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Episode 103: IMC conference sponsor, Everlytic, talk POPI and email marketing

Date: 1 Sep 2014
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Episode 102: Cosmopolitan Millennials Research and Agency Focus on Utopian Advertising.

Date: 22 Aug 2014
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Episode 101: Groupon SA’s new CEO and The Digital Edge Live event.

Date: 15 Aug 2014
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Laine Barnard
The story of the African consumer

Trying to define the average African consumer is near impossible. Tastes and shopping habits are unique to each country, with differences found between regions and even cities within a country.

By Laine Barnard 3 Jun 2014 08:59

Danette Breitenbach
Bottom line: It's about Africa

Africa is the story, actually the big story is Africa*. This was the message from Malcolm Horne, of Broll at the fourth South African Council of Shopping Centres (SACSC) annual research conference.

By Danette Breitenbach 11 Apr 2014 09:35

ZenithOptimedia releases its 'Global Adspend' forecasts
ZenithOptimedia releases its 'Global Adspend' forecasts

According to ZenithOptimedia's new Advertising Expenditure Forecasts, global adspend will be boosted this year by the three 'semi-quadrennial' events...

9 Apr 2014 10:03

Luxury goods firms taking the battle to Africa
Luxury goods firms taking the battle to Africa

Investment interest has grown in Africa's frontier markets this year and the region is set to become a key battleground for the luxury goods industry.

By Zeenat Moorad 27 Dec 2013 10:57

Danette Breitenbach
'Beyond Retail' for Africa

Professional services firm, Deloitte was a title sponsor of the inaugural World Retail Congress Africa, held last month in Sandton. I spoke to Ilse du Toit, a manager within the Strategy & Innovation practice at Deloitte Consulting.

By Danette Breitenbach 17 Dec 2013 08:48

Millward Brown opens in Jeddah, Saudi Arabia - Millward Brown
Millward Brown opens in Jeddah, Saudi Arabia

Millward Brown, a global leader in brand, media and communications research, has been conducting research assignments in Saudi Arabia for several years and is now establishing a permanent presence to better support local, regional and global clients operating in the country.

Issued by Millward Brown 12 Dec 2013 12:48

Broadband still unaffordable for millions
Broadband still unaffordable for millions

A report from Alliance for Affordable Internet (A4AI) highlights the unaffordable cost of broadband for the two billion people who live on less than US$2/day.

11 Dec 2013 09:42

Oresti Patricios
#PAMRO15: The role of media audience research in emerging markets

There is a need for transparency, and to tell not just one story, but many.

By Oresti Patricios 26 Sep 2013 07:10

Chris Human
African brandcrafting: an opportunity for growth

When it comes to international surveys, African brands have some way to go in realising their full potential.

By Chris Human 13 Sep 2013 07:30

Danette Breitenbach
Africa shows its social side

Africa is the final economic frontier and marketers are actively looking to market their brands on the continent.

By Danette Breitenbach 12 Sep 2013 14:57

Millward Brown - The mobile revolution - Millward Brown
Millward Brown - The mobile revolution

Millward Brown has entered the next phase of its mobile research strategy across Africa and the Middle East.

Issued by Millward Brown 5 Sep 2013 23:48

Integrated reporting pilot study underway
Integrated reporting pilot study underway

Moves towards integrated reporting received a major boost on Tuesday when 100 businesses across the globe took part in a pilot programme‚ run by the International Integrated Reporting Council‚ to test and help develop the integrated reporting framework.

By Evan Pickworth 19 Jun 2013 12:23

Paul Anderson
Analysing the CRM needs of a midsize business

NEWARK, US: CRM is key to any business's success, so how does one analyse the CRM needs of a midsize business to ensure that business will succeed and grow?

By Paul Anderson 2 Apr 2013 11:24

Debate flares on 'Twitter revolutions', Arab Spring

WASHINGTON, USA: How important were Twitter, Facebook and other social media in toppling regimes in the Arab Spring uprisings?

11 Mar 2013 12:02

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