WASHINGTON: They know how you browse the internet, your favourite TV shows and where you shop and travel. Data collected by internet and media companies is a powerful tool, and the big mergers planned by AT&T with Time Warner and Verizon with Yahoo offer those firms more data that can be used to target consumers with content and advertising.
15 minutes ago
It was a dark and stormy night... wait, let's dampen that down to just a grey and gloomy day, which cleared as soon as we arrived at the Youngblood Africa studio in the Beautifull Life building in Cape Town's CBD for the 27th annual Galliova Awards in Food Eggcellence on Friday, 21 October 2016.
Leigh Andrews 1 day ago
Dentsu Aegis Network is proud to announce the appointment of Themba Nobanda, as Client Service Director for Dentsu Aegis Network Sub-Saharan Africa. He commenced his position on 6 October.
Dentsu Aegis Network 1 day ago
It's with much excitement that the AMASA Awards committee announces that Kaya FM will be sponsoring the 2016 Roger Garlick Grand Prix. The Roger Garlick Award brought to you by KAYA FM will be awarded to the overall winning campaign, which showcases the best in media creativity, innovation and execution. The winner of The Roger Garlick Grand Prix will not only hold the prestigious title of the year's top campaign but will also have their work submitted into the international Festival of Media Awards sponsored by AMASA.
AMASA 2 days ago
New Public Protector Busisiwe Mkhwebane reportedly instructed her staff during her first week in office to change the TV news feed from eNCA to ANN7.
2 days ago
As consumers' patterns of consumption dictate, with content aggregated and apps serving up information to people that is useful and relevant to them, media brands will matter less and less. Therefore, in the future media brands such as CNN will become secondary.
Danette Breitenbach 21 Oct 2016
SAFREA is proud to announce that James Oatway, independent South African photographer and SAFREA member, has been awarded the CNN MultiChoice African Journalist Award 2016 in the Mohamed Amin Photographic Award category (https://africa.cnnjournalistaward.com/en/finalists/2016/).
SAFREA 21 Oct 2016
SouthernX will be fully integrated into The SpaceStation as of 1 November to form a wholly publisher-owned private media marketplace within Media24. This move will mean that The SpaceStation will be the only media sales house with expertise in both premium (including native) and programmatic, with the breadth and depth of inventory to back it up. Gustav Goosen, CEO of The SpaceStation, says: "We are thrilled to have SouthernX on board and cannot wait to see the benefits of our range of programmatic offers roll out for our clients."
The SpaceStation 21 Oct 2016
For more than 23 years and with thousands of successful radio and TV campaigns under its belt, Red Cherry has always been at the forefront of cutting-edge media and production. But the time has come to take another bold step... The time has come to #hitrefresh.
Red Cherry Media 20 Oct 2016
A seismic shift is taking place in our industry and adjustments are being made as the tremors grow louder and more frequent. Those at the forefront are mobilising to ensure that when the full quake comes they will be 100% ready. Others aren't even sure that anything's happening at all.