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Episode 114: Green PR and employee training strategies

Date: 20 Nov 2014
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Episode 113: Pete Case on the Gloo, Ogilvy SA merger

Date: 13 Nov 2014
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Episode 112: Will Green, Mammoth BI and the Work Your Wealth event

Date: 6 Nov 2014
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Tiffany Markman
Communication lessons from The Steve & Nancy Saga: A Sorbet Story

Let me first admit two things: 1.) I'm a groomer. Big time. I polish. I wax. I whiten and straighten and tweak; 2.) I do a fair chunk of this at Sorbet salons, making me what they call a 'guest'...

By Tiffany Markman 26 Nov 2014 12:58

Bruce Anderson, ECD Lowe & Partners SA (Johannesburg) to judge at D&AD Professional Awards - Lowe + Partners SA
Bruce Anderson, ECD Lowe & Partners SA (Johannesburg) to judge at D&AD Professional Awards

Bruce Anderson has been selected to be a judge at the D&AD Awards. In keeping with tradition, the D&AD Awards will be judged by some of the international creative communities' highest profile members...

Issued by Lowe + Partners SA 26 Nov 2014 11:02

Creative Circle results for September/October 2014
Creative Circle results for September/October 2014

The Creative Circle Ad of the Month results for September/October 2014 have been announced.

26 Nov 2014 09:59

DQ&A Media Group launches two new divisions: DQ&A One and Adsimilis - DQ&A Media Group
DQ&A Media Group launches two new divisions: DQ&A One and Adsimilis

The launch DQ&A One and Adsimilis, as part of DQ&A Media Group's new corporate strategy, will enable them to service their clients in a more focused way in realising their digital marketing objectives...

Issued by DQ&A Media Group 25 Nov 2014 11:35

Celebrating 20 years of living in Levi's locally
Celebrating 20 years of living in Levi's locally

How better to celebrate 20 years of building a legendary brand in South Africa than transforming an old Cape Town factory/warehouse into a San Francisco streetscape, taking guests way-back-when to the very beginning of the Levi's brand in 1853?

By Ilse van den Berg 25 Nov 2014 11:11

Rolf Akermann
Our industry needs a "Hellopeter"

Do you remember the days when there were plenty of functions where clients, agencies, freelancers, production houses and the media got together and picked up on all the "skinner"?...

By Rolf Akermann 25 Nov 2014 10:27

The Clover Little Big Cook Off delivers big results - 7 Different Kinds of Smoke
The Clover Little Big Cook Off delivers big results

Due to the resounding success of the first season of the Clover Little Big Cook Off, as well as the outstanding ROI achieved, Jozi integrated agency 7 Different Kinds of Smoke (7DKS) is once again bringing the hit cooking show to screens across SA...

Issued by 7 Different Kinds of Smoke 24 Nov 2014 13:35

Judy Kriel shows everyone who is the coolest at this year's Pendoring Advertising Awards - Pendoring
Judy Kriel shows everyone who is the coolest at this year's Pendoring Advertising Awards

Judy Kriel wanted to capture the true essence of being cool with her entry for this year's Pendoring Advertising Awards and bagged the coolest prize of all - Overall Student Winner at the 2014 Pendoring Advertising Awards...

Issued by Pendoring 24 Nov 2014 12:40

Sunu of Egg Films directs new Vodacom 'Phone Whisperer' - Egg Films
Sunu of Egg Films directs new Vodacom 'Phone Whisperer'

Sunu recently directed the new commercial for Vodacom through Ireland Davenport. The ad is a charming story about a young boy who seemingly has the power to make magical things happen for his friends on their phones...

Issued by Egg Films 24 Nov 2014 10:49

What Jeremy Sampson's going to do after leaving Interbrand
What Jeremy Sampson's going to do after leaving Interbrand

While he's had a rich, diverse career and is undoubtedly one of the local ad industry's biggest names, Jeremy Sampson's move from Interbrand shouldn't be seen as retirement - far from it, he explains...

By Leigh Andrews 21 Nov 2014 14:00

Tips for improved targeting - DQ&A Media Group
Tips for improved targeting

For a display ad to be successful, it has to be personalised and speak to a specific person like a potential buyer, with a specific need, at a specific point in his or her buyer journey. Put another way, your ad has to be relevant...

By Saskia Delfgaauw, Issued by DQ&A Media Group 21 Nov 2014 09:38

ChiChi makes Unilever SA's Shield Deo Drive campaign go viral - Justpalm
ChiChi makes Unilever SA's Shield Deo Drive campaign go viral

The South African market recently saw groundbreaking innovation from the popular Shield deodorant brand as it gave away free talk time to consumers...

Issued by Justpalm 21 Nov 2014 08:08

'Sima and Shakes'-ing up Cremora's ads - not inside, still on top?
'Sima and Shakes'-ing up Cremora's ads - not inside, still on top?

There comes a time when those much-loved classics start to look a little dated. Advertising's no different, with Cremora the latest in the clutch of brands to come up with an ad revival a few weeks ago...

By Leigh Andrews 21 Nov 2014 08:00

Judges announced for the 2015 IAB Bookmarks
Judges announced for the 2015 IAB Bookmarks

The judging panel has been announced for the upcoming IAB Bookmarks. The annual awards continue to entrench digital as a recognised medium with a panel of industry experts in online publishing, marketing and building categories...

20 Nov 2014 15:09

2014 POPAI SA winners
2014 POPAI SA winners

POPAI SA's 4th Annual POP Industry Awards was held at the Radisson Blu Gautrain on Thursday, 13 November 2014, in sponsorship with ZaPOP, and saw Pod Communications walk away with the Display of the Year Award...

20 Nov 2014 14:33

[Biz Takeouts Podcast] 114: Green PR and employee training strategies
[Biz Takeouts Podcast] 114: Green PR and employee training strategies

On the last Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed Angela Barter about Green PR and Ivanna Granelli from Can!Do Consulting...

20 Nov 2014 13:41

Hive's Rebecca Fuller Campbell in the local and international spotlight - Hummingbird Group
Hive's Rebecca Fuller Campbell in the local and international spotlight

Hive's Content Queen, Rebecca Fuller Campbell, has returned from a whirlwind trip to MIPCOM in Cannes, where she met with a host of international broadcasters and distributors...

Issued by Hummingbird Group 20 Nov 2014 12:36

The ABF Crazy Golf Day 2014 goes loco - Advertising Benevolent Fund
The ABF Crazy Golf Day 2014 goes loco

The annual ABF Crazy Golf Day held at Kyalami Golf Club for the 23rd year has been marked as another extremely successful fundraising event...

Issued by Advertising Benevolent Fund 20 Nov 2014 12:07

34 make 52 Holidays A Year a reality for Campworld shoppers! - 34
34 make 52 Holidays A Year a reality for Campworld shoppers!

There is a longstanding, false perception that caravan holidays are outdated, bland and for people that "cannot afford to holiday any other way". Caravan and camping retailer, Campworld, is setting out to show how far from the truth this perception is...

Issued by 34 20 Nov 2014 11:37

The future of television
The future of television

Television entertains us, informs us, inspires us and accompanies us everywhere we go. It is a fundamental part of almost everyone's lives in one way or another...

By Deborah Usher 20 Nov 2014 08:45

2014: The year Joe Public grew greatly in more ways than one
2014: The year Joe Public grew greatly in more ways than one

On Friday, 31 October the Joe Public team moved into new premises on Main Road, Bryanston. But that's not the only great growth the agency's seen this year...

By Leigh Andrews 20 Nov 2014 08:00

Jeff Osborne
Car dealerships' ad spending "misaligned with customers"

The process of buying a car has changed drastically over the last few years - most significantly, self-educated customers have made a decision long before they enter a physical dealership...

By Jeff Osborne 20 Nov 2014 06:45

[NewsMaker] Pete Case
[NewsMaker] Pete Case

Ogilvy & Mather South Africa acquired Gloo Digital Design agency this month in a transaction that was billed as enabling O&M to grow its integrated marketing communications future...

By Louise Marsland 19 Nov 2014 13:25

Malo finds the mother inside the men for Ace - Frieze Films
Malo finds the mother inside the men for Ace

Frieze Films' Malo 8 directed Expensive Girlfriend, TBWA\Hunt\Lascaris's new commercial for Ace maize meal. The ad follows two men who turn into their mothers when they give a friend some relationship advice...

Issued by Frieze Films 19 Nov 2014 12:38

Local advertising influences 50% of car buyers
Local advertising influences 50% of car buyers

According to new research, half of the readers of Media24 local titles are influenced by newspaper advertising in their purchase decision when buying a new car...

19 Nov 2014 11:01

How Rightford, Searle-Tripp & Makin gave SA advertising a Wallop!
How Rightford, Searle-Tripp & Makin gave SA advertising a Wallop!

What better way to celebrate Ogilvy's current successes than by hosting the book launch about the men who started off father agency Rightford, Searle-Tripp & Makin...

By Leigh Andrews 19 Nov 2014 08:34

Andre Steenekamp
Content trickery alienates audiences rather than engaging their attention

Brands, agencies and publishers need to take a consumer-friendly approach to digital native advertising that emphasises transparency and value to the reader...

By Andre Steenekamp 18 Nov 2014 14:25

Sampson steps down from Interbrand - Interbrand Sampson De Villiers
Sampson steps down from Interbrand

After leading the brand debate in South Africa for over 41 years, Jeremy Sampson will be stepping down from Interbrand Sampson de Villiers, the company he founded in 1973, but will continue to support and advise in a non-executive role...

Issued by Interbrand Sampson De Villiers 18 Nov 2014 13:51

Red Cherry Media Holdings turns 21! - Red Cherry Media
Red Cherry Media Holdings turns 21!

Over the last 21 years Red Cherry has added value to everything that they do. Their bike prize at their 21st birthday bash was no exception to this rule...

Issued by Red Cherry Media 18 Nov 2014 13:11

The Empty Shop empties donations into HospiceWits
The Empty Shop empties donations into HospiceWits

Today, Sandton City and partner McCann Johannesburg celebrated The Empty Shop's success with a clothing donation handover of more than 15,000 items to HospiceWits in Parkmore...

18 Nov 2014 13:00

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