 | MARKETING & MEDIA
[Leigh Andrews] One-eyed Jack's co-owner and founding member, Manuela de Deus tells the simple story of a girl and her cat into a full-service specialist entertainment agency, with sponsorship and marketing at its core... |
 | MARKETING & MEDIA  [Helen McIntee] An online dating profile actually mimics business marketing strategies in order to encourage prospects view your 'goods'...
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 | MARKETING & MEDIA
[Chris Brewer] (Other than beating them regularly and keep them hungry)... |
 | MARKETING & MEDIA
[Stephen Sandmann] Google recently got the digital marketer inside me intrigued with their "OK Google" advertising campaign, which the 72andSunny advertising agency produced for Google and rolled out in New York... |
 | RETAIL
[Lauren Durant] Whether we want it to be or not, the world is a branded place and activation solutions can help distinguish brands in a crowded marketplace... |
| MARKETING & MEDIA
[Leigh Andrews] In our feature running until Loeries Creative Week in Durban this August, we find out Ogilvy & Mather Cape Town's Managing Director, Luca Gallarelli expects... |
 | MARKETING & MEDIA
[Beverley Klein] In today's fast-paced society, millennials want quick, on-the-go content, and so emerges from the depths Periscope, in all its live-streaming glory... |
 | MARKETING & MEDIA
[Danette Breitenbach] "You can't be a real country unless you have a beer and an airline. It helps to have some kind of football team, or some nuclear weapons, but at least you need a beer." |
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| MARKETING & MEDIA
[Leigh Andrews] The problem with so many social media influencers lies in the fact that they are so popular and often therefore paid to endorse products. Luckily, adMingle has found a way for advertisers to garner more trustworthy social media recommendations... |
 | HUMAN RESOURCES & MANAGEMENT  [Jenny Reid] Another stark reminder of how seriously our justice system takes qualifications fraud presented itself earlier this month when former police spokesman Vincent Mdunge was sentenced to five years imprisonment...
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 | LIFESTYLE & ENTERTAINMENT
[Daniel Dercksen] Revivals and remakes feed the box office this year with classics from the 80s, like Poltergeist, The Terminator and Jurassic Park receiving a contemporary makeover. |
| LIFESTYLE & ENTERTAINMENT
[Daniel Dercksen] The invigorating Exhibition On Screen at Cinema Nouveau continues with The Impressionists - and the Man Who Made Them, a new documentary that offers a fresh perspective on the Impressionist painters, through the life and work of the man behind the artists: Paul Durand-Ruel. |
| MARKETING & MEDIA
[Leigh Andrews] If you thought the hard work was over once you'd done your initial brand website development, think again. The Lime Envelope's agency director Sarah Martin tells us why it's important to refresh your branding every so often... |
 | MARKETING & MEDIA
[Dave Nemeth] The meaning of 'marketing' is technically described as: The action or business of promoting and selling products or services, including market research and advertising... |
 | MARKETING & MEDIA
[Chris Moerdyk] Last week, Government published its National Liquor Policy in an effort to curb the horrendous alcohol abuse in South Africa. The new regulations make sense, although some are overly complicated... |
 | ESG & SUSTAINABILITY
[Jessica Tennant] As individuals experience the rewards of helping someone, they improve the communities they live and work in with a huge multiplier effect... |
| MARKETING & MEDIA
[Leigh Andrews] Demographica CEO Warren Moss on 'The Demographica Way', the full-time anthropologists they employ and the importance of people in targeting direct communications... |
 | MARKETING & MEDIA
[Aki Kalliatakis] I don't know if it's the same for you, but have you ever noticed how some companies seem to go out of their way to place obstacles between their customers and great service?... |
![[Loeries 2015] Agency expectations with... Ogilvy & Mather Cape Town](https://biz-file.com/c/1505/282612-208x117.jpg)
