All industry news in South Africa

ESG & SUSTAINABILITY

#InnovationMonth: Social-TV spotlights stories that inspire hope

[Sindy Peters] Social-TV is an online media channel that showcases company CSI and sustainable development initiatives while highlighting charity organisations that need funding...

Posted 8 years ago | Like

MARKETING & MEDIA

The opportunities of "Siri" to brands

©abidal via 123RF

[Audrey Naidoo] I should be jealous as my husband has a girlfriend called Siri. She helps him with directions, searches for information and plays his favourite music...

Posted 8 years ago | Like (1)

MARKETING & MEDIA

#InnovationMonth: The global digital reach of Jellyfish

[Leigh Andrews] Tim Lombard, MD of the SA Jellyfish online marketing agency, explains how the world's biggest boutique agency is picking up great momentum locally, with a number of international learnings to bring to the South African market.

Posted 8 years ago | Like

MARKETING & MEDIA

#InnovationMonth: How RMB is banking on integrated advertising

[Pasqua Heard] Rand Merchant Bank (RMB) has created its first TV commercial in nine years: a set of three TVCs that relate the bank's values to the sport of rowing...

Posted 8 years ago | Like

IT & TELECOMMUNICATIONS

Why protecting data backups is critical

©dotshock via 123RF

[Rick Vanover] In the Always-On enterprise, cyber security is an ongoing concern. More importantly, it has evolved to become not just a threat to desktop computers...

Posted 8 years ago | Like

AUTOMOTIVE

Preparing for Dakar 2017: Toyota Gazoo Racing Team tests new Hilux Evo

[Ané Theron] The end of the year is in sight, and soon we will be seeing plenty of tinsel and hearing 'Little Drummer Boy' through the speakers from every major grocery store...

Posted 8 years ago | Like

CONSTRUCTION & ENGINEERING

#InnovationMonth: SureGO! produces flexible walkway bridge

Image source: www.surego.co.za

[Sindy Peters] At the recently held Electra Mining Africa 2016 exhibition, local engineering solutions organisation SureGo! displayed a model of its flexible walkway bridge...

Posted 8 years ago | Like

MARKETING & MEDIA

SA's ad industry must not regress to using outmoded digital metrics for ROI

©dotshock via 123RF

[Andre Steenekamp] South Africa's advertising landscape is still experiencing the reverberations of years of consolidation that saw global networks snap up some of the country's leading agencies...

Posted 8 years ago | Like

MARKETING & MEDIA

[Orchids & Onions] Kudos to RMB founders for leading the way

Screengrabs from the ad

[Brendan Seery] The interaction with their audience strikes the right chord...

Posted 8 years ago | Like (1)

AGRICULTURE, HORTICULTURE & FORESTRY

#InnovationMonth: GWK building rockets, winning awards and innovating for agriculture

[Cari Coetzee] "The objective of the campaign is to highlight the innovation, imagination, and passion that are intrinsic to being a farmer." - Neil de Klerk

Posted 8 years ago | Like

TOURISM, TRAVEL & HOSPITALITY

A guide to SA Flower Route

Winfried Bruenken (Amrum) via - Namaqualand

Winfried Bruenken (Amrum) via Wikimedia Commons - Namaqualand

[Henrie Geyser] The Visitor's Guide Flower Route is a beautifully-illustrated, detailed overview of South Africa's spectacular annual kaleidoscope of wildflowers, often described as the greatest flower show on earth...

Posted 8 years ago | Like

MARKETING & MEDIA

Have great content but no one is noticing it?

Image credit: Webfluential

[Thabiso Moloi] Ideating and crafting a great piece of content is one of the most fulfilling and great achievements for any content creator...

Posted 8 years ago | Like (1)

LIFESTYLE & ENTERTAINMENT

Weekend warmers

[Nina Timm] The calendar says spring is here, but as I sit looking through my window, the rain is coming down in buckets. So, we are definitely in for a very cold weekend.

Posted 8 years ago | Like

LIFESTYLE & ENTERTAINMENT

Polydimension progression with ISO

[Ruth Cooper] Today sees the release of ISO's latest album, 'Polydimension'. I got in touch with vocalist Richard Brokensha to find out about the band's sixth studio release as well as his thoughts on the SA music scene.

Posted 8 years ago | Like

RETAIL

How in-store media can influence the purchasing decision

[Stefan Abro] Marketers should be thinking of retail spaces as a plethora of communication touch points that provide multiple access points to consumers...

Posted 8 years ago | Like

Ruth Cooper

adidas Originals NMD Event

On Thursday 15 September adidas Originals hosted a Generation NMD sonic experience at the Alex Theatre to celebrate the sounds of our cities. The event was hosted by Nomuzi Mabena and featured live performances by DJ Lag and Sebastiano Zanasi, all of which featured in a #genNMD film series for the brand.

Posted 8 years ago | Like

MARKETING & MEDIA

#InnovationMonth: Disrupting the comms norm with on-demand PR

[Leigh Andrews] Marcusbrewster is set to further disrupt business as you know it with its new on-demand PR offering. MD Andre Fourie explains how to use this to your strategic advantage...

Posted 8 years ago | Like (1)

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