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[Biz Takeouts Podcast] 129: A jam-packed show with Skype, Coca-Cola and more
[Biz Takeouts Podcast] 129: A jam-packed show with Skype, Coca-Cola and more

On Thursday, 30 April 2015, Biz Takeouts Marketing and Media Radio show host Warren Harding (@bizWazza) was joined on air by four companies and five guests for an episode jam-packed with info, fun and agency news.

4 May 2015 10:26

[TrendTalk] Great ads in play
[TrendTalk] Great ads in play

This has been such an interesting year for advertising already as branded content, social advertising and storytelling take the lead in branding, resulting in new advertising concepts and ideas. This is my round up of some of the most interesting ads featured this past month, globally.

By Louise Marsland 4 May 2015 06:54

[Creative Business Exchange] How to build a strong brand
[Creative Business Exchange] How to build a strong brand

Trevor King, marketing director of Caesarstone, shared his ideas and branding lessons at the Creative Business Exchange, which took place as part of Decorex on Friday, 24 April 2015...

By Leigh Andrews 4 May 2015 06:00

[Biz Takeouts Lineup] 129: A jam-packed show with Skype, Coca-Cola and more
[Biz Takeouts Lineup] 129: A jam-packed show with Skype, Coca-Cola and more

On the next Biz Takeouts Marketing & Media radio show tomorrow, Thursday, 30 April 2015, from 9-10am, show host Warren Harding chats to Derek Miller, Managing Director of TLC Marketing Worldwide (@tlcmarketingrsa), a global marketing agency with a unique fusion of experienced marketers and innovative deal makers whose skills combine to create, manage and deliver magical marketing campaigns, to help achieve their clients' business goals.

29 Apr 2015 10:29

More insights from Kasi Star Brands survey
More insights from Kasi Star Brands survey

Ask Afrika's Kasi Star Brands survey, which measure township specific brand usage across 163 categories, reveals the connection between economic hierarchy and alignment to traditional customs and contemporary life values amongst township consumers.

29 Apr 2015 06:04

Clarion Retail brands Mercedes dealerships - The Clarion Group
Clarion Retail brands Mercedes dealerships

On behalf of Network BBDO, Clarion Retail recently branded both the Mercedes Northcliff and Mercedes Century Motors Carletonville dealerships. In addition, Clarion Retail branded the AMG Driving Academy at the Zwartkop Raceway - a flagship project for Mercedes.

Issued by The Clarion Group 28 Apr 2015 13:42

[Biz Takeouts Podcast] 128: Springleap and the newly launched Creative Insights Division
[Biz Takeouts Podcast] 128: Springleap and the newly launched Creative Insights Division

On Thursday, 23 April 2015, Biz Takeouts Marketing and Media Radio show host Warren Harding (@bizWazza) was joined in studio by Springleap (@Springleap) MD and Head of Commercialisation, Trevor Wolfe (@trevorwolfe).

28 Apr 2015 10:40

Chris Moerdyk
It's 'battening the hatches and don't spend money' time again

It is a phenomenon that occurs as regular as clockwork and would be quite amusing if it wasn't quite so serious.

By Chris Moerdyk 28 Apr 2015 07:21

Managing brand and reputation risk when your customer has a louder voice
Managing brand and reputation risk when your customer has a louder voice

Over the past 10 years, organisations have seen the control they used to have in their interactions with their customers slip slowly away. Where you used to build your brand with big TV ads and manage your reputation through your media relations department, consumer perceptions and attitudes about your company are now increasingly formed by the word on the social media grapevine.

By Andre Steenekamp 28 Apr 2015 06:15