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New innovation firsts for BMW SA

With the growing consumer trend of using more than one screen while watching television, Vizeum has brought TV sync technology to South Africa...

Issued by Dentsu Aegis Network 13 hours ago

Why you need design systems for social media

With the majority of modern brand content now residing on social media channels, how do you create social media advertising that stands out? More importantly, how do you do this on a consistent basis within a quick turnaround timeframe?

By Ernst Lass 13 hours ago

The producers' wrap: Myles McDonald of Hey Papa Legend

I spoke to some of the people responsible for SA's recent One Show-winning work, behind the scenes. Next up is Myles McDonald of Hey Papa Legend...

By Leigh Andrews 1 day ago

How emotion affects advertising

You really have to be operating in the dark ages of marketing if you haven't cottoned on to the importance of emotion in marketing communication...

By John Laurence 1 day ago

Ian Gabriel's Vodacom best loved ad - voted by the people who choose to buy your product or not

Vodacom "Summer" has been rated as the best liked ad by South Africa in the latest Kantar Millward Brown Best Liked Ads survey...

Issued by Giant Films 1 day ago

#NewCampaign: Stop the Cycle

The Huffington Post SA partnered with Native VML to come up with an engaging way to highlight the increased socio-economic and environmental impact of consumerism, and send a clear message to industries and manufacturers that need to be held accountable...

1 day ago

Debonairs Pizza calls on South Africans to ‘Un-Lamba' themselves

South Africa's leading quick service restaurant in the pizza sector for some 25 years, Debonairs Pizza, is getting the country moving with a fast-paced radio commercial...

Issued by FCB Africa 1 day ago

Harnessing the longevity of 'cool'

One brand has maintained its cool factor for seven years running, but how did they do it?

By Danny Bryer 1 day ago

South Africa wins at Inma Global Media Awards

40 Inma Global Media Awards winners were unveiled at the annual awards ceremony in New York this week and South Africa's Independent Media was amongst the winners...

1 day ago

#NewCampaign: Him, Her & Me

In an attempt to make what Siemens actually does relatable to the lives it impacts on a daily basis, the diversified engineering company briefed King James II with the challenging task to humanise the brand, building on the launch of the brand campaign, Ingenuity for Life.

1 day ago

The producers' wrap: 7Films

I spoke to some of the people responsible for SA's recent One Show-winning work, behind the scenes. Next up is 7Films...

By Leigh Andrews 2 days ago

#NewCampaign: F*ck like a Finn

Finland is the best country for love-making, stated in Sultan's campaign video that has gained a million organic views in Finland alone...

2 days ago

#BehindtheSelfie with... Andy Taoushiani

This week we find out what's really going on behind the selfie with Andy Taoushiani, head of Artifact Advertising...

By Leigh Andrews 2 days ago

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#OneShow2017: Reflections with Xolisa Dyeshana

I chatted to SA's own Xolisa Dyeshana, CCO at Joe Public and member of the One Club's international board of directors, post-Creative Week for his One Show reflections.

By Leigh Andrews 10 hours ago

Inma selects new office bearers, includes South African Sandy Naudé

The International News Media Association (Inma), a global community of market-leading news media companies, has selected the new board members and officers for 2017/18.

17 hours ago

International media groups to discuss fighting fake news

The World Association of Newspapers and News Publishers (Wan-Ifra) and The Straits Times will hold a two-day conference on fighting fake news on 19-20 June 2017 at the Singapore Management University. Minister for Home Affairs and Minister for Law, K Shanmugam, will deliver the opening address.

1 day ago

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