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Biz Takeout's

A BizTakeouts Special: The BrightRock Connection session with Ravi Naidoo and Ernst Hertzog.

Date: 26 Jun 2015
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Tapping into the socially conscious consumer

According to BBMG, more than a third of the global population are 'aspirationals', who believe they have a responsibility to consumer brands that are good for the environment and society...

29 Jun 2015 15:22

Beware... Winter is coming!

As a matter of fact, winter has been coming (as in the case of "The Game of Thrones") for decades. Consumers have been demanding more clarity as to what the contents/ingredients/nutritional values are of the products they buy...

By Rolf Akermann 26 Jun 2015 14:28

[Biz Takeouts Podcast] 137: Vehicle branding solutions, the Daily Maverick and Nic Harry

On the latest Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed David Ferguson, Styli Charalambous and Nic Haralambous...

26 Jun 2015 11:09

How can brands transform liking-lurkers into brand-loving advocates?

Brands often boast about the number of "likes", followers and tweets they garner, but are these measures of brand advocacy too crude? Are people that "like" and follow everything true brand promoters?...

25 Jun 2015 11:53

Kasi-youth: Disillusioned or empowered?

Delivering the keynote address at the National Youth Day celebrations in Pretoria, Zuma placed the importance of education at the centre of his speech followed by the importance of job creation.

By Amelia Richards 25 Jun 2015 09:12

Justin Wright talks on the direct judging process at Cannes Lions

Justin Wright, Group Creative Director from TBWA\Hunt\Lascaris, was part of the Direct judging panel this year at Cannes Lions, and explains the process and criteria used to choose the top entries...

By Ann Nurock 24 Jun 2015 14:00

Cannes launch unpacks brand activism

At Cannes Lions, on 23 June 2015, Innate Motion, the global humanising company, shared the strategies behind a few activist brands such as Magnum and its new campaign, which dares to care for the transgender community...

24 Jun 2015 13:23

[Biz Takeouts Lineup] 137: Vehicle branding solutions, the Daily Maverick and Nic Harry

Tune in to the Biz Takeouts Marketing & Media radio show, 25 June 2015, from 9-10am, as show host Warren Harding chats to David Ferguson, Styli Charalambous and Nic Haralambous...

24 Jun 2015 09:29

Unleash the power of retargeting to drive better ROI from digital advertising

Given that our customers live in a multi-screen world where they do so much on the go, good marketers should engage them with appropriate services and messages...

By Katherine Stuart 24 Jun 2015 08:53

The value and impact of innovative trends in brand display

Brands, both physically and emotionally, are designed to be on display - to be seen, to be experienced, bold enough to be impressive and individual enough to be influential...

Issued by FSD 23 Jun 2015 08:47

Connecting with Survivors report unpacks the power of the informal market

The UCT Unilever report, 'Connecting with Survivors' states that Survivors (defined as people with a household income of less than R6,000 per month) have over R300bn of spending power, according to the National Income Dynamic Survey...

22 Jun 2015 14:02

Graffiti Retail Solutions gets Cr8ive Paint licence

Graffiti Retail Solutions has been granted the licence for Cr8ive Paint - a new, environmentally friendly white board paint that can quickly and easily transform virtually any surface into a high-performance, dry erase canvas...

22 Jun 2015 11:00

[TrendTalk] A fashionable future

Our clothes as well as our food will in all likelihood be grown in labs in the future. The latest fashion trend, bio-fashion, uses the living cultures of micro-organisms such as yeast, fungi and algae to produce fabric, reports Native VML...

By Louise Marsland 22 Jun 2015 10:59

Trust spoken of is rarely earned

A joint research study by the Chartered Institute of Management Accountants (CIMA) with Robert Phillips, author of 'Trust me, PR is dead', into the use of the word 'trust', indicates that the use of the word...

20 Jun 2015 11:48

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