Leigh Ogilvie's ABSA MegaU 'Free' commercial gets seven nominations at the 2016 Midas Awards
Leigh Ogilvie's ABSA MegaU 'Free' commercial gets seven nominations at the 2016 Midas Awards

ABSA MegaU 'Free' has been nominated seven times at the 2016 Midas Awards. Congratulations to Leigh Ogilvie and The Jupiter Drawing Room (Johannesburg)...

Issued by Velocity Films 2 days ago

The best car adverts of 2016
The best car adverts of 2016

Ad agencies who have the pleasure of working with automotive companies know that cars are the ultimate tool for lifestyle branding. Here are three favourite car adverts for 2016...

Issued by LotteryResults.co.za 30 Nov 2016

M&C Saatchi Abel CT takes Santa 'jolling' in a fun and festive Jozi
M&C Saatchi Abel CT takes Santa 'jolling' in a fun and festive Jozi

The silly season is almost upon us, and consumers are no doubt bracing themselves for the usual onslaught of jingly, festive season advertising...

Issued by M&C Saatchi Abel 29 Nov 2016

Student of the Year: Carina Bonse wins AdFocus
Student of the Year: Carina Bonse wins AdFocus

Fondly nicknamed "The Wizard" for her seemingly magical ability to push her work further than anyone else, final year Red & Yeller Carina Bonse has proven that she really is capable of extraordinary creative magic...

Issued by Red & Yellow 29 Nov 2016

The state of native advertising in SA - participation vs interruption
The state of native advertising in SA - participation vs interruption

The power of mass marketing is so entrenched in our psyches that it has a real power over us, and we are only vaguely aware of that. This vague awareness has brought about a shift, where we want to be the curators of our own stories again...

By Alex Spagnoletti, Issued by The Newsroom 29 Nov 2016

Red Cherry helps Plusssz cut through the clutter with Spot On brand
Red Cherry helps Plusssz cut through the clutter with Spot On brand

A good example of Red Cherry's Spot On brand at work is on Activo Health's recent TV campaign for Plusssz, one of the leading products in its multivitamin and supplement range...

Issued by Red Cherry Media 28 Nov 2016

FCB celebrates AdFocus wins
FCB celebrates AdFocus wins

It was a 'good night out' for FCB Africa and its agencies at the Financial Mail AdFocus Awards held on 23 November...

Issued by FCB Africa 25 Nov 2016

Ogilvy PR Johannesburg wins inaugural PR Agency of the Year
Ogilvy PR Johannesburg wins inaugural PR Agency of the Year

Ogilvy Public Relations Johannesburg has won Financial Mail AdFocus' Public Relations Agency of the Year award, the first time the PR industry has been recognised as a standalone category...

Issued by Ogilvy & Mather 25 Nov 2016

NSPCA 'Start a Dog Fight' campaign takes first place at the Creative Circle
NSPCA 'Start a Dog Fight' campaign takes first place at the Creative Circle

Grey Africa nabbed the number one spot at The Creative Circle for the NSPCA "dog fight" campaign. The campaign was listed number one in the Outdoor & OOH category for September...

Issued by Grey 24 Nov 2016

Media Host launches advanced broadcast and advertising monitoring solution
Media Host launches advanced broadcast and advertising monitoring solution

Media Host's new service, Adlytics, tracks the broadcast of TV and radio ads, music and music videos. Locally monitoring over 30 TV and 170 radio stations...

Issued by Media Host 24 Nov 2016

Remixing natural beauty into urban Jozi with Strongbow Apple Cider
Remixing natural beauty into urban Jozi with Strongbow Apple Cider

Jozi market-goers were recently surprised and delighted as 8,000 paper butterflies were released into the air above the popular Neighbourgoods Market in Braamfontein...

Issued by M&C Saatchi Abel 22 Nov 2016

Big data is like sex, everyone talks about it but no one has it - this and more from Ad:Tech 2016
Big data is like sex, everyone talks about it but no one has it - this and more from Ad:Tech 2016

Ad:Tech is a global meeting place for forward-thinking brands, agencies and media owners with events held throughout the year in different countries. Neil Clarence, COO of location-based advertising specialists Vicinity Media, provides feedback from day one at the New York event...

Issued by Vicinity Media 22 Nov 2016

Mobile growing as dominant frontier for online advertising
Mobile growing as dominant frontier for online advertising

Mobile web traffic has increased from 20% in 2012 to 45% in 2015 and is expected to rise to 72% by 2020, according to IAB SA's internet advertising revenue report...

Issued by IAB South Africa 21 Nov 2016

How do your ad campaigns measure up? Find out with Sizmek's new benchmarks
How do your ad campaigns measure up? Find out with Sizmek's new benchmarks

Are your video ads doing as well as they should for starts and completions? Do your banner ads outperform or lag behind others in your region?..

Issued by Sizmek 21 Nov 2016

Bizcommunity to amplify Financial Mail AdFocus Awards
Bizcommunity to amplify Financial Mail AdFocus Awards

Attention ad lovers - diarise Wednesday, 23 November, at around 6pm to follow Bizcommunity's tweets, to reveal which ad agencies will have walked away from this week's Financial Mail AdFocus Awards with the coveted Agency of the Year titles...

Issued by Bizcommunity.com 21 Nov 2016

Gustav Goosen
Digital ad spend reflects strong growth in otherwise challenging advertising market

While some traditional media struggles, digital adspend in South Africa has witnessed powerful growth...

By Gustav Goosen, Issued by IAB South Africa 18 Nov 2016

SPARK Media launches SPARK ignition - BUY. SELL. TARGET.
SPARK Media launches SPARK ignition - BUY. SELL. TARGET.

SPARK Media has officially launched its programmatic advertising offering entitled SPARK ignition...

Issued by SPARK Media 16 Nov 2016

Gorilla named Agency of the Year at the 2016 Assegai Awards
Gorilla named Agency of the Year at the 2016 Assegai Awards

With a total of 26 awards on the evening, it was a successful and festive night for creative digital agency Gorilla...

Issued by Gorilla 15 Nov 2016

200 million views and even more international awards for Terence Neale
200 million views and even more international awards for Terence Neale

2016 has been an awful year, unless your name is Terence Neale...

Issued by Egg Films 15 Nov 2016

Tractor Outdoor launches Cape Town's first digital advertising network - The Loop
Tractor Outdoor launches Cape Town's first digital advertising network - The Loop

With technology and trends evolving each year, the momentum for OOH companies to tap into the digital market has been increasing tremendously...

Issued by Tractor Outdoor 15 Nov 2016

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