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On the Dot is awarded GCIS tender

On the Dot has been appointed as the service provider for the distribution of Government Communication and Information System products. Vuk'uzenzele is a multi-lingual newspaper distributed on a national basis...

Issued by On the Dot 2 days ago

The e-mail and SMS marketing juggernaut

Walter Penfold shares his insights on e-mail and SMS marketing as a taste of what's to come...

By Walter Penfold 17 Nov 2017

On the Dot 'MCM' conducts activations for Zebro's Chicken

On the Dot activated a campaign in Cape Town for Zebro's Chicken to notify consumers of the new store opening, encourage consumers to go to the store and create brand awareness...

Issued by On the Dot 16 Nov 2017

Ogilvy leads the direct marketing conversation

The 2017 Assegai Awards were held in Johannesburg last week, by the Direct Marketing Association of SA, where Ogilvy SA took home an unprecedented 33 statues alongside its clients...

Issued by Ogilvy & Mather 15 Nov 2017

Direct mail growing in the US: Does it mean South Africa will follow?

Research in America has shown how digital marketing and direct mail can complement each other, highlighting the opportunities for growth in these industries in South Africa...

By Daniel de la Rey, Issued by On the Dot 13 Nov 2017

#Assegais2017: Where quantity and quality meet

The DMASA Assegai Awards might be all about the numbers, but the Awards are no game. With ROI a key measurement of a campaign, only those that deliver are rewarded, and despite a tough year, the industry accomplished that...

By Danette Breitenbach 10 Nov 2017


The Direct Marketing Association of South Africa (DMASA) hosted the Assegai Awards 2017 at The Empire in Parktown on 9 November, 2017.

9 Nov 2017

On the Dot awards their Diamonds

On the Dot hosted their annual Diamond Awards Gala on the evening of 2 November to honour the nominated finalists for their hard work, passion and contribution to the company over the year...

Issued by On the Dot 6 Nov 2017

Direct selling is now appealing to more South African men

Traditionally more women than men were attracted to direct selling to supplement or earn an income, but more South African men are now exploring direct selling opportunities...

1 Nov 2017

Email marketing growing in importance for SA brands and companies

A new Everlytic report reveals the powerful role of email marketing in SA business...

Issued by Everlytic 30 Oct 2017

Crimson, YouKnow launch social analytics-based trends report

YouKnow Digital in partnership with consumer insights platform Crimson Hexagon launched the South African Consumer Trends Report today, 12 October...

By Jessica Tennant 12 Oct 2017

Why take your email marketing the inbound way?

While email marketing is a classic outbound marketing strategy, it plays a major role in inbound marketing as it seeks to build and nurture a relationship with new, existing as well as inactive customers...

By Kevin George 11 Oct 2017

On the Dot provides clients the opportunity to explore township market

On 20 September, On the Dot arranged a tour in Vosloorus township to give advertisers an opportunity to visit the homes of their main market and ask them questions...

Issued by On the Dot 9 Oct 2017

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J. Walter Thompson MENA Network ranked #2 at MENA Effies 2017

Teams brought home two Gold, five Silver and two Bronze awards for six clients across eight categories

Issued by JWT 4 hours ago

How Ikea used affordable and innovative design to transform the homes of everyday consumers

For decades, Ikea has filled homes across the world with bookcases, beds, cardboard boxes and countless tea lights. The company's business model, based on huge production runs of identical stock, allowed it to export Scandinavian style at an affordable price.

By Dan Lewis 6 hours ago

Winners of 2017 Global Awards announced

The Global Awards announced the 2017 award-winners at their annual award celebration taking place at the New York Academy of Sciences in lower Manhattan. Guests from around the globe celebrated the award-winners at ceremonies in both New York City at the Academy of Sciences and Sydney, Australia at The Rawson hosted by Bravo!/Global Awards.

1 day ago

BBM Messenger's Adam Pattison on chat, dark social and the new mobile economy

On his visit from London to South Africa for the MMA (Mobile Marketing Association) Forum in Johannesburg on 2 November and Mobile Monday in Cape Town on 6 November, Adam Pattison, vice president, Americas & EMEA at BBM Messenger, shared insights into chat or dark social and how this is shaping the mobile economy.

By Jessica Tennant 2 days ago

Murdoch's Fox in talks with multiple buyers for TV, film assets

NEW YORK - Shares in media-entertainment giant 21st Century Fox surged to seven-month highs on Friday after news it has been holding talks with at least three potential buyers for some of its television and film operations.

2 days ago

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