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Ads24 scoops award for its successful Food for Thought campaign
Ads24 scoops award for its successful Food for Thought campaign

Ads24 has scooped yet another accolade in what has been an award-full year, this time at the 2017 Amasa Awards, a gala dinner held at The Hilton in Sandton, Johannesburg...

Issued by Ads24 4 hours ago

Kevin Swanepoel, CEO of The One Club for Creativity © .
The ADC 97th Annual Awards open for entries

The One Club for Creativity has announced the call for entries for the ADC 97th Annual Awards as well as a new tiered pricing structure and a couple of category changes...

5 hours ago

Decimal Agency and Toughees make a pair
Decimal Agency and Toughees make a pair

Decimal Agency recently won the Toughees account, taking over their social media and through-the-line campaigns...

Issued by Decimal Agency 5 hours ago

Busting ad spoofing with ads.txt
Busting ad spoofing with ads.txt

Counterfeiters are found in every industry; in music, film, and even the products we use on a daily basis. The industry makes millions of dollars in revenue which is accessed in unscrupulous ways...

By Bongani Mtlhavani, Issued by DQ&A 6 hours ago

The 2017 AMASA Awards winners announced
The 2017 AMASA Awards winners announced

This year's glamorous AMASA Awards ceremony, held at The Hilton in Sandton on Thursday evening, 12 October, was attended by some of the industry's top media and advertising members to celebrate the best in media innovation from 2016-2017...

Issued by AMASA 7 hours ago

Client service is dead
Client service is dead

What has been the biggest change in the advertising industry over the last two decades, besides the rise of digital channels? Surely one of the biggest changes has been client service...

By Susan Rowan, Issued by Grey 8 hours ago

Elizabeth Elfenbein (Health & Wellness jury chairman), partner/chief creative officer of The Bloc USA.
Finalists for 2017 Global Awards announced

This year the Global Awards grand jury shortlisted 154 entries submitted from 22 countries worldwide...

10 hours ago

Hollard's new campaign gives insurance purchasers more reasons to celebrate
Hollard's new campaign gives insurance purchasers more reasons to celebrate

Purchasing a car is certainly a reason to celebrate - but so, too, is paying off that car. Hollard gives this landmark occasion its due in a new ad campaign...

Issued by M&C Saatchi Abel 1 day ago

Barbara Soltysinska, co-founder of indaHash.com.
ICO to increase audience value

IndaHash.com is launching its own universal cryptocurrency payment structure specifically for influencers to help them develop loyal and engaging audiences...

By Danette Breitenbach 1 day ago

Morris and Mtongana.
#BODCT: Redesigning the world one business at a time, to surprise and delight customers

Big brands shared the role of design in their business at Business of Design, with Adrian Morris, partner and MD at Design Partnership speaking of current the physical reboot trend responding to a changing landscape, while Brian Mtongana, head of design at Woolworths, honed in on the role of packaging in sales...

By Leigh Andrews 1 day ago

Havas scoops gold at AMASA 2017 Awards
Havas scoops gold at AMASA 2017 Awards

Havas walked away with a gold award at the Advertising and Media Association of South Africa (AMASA) 2017 Awards under the Pro Bono/Cause Related category for #SheLovesBeer...

Issued by Havas Johannesburg 1 day ago

Being the man in the supermarket
Being the man in the supermarket

Is it enough when consumers merely know about your product or its benefits?

By Senzo Xulu 1 day ago

Regulatory shifts bring risks and opportunities for brands and media owners
Regulatory shifts bring risks and opportunities for brands and media owners

With consumers' attention fragmented across multiple channels, leading brands are already implementing multichannel marketing strategies. Regulatory pressure is just one more reason to pick up the pace...

By Werner Lindemann 13 Oct 2017

Shyft crowned MTN Business App of the Year
Shyft crowned MTN Business App of the Year

At the 2017 MTN Business App of the Year Awards, which took place on Thursday, 12 October 2017, Shyft was named the overall winner...

13 Oct 2017

Halo Advertising - winners of the Roger Garlick Grand Prix Award.
#AmasaAwards2017: Magic of the moment

Last night saw Halo Advertising win the coveted Roger Garlick Grand Prix for their client, Jacaranda, for its ‘More music you love' campaign at the Advertising Media Association of South Africa (Amasa) Awards...

By Danette Breitenbach 13 Oct 2017

Lola Ogunyemi
Black model in Dove video says ad 'misinterpreted'

LONDON - The black model who appeared in a Dove advert which triggered accusations of racism insisted Wednesday that she was not a victim and that the commercial had been misinterpreted...

12 Oct 2017

Programmatic media buying has changed digital marketing... for good
Programmatic media buying has changed digital marketing... for good

In South Africa, generally the level of knowledge of what programmatic media buying is, is low. The problem with this, is that programmatic isn't going away...

Issued by Sprout 12 Oct 2017

Simelane and Cooper.
#BODCT: Surprise! THIS is today's African consumer

Read up on key insights from the first sessions of Business of Design - Mduduzi Simelane talks about how to enhance the continent's filmmakers, while trend analyst, Nicola Cooper shares a snapshot of today's African consumer. It's probably not who your brand is targeting...

By Leigh Andrews 11 Oct 2017

Authentically branded
Authentically branded

Designers and brands have to target what's true, so they can get real insight and the ability to grow from a place that is authentic and meaningful...

By Jesse Sharkie 11 Oct 2017

Meunier and Spengler-Ahrens.
Discussing collaborative commercial creativity, behind closed doors

Today's the day of the One Club Executive Creative Summit Berlin for 2017 at Soho House, Berlin. While it's a closed-door meeting, we checked in with a few of the day's creative crème de la crème speakers - Philippe Meunier and Doerte Spengler-Ahrens round out the list...

By Leigh Andrews 11 Oct 2017

It's all systems go for Pendoring's glittering gala event
It's all systems go for Pendoring's glittering gala event

This year's Pendoring Awards ceremony on 27 October at Vodacom World, Midrand, promises to be yet another unparalleled advertising extravaganza...

Issued by Pendoring 11 Oct 2017

Dove blunder highlights the need for ethical transformation
Dove blunder highlights the need for ethical transformation

The recent social media storm over Dove's latest advertising campaign bears testimony to the increasing power of social media platforms and how brands are being held accountable for their every move...

By Madelain Roscher 11 Oct 2017

Fairytale video shines light on South Sudan conflict and education
Fairytale video shines light on South Sudan conflict and education

How do we get people to care about what's happening in the world? How do we draw attention to crisis situations most of us don't even know exist?..

Issued by Rooftop Productions 11 Oct 2017

The compelling power of good storytelling in advertising
The compelling power of good storytelling in advertising

Bizcommunity.Africa columnist, Garikai Nhongo, on how to best use storytelling in advertising...

By Garikai Nhongo 11 Oct 2017

Business of Design speaker Q&A: Jonathan Deeb
Business of Design speaker Q&A: Jonathan Deeb

Business of Design is back with a speaker lineup of note. The two-day seminar is held annually in Cape Town and Johannesburg during October and doesn't just focus on design in itself but has a much broader vision for the field in all areas of business...

By Jessica Tennant 11 Oct 2017

BREAKING: Ireland/Davenport changes its name
BREAKING: Ireland/Davenport changes its name

Ireland/Davenport (ID) celebrated its 13th year at its office in Illovo, Johannesburg this evening and to mark the occasion along with its increase in black ownership from 25.1% to 51%, the boutique communications agency has been renamed...

10 Oct 2017

Butler and Swanepoel.
BSSP's John Butler on why the “anti-conference approach” works

The One Club Executive Creative Summit Berlin kicks off on Wednesday, 11 October at Soho House, Berlin. While it's a closed-door meeting, we checked in with a few of the creative crème de la crème speakers - John Butler is next on the list...

By Leigh Andrews 10 Oct 2017

Screengrab from the ad.
#OrchidsandOnions: Chicken Licken goes a long way to make a marketing point; but FNB should see its ares

Normally, I'd wonder whether a company that goes to shoot a South African commercial on location in Iceland has more money than common sense...

By Brendan Seery 10 Oct 2017

‘White like me' advert grounds Dove
‘White like me' advert grounds Dove

Body wash advertisement is a complete wash-out, but brand specialist says apologetic company is likely to survive unscathed amid calls to boycott the product...

By Jeremy Maggs 10 Oct 2017

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