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Biz Takeout's

Episode 142: Graham Warsop on his IMC keynote speech: Marketing - where to from here?

Date: 30 Jul 2015
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The DStv Seminar of Creativity's exciting line-up
The DStv Seminar of Creativity's exciting line-up

A highlight of Loeries Creative Week Durban is the DStv Seminar of Creativity, where seven global leaders in creativity will share insights on brand communication trends by interpreting the topic 'Creativity Adds'...

Issued by The Loeries 31 Jul 2015 09:25

Saluting Vizeum's single-minded media innovation focus
Saluting Vizeum's single-minded media innovation focus

RECMA recently named Vizeum the world's fastest growing media network in its Overall Activity Billings 2014 report, with Vizeum South Africa ranking fourth locally. Here's how they got this right, in a time of matchy-matchy results...

By Leigh Andrews 30 Jul 2015 14:00



SPARK Media launch trends on Twitter
SPARK Media launch trends on Twitter

The launch of new media sales powerhouse, SPARK Media, was a social media success with Strategically come Dancing's Twitter hashtag #strategicdance briefly trending...

30 Jul 2015 12:00

Creative Circle Awards: May and June 2015 winners
Creative Circle Awards: May and June 2015 winners

The winners of the May and June Creative Circle Awards have been announced. It's been a bumper two months in the run-up to Cannes at the end of June, and the upcoming Loeries in August...

29 Jul 2015 12:32

[TrendTalk] These brands are the BOSS of Twitter
[TrendTalk] These brands are the BOSS of Twitter

You won't find a better social media case study than what went down last Friday between Spur, Nando's and Woolworths, with a rock band thrown into the mix. This is how you do social media...

By Louise Marsland 24 Jul 2015 10:46

The emperor in clothes
The emperor in clothes

It is anarchy out there with many brands and companies reviewing their media at present, in particular brands such as Unilever and Coca-Cola. This is because they are seeking assurances...

By Danette Breitenbach 24 Jul 2015 09:40

Future APEX award predictions: More agencies, more recognition
Future APEX award predictions: More agencies, more recognition

Ann Nurock, our APEX awards media correspondent on the ground, spoke to ACA board member and the APEX Awards chairperson Gareth Leck about what it takes to win an APEX award...

By Ann Nurock 22 Jul 2015 14:06

APEX Awards 2015 winners announced
APEX Awards 2015 winners announced

The ACA APEX Awards winners of 2015 have been announced. Big winners on the night were Lowe + Partners CT for the "Get Me to 21" campaign, which won the Grand Prix award...

22 Jul 2015 12:59

A Grand Prix award dedicated to Jenna Lowe
A Grand Prix award dedicated to Jenna Lowe

I had the honour of interviewing the proud and emotional Kirk Gainsford, ECD Lowe + Partners CT, on the agency's Apex Grand Prix for their Organ Donor Campaign "Get me to 21"...

By Ann Nurock 22 Jul 2015 12:38

[Biz Takeouts Lineup] 141: IMC speakers Mel Attree and Enzo Scarcella and Native's Ben Wagner
[Biz Takeouts Lineup] 141: IMC speakers Mel Attree and Enzo Scarcella and Native's Ben Wagner

Tune in to the Biz Takeouts Marketing & Media radio show, 23 July 2015, from 9-10am, as show host Warren Harding chats Mel Attree, Enzo Scarcella and Ben Wagner...

22 Jul 2015 11:49

SA to benefit from Chinese workshop on radio, TV
SA to benefit from Chinese workshop on radio, TV

PRETORIA: A Chinese workshop on development and management of radio and television media for developing countries which starts this week is a joint effort to enhance cooperation and friendship between South Africa and China.

22 Jul 2015 10:49

Zinto to attend the Future of Media Conference - Zinto Activation Group
Zinto to attend the Future of Media Conference

Established brand activation, event and entertainment company, the Zinto Marketing Group, will make its first appearance at the fourth annual Future of Media Conference taking place today at the Sandton Convention Centre...

Issued by Zinto Activation Group 21 Jul 2015 10:32

Workshops on SA Local Content for Television and Radio tour South Africa
Workshops on SA Local Content for Television and Radio tour South Africa

Following the publication of the draft regulations on South African Local Content for Television and for Radio, ICASA will run a series of workshops around South Africa to solicit input on the two draft regulations...

20 Jul 2015 15:57

Get ready for Limelight to dominate the spotlight
Get ready for Limelight to dominate the spotlight

Ross Sergeant, ex-OMD South Africa and Joanna Baikoff, ex-Mindshare have started what they call "South Africa's newest and hottest boutique media agency," Limelight...

By Leigh Andrews 20 Jul 2015 14:00

ACA announces the 2015/2016 Board of Directors
ACA announces the 2015/2016 Board of Directors

The Association for Communication and Advertising (ACA) held its 68th Annual General Meeting on 9 July, where the Board of Directors for 2015/2016 were elected...

20 Jul 2015 10:02

[Biz Takeouts Podcast] 140: IMC speaker Alistair King and Red & Yellow's Mandela Day plans
[Biz Takeouts Podcast] 140: IMC speaker Alistair King and Red & Yellow's Mandela Day plans

On the latest Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed Kira Koopman and Alistair King...

17 Jul 2015 10:34

It's time for SA's digital media industry to have a serious conversation about ad viewability - 25AM
It's time for SA's digital media industry to have a serious conversation about ad viewability

South African marketers, agencies and publishers that are serious about helping to grow the accountability of digital advertising should embrace a shift in the international market...

Issued by 25AM 16 Jul 2015 12:54

Amorphous New Media charts its way back to independent waters - Amorphous
Amorphous New Media charts its way back to independent waters

Creative digital agency Amorphous New Media has announced its move out of the Times Media Group (TMG) and plans for the business' future...

Issued by Amorphous 16 Jul 2015 09:55

Accreditation and what it means in the media industry - CoreXalance
Accreditation and what it means in the media industry

Back to basics with accreditation and what it means in the media industry - why is it so important?...

Issued by CoreXalance 16 Jul 2015 09:26

Twitter can be better news tool, co-founder says
Twitter can be better news tool, co-founder says

ASPEN: Twitter has the potential to vastly improve as a tool for real-time news and information, according to co-founder and current board member Evan Williams...

15 Jul 2015 13:48

[Biz Takeouts Lineup] 140: IMC speaker Alistair King and Red & Yellow's Mandela Day plans
[Biz Takeouts Lineup] 140: IMC speaker Alistair King and Red & Yellow's Mandela Day plans

Tune in to the Biz Takeouts Marketing & Media radio show, 16 July 2015, from 9-10am, as show host Warren Harding chats to Kira Koopman and Alistair King...

15 Jul 2015 12:18

Judges announced for the Loeries Media Innovation category
Judges announced for the Loeries Media Innovation category

Virginia Hollis, managing director at the Magnetic Connection, heads up the Loeries Media Innovation category as jury chair...

15 Jul 2015 10:12

[NewsMaker] Grant Shippey
[NewsMaker] Grant Shippey

Grant Shippey, CEO of creative digital agency Amorphous New Media, has again assumed 100% control of his business after he and the Times Media Group (TMG) agreed to part ways...

By Louise Marsland 15 Jul 2015 09:41

Following the consumer's pathways through a multimedia world
Following the consumer's pathways through a multimedia world

Today's consumers rely on a range of devices for inspiration, information, communication and entertainment - laptops, mobile phones, tablets, television, radio, gaming consoles and more...

By Ian Drummond 14 Jul 2015 14:43

'Just dump SA digital TV migration'
'Just dump SA digital TV migration'

South Africa's adoption of digital terrestrial television (DTT) should be carefully evaluated and perhaps even dumped, says an industry insider.

By Duncan Alfreds 14 Jul 2015 11:38

BBC launch news app for iOS and Android
BBC launch news app for iOS and Android

The news app launched by the BBC on Friday has a personalised approach, where users can customise their news experience through the My News section...

14 Jul 2015 10:20

Mediatech Africa: next gen features and new tech
Mediatech Africa: next gen features and new tech

The largest media and entertainment technology trade show for southern Africa, Mediatech Africa, is taking place this week from...

14 Jul 2015 08:13

Discussing the future of media
Discussing the future of media

The Future of Media Conference is now in its fourth year, and is set to take place at the Sandton Convention Centre on 21 July. The programme encompasses both a worldwide and a local perspective...

13 Jul 2015 13:36

Building a high-performing marketing team
Building a high-performing marketing team

Most modern successful companies have one thing in common - they have put the marketing function at the centre of their business processes...

By Joseph Neusu 13 Jul 2015 13:03

Why your small business needs content marketing
Why your small business needs content marketing

Content marketing is a powerful marketing strategy and, for many brands, content marketing has replaced traditional advertising and is considered an important tool to make an impact...

By Charles Mburugu 10 Jul 2015 11:50

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