Pauline du Paty
#BrandManagerMonth: Building a new brand in SA

I often wonder how I managed before Uber came waltzing into my life, solving the parking issue I so often have when in town, simplifying short distance travel and even pickups from the airport. But what about longer distances? Not only does Uber get way too expensive too quickly as the kilometres add up, but it also doesn't really offer long distance rides as a standard.

By Ilse van den Berg 5 hours ago

The MediaShop moves offices
The MediaShop moves offices

The MediaShop's Johannesburg office moved premises Wednesday, 22 March after 20 years at its previous location in Morningside. The new address is Building B, The Main Straight Office Park, corner of Main and Portman Roads in Bryanston.

1 day ago

Should Kia Picanto tow onto Lamborghini?
Should Kia Picanto tow onto Lamborghini?

Q: Social listening simplified and amplified: How often does it happen that a brand gets to observe what people are actually saying about their brand?

By Bogosi Motshegwa 1 day ago

Defining reputation in Africa
Defining reputation in Africa

By next year the African Reputation Index (AFI) should have a country or countries from Africa to add to the data set. The plan is to start in West Africa, probably Ghana. This follows the launch of the inaugural African Reputation Index (AFI) by Magna Carta Reputation Management Consultants recently in Sandton.

By Danette Breitenbach 3 days ago

Red Cherry Interactive shoots African Bank's MMA16 Best African Pop category billboard and radio ads
Red Cherry Interactive shoots African Bank's MMA16 Best African Pop category billboard and radio ads

Red Cherry Interactive was briefed by African Bank to photograph billboard artwork for the sponsorship of a category in the 16th Annual Metro FM Music Awards.

Issued by Red Cherry Interactive 17 Mar 2017

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Creatives invited to pitch ideas for Tiger Tail's brand identity

Creatives wishing to participate in the 48-hour #CreativeHack2017 in Cape Town have until the end of today, 17 March to register. They will pitch to industry greats such as John Sanei and Alistair King. The winning team will scoop R75,000 and the runner-up R25,000, with smaller spot prizes over the weekend, including the latest in tech gadgetry.

17 Mar 2017

Sun Met celebrated with Mumm hits an all-time high
Sun Met celebrated with Mumm hits an all-time high

Openfield, the PR agency appointed by Sun International for the inaugural Sun Met, is pleased to announce that R44m worth of branded media coverage was generated through PR and media efforts for the first-ever and much-anticipated Sun Met celebrated with Mumm.

Issued by Openfield 16 Mar 2017