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Biz Takeout's

Episode 171: Agency focus - The Fixer Company

Date: 21 Apr 2016
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Data safari: Mapping emerging Africa's analytics

IQturf Consulting Services, an analytics-driven solution provider, is rolling out a new data solution for Africa's 'emerging set': Kenya, Tanzania, Ghana and Nigeria...

28 Dec 2015

Join Millward Brown as they dig into regional findings and learn how you can optimise video creative across screens

Millward Brown's annual AdReaction study explores how, where and why multiscreen users in 42 countries are viewing video, and what marketers need to know to create video that is effective across screens...

Issued by Millward Brown 6 Nov 2015

Deloitte releases African Powers of Retailing report

The top 25 African retailers have a presence in 21 countries on a continent where strong economic progress over the past decade is reflected by the fact that 10 of these leading retailers now come from countries outside the traditionally dominant South African market...

4 Nov 2015

Nielsen launches world-first prospects ranking of sub-Saharan Africa

Global measurement company Nielsen's African Prospects Indicator provides investors in Africa with insights across a range of indicators, culminating in an unambiguous ranking of sub-Saharan African countries...

Issued by Nielsen 23 Sep 2015

PwC launches 'Entertainment and media outlook: 2015 - 2019'

PwC launched its 'Entertainment and media outlook: 2015 - 2019 (South Africa - Nigeria-Kenya)' report, which presents annual historical data for 2010-2014 and provides annual forecasts for 2015-2019 in 11 entertainment and media segments for South Africa, Nigeria and Kenya...

18 Sep 2015

Latest consumer confidence index reveals South Africans' fixation with their finances

Overall, South African confidence is more pessimistic than its sub-Saharan African counterparts although Nielsen SA MD Craig Henry points out that consumer confidence does not correlate to ability to spend or affluence, in fact more the inverse...

Issued by Nielsen 8 Sep 2015

African markets emerge on global retail development index

The 2015 Global Retail Development Index (GRDI), published by AT Kearney, places three sub-Saharan countries in the top 30 - Botswana #18, Nigeria #23 and Angola #30...

3 Jun 2015

The mobile revolution in Africa

The influx of mobile phone has enhanced ease of access across the world - no more so than in Africa...

17 Apr 2015

The eight criteria that distinguish B2B markets from B2C markets

WASHINGTON DC, US: The B2B market is different in fundamental ways from the B2C sector. This article discusses the eight key criteria that distinguish B2B markets with implications that directly affect market research...

By Priority Metrics Group, via Ashlan Bonnell 28 Mar 2015

Demographics and their role in consumer behaviour

Customers influence generally comes from a series of issues when making purchasing decisions. This is true across the globe, and as such, the sub-Saharan Africa consumer is no different...

11 Mar 2015

New research: How employee emotions' impact on customer experience

The latest Ask Afrika Orange Index provides customer service trends based on 13 years of data, across 32 industries and 155 companies...

4 Mar 2015

Engaging with connected consumers - Part 2

It took 14 years to sell 40 million laptops, but only four years to sell 40 million tablets...

By Danette Breitenbach 12 Feb 2015

Affluent Africa drives demand for property

The number of Africans with $30 million in assets - the ultra high net worth individual - is anticipated to rise by 53% to 2,858 by 2023, far outstripping the average pace of growth across the rest of the world...

11 Feb 2015

Engaging with connected consumers - Part 1

Yes, consumers are all in the digital space. Not all consumers are not the same, and no, not all digital consumers are same...

By Danette Breitenbach 11 Feb 2015

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