Ads that resonate with the youth Every year, 2500 youth vote on which ads worked for them in the annual Khuza Awards run by HDI youth marketers. The winners were announced this week. Amongst the campaigns that received the most attention this year were Axe and Chicken Licken, but with the world's favourite cola brand really getting a double thumbs up. Brrrravo Coca Cola! 16 May 2008 09:33
D&AD President's Award goes to design in education pioneers LONDON: Sir John & Lady Frances Sorrell were presented with the President's Award for their outstanding contribution to creativity at the D&AD Awards Ceremony in London last night, Thursday, 15 May 2008. 16 May 2008 08:39
GroupM Trading appoints global CEO NEW YORK: Alexander Schmidt-Vogel, the founding manager and current CEO of GroupM's MediaCom Worldwide, was named Global CEO of GroupM Trading, a new position, yesterday, Thursday, 16 May 2008. GroupM is parent company to WPP media agencies including MAXUS, MediaCom, Mediaedge:cia and MindShare. 16 May 2008 08:38
AMASA's third Golf Day to take place on 22 May - AMASA AMASA's Golf Day will take place on the 22nd May at the Parkview Golf course. Whilst the field has been sold out, there is still opportunity for media owners and agencies to participate as hole and prize sponsors. 15 May 2008 17:35
Yellow Pencil fever mounts Tonight, Thursday, 15 May 2008, is the night: creative minds everywhere are now spinning in anticipation of clutching that Black or Yellow Pencil in their sweaty palms and glowing with pride in front of the 1800 guests expected at the upcoming D&AD awards ceremony. Bizcommunity.com will be there in London, courtesy of our latest guest blogger, designer Mark Forrester, who will be blogging live from Royal Festival Hall. Meanwhile, Damon Stapleton, executive creative director of TBWA\Hunt\Lascaris Johannesburg who is just back from judging the Digital and Direct categories, has a few words of advice on what it takes to win a coveted Pencil. 15 May 2008 08:57
Before clicking ‘Send', read this... [Riaan Grobler] Written communications form an integral part of many businesses' daily operations. Apart from the countless letters and emails generated daily, annual reports, newsletters, advertisements and many other documents are being distributed to clients and board members or being printed and viewed by the public. Trouble is, very few companies bother to have these documents professionally proofread to ensure that grammar and spelling are correct. 15 May 2008 08:46
Event of the year! The launch of the City of Goal - Brainstorm Projects Advertising agencies are constantly hassled by media sales people who cold-call and ask them to book their adverts in their publications. There seems to be very little imagination in how to get advertising agencies' attention. Brainstorm Projects did it differently. Read on! 14 May 2008 14:34
Every little page counts - Lowe Bull It is estimated that the average South African office worker prints three wasted pages per day. That's over six hundred pages per office employee per year. And that's without considering the thousands of unnecessary pages that are printed everyday. 14 May 2008 09:25
Telmar celebrates 40 years In 2008, Telmar celebrates its 40th birthday and, in recognition of this, is offering ReSearch Guru as a no-charge add-on to all of its current TNT+ licensed users. ReSearch Guru, a simple to use, web-based keyword search tool, was introduced last year. 14 May 2008 08:51
Moving from good to great photography Big-budget marketing and advertising campaigns are generally heavy on the images, and that means calling in professional photographers. The hardest part is deciding who will do the job best. Bizcommunity.com takes a look under the covers at a professional shoot to see what Bryan Traylor of Locker 14, an American-born and Los Angeles trained photographer who settled in Cape Town four years ago, does to get that indefinable ‘specialness'. 14 May 2008 08:33
The spaces between - Lowe Bull Rui Alves is a man obsessed with spaces, and the spaces in between spaces. Where the rest of us see blank space, he sees brand opportunities. 13 May 2008 10:35
Sir Anthony O'Reilly named Cannes Lions Media Person of the Year LONDON: Sir Anthony O'Reilly, chief executive of international media and communications group Independent News & Media PLC (INM), will be honoured with the Media Person of the Year Award at the 55th Cannes Lions International Advertising Festival, it was announced yesterday, Monday, 12 May 2008. 13 May 2008 08:53