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The Toyota Corolla makes fans fall in love with driving again

‘Waku-doki' (the Japanese expression for “heart-pumping” excitement”) is a philosophy that drives Toyota's marketing and it's at the centre of the latest “Love Driving” campaign for the new Corolla...

Issued by FCB Africa 13 hours ago

99c appoints new managing director for Johannesburg branch

Masego Motsogi has been appointed as MD of Ninety9cents' (99c) new Johannesburg agency, effective 1 February 2017...

Issued by Ninety9Cents 15 hours ago

Q&A with Hubble CEO on Uber's new entertainment device

Following the announcement of Uber's new interactive entertainment service, provided by Hubble (previously Taxi Media Group), CEO Justin Duveen shares the impact its having on the driver, the rider and the advertiser, and how it's innovating in the out of home (OOH) space...

By Jessica Tennant 15 hours ago

Radio and digital: a one-night-stand or a meaningful relationship?

There's a certain twilight zone feel about life these days. All of our absolutes are no longer absolute...

By John Walls 3 days ago

PUMA ignites local flavour in new ‘Run The Streets' commercial

PUMA South Africa, together with lead creative agency Ninety9cents and Paul Ward, Director of 0307, recently launched its ‘Run The Streets' campaign – a gripping commercial with major local flavour...

Issued by Ninety9Cents 23 Feb 2017

The value of a pencil

I apologise in advance for the unnecessary use of nostalgia and being a little romantic about it all. Actually, I don't...

By Damon Stapleton 22 Feb 2017

Loeries Africa Middle East to exhibit 2016 winning work

Loeries Africa Middle East has curated the 2016 winning work that has achieved the highest accolade for creativity and innovation in the region into a travelling exhibition for campuses, schools and colleges to encourage excellence among young creatives...

22 Feb 2017

Terena le Roux keeps the Ideas/Idees flowing

Following the announcement of bilingual Ideas/Idees magazine being closed down by Media24 late last year, editor Terena le Roux approached management to transfer ownership into her name. Now the owner of startup publishing company IdeesFabriek (Ideas Factory), Le Roux says it really was that straightforward...

By Jessica Tennant 22 Feb 2017

Weak Super Bowl TVCs disappoint

The Super Bowl draws 190m eyes, and brands pay the equivalent of R65m for a spot during the game. Of the viewers, nearly a quarter say the television commercials (TVCs) are the most important part of the event, and would rather go to the loo during the game. Despite this, 2017 was one of the weakest years in Super Bowl history for TVCs...

By Danette Breitenbach 22 Feb 2017

[Orchids & Onions] Mutual respect – and ignoring your customers in cyberspace

We keep hearing how irresponsible South Africans are with their money and, coming from a family history of little money and not wasting resources, it does sometimes astound me how people in this country live for today with little thought of tomorrow...

By Brendan Seery 21 Feb 2017

Ogilvy Cape Town wins KFC New Africa Markets

Ogilvy & Mather Cape Town has been appointed lead agency for KFC's New Africa Markets...

Issued by Ogilvy & Mather 21 Feb 2017

Zwelethu Radebe joins Egg Films

Rising commercials director Zwelethu Radebe has nestled in at Egg Films, where he'll be working with producer Dumisani Mvumvu from their Johannesburg office...

Issued by Egg Films 21 Feb 2017

Grey Design leads the pack by creating a solution to a problem unheard of in suburban South Africa

What do you do when you see people suffering because of a lack of infrastructure? Do you shake your head in sorrow as you walk away and comfort yourself however you choose to or, do you brave the emotions and become a part of the solution?..

Issued by Grey 21 Feb 2017

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