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Level 1 BEE rating for direct marketing agency

Direct marketing specialist agency Computer Facilities has been rated as a Level 1 contributor to BEE. 10 Sep 2009


Collect-a-Can connects via Facebook, Twitter

In a bid to reach the young and tech-savvy market, Collect-a-Can has decided to use social networking sites Facebook and Twitter. 11 Jun 2009


Have you submitted your Loeries entry?

The Loeries Awards deadline for entries is 31 May 2009, so there's still time for you to pit your best work against that of your competitors - if you get a move on. 25 May 2009


Sony campaign to support “Leverage”

Sony Entertainment Television (SET) has kicked off the channel's most comprehensive series launch campaign to date in support of the South African premiere of the channel's new 13-part drama series Leverage, beginning on Thursday, 26 March 2009, at 8.30pm. 26 Mar 2009


Post Office honours President with stamp

NEWSWATCH: The South African Post Office (SAPO) has issued a Presidential stamp to commemorate the dedication made by President Kgalema Motlanthe in the public service, reports BuaNews. 20 Mar 2009


Cannes Lions deadline extended

The deadline for submitting material for the 2009 Cannes Lions International Advertising Festival has been extended to 27 March 2009. 12 Mar 2009


Guerilla Marketing becomes Gullan&Gullan

Specialist agency Guerrilla Marketing recently relaunched as Gullan&Gullan Advertising. 20 Feb 2009


Pete Case appointed to Dubai Lynx jury

Pete Case, executive creative director at Gloo Digital, will be joining other international creative leaders from the Middle East and North Africa region as members of the Direct, Sales Promotion & Interactive Jury for the second Dubai International Advertising Festival in 2009. 19 Feb 2009


Vikesh Roopchand appointed DMA director

Vikesh Roopchand, Primedia @Home's GM of business development, was recently appointed to the board of directors of the Direct Marketing Association (DMA) of South Africa. 18 Feb 2009


Magazine marketer strikes out on her own

Tammy Lederle, former group marketing manager of Associated Magazines titles Cosmopolitan, House and Leisure, Marie Claire and O, The Oprah Magazine, has launched her own experiential marketing firm. 13 Feb 2009


Cannes 2009 Direct, Promo jury presidents announced

LONDON: David Sable, vice chairman and COO of Wunderman, will lead the 2009 Cannes Direct Lions Jury; and William Rosen, chief creative officer - North America of Arc Worldwide, will head this year's Promo Lions jury, organisers of the Cannes Lions advertising festival announced earlier this week. 23 Jan 2009


Live blogging from US blogger tour of SA

We Blog the World South Africa - a tour of South Africa by prominent US bloggers who are being hosted by the International Marketing Council of South Africa as part of "a very exciting experiment" - kicked off this past weekend in Johannesburg. 1 Dec 2008


Inaugural One Show Entertainment winners

CALIFORNIA: The One Club's first annual One Show Entertainment Awards ceremony has come and gone, with MTV, Frixenet, HBO, Nike, NIN and Unilever the brands that received multiple awards in this 'first-of-its-kind' competition that honours creativity that goes beyond standard product placement. 22 Oct 2008


Inaugural One Show Entertainment finalists announced

US: The first-ever finalists for the inaugural One Show Entertainment Awards, which honours creativity in branded entertainment that goes beyond typical product placement and recognises this rapidly-growing segment in advertising, were announced yesterday, Monday, 15 September 2008. 16 Sep 2008


Look out for our special Loeries newsletter

So much happened at this year's 30th anniversary of The Loerie Awards, we've decided once again to put out a special edition newsletter, so keep your eyeballs peeled for it. 28 Jul 2008


Headspace, 5TH Dimension merge

5TH Dimension and Headspace have merged, creating a full service below-the-line marketing agency with expertise in direct and below-the-line marketing and promotions. 24 Jul 2008


Page-a-day diaries for more industry sectors

Following on the success of its 2008 Media Diary, Primedia@Home has added three new corporate page-a-day diaries to its 2009 lineup, targeting the finance, IT and operations sectors. 13 Jun 2008


Post office wins National Business of the Year

The South African Post Office was announced as the National Business of the Year for 2008 at the National Business Awards in Johannesburg earlier this week. 30 May 2008


Loeries entry deadline extended

The deadline for submitting entries to this year's Loeries has been extended until Saturday, 31 May 2008. 13 May 2008


Silver Echo for primaplus

Cape Town-based specialist direct marketing agency primaplus also recently scooped a Silver Echo Award for its MWeb Business Voice Box at the Direct Marketing Association (DMA) International Echo Awards held in Chicago. 19 Nov 2007


Bizcommunity.com Cape Town on the move

Our Cape Town-based Bizcommunity.com head office finally moved into its new premises in Cape Town yesterday, Thursday, 1 November 2007. 2 Nov 2007


Deadline looms for Assegai entries

The closing date for entries to this year's Direct Marketing Association Assegai Awards, sponsored by the South African Post Office, is Friday 12 October 2007 and late entries will not be considered. 1 Oct 2007


Direct marketing legislation update

The Direct Marketing Association (DMA) of South Africa has been invited by the South African Law Commission to advise on various aspects of the current draft of the Protection of Personal Information Bill. 13 Jun 2007


International speaker for direct marketing event

Arcadia Home Shopping, in conjuction with the South African Post Office, is hosting a direct marketing one-day seminar at the Table Bay Hotel, Cape Town, on 7 March 2007. 13 Feb 2007


Special general meeting for Direct Marketing Association

The Direct Marketing Association is holding a special general meeting at the FNB Learning Centre, Johannesburg, on 16 November 2006 instead of an AGM, as it is unable to present audited financial statements (financial year end is February 2007). 30 Oct 2006


'Direct mail offers best ROI' - survey

A survey of market professionals conducted by Advertising Age has revealed that direct mail was the most favoured strategy to increase ROI, while the Internet came in second. 29 Oct 2003


US DMA releases new viral marketing guidelines

The American Direct Marketing Association has released new rules for online referral, or viral marketing. 26 Oct 2003


US 'do not call' list banned by judge

Since late June, consumers in the United States have registered more than 50 million phone numbers on the Federal Trade Commission's anti-telemarketing list, www.Donotcall.gov. 28 Sep 2003


Special MFSA offer on USA conference

The Marketing Federation of SA (MFSA) has negotiated huge discounts on attendance at the leading direct and relationship marketing Conference in the United States, taking place 11-15 October in Orlando, Florida. 18 Sep 2003


Assegais get major sponsor

MTN has come on board as the main sponsor of the Assegai awards for Direct Marketing. 30 Jul 2003




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