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Blame poor internet for SA's lack of cutting-edge marketing

If we don't make great strides with SA's internet growth, we'll lag even further behind the rest of the world, says Strategy Worx CEO Steven Ambrose...

By Leigh Andrews 29 Jan 2015 14:00

[Biz Takeouts Podcast] 120: Melissa Attree on Brands vs Publishers

In the latest Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed Melissa Attree and Candice Winterboer...

29 Jan 2015 13:50

[Biz Takeouts Lineup] 120: Melissa Attree chats Brands vs Publishers

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 29 January 2015, from 9-10am, as show host Warren Harding chats to Melissa Attree and Candice Winterboer...

28 Jan 2015 11:38

The challenge of e-commerce transactions on a mobile device

Do you have an antivirus product on your mobile phone? If not, best you invest in one in order to protect against mobile fraud, as mobile payments and card-not-present retail go on the rise...

By Leigh Andrews 27 Jan 2015 14:00

[Biz Takeouts Podcast] 119: Careers24 Sandcastle campaign and Mike Sharman

On the last Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed Nadia Boucher Coombe and Mike Sharman...

22 Jan 2015 13:18

Africa wants its own air transport market by 2017

African Ministers of Transport have declared their full support for the African Union Commission's proposal for the establishment of a single African air transport market by 2017...

22 Jan 2015 11:33

DigiChat with Andrea: Content Marketing

Anyone can create and distribute content. The key differentiator lies in creating and distributing content that's relevant, consistent; and attracts and acquires a clearly defined audience...

By Andrea Mitchell 21 Jan 2015 05:10

[Biz Takeouts Lineup] 119: Careers24 Sandcastle campaign and Mike Sharman

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 22 January 2015, from 9-10am, as show host Warren Harding chats to Nadia Boucher Coombe and Mike Sharman...

21 Jan 2015 12:09

[Trends 2015] The year of transformation

The pressure is on the local advertising industry in 2015 with the implementation of the new Triple BEE codes, warns Abey Mokgwatsane, CEO of Ogilvy & Mather South Africa...

By Abey Mokgwatsane 20 Jan 2015 08:20

[Trends 2015] TREND: The experience brand

From 'Me' brands, to category collapse in the retail sector, mindful business and new definitions of power; and design-led experiential public spaces - JWTIntelligence has produced a superlative vision of current consumer culture and expectations in 2015...

20 Jan 2015 08:10

[Trends 2015] Avoiding 'Infobesity' and harnessing opportunity

When asked if I have a crystal ball, my response would be: "No, it's just the way I walk." Predictions may not make us walk funny, but we certainly need to know where we're going...

By Sid Peimer 20 Jan 2015 08:00

[Trends 2015] Online influencers are the billboards of 2015

Influencer marketing, Africa and reaching the Millennials in the hidden, dark spaces they inhabit online, means brands need to enhance their cult status to win over Generation Z.

By Mike Sharman 19 Jan 2015 09:24

[Trends 2015] Your 2015: The consumer, content and collaboration

It's all about me, you and what we want. Now. No waiting around. This is the year the consumer and content will dominate and brands learn the meaning of true collaboration...

By Louise Marsland 16 Jan 2015 15:05

[Biz Takeouts Lineup] 118: Money 4 Jam with Warren Venter and BizTrends 2015

We are back for 2015 with this year's first show, so tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 15 January 2015, from 9-10am, as show host Warren Harding chats to Warren Venter and Louise Marsland...

14 Jan 2015 14:52

Is m-commerce a game changer for African retailers?

New technologies such as cloud computing are revolutionising the way people do business across the globe. In the African market, infrastructure has traditionally proven to be a challenge that has hindered adoption of new technologies...

By Jaco Barnard 14 Jan 2015 11:06

Give your brand a marketing boost with A-Listers

Looking to break into the lucrative African market? The key may lie in a new online directory with the power of social network functionality that links your brand to African celebrities...

By Leigh Andrews 9 Jan 2015 14:00

How to react when making market research mistakes

WASHINGTON DC, US: In each stage of the market research process, there are common mistakes that can be made. So how should you handle them?

By Caitlin Stewart, courtesy Ashlan Bonnell 9 Jan 2015 14:20

Five struggles of a market researcher

WASHINGTON DC, US: The process of conducting market research isn't always easy, nor is the job of a market researcher. Here are five factors you should consider when gatthering data...

By Caitlin Stewart, courtesy Ashlan Bonnell 31 Dec 2014 06:40

M-Pesa takes East Africa by storm

M-Pesa, the mobile-phone wallet has provided new financial options to places where banks and credit cards are scarce and cash has long been king...

26 Jan 2015 08:34

Email scam nets $214m in 14 months: FBI

WASHINGTON, US: An email scam, which targets businesses with bogus invoices, has netted more than $214m from victims in 45 countries in just over one year...

23 Jan 2015 10:33

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