The moment... you can have your beer and drink it too
The moment... you can have your beer and drink it too

The moment for NABLABs to go mainstream is upon us, the question is: can brands sell bottles without the booze and the stigma?...

By Chris Knibbs, Issued by Kantar TNS 1 day ago

Desiree Gullan
How brands should speak to GenZs

The latest Think with Google report reveals that getting a new phone is defined as a life-changing event for teens. Whether they think your brand is cool will make or break their endorsement, in real time, on their phone...

By Desiree Gullan, Issued by G&G Digital 19 May 2017

Expand a Sign launches EX-Roll 2
Expand a Sign launches EX-Roll 2

Expand a Sign recently launched the EX-Roll 2 - a sleek, lightweight and versatile version of the original EX-Roll...

Issued by Expand a Sign 10 May 2017

Showcase your brand at SA'S biggest food and music festival - DStv Delicious International Food & Music Festival
Showcase your brand at SA'S biggest food and music festival - DStv Delicious International Food & Music Festival

The fifth annual DStv Delicious International Food & Music Festival will once again be held at the prestigious Kyalami Grand Prix Circuiton on Saturday and Sunday, 7-8 October 2017...

Issued by DStv Delicious International Food & Music Festival 10 May 2017

Winning marketers create and manage meaning around their brands
Winning marketers create and manage meaning around their brands

In the highly commoditised world of consumerism, the biggest challenge facing brand experts and marketers is not to create a differentiated brand or product/service, but to build salience by creating and managing meaning around a brand...

By Tiaan Ras, Issued by Etiket 9 May 2017

A new eye for 4i
A new eye for 4i

Previously 4i Mobile, 4i has unveiled its new approach, brand, and strategy, as a mobile-first, full-service development collaborative...

Issued by 4i 9 May 2017

Finally get ROI from customer engagement by designing unforgettable brand experiences
Finally get ROI from customer engagement by designing unforgettable brand experiences

Join South Africa's leading customer experience experts for a thought provoking, interactive, experiential two-day boot camp aimed at designing experiences that make your customers keep on wanting to come back for more...

Issued by BrandLove 4 May 2017

Main market purchasing patterns - behaviours and influences
Main market purchasing patterns - behaviours and influences

The main market, both in urban and rural communities, is predominantly influenced by communal perspectives entrenched in meaningful conversations, powerful storytelling, personal experiences and word-of-mouth interactions...

By Miguel Correia, Issued by Zinto Activation Group 24 Apr 2017

Celebrating 10 years of creative excellence and successful brand-building
Celebrating 10 years of creative excellence and successful brand-building

While celebrating a landmark 10 years in business, The Marketing Kraal is making plans to enter the next phase with a bang...

Issued by The Marketing Kraal 18 Apr 2017