Seven questions to answer before launching your PPC campaign
Seven questions to answer before launching your PPC campaign

Imagine a world where big companies and small companies compete for the same clientele; where your budget is no longer an obstacle to success and your brand can have exposure all over the globe simply because you chose to...

By Gert Hattingh 5 Feb 2016 10:09

Nadia Boucher Coombe, head of marketing for 24.com and Tseliso Rangaka, executive creative director at Ogilvy & Mather Cape Town
Doing work to be proud of

The latest radio and TVCs from Ogilvy for Careers24 are something to be proud of - highlighting the awkward scenarios that can arise when you're asked 'So what do you do?' They punt the point that you really should only do work you're proud of. If not, it's time to hit the job market - again.

By Leigh Andrews 4 Feb 2016 12:00

Showing how easy it is to go local for Team Namibia - Weathermen  & Co
Showing how easy it is to go local for Team Namibia

Weathermen & Co. is proud to have been part of Team Namibia's very first TV production.

Issued by Weathermen & Co 3 Feb 2016 14:19

Don't be a sheep... © Dalibor Sevaljevic – 123RF.com
Advertising. Don't believe the hype

"I believe that truth only has one face: that of a violent contradiction." Georges Bataille

By Damon Stapleton 3 Feb 2016 12:00

Terence Neale cracks Best Ads On TV for global adidas Originals spot - Egg Films
Terence Neale cracks Best Ads On TV for global adidas Originals spot

Egg Films' Terence Neale is in the international spotlight again for Your Future is Not Mine, a global adidas Originals short film for New York agency, Johannes Leonardo.

Issued by Egg Films 3 Feb 2016 11:59

[Orchids & Onions] Heartening reminders that life can be sweet
[Orchids & Onions] Heartening reminders that life can be sweet

Actors, so the adage goes, are warned to avoid sharing the limelight with animals or children - because the audience will be a sucker for the "cute factor" and ignore anything and anyone else.

By Brendan Seery 2 Feb 2016 14:00

Twitter Live Young Lynx Competition launched
Twitter Live Young Lynx Competition launched

A partnership between Dubai Lynx Festival and Twitter sees the launch of the first Twitter Live Young Lynx Competition at the upcoming Dubai Lynx International Festival of Creativity, taking place from 6-8 March 2016.

2 Feb 2016 10:19

The December 2015 judging panel
Creative Circle Awards: December 2015 winners

The winners of the December Creative Circle Awards have been announced, with agency Joe Public as hosts.

2 Feb 2016 08:10

Game, set, Brand Match!
Game, set, Brand Match!

Adrian Naude, Pick n Pay's marketing director, explains just how Brand Match fulfils Pick n Pay's commitment to saving customers time and money and why John Robbie was selected as a specific ambassador in this regard, given carte blanche in investigating the efficacy of the promise...

By Leigh Andrews 2 Feb 2016 06:00

Household tabby takes to Toyota RAV4 for adventure - FCB Africa
Household tabby takes to Toyota RAV4 for adventure

FCB Joburg has given the typical 'man's best friend' storyline a unique twist to introduce the new Toyota RAV4 to the South African public.

Issued by FCB Africa 1 Feb 2016 12:15

© Sergey Nivens – 123RF.com
Does length matter?

How long should your copy be - given that we now live in a world of 140 characters and time is now a really scarce commodity?

By Chris Brewer 1 Feb 2016 12:00

2016 - Bring it on! - Fresh Eye Films
2016 - Bring it on!

Fresh Eye and their slick counterparts at Johnny Gun and goodcop have been hard at work over the past few months turning out some stellar spots. Along with producing the good stuff the shop has signed on some Fresh new talent.

Issued by Fresh Eye Films 1 Feb 2016 11:04

Grey gets Luck(in)!
Grey gets Luck(in)!

Grey Africa appointed Fran Luckin as its chief creative officer as of 1 February 2016. In this exclusive interview, Luckin shares some of the exciting plans she intends bringing to life once she's settled into the agency.

By Leigh Andrews 1 Feb 2016 10:00