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Biz Takeout's

Episode 103: IMC conference sponsor, Everlytic, talk POPI and email marketing

Date: 1 Sep 2014
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Episode 102: Cosmopolitan Millennials Research and Agency Focus on Utopian Advertising.

Date: 22 Aug 2014
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Episode 101: Groupon SA’s new CEO and The Digital Edge Live event.

Date: 15 Aug 2014
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Designed to inspire
Designed to inspire

It seems fitting that the advertising industry will be gathering in Cape Town once again, the city dubbed the World Design Capital 2014...

By Our Reporter 2 Sep 2014 05:54

Brand x Culture conference in Johannesburg in November
Brand x Culture conference in Johannesburg in November

Engagement Now will present the Brand x Culture Conference at the Alex Theatre in Braamfontein from 5-7 November 2014, as a forum to explore brand and culture collaboration opportunities...

1 Sep 2014 14:15

[Biz Takeouts Podcast] 103: IMC conference sponsor, Everlytic, talk POPI and email marketing
[Biz Takeouts Podcast] 103: IMC conference sponsor, Everlytic, talk POPI and email marketing

On the last Biz Takeouts Marketing and Media Radio show, host Warren Harding chatted to Vera Robertson from Everlytic and Janine de Waal from Ukusela Ekapa... [twitterfall]

1 Sep 2014 13:08

Debut of Social Media Week in Johannesburg
Debut of Social Media Week in Johannesburg

Social Media Week (SMW) debuts in Johannesburg from 22-26 September 2014. All main events will take place across Braamfontein and Milpark including the Wits Theatre, Wits Amphitheatre, Jozi Hub and more...

1 Sep 2014 09:45

Women in advertising: Impetus flags
Women in advertising: Impetus flags

Women have failed to "kick on" in the advertising industry after building a strong base at senior level, says Gail Curtis, former head of the Saatchi & Saatchi agency in SA.

By David Furlonger 1 Sep 2014 08:31

Sid Peimer
The most amazing pitch in history

There are only two ways to grow your business organically. The first is to sell more to existing clients; the second is to get more clients. And the key to this organic growth is pitching.

By Sid Peimer 1 Sep 2014 06:46

Nando's takes a shot at a new TVC
Nando's takes a shot at a new TVC

In keeping with Nando's tradition, their new TVC is cheeky, controversial and amusing. (Video)

29 Aug 2014 16:35

Analysing creative ideas behind awarded print and outdoor ads
Analysing creative ideas behind awarded print and outdoor ads

The Gunn Report's 'Power of Print' study, which is an analysis based on the creative ideas behind the most awarded print and outdoor ads in the world in the last 15 years, has been released in London.

29 Aug 2014 13:53

Malo 8 directs Doc Shebeleza DStv ad - Frieze Films
Malo 8 directs Doc Shebeleza DStv ad

Frieze Films' Malo 8 directed Doc Shebeleza, the latest installment in Ogilvy's popular Feel Every Moment DStv campaign...

Issued by Frieze Films 29 Aug 2014 11:33

Our little, big agency is on the roll with two big reasons to celebrate! - Wetpaint Advertising
Our little, big agency is on the roll with two big reasons to celebrate!

Wetpaint has a new client, Price Waterhouse Coopers SA, and has already hit the ground doing what it does best: media planning, buying and creative conceptualisation with special focus on out-of-home, print and online...

Issued by Wetpaint Advertising 29 Aug 2014 10:08

Danette Breitenbach
Eugene... the new face of banking radio?

Radio has long been the battlefield for banking. Over the past couple of years the banking sector, because of some guy called Steve, became even more competitive.

By Danette Breitenbach 29 Aug 2014 08:02

Things we've learnt from 20 years of business - Boomtown
Things we've learnt from 20 years of business

SMEs are the key drivers of growth for South Africa, and all start-ups begin from humble beginnings - but what is the key to success?...

Issued by Boomtown 28 Aug 2014 13:23

Mortimer Harvey celebrates Xmas in July with cheer to the less fortunate - Mortimer Harvey
Mortimer Harvey celebrates Xmas in July with cheer to the less fortunate

Midway through a cold winter seemed the perfect time for staff and clients of Mortimer Harvey to have some fun while also bringing some winter warmth to the less fortunate...

Issued by Mortimer Harvey 28 Aug 2014 12:36

Local is lekker in the quest for marketing returns, says Media24 - Pendoring
Local is lekker in the quest for marketing returns, says Media24

Advertisers and agencies alike should dig into their stores of local knowledge to ensure that they gain the best return on their marketing investment, says Media24...

Issued by Pendoring 28 Aug 2014 09:48

South Africa's Best Liked Ads - Millward Brown
South Africa's Best Liked Ads

In a double whammy, Millward Brown announces South Africa's Best Liked Ads for Q1 and Q2 2014. For over 30 years now, Millward Brown's Best Liked Ads list celebrates the country's favourite TV commercials...

Issued by Millward Brown 28 Aug 2014 09:15

Danette Breitenbach
Join the radio 20% Club

This year's Radio Advertising Bureau's (RAB SA) RadioWorks Conference, which took place in Cape Town and Johannesburg, focused on how radio delivers Return On Investment (ROI).

By Danette Breitenbach 28 Aug 2014 08:50

[Biz Takeouts Lineup] 103: IMC conference sponsor, Everlytic, talk POPI and email marketing
[Biz Takeouts Lineup] 103: IMC conference sponsor, Everlytic, talk POPI and email marketing

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow from 9am-10am. We chat to Vera Robertson from Everlytic, then later in the show we speak to Janine de Waal from Ukusela Ekapa...

27 Aug 2014 15:19

So what was really new at Cannes this year? - MetropolitanRepublic
So what was really new at Cannes this year?

Human truths don't change, but everything else has. Josie Fisher, MD of MetropolitanRepublic Cape Town, reflects on Cannes 2014...

By Josie Fisher, Issued by MetropolitanRepublic 27 Aug 2014 13:13

[NewsMaker:] Josephine Buys
[NewsMaker:] Josephine Buys

An involved and committed digital industry is a strong industry, according to Josephine Buys, the first country manager of the IAB South Africa.

By Louise Marsland 27 Aug 2014 11:27

Chris Anderson
Big Data: Big Business or Big Brother?

There is a crazy amount of information floating around the world today, thanks to the marvel of ubiquitous data-driven technology, but it brings concerns around privacy with it.

By Chris Anderson 27 Aug 2014 10:40

Creatives going mobile
Creatives going mobile

A survey entitled The New Creatives Report undertaken by Adobe earlier this year, reflects on some of the changes that have transformed the face of creativity and design...

27 Aug 2014 10:34

Johanna McDowell
Poorly drafted contracts break the bonds of client agency relationships

Service Level Agreements between agencies and clients need to be tight... and they are complex and cannot be completed overnight.

By Johanna McDowell 27 Aug 2014 05:25

The Loeries Creativity Q&A: Insights from the creator of "Dumb ways to die" Patrick Baron, ECD of McCann Australia
The Loeries Creativity Q&A: Insights from the creator of "Dumb ways to die" Patrick Baron, ECD of McCann Australia

In this week's exclusive Loeries Creativity Q&A series for Bizcommunity.com, Jessica Taylor chats to Patrick Baron from McCann Australia...

Issued by The Loeries 26 Aug 2014 15:43

MetropolitanRepublic and MTN Uganda win at Digital Impact Awards Africa - MetropolitanRepublic
MetropolitanRepublic and MTN Uganda win at Digital Impact Awards Africa

MetropolitanRepublic and mobile telecommunications provider MTN Uganda took several awards at the inaugural Digital Impact Awards Africa, held in Kampala, Uganda, on Thursday, 21 August...

Issued by MetropolitanRepublic 26 Aug 2014 11:34

DigitasLBi acquires African agency, Liquorice
DigitasLBi acquires African agency, Liquorice

African digital marketing agency, Liquorice, has been acquired by global marketing and technology agency Digitas LBi, part of Publicis Groupe...

26 Aug 2014 11:10

'Nepal' likes Chicken Licken
'Nepal' likes Chicken Licken

As part of its series of humorous ads for the fast food chain, Chicken Licken, Net#work BBDO has released its new light-hearted TVC, 'Rock My Soul', depicting the sad tale... (video)

26 Aug 2014 11:06

The shift towards digital video ads
The shift towards digital video ads

The idea of primetime is somewhat dead. People are still consuming content, but the desire to consume it and pay for it on their own terms based on individual wants and needs has caused a massive shift in behaviour. With the ability to target and track ads at a low price point with online video ads...

By Estiaan Robbetze 26 Aug 2014 09:51

Creative Circle Awards: July
Creative Circle Awards: July

The Creative Circle Awards were held on 18 August at the Ogilvy & Mather Johannesburg offices. Congratulations to all the winners... (video)

25 Aug 2014 12:42

The power of storytelling in advertising - The Mouse that Roared
The power of storytelling in advertising

Some people believe there are only seven distinct storylines - overcoming the monster, rags to riches, the quest, voyage and return, comedy, tragedy and rebirth - from which all stories are written. Others, like Georges Polti, believe there are as many as thirty-six dramatic situations...

By Kevin Kleynhans, Issued by The Mouse that Roared 25 Aug 2014 10:17

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