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How will Africa cope with its rising population challenges?

BBC News broadcasts a week of special programming on Africa's rising population...

3 days ago

Boost your brand through rapid response

How quickly and effectively marketers respond and adapt to ongoing consumer feedback has become a new determinant of brand performance, reports the Chief Marketing Officer (CMO) Council in a survey report...

14 Aug 2017

Three African markets worst affected by spam calls

Truecaller Insights reveals the top 20 countries affected by spam calls in 2017, including the top three African countries...

2 Aug 2017

Analytics is critical, but data is being left out

Without incorporating data from all channels, organisations will rely on a level of assumption, allowing a disconnect between what customers want and what is being delivered...

By Danny Drew 27 Jul 2017

How brands can fight the negative impact of fake news

How to manage reputation damage in the wake of a fake news onslaught against your brand...

By Oresti Patricios 25 Jul 2017

African data is not “user-friendly”

The role of open data in Africa was discussed at a recent open data conference in Nigeria...

24 Jul 2017

Sub-Saharan middle class: R1.3tn per month and growing

The African Lions project has uncovered a mass of invaluable information about a market that makes up more than 100 million people in sub-Saharan Africa - the urban middle class...

Issued by Ipsos 22 May 2017

Shifting prospects illuminated in Nielsen's fourth Africa Prospects Indicator

Nielsen's latest APi report reveals seven of the eight markets have changed rankings with Kenya now in first place and Cote d'Ivoire second while Tanzania remains steadfast in third position...

Issued by Nielsen 18 May 2017

Upturn in West Africa consumer confidence levels

The latest Nielsen Africa Prospects Indicator (APi) points to the fact that predictions are that the worst is over and it will not take much to drive the Nigerian economy into positive growth levels in 2017...

Issued by Nielsen 18 Apr 2017

Centres of excellence transform Africa

A world class ecosystem of pan-African transformation through mathematical sciences is launched in Rwanda...

7 Apr 2017

Research calls for new approach to youth strategies in Africa

Innovative research released by The MasterCard Foundation is making the case for a new approach to youth employment training strategies in Africa…

23 Feb 2017

Consumer insights agency raises seed capital

Bamba, a boutique African data collection agency, raises $1.1 million USD in first seed round…

16 Feb 2017

Improving the lives of Ghanaian cocoa farmers

Together with a team of cocoa and agriculture experts from Ghana and Denmark, research has improved fermenting techniques of raw cocoa beans...

5 Dec 2016

New consumer research system for Nigeria

The CCS survey launched by Media Fuse Dentsu Aegis Network marks a step-change in the way consumer research is conducted in the Nigerian consumer landscape...

23 Nov 2016

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