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BizTrends 2018

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Dalmatian tops off new business streak with Protea Hotels by Marriott win
Dalmatian tops off new business streak with Protea Hotels by Marriott win

Dalmatian has recently been awarded the Protea Hotels by Marriott advertising account. The new account gain was the outcome of a hotly contested, three-way pitch...

Issued by M&C Saatchi Abel 2 days ago

Agency growth allows investment in fresh talent
Agency growth allows investment in fresh talent

Six new hires across creative and account management sees Boomtown adding to its talent fueling the agency's growth, capacity and creative output...

Issued by Boomtown 2 days ago

Package and Product Design grand jury announced for NYF Advertising Awards
Package and Product Design grand jury announced for NYF Advertising Awards

The members of the 2018 Package and Product Design Live Session grand jury has been announced by the New York Festivals (NYF) International Advertising Awards...

2 days ago

34° has the right mix for 2018
34° has the right mix for 2018

34° feels exceptionally prepared for the year ahead. Their creative offering has grown thanks to a host of new senior hires that answer the channel-neutral, solutions-based needs of their growing client portfolio...

Issued by 34° 3 days ago

Ross captions this: "Midget Friar Tuck and I enjoying a funeral in the jungle."
#BehindtheSelfie with... Matt Ross

This week, we go behind the selfie with technophile Matt Ross, chief creative officer at King James Digital...

By Leigh Andrews 21 Feb 2018

New York Festivals Advertising Awards
New York Festivals Advertising Awards

It's that time of year again when we're gearing up to celebrate the pants off the golden ideals of advertising - creativity, innovation and bold ideas - with the prestigious New York Festivals Advertising Awards...

By Aisling Holmes, Issued by McCann Johannesburg 21 Feb 2018

Etiket takes silver at Midas Awards
Etiket takes silver at Midas Awards

Etiket recently received a silver Ingot at the Midas Awards in New York for their innovative FNB entry titled "Harmonograph". The work was created to market the FNB Franchise Leadership Summit with the theme, "Disruption"...

Issued by Etiket 20 Feb 2018

Ten years of 99c: What's next for Cape Town's 'Most Admired Agency'?
Ten years of 99c: What's next for Cape Town's 'Most Admired Agency'?

Recently recognised by its peers as Cape Town's "Most Admired Agency", 99c has come a long way in the agency's relatively short existence...

Issued by Ninety9cents 20 Feb 2018

Screengrabs from the ads.
#OrchidsandOnions: Real appeal for real people is how Kia's Sportage rolls... but who let Sanral's strange Valentine's Day road map out in public?

Advertising has sometimes been described as the art of enticing people into buying things they don't need and they can't afford. In the car business, especially, it is often dreams which are being sold... sadly, those sort of dreams which can get people into big financial trouble eventually...

By Brendan Seery 20 Feb 2018

Moments of natural refreshment with Strongbow
Moments of natural refreshment with Strongbow

Strongbow, in collaboration with Red Star, M&C Saatchi Abel and Sonic State, combined their expertise to refresh nature and bring some life to a frequently tiring daily commute and improve this experience by offering commuters a #NatureRemix...

Issued by Dentsu Aegis Network 20 Feb 2018

Riaan Sunny
Publisher Hosted Programmatic Guaranteed (PHPG)

The digital team at IOL are exploring the latest products and services within the programmatic space and here is yet another one that buyers within the digital industry can squeeze further value-for-money from...

By Riaan Sunny, Issued by Independent Media 20 Feb 2018

Oprah Winfrey in the The Immortal Life of Henrietta Lacks film. © HBO.
Shortlist for 2018 AME Awards announced

New York Festivals AME Awards, for the World's Best Advertising and Marketing Effectiveness, announced the shortlist for the 2018 competition...

20 Feb 2018

The next step in your marketing? You're probably already using it
The next step in your marketing? You're probably already using it

Digital marketing services have exploded over the past decade. You may be embracing the change, attempting to evade it, or perhaps you're just exhausted by it, but the next tranche of advancements may bring some relief...

By Adam Howatson 19 Feb 2018

Fort Review launches second edition, a video series
Fort Review launches second edition, a video series

Last week marked the launch of Fort Review's second edition, this time in the form of a thought-provoking nine-part video series covering everything from black excellence to erotic capital...

By Jessica Tennant 16 Feb 2018

Programmatic Guaranteed - Where are we heading?
Programmatic Guaranteed - Where are we heading?

In an ecosystem where domain spoofing, ad-fraud, bots, brand-unsafe content and fake inventory are pain points for advertisers, Programmatic Direct and more specifically Programmatic Guaranteed takes centre stage to breathe new life into the ecosystem...

By Megan Du Toit, Issued by 365 Digital 16 Feb 2018

(c) Name -
Caxton and Independent Group fined for colluding on advertising prices

Newspaper publisher Caxton has been fined R5.8m and the Independent Group R2.2m for colluding on the prices they charged to advertisers, the Competition Commission said on Friday...

By Robert Laing 16 Feb 2018

Supplied
The king is dead! #LongLiveTheKing

I found myself this week justifying the inclusion of television in a launch campaign. Someone check the moon, first Zuma resigns, and now this!

By Quinton Jones 16 Feb 2018

Young Ones Design Brief launched by The One Club, PartnersGlobal and United Nations
Young Ones Design Brief launched by The One Club, PartnersGlobal and United Nations

The One Club for Creativity, global peace organisation PartnersGlobal and the United Nations' Together initiative have joined forces to launch the first Young Ones Design Brief...

16 Feb 2018

Reddy with team Grid, celebrating their Grand Prix at Loeries 2017.
#Loeries2018: "Bringing it back to the bird," with Nathan Reddy of Grid Worldwide

Soon after the Loeries' 40-year logo and branding refresh was announced I caught up with Nathan Reddy of specialist brand agency Grid Worldwide. He explains the importance of the 'reduce to amplify' movement and how this mindset guided the Loeries' brand refresh...

By Leigh Andrews 16 Feb 2018

Grey Advertising Africa welcomes new social media intern to its team
Grey Advertising Africa welcomes new social media intern to its team

GreySouth Africa has appointed Dineo Nyamane as a social media intern...

Issued by Grey 16 Feb 2018

Federico de Nardis,CEO Of GroupM Sub-Saharan Africa.
New CEO for Group M Sub-Saharan Africa

Federico de Nardis has been named CEO Of GroupM Sub-Saharan Africa...

16 Feb 2018

#IMC2018: The science of how brands grow
#IMC2018: The science of how brands grow

A popular track at this year's IMC Conference was that of creative and big idea creation, and a talk that really struck a cord, so to speak, was BBDO South Africa's CEO Boniswa Pezisa's on the power of breakthrough creativity and the role it plays in triggering emotions to communicate effectively...

By Jessica Tennant 16 Feb 2018

Beth Wade, VML Global CMO.
Native VML's new journey: Conducting the orchestra

As Native VML moves into a new era, the changes in the agency are not only organic; it is about a new business model that adds value and brings the customer into the brand's ecosystem. It is a new form of integration...

By Danette Breitenbach 15 Feb 2018

Jarred Cinman, chief creative officer for VML, EMEA will be taking over as CEO of VML South Africa.
Native VML's new journey: The 3,000

With the official announcement of the integration of Y&R and Native VML comes a number of changes in Native VML's management...

By Danette Breitenbach 15 Feb 2018

The AMASA Workshop is back - now open for bookings!
The AMASA Workshop is back - now open for bookings!

Following on the success of its sold-out workshops in 2016 and 2017, AMASA (Johannesburg) is pleased to announce that bookings are now open for the 2018 AMASA Workshop...

Issued by AMASA 15 Feb 2018

The Give Art Life book by Cullinan for client Absa L'Atelier.
"Financial advertising is far from boring": Cullinan SA on their Midas Award wins

While the advertising industry is cluttered with award shows, the Midas Awards that recognise the world's best financial advertising are ones to watch as this form of brand messaging is aimed at gaining the rarest kind of consumer trust imaginable. Here's how SA's own Cullinan agency recently proved its weight in gold...

By Leigh Andrews 15 Feb 2018

34° crafting our very own
34° crafting our very own

Beer used to be simple. Cold, fizzy and served in a glass filled all the way to the 500ml line. Beer used to be for everyone. Not anymore...

Issued by 34° 15 Feb 2018

Team Vidr, L to R: Ayomide Okunowo, Roxy Kirsten, Sean Wilson-Smith, and Chaulele Alexander Jana.
#StartupStory: Talking video on video with Vidr

In this meta-interview, I chat to Sean Wilson-Smith, founder of Vidr, about the successes on their startup life so far, along with a 5-minute video of our interview if you'd prefer to listen to rather than read his words...

By Leigh Andrews 14 Feb 2018

Screengrabs from the ad.
#OrchidsandOnions: Back to the Future, with science. But, Vodacom needs to get back to the basics of customer service...

I remember looking, in some amazement, at the results pinned on the school notice board: I had got a distinction for physical science. Next to the board was our lugubrious, pipe-smoking, Mr Bean-like science teacher, "Rab" Wright...

By Brendan Seery 14 Feb 2018

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