an adult today...

By Jessica Tennant 23 May 2017

The future of advertising
The future of advertising

Everyone's talking about it... falling circulations, viewers flocking to various competitive TV channels and a myriad of online internet offers, streaming options and, oh, there are so many others...

By Chris Brewer 22 May 2017

Food24 on the hunt for South Africa's hot, new ‘Super Chef'
Food24 on the hunt for South Africa's hot, new ‘Super Chef'

Food24, one of Africa's biggest food websites, is searching for a new generation of super-talented young chefs in their online culinary competition - NextGen...

Issued by 24.com 22 May 2017

Picture:
Allan Gray lets go of Ogilvy & Mather Cape Town

NEWSWATCH: Allan Gray has let go of ad agency, Ogilvy & Mather Cape Town, effective 31 July, and is in the process of appointing a new agency to manage the account...

19 May 2017

Dejan Bozic © –
#Samra2017: Questions to help you uncover fake news

‘Fake news' was a hot topic at the annual Samra conference held last week. I chatted to CEO Leonie Vorster about the importance of future-proofing decision-making as part of an overarching marketing strategy, especially in the current media climate of fake news...

By Leigh Andrews 19 May 2017

Radio group AME makes move on Moneyweb
Radio group AME makes move on Moneyweb

Radio station owner African Media Entertainment (AME) is offering to buy financial news service Moneyweb for about R28m...

By Robert Laing 18 May 2017

Mark1 launches new website
Mark1 launches new website

Mark1 launched its new and improved website today, which was designed by Mark1 Labs in collaboration with the Cape Town-based ‘Go Responsive' team...

Issued by Mark1 16 May 2017

All the news is always on hand in Afrikaans with Netwerk24
All the news is always on hand in Afrikaans with Netwerk24

These insights about Netwerk24 were shared with media agencies countrywide as part of Ads24's latest roadshow: #inroADS24...

Issued by Ads24 15 May 2017

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