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Stephen Sandmann

Stephen Sandmann is an SEO Strategist at Ogilvy & Mather South Africa
Location:Johannesburg, South Africa

    Profile

    Stephen Sandmann is an SEO Strategist at Neo@Ogilvy, a division of Ogilvy & Mather South Africa. He has a keen interest in everything digital.
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    The internet: Website & SEO synergy from a South African perspective

    Website design and development go hand-in-hand with SEO but the writer believes many South African brands do not seem to get the mix right when it comes to their websites.

    By Stephen Sandmann 4 Jul 2014 08:03

    The new-look Google

    Over the last few months Google search has gone through some intriguing changes. Some are aesthetic, while others incorporate new social media elements into their search results.

    By Stephen Sandmann 22 May 2014 07:57

    The synergy of SEO, social media and the user experience

    Social media marketing is important for SEO, because positive social signals associated with your website may mean that Google interprets the site as being popular.

    By Stephen Sandmann 9 Apr 2014 16:12

    What is SEO and why does your South African brand need it?

    So what is SEO (search engine optimisation)? What does SEO mean for brands in South Africa? Is SEO really a mysterious digital marketing discipline or service?

    By Stephen Sandmann 28 Mar 2014 05:09

    Digital marketing from a South African perspective

    I believe that an effective digital presence is crucial for any brand to truly succeed in today's digital world and South Africa is no exception.

    By Stephen Sandmann 27 Nov 2013 07:52

    What's your take on the whole Apple vs Samsung legal wranglings?

    I for one am biased because I use a Samsung Galaxy Note. I must say that a phone or tablet will be rectangular in shape, with a black border/frame, user-friendly software and rounded black edges regardless; must all future smartphones be triangular in shape with a pink border/frame for example?

    By Stephen Sandmann 10 Sep 2012 06:34

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