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Biz Takeout's

Episode 178: Short course - Building and maintaining a sustainable business.

Date: 23 Jun 2016
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Promise wins Edcon's Speciality Division business

Promise will be responsible for all tenets of the Edcon marketing continuum, including strategy, through-the-line campaigns and digital execution for a number of diverse and exciting brands...

Issued by Promise Brand Specialists 21 Jun 2016

MO new brand for Markets Online

Markets Online, founded by Luke Marthinusen in 2011, has rebranded itself as MO.

21 Jun 2016

The firefighters: the nexus between personal and national reputation

The deployment of South African firefighters in Canada impacted positively on the country's brand and reputation...

By Manusha Pillai 20 Jun 2016

Employer branding: Are you doing it right?

Employer branding is becoming such an important focus area; it has the power to affect the overall market perception of your company. So what is it about your company that would attract talent?...

Issued by Ayanda Mbanga 20 Jun 2016

Five ways to increase transparency in your business (and why you should)

Trust is hard to come by, and that may be true for businesses even more than for people. If you want a consumer to buy from you, you have to get him or her to have absolute faith that you're going to deliver on your promises...

By Boris Dzhingarov, Issued by Monetary Library 20 Jun 2016

Bringing brands to life through character definition

The character of a brand guides how the brand speaks, looks and behaves and should be consistent across all communications...

20 Jun 2016

Seven tips to improve your CSR marketing

Millions of Rands and countless company hours are spent annually on Corporate Social Responsibility (CSR) projects, yet it is often a company's best-kept secret...

By Jennifer Bruce 17 Jun 2016

#CGFsummit: Reasons to believe in Africa

There are many reasons to invest in Africa and even more reasons to believe in Africa, international delegates were told at the Consumer Goods Forum global summit in Cape Town...

By Louise Marsland 17 Jun 2016

Taking funeral insurance to every corner of Namibia

Bonlife, a Namibian funeral insurance company, asked Weathermen & Co to breathe some new life into their brand identity and voice. With a strategy session to boot, they came to Bonlife's true brand persona... The Guru...

Issued by Weathermen & Co 15 Jun 2016

Tullamore D.E.W packaging

Bittersuite was briefed to create an off-trade gift carton for Tullamore D.E.W. that boosts the shelf equity of the brand, while encouraging all-year-round gifting...

Issued by Bittersuite 15 Jun 2016

Tracking, measuring, monetising brand ambassadors

Are you making the most of your brand ambassador relationships? With the right tools, you can track and optimise influencer activity to inform smarter business decisions on the fly and get more bang for your buck...

By JP Kloppers 15 Jun 2016

New look for Phalaphala FM

To celebrate being in business 51 years, Phalaphala Radio (formerly Radio Venda) has launched a new logo and a multiplatform brand campaign, 'Always there with you'...

14 Jun 2016

Like Giants - The Greener Surfer film

Like Giants is a production company that tells digital stories. They wanted a self-promotional video to showcase their passion for authentic content and storytelling...

Issued by Bittersuite 14 Jun 2016

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