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Accurate marketing data imminent
Up-to-date data on what Zimbabweans read, watch, listen to and buy will be released next month. The fourth quarter Zimbabwe All Media and Products Survey (ZAMPS) research was completed last year and the data is now being analyzed and tabulated ready for release. 23 Jan 2013 10:07
ZBC feels the heat of competition
[Justin Tamisai Makombe] State run Zimbabwe Broadcasting Corporation (ZBC) has reduced its advertising rates by 40%, in an apparent indication which confirms that the national broadcaster is feeling the heat of competition and struggling to attract advertisers. 30 Oct 2012 11:43
Redefinition launches in Zimbabwe
Redefinition, a new advertising agency is expected to launch this week in Zimbabwe. Redefinition, described as the new player in Zimbabwe's advertising and marketing industry, specialises in advertising, marketing, branding and social media use. 12 Jul 2012 10:35
Outdoor media in Zimbabwe - The First Frontier!
[Tatenda Chiweshe] At the risk of over-simplifying the science (and art) that culminates in media placement, one of the guiding principles is positioning around relevant content that is consumed by a predetermined volume of the target market. 9 Jul 2012 09:46
Ncube urges use of social media to grow brands
[Fortune Moyo] Alpha Media Holdings chairman Trevor Ncube has challenged the business community to embrace various social media available to improve their business brands. 19 Mar 2012 13:30
The Jupiter Drawing Room expands into Zimbabwe
The Jupiter Drawing Room, a globally recognised advertising agency that opened its doors in South Africa in the late 80's, on Thursday, 23 February 2012, announced that it signed a deal with an advertising agency in Zimbabwe to expand in the country. 23 Feb 2012 14:45
Consumer Confidence Survey: Economy again top global concern
NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy. 9 Nov 2011 09:36
2011 PAMRO meeting announces speakers
The 13th Pan African Media Research Organisation (PAMRO) meeting and All Africa Media Conference, to be held from 21-24 August 2011 in Dakar, Senegal at the Le Méridien President Hotel, has announced its top panel of speakers. 4 Aug 2011 11:05
Loerie Awards adds PR category for 2011
The Loerie Awards has introduced a PR category to this year's awards. Public Relations Industry of Southern Africa (PRISA) spokesperson Bridget von Holdt believes the move is indicative of the importance of strategic communication in the overall communication mix and that the inclusion of PR exposes other industries to the real value of strategic communication and its vital role in brand management. 20 Apr 2011 13:11
Tickets on sale for 2011 Loeries
Tickets for The 33rd Annual Loerie Awards are on sale as of 12pm today, Monday, 18 April 2011. The festival weekend, hosted in Cape Town, will take place from 16-18 September. Tickets can be booked on the Loeries website via the new electronic booking system. 18 Apr 2011 10:32
Red carpet treatment for Loeries
In line with international festivals, the 33rd Annual Loerie Awards have upscaled and this year the festival weekend, 16-18 September 2011, features black tie affairs, with red carpet, at its new venue, the Cape Town International Convention Centre (CTICC). Tickets to the awards ceremonies are limited to 1500 per night and an additional 1000 tickets will be available for the Official Party. 6 Apr 2011 08:59
Loeries 2011 opens for entries, categories revised
The Loerie Awards launched its 2011 campaign, Tuesday 15 March 2011, entitled "Don't hate. Create", created by Draftfcb and supported by a mobisite and specially developed augmented reality apps, linking digital technology to the printed media, along with a revamp of its award categories. 15 Mar 2011 13:19
2011 Maputo International Ad Festival set for May
The sixth Maputo International Advertising Festival will take place from 25-27 May 2011, AMEP - the Mozambican Marketing, Advertising and Public Relations Association announced yesterday. The festival recognises advertising agencies, producers and communications companies worldwide especially from Africa and the Indian Ocean regions. 23 Feb 2011 07:22
Media group in advertising awards partnership
[Dumisani Ndlela] Zimbabwe's growing media group Alpha Media Holdings (AMH) has joined hands with Meet the Challenge Conference to create a new advertising awards brand, AMH Ngoma Awards, an announcement from the organisers said. 28 Jan 2011 10:27

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