Ornico

Oresti Trends Talk 2.0 - The Dynamic Consumer Landscape

[Issued by Ornico] In this information age, where consumers are bombarded with endless content, brands will only remain relevant if they continuously evolve their identities to suit the consumer's changing needs. On May 30, 2013, Ornico CEO Oresti Patricios, will share some insights on the trends that have defined the consumer landscape in both local and global markets. The talk will be hosted at Odd Café in Greenside, Johannesburg from 18h00. 23 May 2013 13:23

Blast Brand Catalysts

Blast Brand Catalysts on the money for Bidvest Bank

[Issued by Blast Brand Catalysts] In 1998, the Bidvest group acquired Rennies Foreign Exchange. Two years later, the business received a full banking license. By 2007, Rennies Bank Ltd had changed its name to Bidvest Bank. A new marketing campaign set about profiling the bank's core business in Deposits and Investments, Travel Foreign Exchange, International Business Payments, as well as Fleet and Asset Finance. 23 May 2013 12:42

The Jupiter Drawing Room Cape Town

Jupiter designs Pure Beer Society venues for Windhoek

[Issued by The Jupiter Drawing Room Cape Town] The Jupiter Drawing Room (Cape Town)'s design team has developed the look and feel for beer brand Windhoek's Pure Beer Society venues - existing venues, re-launched with handcrafted furniture and fittings made from materials specifically selected for authenticity and quality. 23 May 2013 10:18

The Greenhouse

Creative agency, The Greenhouse, injects glam into Cavendish Square's new campaign

[Issued by The Greenhouse] Top Cape Town based advertising agency, The Greenhouse, was selected to introduce Cavendish Square's new tenants to their shoppers. The Greenhouse was chosen for their strong, through the line thinking and design capabilities. Their high-end creative solution matched the class and elegance of the existing Cavendish Square brand identity. 23 May 2013 08:39

The Greenhouse

SABMiller selects top creative agency The Greenhouse to market its draught beer portfolio

[Issued by The Greenhouse] The Greenhouse provides highly creative and unique answers for SABMiller draught beer portfolio 22 May 2013 12:31

Gullan&Gullan

Gullan&Gullan takes top SA brands forward

[Issued by Gullan&Gullan] Gullan&Gullan has hit the ground running in 2013 and notched up three prominent account wins across various industries including Pritt, All Gold and Mitsubishi Motors, in the first three months of the year. 22 May 2013 12:15

Millward Brown

Apple remains no.1 in the BrandZ Top 100

[Issued by Millward Brown] African telecoms network MTN retain their position in the Top 100, moving up nine places from 88 to 79 with a positive brand value change of 23%. Apple remains the BrandZ Top 100 Most Valuable Global Brand for 2013, worth $185 billion. Apple grew just +1% in the last year compared to a +51% growth for its closest competitor, Samsung, which is now no.30 in the global ranking with a brand value of $21 billion. 22 May 2013 10:07

Bizcommunity.com

Portfolio Night Johannesburg: Bizcommunity launches a shooting star

[Issued by Bizcommunity.com] Bizcommunity is pleased to announce a worthy winner of the ticket to attend McCann Johannesburg's Portfolio Night initiative coming up this Wednesday, 22 May 2013, as judged by Biz creative director Terry Levin ! 20 May 2013 14:13

NATIVE

The power of true consumer insight

[Issued by NATIVE] Companies will need to start designing brands from the outside in by creating experiences built around a real relationship and bond with their customers. So says, Jacqui Maroun, head of user experience design at leading digital agency, NATIVE. "At the core of this relationship lies profound insight into the heart and mind of the customer. Brands will need to understand their motivations, their pain points and their values," she says. 20 May 2013 10:57

Gullan&Gullan

Does your brand need some street cred?

[Issued by Gullan&Gullan] For the first time in human history more than 50% of people live in cities. It follows then that many new and established brands are targeting this urban market, and are doing so with a "cool" brand positioning. How does a big corporate brand reinvent its image to pique the interest of what marketing professionals are calling the "creative class"? 20 May 2013 10:33

Gullan&Gullan

Should you gamify your brand?

[Michael Gullan, Issued by Gullan&Gullan] What is gamification?
Gamification is a digital term that means bringing some of the mechanics and concepts of gaming into brand content. Foursquare is a good example of the use of gamification where users can earn badges and unlock specials by checking in. Gamification used for marketing brands usually involves incentivising users with rewards and exclusive offers, similar to traditional loyalty programmes. 17 May 2013 14:05

Yellowwood Future Architects

Purpose in Africa: Doing well by doing good

[Nicole Velleman, Issued by Yellowwood Future Architects] Brand purpose is one of the most powerful tools for growth and sustainability in a global marketplace devoid of trust in business. A brand's purpose is its reason for being - it goes beyond what you do, or who you're doing it for. Purpose is the why: why your business exists, and why that should matter. 17 May 2013 13:48

McCann Worldgroup

35 countries: 63 cities: Portfolio Night now on in Joburg

[Issued by McCann Worldgroup] Putting together the first ever Portfolio Night for southern Africa is a tall order, but industry and sponsor support will make it all possible for the host, McCann Johannesburg. Portfolio Night will take place on Wednesday 22 May, and looks set to be a highlight on the advertising industry's calendar. It will bring together 150 creative hopefuls, and the best in the business, for a fast-paced evening of career-shaping advice, networking, and for some, recruitment offers. 17 May 2013 12:02

Bizcommunity.com

Students, don't forget to enter Biz's Portfolio Night competition!

[Issued by Bizcommunity.com] A reminder once again to all branding, design or advertising students in Jozi to enter our competition to win a ticket to attend South Africa's first Portfolio Night hosted by McCann Johannesburg next week, Wednesday, 22 May! Complete this form and upload a Biz Portfolio Showcase before Monday, 20 May. You will need to create a MyBiz Profile if you don't have one already. 17 May 2013 11:04

Bizcommunity.com

Reminder for Jozi students to enter Portfolio Night competition on Biz

[Issued by Bizcommunity.com] Branding, design or advertising students in Jozi, don't forget to enter our competition to win a ticket to attend South Africa's first Portfolio Night hosted by McCann Johannesburg next week Wednesday, 22 May 2013! Simply complete this form and upload a Biz Portfolio Showcase before Monday 20 May. 16 May 2013 14:10

Offlimit Communications

New home for Offlimit Communications' creative hub

[Issued by Offlimit Communications] Offlimit Communications has an eight-year foundation of delivering strong experiential work, but the phenomenal growth the agency has experienced since 2010 has forced them to make a change. Exciting client demands, and the burgeoning staff complement required to fulfill them, has led them to their new home - a space double the size they used to occupy - and they are finally fully moved in. 16 May 2013 10:44

Blast Brand Catalysts

Blast Brand Catalysts creates a fresh new look for Italtile

[Issued by Blast Brand Catalysts] A brand that has been around for over 40 years will follow a responsible transition in its evolution. Italtile embarked on a bold transformation. 16 May 2013 09:23

Alliance Media

Alliance Media awarded Superbrand status

[Issued by Alliance Media] Alliance Media has recently been awarded Superbrand Status by Superbrands, the world's largest independent arbiter of branding. The award has been made for the period 2012 - 2014. 15 May 2013 12:24

Bizcommunity.com

Be big on biz with Portfolio Night and Bizcommunity - competition

[Issued by Bizcommunity.com] If you are a branding, design or advertising student in Johannesburg, by Thursday next week your life may have changed forever! After years of negotiations, the largest one-day advertising portfolio review in the world, Portfolio Night, is finally making it to Johannesburg, South Africa - and Bizcommunity, in conjunction with McCann Johannesburg, has one ticket of the coveted 150 to give away. 15 May 2013 11:32

Red Rocket Design & Advertising

King awards Red Rocket

[Issued by Red Rocket Design & Advertising] Red Rocket has been crowned the winner in a strongly contested pitch for the King Pie account. As King Pie celebrates is 20th year as the leading pie brand in South Africa, it embarked on a quest to partner with an agency that it believed could take the brand to the next level. 14 May 2013 14:29