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VML Birdwatching at The Loeries | Episode 5: Building a country's brand

Danette Breitenbach

Why Francophone Africa's youth are rewriting the rules of brand engagement

Passy Nopoudem

Meta to leverage AI chat data for personalised ads

Karabo Ledwaba

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Why Francophone Africa's youth are rewriting the rules of brand engagement

Passy Nopoudem 3 Oct 2025

Source: © VML Parusha Partab, chief strategy officer, VML South Africa says leading with empathy – not noise – is how brands can get the balance right between grounded messaging and standout creativity

#BizTrends2025 | VML's Parusha Partab: Empathy in a surreal world and other trends

Parusha Partab 11 Sep 2025

#Orchids&Onions: Ford drives conservation forward, Platinum Life stalls on trust

#Orchids&Onions: Ford drives conservation forward, Platinum Life stalls on trust

Brendan Seery 8 Sep 2025

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