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Episode 138: Isilumko Activate and Agency Focus with 20Across looking at Influencer marketing.

Date: 2 Jul 2015
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BID notice: Design/advertising agency required for False Bay TVET College - False Bay College
BID notice: Design/advertising agency required for False Bay TVET College

False Bay TVET College is looking to appoint a marketing/advertising agency which will provide advertising, graphic design, branding and copywriting services, wherein quality of service and economy of price are the primary considerations...

Issued by False Bay College 3 Jul 2015 09:26

Glenn Jeffery
Dieting vs advertising

Glenn Jeffery looks at why you should rather eat for enjoyment than diet, and trust your gut instead of the data...

By Glenn Jeffery, Issued by Grey 3 Jul 2015 08:35

Killing two birds with one stone
Killing two birds with one stone

In securing the Above the Line (ATL) business of a client in Africa, and a major local client, Switch has a launched itself squarely into the advertising space...

By Danette Breitenbach 2 Jul 2015 14:18

2015 Pendoring judging panel appointed - Pendoring
2015 Pendoring judging panel appointed

The judges for this year's Pendoring Advertising Awards have been appointed and represent some of the top creatives in the country, as well as some of the best and most awarded agencies in South Africa...

Issued by Pendoring 2 Jul 2015 09:51

Jonathan Deeb on the blurring lines between Cannes categories
Jonathan Deeb on the blurring lines between Cannes categories

Jonathan Deeb, Executive Creative Director of FCB Johannesburg, spoke to our Cannes Lions media correspondent, Ann Nurock, on his experience of being part of this year's Press Jury...

By Ann Nurock 2 Jul 2015 07:57

Grey's famously effective work hauls 113 Cannes Lions - Grey
Grey's famously effective work hauls 113 Cannes Lions

Grey group excelled at the annual Cannes Lions in 2015, exceeding all expectations with a total of 113 Cannes wins from various Grey offices throughout the network...

Issued by Grey 2 Jul 2015 07:13

Agile for agencies - is there such a thing? - NATIVE VML
Agile for agencies - is there such a thing?

Agile as a methodology seems to have the answers to so many of our problems yet seems impossible to implement in an agency. So I ask myself, why? Why is it so difficult for us to get right?...

By Danelle Stiles, Issued by NATIVE VML 2 Jul 2015 07:03

Ideas are like goldfish... easy to kill
Ideas are like goldfish... easy to kill

Ideas are truly the most beautiful things. They have such power and at the same time they are completely fragile...

By Damon Stapleton 1 Jul 2015 12:00

[NewsMaker] Michelle Vahl
[NewsMaker] Michelle Vahl

Michelle Vahl has been appointed NAB Sales Manager (Johannesburg). She oversees a team of 13 sales people across both NAB and Habari Media...

By Louise Marsland 1 Jul 2015 11:26

[Biz Takeouts Lineup] 138: Isilumko Activate and agency focus with 20Across
[Biz Takeouts Lineup] 138: Isilumko Activate and agency focus with 20Across

Tune in to the Biz Takeouts Marketing & Media radio show, 2 July 2015, from 9-10am, as show host Warren Harding chats to Lauren Durant and Fabrizia Degli Esposti...

1 Jul 2015 11:17

Sharing the knowledge, and the love - Spitfire Films
Sharing the knowledge, and the love

Every time you make a call on the Vodacom network, you're helping to change lives. And every time you call Akin Omotoso, you know something special is going to happen...

By Eliot Powell, Issued by Spitfire Films 1 Jul 2015 09:38

[Orchids & Onions] Land Rover's legend has not deserted it
[Orchids & Onions] Land Rover's legend has not deserted it

Years ago, the late Anton Hammerl - then a photographer on The Sunday Independent - brought me a photo from a "rave" he'd been to at Verneukpan in the back of beyond in the Northern Cape...

By Brendan Seery 30 Jun 2015 14:00

J. Walter Thompson and CBC win Egypt's first-ever Titanium Award at Cannes Lions - JWT
J. Walter Thompson and CBC win Egypt's first-ever Titanium Award at Cannes Lions

JWT Entertainment in Cairo has bagged a coveted Titanium award at the Cannes Lions Festival of Creativity, for Abla Fahita, an entertainment brand that has created an entirely new business model in advertising...

Issued by JWT 30 Jun 2015 13:58

Damon Stapleton on the changing state of advertising
Damon Stapleton on the changing state of advertising

Having attended Cannes for 11 years now, Damon Stapleton sat down with our media correspondent at Cannes, Ann Nurock, to chat about the evolution of advertising he's witnessed...

By Ann Nurock 30 Jun 2015 11:27

Judging the best in communications at the 2015 APEX Awards
Judging the best in communications at the 2015 APEX Awards

Taking place on 20 July at the Sandton Convention Centre, the 2015 APEX Awards' adjudication panel have been judging entries based on extremely stringent criteria.

30 Jun 2015 08:21

Nunu Ntshingila to head up Facebook's first African office
Nunu Ntshingila to head up Facebook's first African office

Facebook opened its first African office to further the company's commitment to help businesses connect with people. Ogilvy veteran, Nunu Ntshingila, will be the company's new Head of Africa...

30 Jun 2015 07:22

Communication perception and how it takes place
Communication perception and how it takes place

There are a number of steps that our minds go through between, say, an advertising message and the purchase of a product...

By Chris Brewer 29 Jun 2015 14:00

Insights from the Festival of Media Global 2015
Insights from the Festival of Media Global 2015

The Festival of Media Global 2015 took place in Rome and was awash with the cream of the media crop, media network CEOs, TV conglomerate heads and procurement and media managers from large brands the world around...

By John Beale 29 Jun 2015 06:09

[TrendTalk] Cannes, sex and Donald Trump
[TrendTalk] Cannes, sex and Donald Trump

What did we laugh at before internet cats and other memes? For a fun month-end, school holidays Friday, here's what went viral this week: no cats, but there is sex and Donald Trump, although not in the same room...

By Louise Marsland 26 Jun 2015 11:34

[Biz Takeouts Podcast] 137: Vehicle branding solutions, the Daily Maverick and Nic Harry
[Biz Takeouts Podcast] 137: Vehicle branding solutions, the Daily Maverick and Nic Harry

On the latest Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed David Ferguson, Styli Charalambous and Nic Haralambous...

26 Jun 2015 11:09

Why you should consider replacing airtime giveaways with sponsored call marketing - JustPalm
Why you should consider replacing airtime giveaways with sponsored call marketing

Many brands are finding that instant airtime giveaways are a fantastic marketing product to drive engagement with consumers. It's an instant reward that the majority of consumers consider rather valuable - much more valuable than coupons that they may or may not redeem before they expire...

By Patrick Palmi, Issued by JustPalm 26 Jun 2015 10:42

A lean, mean advertising machine
A lean, mean advertising machine

If you haven't heard the expression 'Lean Advertising' yet, and you work in marketing, you soon will...

By Luca Gallarelli 26 Jun 2015 06:00

Nobody cares about you - they care about themselves, their problems and their dreams
Nobody cares about you - they care about themselves, their problems and their dreams

Show people how you can solve their problems and help them reach their dreams, and you'll capture their hearts and minds.

By James Hurford 25 Jun 2015 12:36

Recognising the outstanding work of young creatives at Loeries
Recognising the outstanding work of young creatives at Loeries

Creativity is not only the domain of the experienced. In fact, the brand communication industry often relies on the talent and intuition of young people to provide the innovative spark that fuels the next big idea...

25 Jun 2015 12:04

Liam Wielopolski of DDB on South Africa's world-class radio spot writing
Liam Wielopolski of DDB on South Africa's world-class radio spot writing

Liam Wielopolski, Executive Creative Director, DDB South Africa, was part of this year's Radio judging panel at Cannes Lions. Wielopolski talks us through the 26 hours of judging...

By Ann Nurock 25 Jun 2015 10:30

Pete Khoury of TBWA/Hunt/Lascaris on SA's uplifting Cannes Radio wins
Pete Khoury of TBWA/Hunt/Lascaris on SA's uplifting Cannes Radio wins

Last night was a big one for South African ad agencies with our first 2015 Gold Lions awarded in the Radio category. Pete Khoury, Chief Creative Officer of TBWA/Hunt/Lascaris, tells us what the win means for SA creatives...

By Ann Nurock 25 Jun 2015 09:06

All the 2015 Cannes Lions Product Design winners
All the 2015 Cannes Lions Product Design winners

The full list of winners for the Cannes Lions Product Design category has been announced...

24 Jun 2015 22:00

All the 2015 Cannes Lions Design winners
All the 2015 Cannes Lions Design winners

The full list of winners for the Cannes Lions Design category has been announced...

24 Jun 2015 22:00

All the 2015 Cannes Lions Cyber winners
All the 2015 Cannes Lions Cyber winners

The full list of winners for the brand new Cannes Lions Cyber category has been announced...

24 Jun 2015 22:00

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