Branding press office news

Your industry


Top Gear - Lessons from the Stig - Havas Worldwide
Top Gear - Lessons from the Stig

So unless you have been living in the boot of a reasonably priced car, you will pretty much know that the writing is on the test track tyre-wall for the once mighty BBC motoring institution, Top Gear.

By Andrew Ross, Issued by Havas Worldwide 30 Mar 2015 11:44

Cars on the ramparts of the tech revolution - Interbrand Sampson De Villiers
Cars on the ramparts of the tech revolution

Four years ago, there wasn't a single car company present at the Las Vegas tech fest. This year 11 car companies were present - showcasing their latest technological innovations.

By Doug de Villiers & Daniel Binns, Issued by Interbrand Sampson De Villiers 26 Mar 2015 10:30

How dealerships can drive the brand experience - Interbrand Sampson De Villiers
How dealerships can drive the brand experience

Though most of today's car dealerships have not yet taken a quantum leap forward in terms of technology and customer experience, leading automotive brands are succeeding in differentiating themselves by way of facility design.

By Doug de Villiers & Scott Jeffrey, Issued by Interbrand Sampson De Villiers 25 Mar 2015 12:04

Does your brand have what it takes to be a hero at the bottom of the pyramid? - Knowledge Resources
Does your brand have what it takes to be a hero at the bottom of the pyramid?

Africa is an exciting and unpredictable place to be doing business. Many companies are alert to the opportunities that exist in our dynamic developing markets, but building stable brands within this volatile climate is not for sissies.

By Wendy Cochrane, Issued by Knowledge Resources 23 Mar 2015 11:45

Doug de Villiers
Give your name a voice

Why brand voice should shape your name

By Doug de Villiers, Issued by Interbrand Sampson De Villiers 20 Mar 2015 09:32

Creativity died - do not battle with mediocrity - Forever Friday
Creativity died - do not battle with mediocrity

Businesses are convinced that being inventive with new ideas, platforms or strategies, and to stand up for inspired creative beliefs, is most probably the riskiest attempt for businesses in South Africa with its downscaling economy. Accepting the norm and being part of mediocre surroundings is becoming a reality and puts the economy in a stagnate position as a result, not leaving any room for growth which was the fuel for creativity.

Issued by Forever Friday 19 Mar 2015 13:40

The Clarion Group announces dynamic new brand image - The Clarion Group
The Clarion Group announces dynamic new brand image

The Clarion Group is advancing into an exciting new era with the release of its progressive new corporate image

Issued by The Clarion Group 18 Mar 2015 11:08

Adidas There Will Be Haters campaign - The Clarion Group
Adidas There Will Be Haters campaign

A total of 277 integrated sets of window branding was printed and collated as part of the global launch of the Adidas There will be Haters campaign earlier this month.

Issued by The Clarion Group 17 Mar 2015 12:06

Load-shedding vs Brand-shedding - Mobile Marketing Association
Load-shedding vs Brand-shedding

While load-shedding schedules are sent out and made available online, the sudden jump between the different load-shedding stages is making it difficult for consumers, and advertisers especially, to plan ahead.

Issued by Mobile Marketing Association 17 Mar 2015 11:39

Clarion Retail brands Audi showrooms - The Clarion Group
Clarion Retail brands Audi showrooms

Audi shows support for the Protea Cricket Team

Issued by The Clarion Group 16 Mar 2015 12:15

Stratcom goes global
Stratcom goes global

Stratcom is a specialist packaging agency and a founding member of the "global local branding alliance" [glba]. Stratcom represents the African continent as part of six continents (Europe - Berlin , North America - New York, South America - São Paulo, Asia - China, Russia and Turkey ) offering regional expertise on a global scale to create relevant, local packaging solutions.

Issued by Stratcom 9 Mar 2015 09:32

Promise achieves Level 2 BBBEE rating - Promise Brand Specialists
Promise achieves Level 2 BBBEE rating

Promise has invested a great deal of time and capital into the implementation of best BEE practice.

Issued by Promise Brand Specialists 27 Feb 2015 10:35

NOTXCS project coming to Design Indaba
NOTXCS project coming to Design Indaba

Get a front row ticket to preview the NOT X Chris Saunders project, coming to the Design Indaba Festival from the 25th to 27th of February at the CTFC lounge.

Issued by Wunderbrand 25 Feb 2015 11:40

Kiosks for all occasions - Right Stuff
Kiosks for all occasions

The multitude of branded point-of-sale kiosks and counters available can be overwhelming, but the freedom of choice is also liberating. We believe that a wide range of options gives our clients the ability to select items that are specifically suited to their unique requirements.

Issued by Right Stuff 24 Feb 2015 13:38

Attract the customers you deserve - 3D Deco
Attract the customers you deserve

If you have been to an exhibition
you will know that the most popular stand size is...
3x3xm. It is also the smallest and thus the cheapest.

Issued by 3D Deco 24 Feb 2015 12:31

Andrea Meltzer
A brand new love

It's February, and suddenly the stores and everyone's eyes seem to be filled with hearts. Almost as quickly, the web seems to have filled up with articles about 'how to find love', 'how to make someone fall in love with you in 14 days' or similar. If love isn't in the air, it's certainly in the air-waves.

By Andrea Meltzer, Issued by Brand Union 22 Feb 2015 14:32

Clarion Retail launches Valentine's Day campaign in Sunglass Hut stores nationally - The Clarion Group
Clarion Retail launches Valentine's Day campaign in Sunglass Hut stores nationally

Clarion Retail were recently involved with branding Sunglass Hut stores nationally for Valentine's Day.

Issued by The Clarion Group 16 Feb 2015 11:53