Advertising news

Your industry

Twitter

  More tweets

Subscribe to industry newsletters

Press offices

Enquire about a press office

New press offices

synch.cc has opened a press office on Bizcommunity.com!
synch.cc

synch.cc offers IT consulting in Cape Town. We do managed IT infrastructure, IT support, system consulting & development in South Africa, Europe and the US, providing outsourcing solutions & distributed hosting.

Biz Takeout's

Episode 124: The IMC Conference Durban

Date: 27 Feb 2015
Get the Flash Player to play this.

Episode 123: Is Design on the 2015 business agenda with Life is Awesome.

Date: 23 Feb 2015
Get the Flash Player to play this.

Episode 122: The show not to miss: World Wide Web Foundation

Date: 13 Feb 2015
Get the Flash Player to play this.
Bizcommunity has over 400 industry contributors and we always welcome further contributions and contributors.


Owen Kessel Leo Burnett appointed lead agency for Dimension Data - Owen Kessel Leo Burnett
Owen Kessel Leo Burnett appointed lead agency for Dimension Data

Owen Kessel Leo Burnett (OKLB) has been appointed the lead, through-the-line agency for Dimension Data, following a six-way pitch in December last year...

Issued by Owen Kessel Leo Burnett 27 Mar 2015 12:07

Record year for Havas Group globally and locally - Havas Worldwide
Record year for Havas Group globally and locally

Results out of Paris show the Havas Group has grown a staggering 5.1% to €1,865m over the last year with an income from operations up 14.1% to €263m, while South African growth is upwards of 20% over the last year...

Issued by Havas Worldwide 26 Mar 2015 12:19

Including mobile in integrated campaigns
Including mobile in integrated campaigns

Mobiclicks, a South African mobile media agency, recently hosted a mobile advertising roundtable. Eight of the country's top mobile influencers were tasked to debate the relevance of mobile advertising...

25 Mar 2015 11:53

[Orchids & Onions] Being a pain is one way to stand out
[Orchids & Onions] Being a pain is one way to stand out

Radio has always been a difficult medium through which to convey an advertising or marketing message...

By Brendan Seery 25 Mar 2015 08:00

Aligning creativity and business
Aligning creativity and business

Advertising and media agencies cannot afford to be static in the rapidly changing environment in which we live and work...

By Danette Breitenbach 24 Mar 2015 14:07

Programmatic trading for publishers - How to make the best out of programmatic? - DQ&A Media Group
Programmatic trading for publishers - How to make the best out of programmatic?

Remnant inventory is not really 'remnant' anymore. Technically, within DoubleClick for Publishers your guaranteed and non-guaranteed inventory have been competing since Enhanced Dynamic Allocation was introduced...

Issued by DQ&A Media Group 24 Mar 2015 10:58

DJ Sbu and the fake Forbes cover
DJ Sbu and the fake Forbes cover

NEWSWATCH: DJ Sbu is in hot water for a fake Forbes magazine cover that promotes the man himself and his energy drink, reports ZAlebs...

24 Mar 2015 06:58

Changing the face of advertising in South Africa - Quirk
Changing the face of advertising in South Africa

Quirk and Red & Yellow are partnering to offer many learners an opportunity to study a fully funded National Certificate in Advertising...

By Sam Sampson, Issued by Quirk 23 Mar 2015 11:52

[Orchids & Onions] Warning: 50 shades of pirate parts
[Orchids & Onions] Warning: 50 shades of pirate parts

Toyota has a rock-solid reputation for reliability and quality and, because of this and because the brand's marketing in this country has a unique, local flavour, it is successful in the sales charts...

By Brendan Seery 23 Mar 2015 11:09

Lowe flying with 14 new business wins - Lowe + Partners SA
Lowe flying with 14 new business wins

Lowe + Partners SA has enjoyed 14 new business wins over the past four months, including projects from six new clients and competitive pitches for work on existing clients such as Nestlé, Adcock Ingram and Unilever...

Issued by Lowe + Partners SA 23 Mar 2015 11:07

The elephant in the SAARF boardroom
The elephant in the SAARF boardroom

I remember, very well, the agony of SAARF Council meetings...

By Chris Brewer 23 Mar 2015 07:59

Skywise launches with Penquin - Penquin Airtime
Skywise launches with Penquin

A group of 95 matriculants took their first flight ever from Johannesburg to Cape Town recently as part of the Skywise's successful launch campaign, which was run in collaboration with Penquin Advertising...

Issued by Penquin Airtime 20 Mar 2015 11:28

Imagineer Lara-Anne makes Top 40 Under 40 - Boomtown
Imagineer Lara-Anne makes Top 40 Under 40

The Nelson Mandela Bay Business Chamber annually celebrates the Top 40 Under 40 - young business leaders and achievers who have made their mark on commerce in the Bay...

Issued by Boomtown 20 Mar 2015 10:11

Thousands of tweets identify seven deadly sins of advertising
Thousands of tweets identify seven deadly sins of advertising

New research from the World Federation of Advertisers (WFA) unpacks the result of detailed analysis of thousands of English language tweets that are negative about advertising...

20 Mar 2015 09:13

ASA ruling favours NGOs
ASA ruling favours NGOs

The recent ruling by the Advertising Standards Authority of South Africa (ASA), in favour of Gun Free South Africa, sets an important precedent for NGOs using advertising for advocacy purposes...

20 Mar 2015 08:37

We dare to be different! - Wetpaint Advertising
We dare to be different!

We don't want to live just to be forgotten. Rather, we find that there is power and beauty in our difference. It is our way to stand out in the world and showcase that being different is actually a better way of living...

Issued by Wetpaint Advertising 19 Mar 2015 13:27

2014 Creative Circle Agency Rankings released
2014 Creative Circle Agency Rankings released

The results for the 2014 Creative Circle Agency Rankings have been released, based on the entire year's local and international award shows performance...

19 Mar 2015 13:18

Facebook offers new targeting feature to reach 92 million expats
Facebook offers new targeting feature to reach 92 million expats

Facebook has announced a new targeting feature that enables advertisers to reach the 92 million expats on the site. Expat Targeting has the ability to target ads to people whose current country of residence is different...

19 Mar 2015 11:25

Is there a rat in your underwear drawer?
Is there a rat in your underwear drawer?

Poor brand integration is one of the most common problems we find when testing TV ads with our EEG neuromarketing technology...

By John Laurence 19 Mar 2015 08:00

The incredible lightness of being unreasonable - The Mouse that Roared
The incredible lightness of being unreasonable

Think about it, it's the unreasonable ads that are the most loved, and admired, and remembered. It's the ads that come at you from left field, that shock you, that surprise you, that delight you...

By Kevin Kleynhans, Issued by The Mouse that Roared 17 Mar 2015 11:34

SchoolMedia and adidas roll out soccer goal initiative
SchoolMedia and adidas roll out soccer goal initiative

SchoolMedia and adidas donated 40 branded goalposts to 20 schools across Soweto in January as a campaign to create facilities that would encourage learners to play soccer...

17 Mar 2015 07:00

Effective targeting through programmatic ad buying
Effective targeting through programmatic ad buying

The surge in user-generated content through social media, podcasts, videos and blogs means that advertisers actually have "too much information" at their fingertips, which can become useless...

By Yaron Assabi 16 Mar 2015 14:23

Orange Babies "Borrowed Time" - Fresh Eye Films
Orange Babies "Borrowed Time"

Having been at the Orange Babies launch and being so moved by the passion of everyone involved, Cindy Lee made a promise to make an ad for them...

Issued by Fresh Eye Films 16 Mar 2015 11:35

Should you attend the AMPS LSM funeral?
Should you attend the AMPS LSM funeral?

Hands up all those people who think they know what an LSM is and actually use this to define target markets, plan media schedules - or anything else, for that matter...

By Chris Brewer 16 Mar 2015 08:48

Skype's growing and engaged SA community offers marketing opportunity to local brands
Skype's growing and engaged SA community offers marketing opportunity to local brands

South Africa's large Skype community - 1.5 million users and growing - offers advertisers access to one of the country's most deeply engaged and active digital audiences...

13 Mar 2015 13:57

What we do for our advertisers to ensure visibility of your ads - DQ&A Media Group
What we do for our advertisers to ensure visibility of your ads

Recent research conducted by Google using their Active View technology caused an uproar in the industry. The research showed that 56.1% of all ads served were measured as 'not viewable'...

Issued by DQ&A Media Group 13 Mar 2015 10:25

Call for entries to the All Africa Business Leaders Awards 2015, new categories
Call for entries to the All Africa Business Leaders Awards 2015, new categories

The All Africa Business Leaders Awards 2015 have opened for entries from Africa's leaders and change makers of business in East, West and Southern Africa...

13 Mar 2015 10:02

Ireland/Davenport #TheDress campaign becomes a global phenomenon - Ireland/Davenport
Ireland/Davenport #TheDress campaign becomes a global phenomenon

A campaign for the Salvation Army South Africa, conceptualised and implemented within 24 hours by Ireland/Davenport, became a global phenomenon on Friday, 6 March...

Issued by Ireland/Davenport 13 Mar 2015 09:52

The plight of the ABF and why it needs your help
The plight of the ABF and why it needs your help

The ABF hosts many fun events, but do you know where the funds raised actually go, and how they could actually benefit you in a time of crisis? Read on...

By Leigh Andrews 13 Mar 2015 08:00

Pendoring Awards announces big prize for best Afrikaans advertisement
Pendoring Awards announces big prize for best Afrikaans advertisement

The Pendoring Advertising Awards board has announced the biggest prize money ever awarded for excellence in the local advertising industry, with its first prize of a R100,000 overseas study trip to the winner of the Prestige Award...

11 Mar 2015 08:57

Show more