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#BizTrends2025 | VML's Parusha Partab: Empathy in a surreal world and other trends

Parusha Partab

#Orchids&Onions: Ford drives conservation forward, Platinum Life stalls on trust

Brendan Seery

Cardi B turns viral legal trial moments into album campaign

Karabo Ledwaba

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Source: © VML Parusha Partab, chief strategy officer, VML South Africa says leading with empathy – not noise – is how brands can get the balance right between grounded messaging and standout creativity

#BizTrends2025 | VML's Parusha Partab: Empathy in a surreal world and other trends

Parusha Partab 3 days

#Orchids&Onions: Ford drives conservation forward, Platinum Life stalls on trust

#Orchids&Onions: Ford drives conservation forward, Platinum Life stalls on trust

Brendan Seery 8 Sep 2025

Source: © 123rf Industry leader Ann Nurock delivered a thought-provoking keynote, sharing her perspectives on some of the defining themes from the 2025 Cannes Lions International Festival of Creativity

#CreativeCircle | Ann Nurock: 3 key trends shaping the future of marketing and creativity

Ann Nurock 19 Aug 2025

Source: © Digitas Digitas Liquorice’s rebrand to simply Digitas is not a merely cosmetic transformation; instead, it signals a streamlined promise: one name, one network, one purpose in a digital landscape that is in constant flux

Digitas rebrand: More than a cosmetic transformation

Nomika Singh-Govender 14 Aug 2025

Source: © 123rf The power of Creative Problem Solving is what Eve Pennington has come to believe in, and what she will spend the rest of her career persuing

In pursuit of the power of Creative Problem Solving

Eve Pennington 7 Aug 2025

Source: © 123rf Beate Stiehler-Mulder says marketers need to promote a more sustainable consumption culture

Marketers need to promote a more sustainable consumption culture

Beate Stiehler-Mulder 1 Aug 2025

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