Acquisition by international firms of South African founded companies is killing marketing in the country. Yes I said it!...well most of them, not all.
By Sanele Mgaga 7 Mar 2014 14:45
The Loerie Awards Travelling Exhibition, a highlight on the Loeries annual calendar, arrives at its first stop at CityVarsity, in Cape Town from Monday, 10 March until Friday, 14 March 2014. Entry is free and the exhibition is open from 8am to 5pm.
7 Mar 2014 08:22
Look at them over there. They're leaders in innovation. It's written on their wall in bold typography, on their website in luxurious .gif while their LinkedIn profiles deem them thus as well. They are captains of industry, masters of the future, legends of the letter 'i'.
By Travis Bussiahn 7 Mar 2014 06:40
LONDON - British advertising regulators on Wednesday ordered Irish bookmaker Paddy Power to immediately withdraw a campaign offering "money back if he walks" about the murder trial of South African athlete Oscar Pistorius.
6 Mar 2014 14:38
Selfies are on the rise. And we're all guilty of taking a few of our own and exposing them to the social networking world.
By Daphney Mngomeni 6 Mar 2014 11:33
South African brands that focus only on measuring impressions and click throughs in their digital advertising campaigns are not getting a full view of the returns they are getting from their online advertising budgets.
Issued by Mediamark 5 Mar 2014 11:50
Join Biz Takeouts Marketing & Media radio show host Warren Harding every Thursday from 9am-10am from the 2oceansVibe Radio. In this week's show he speaks to marketing manager of Harley Davidson Africa, Michael Carney, country manager for The Entertainer, Natasha Pendleton and Rich Simmonds about his new book, 5 Night Plan. [twitterfall]
5 Mar 2014 10:10
Los Muertos welcomes director, Ben Jay Crossman to its rad directing roster.
Issued by Los Muertos Motorcycles 5 Mar 2014 09:27
Registration is currently open for the Cinemark Cannes Young Lions 2014 Film Competition and the competition will run from 12am on Tuesday 11 March until 12am on Thursday 13 March. You must register to enter. Entrants will have 48 hours to film and edit a 60-second commercial on any HD camera.
5 Mar 2014 08:43
Two things happened in the ad industry in the last few months that would have made David Ogilvy cringe in his grave.
By Suhana Gordhan, Issued by NATIVE VML 5 Mar 2014 07:33
Translating product information into information that can be understood and, perchance liked, is up to the copywriter - however, there are many fingers clutching at their pens, which may result in what the adage warns of cooks and the broth.
By Claudio Milo 5 Mar 2014 06:30
KFC has launched a new integrated marketing campaign to promote its Zinger Double Down, creating the character 'Gerrie Power' - 'the main man with a kiff plan' to mentor and teach men how to deal with any hot situation.
4 Mar 2014 08:24
Oakley has launched its 'Disruptive by Design' global brand campaign at Red Studios in Hollywood, attended by South African athletes, Bryan Habana and Greg Minnaar and launched locally at Design Indaba.
4 Mar 2014 07:43
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