The brief came from design studio 9Point: create a commercial for retail giant Massmart to say thank you to their staff for all the hard work they do.
The Brave Cartel 2 days ago
Changing behaviour is difficult - particularly amidst million-dollar advertising onslaughts. So fiscal policies for health should involve raising the price of a product to deter its use, or decreasing the price of a product to stimulate use, and income transfers to vulnerable populations to increase affordability of health products and/or services.
Deborah Minors 2 days ago
The IAB SA today announced M&C Saatchi Abel chairman Jerry Mpufane as jury president as well as the jury chairs for the 10th annual Bookmark Awards taking place 1 March in Johannesburg.
3 days ago
"AdReaction: The Art of Integration" reveals key learnings to help marketers design integrated and customised campaigns and avoid the pitfalls of fragmentation
Kantar Millward Brown 3 days ago
I just wonder if South Africans are not more liberal and "let and let live" than a lot of people - and advertising agencies - give them credit for.
Brendan Seery 3 days ago
Just as many South Africans were recovering from the drama caused by the Economic Freedom Fighters over the weekend, the red berets yet again stormed one of the biggest malls in the country, Mall of Africa in Midrand north of Johannesburg.
Neo Goba 16 Jan 2018
Next Tuesday afternoon, the IAS kicks off the year with a masterclass set to share insights into what marketers are looking for in 2018. Nikki Munsie, business director at the IAS, lets us in on what to expect.
Leigh Andrews 16 Jan 2018
STOCKHOLM - A racism scandal at H&M is the latest indication of management problems at the Swedish clothing giant, once the darling of shoppers but now struggling to make the switch to e-commerce, analysts say.
15 Jan 2018
NEW YORK - Facebook's move to highlight posts from friends and family over those from brands and publications follows months of turmoil for the social network and will result in lower advertising revenue - at least in the short-term, analysts said.
15 Jan 2018
The Economic Freedom Fighters must be held accountable for all the damages incurred as a result of vandalism at a number of H&M stores, the Democratic Alliance said on Sunday.
15 Jan 2018