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Biz Takeout's

Episode 84: Agency focus - Source

Date: 2 Apr 2014
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Episode 82: An African Path to Success & Effective Measure

Date: 24 Feb 2014 | Time: 39:00min
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Episode 81: Conn Bertish and Cairo

Date: 14 Feb 2014 | Time: 44:44min
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ABF Annual General Meeting a success

The ABF's 44th AGM was successfully held on 7 April at Draft FCB's offices in Sandton. The Executive Committee conducted all affairs within a short space of time, with the publicly released annual report reflecting a more promising year ahead.

Issued by Advertising Benevolent Fund 17 Apr 2014 14:11

Promotions and new appointments at Mortimer Harvey

Mortimer Harvey has promoted two staff members, appointed eight new staff members and accepted two graduates from the Maharishi Institute into the agency's Learnership Programme.

Issued by Mortimer Harvey 17 Apr 2014 08:45

Hg80 welcomes Muzi Kuzwayo to the team

Marketing mastermind and best-selling author, Muzi Kuzwayo, recently joined the Hg80 team as Strategic Director and full partner in the business. Bringing a host of experience and expertise to the table, Muzi promises to strengthen and extend the agency's current offerings, especially in terms of strategy and PR.

Issued by Hg80 16 Apr 2014 15:02

Fast food, democracy and the power of marketing

There is a place in South Africa that is truly democratic. Young, old, black, white, rich, poor, rural and urban all congregate around it at least one Friday night a month. It is a choice they willingly and happily make, despite long queues.

By Amanda Sevasti 16 Apr 2014 14:28

SABC DA ad ban: The battle continues

NEWSWATCH: The SABC's banning of a DA advert infringes freedom of expressions says the DA, reports Times Live, and the SABC has defended its ban, reports iafrica.com. The hearing was adjourned last night and resumes today at 6pm, reports news24.com.

16 Apr 2014 10:32

The top 20 Best Liked Ads for 2013

Millward Brown's Best Liked Ads list celebrates South Africa's favourite TV commercials. The top 20 ads of 2013 are dominated by the technology and fast food categories, with an underlying theme of local humour - advertising and entertainment are inextricably linked.

Issued by Millward Brown 16 Apr 2014 10:21

Own your industry: Top five tips from new book

Own Your Industry - How to Position Yourself as an Expert, by Douglas Kruger, is claimed to be the first book published on our continent on the topic of becoming an industry expert by design. It launched in SA this April, and will be available as an e-book by May. (video)

By Douglas Kruger 16 Apr 2014 08:28

Second Press Challenge campaign

For the second year, Times newspaper in association with the Loeries has announced the launch of its 2014 Press Challenge. Nineteen free ads will be given away between 12 May and 12 June this year.

16 Apr 2014 08:08

Townships are the new black

The township is no longer a foreign land far away and its story is no longer one of the haves and have-nots. Townships are rocking and they have been for a while, but not everyone has cottoned on yet.

By Danette Breitenbach 16 Apr 2014 06:46

Two South African agencies feature in "The World's Leading Independent Agencies 2014"

South African independent agencies, The Jupiter Drawing Room (Africa) and the King James Group, have been selected to appear in the 2014 edition of "The World's Leading Independent Agencies".

Issued by The Jupiter Drawing Room Cape Town 15 Apr 2014 12:53

Strategy gets 'Unplugged' with this one-day strategic planning course

Strategy Unplugged is the new and updated one-day strategic planning workshop hosted by Sid Peimer of Stratplanning. You are encouraged to 'hang on tight' as this one-day course promises to disrupt everything you thought you knew about strategy.

Issued by Stratplanning.com 14 Apr 2014 10:54

Collaboration between Hellocomputer and FCB Johannesburg electrifies the Labello kiss

The collaborative duo that gave South Africa the world's first tweeting honey badger, has again broken the mould with an electrifying activation for Labello, a Beiersdorf AG brand first launched in 1909.

Issued by FCB South Africa 11 Apr 2014 11:13

Facebook and Pinterest: The online word-of-mouth way to promote your business

The oldest and still most powerful way to promote any business is through word of mouth. Nothing resonates stronger than a recommendation from a friend, family member or colleague.

By Paige Calahan 11 Apr 2014 07:58

AdReview Awards: Waiting for Godot

The judging is over and the AdReview Agency of the Year has been selected. But its identity will be a closely guarded secret until 22 May, when the Awards take place.

11 Apr 2014 07:21

The future media models

Future media models are all about reading - grasping the attention of the bored consumer - and being innovative with digital. But, it is predicted that 80 to 90% of publishers will still fail to innovate.

By Louise Marsland 11 Apr 2014 07:15

New Ricoh campaign uses light-hearted political humour

The new OOH campaign from Ricoh SA uses light-hearted political humour as it encourages South Africans to 'Imagine. Change' and it uses a cartoon of Helen Zille and Julius Malema embracing to make the point.

10 Apr 2014 15:15

Experiential marketing: Why pop-up retail needs to form part of advertising strategy

What's the next big thing that will entice your consumers to buy your products? How do you keep on reinventing the wheel?

Issued by FSD 10 Apr 2014 12:54

World Design Capital 2014 legacy programme for design schools

As part of the World Design Capital 2014 legacy programme, some of Cape Town's design schools have collaborated to create a programme that will leave a mark on the country's future design landscape.

10 Apr 2014 11:38

Solving social challenges in townships

Until recently, no other outdoor advertising media business model has benefitted the consumer and their community directly such as community-centric mural outdoor advertising.

By Banele Rewo 10 Apr 2014 09:25

FCB Creative Circle's Best Performing

With three different agencies featuring at the Creative Circle's Ad of the Year Awards 2013 last week (3 April), FCB South Africa has emerged as the best performing agency group.

Issued by FCB South Africa 9 Apr 2014 14:15

Leading creative mind joins 7 Different Kinds of Smoke

James Cloete has joined 7 Different Kinds of Smoke as Creative Partner. The move sees Cloete end a highly successful big agency career to join a smaller (for now!) shop and grow the business with its founding partners.

Issued by 7 Different Kinds of Smoke 9 Apr 2014 11:49

ZenithOptimedia releases its 'Global Adspend' forecasts

According to ZenithOptimedia's new Advertising Expenditure Forecasts, global adspend will be boosted this year by the three 'semi-quadrennial' events...

9 Apr 2014 10:03

Whiskas partners with Cheetah Outreach Trust for new campaign

South African cat food brand Whiskas has unveiled a new campaign entitled 'Big Cat Little Cat' which focuses on the parallels between the behaviour of little domestic cats and their big wild cat cousins.

9 Apr 2014 09:15

MediaCom deal with Medialets delivers mobile advertising tracking

MediaCom, one of the world's leading media communications specialists, has signed a deal with mobile advertising server Medialets as part of its drive to simplify mobile tracking for advertisers.

9 Apr 2014 08:37

OwenKessel aligns with global agency Leo Burnett

Multi-Award winning ideas Agency, OwenKessel has aligned with internationally renowned Agency, Leo Burnett, a Publicis Worldwide owned entity and will now be known as OwenKessel Leo Burnett.

8 Apr 2014 08:28

Where is your content marketing plan?

In the last few years, content marketing has become a hot topic for brands wanting to fight for their share of audience in the digital realm.

By Athar Naser 8 Apr 2014 06:34

The Creative Circle 2013 Ad of the Year results

The Creative Circle announced the winners of its 2013 Ad of the Year Awards on 3 April at the new revamped The Venue, Melrose Arch, Johannesburg.

7 Apr 2014 13:04

[PRISM Awards 2014]: PR is at centre of today's communication mix - Maggs

The 2014 PRISM Awards' guest speaker, and a judge this year, Jeremy Maggs, says 'PR is at the centre of the communication mix today and an effective part of the communication mix.'

By Danette Breitenbach 7 Apr 2014 10:08

[PRISM Awards 2014]: Atmosphere Communications a whopping success

Cape Town-based public relations consultancy Atmosphere Communications has scooped top honours in the first-ever Campaign of the Year category in the PRISM Awards, for its launch of Burger King in South Africa.

7 Apr 2014 08:58

Fresh Eye Films #ReFresh

Fresh Eye Films has a brand new website and new company identity showcasing its diverse array of talented directors and their work. Building on Fresh Eye's long-standing success executive producers Gavin Gillespie and Mario Bozzone commissioned the talented team of Jana+Koos.

Issued by Fresh Eye Films 7 Apr 2014 08:50

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