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Consumers can pick new Liqui-Fruit campaign's theme song

Two local emerging bands have produced songs that encompasses what it means to Feel Fully Alive, as part of Liqui-Fruit's new campaign...

10 minutes ago

Homegrown video wins hearts of South Africans everywhere

A truly South African story of deep and lasting friendship - that cuts across time, space and difference - has been watched by nearly half a million South Africans since its release this month, and has inspired an outpouring of hope-filled comments...

Issued by Rooftop Productions 21 minutes ago

Five reasons why Ads24's Mass Market is the top team to back your brand

With the recent addition of Kick Off soccer magazine to its stable of publications, Ads24 is now better set than ever before to appeal to South Africa's sport-loving Mass Market...

Issued by Ads24 21 hours ago

Ideas: They are not for everyone

Narratives that don't make sense. If you have been in advertising for more than 10 minutes, you will have seen this before...

By Damon Stapleton 22 hours ago

Ireland Davenport achieves Level 1 BEE rating after roping in black partners

Following an influx of top black professionals into its leadership ranks, Ireland Davenport has scored its highest BEE rating since its inception 12 years ago...

Issued by Ireland Davenport 1 day ago

Nothing but the truth - KFC goes for honest vulnerability

KFC was voted Brand of the Year at the 2017 Loeries but it's not resting on any laurels. Working with its long-standing agency, Ogilvy, KFC South Africa has overhauled its entire brand at every touchpoint...

Issued by Ogilvy & Mather 1 day ago

Ads24 snaps up best-of-the-best accolades at 2017's MOST Awards

Ads24 snapped up two hefty accolades at this year's MOST Awards, winning Media Owner of The Year in the Newspaper category and coming second in the overall Media Owner of The Year Award...

Issued by Ads24 2 days ago

If it's not about the work, then what's it about?

After spending my first 10 years in advertising working in account management, I moved into the people and HR space as Partner: Talent for the M&C Saatchi Abel group of companies in 2014...

By Wouter Lombard, Issued by M&C Saatchi Abel 2 days ago

New York Festivals ready for AME entries

The deadline to enter the 2018 New York Festivals AME Awards for the World's Best Advertising and Marketing Effectiveness is 30 November 2017...

3 days ago

New radio spot airs in Debonairs Pizza's ‘Lamba Busters' campaign

A new radio spot - the fourth in a series promoting Debonairs Pizza's ‘#Un-lamba yourself' special offers - has broken on 5FM and Metro FM...

Issued by FCB Africa 15 Sep 2017

New appointment announcement: Neal Farrell, MD of Publicis Machine Cape Town

Neal Farrell has been appointed as MD of Publicis Machine Cape Town...

Issued by Publicis Machine 15 Sep 2017

Windhoek Beer partners with M&C Saatchi Abel JHB to drive new chapter of growth

Following a competitive, five-way pitch process for the iconic Windhoek Beer brand, M&C Saatchi Abel Johannesburg has been appointed as the lead agency to drive the brand's growth...

Issued by M&C Saatchi Abel 15 Sep 2017

Adlab Zambia becomes Adlab McCann

Adlab Zambia, one of the leading local advertising agencies, has become an affiliate of McCann, a leading global creative agency that has built brands such as Coca-Cola, Microsoft and General Motors...

Issued by McCann Worldgroup 15 Sep 2017

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International

Gaps in customer intelligence, delivery limiting opportunities - new CMO report

New research from Chief Marketing Officer (CMO) Council, SAP Hybris and SellingPower magazine indicates that sales and marketing need to own customer experience strategy, as only 7% of sales leaders and 9% of chief marketing executives view themselves as the owner of the customer experience, leaving this vital revenue-directing opportunity area without oversight and collective direction.

2 days ago

#SACSCCongress: Nigella Lawson on the role of food in storytelling

Internationally renowned food writer and TV cook Nigella Lawson has amassed a loyal following of food lovers charmed by her no-fuss approach to cooking and ornate descriptions of food that are telling of her authentic passion for the subject.

By Lauren Hartzenberg 2 days ago

SA's art and culture takes to the streets in New York

In a month-long partnership with Citi Bike which will see South Africa's unique art and culture taking to the streets of New York City, South African Tourism's US office is taking an innovative approach to grow the SA's arts, culture, and heritage offering by encouraging New Yorkers and visitors to the city to travel to South Africa.

3 days ago

Cannes to launch Sustainable Development Goals Lion at 2018 Festival

Cannes Lions will launch the Sustainable Development Goals Lion in 2018, marking a new drive to advance awareness of the Sustainable Development Goals (SDGs), which were unanimously adopted by world leaders at the United Nations (UN) in 2015, and encourage the creative industries to celebrate and support sustainability around the world.

3 days ago

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