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SMS marketing most effective form of direct marketing [Infographic]

Direct marketing channels are where buyers and sellers can transact business (and communications) without ever meeting face-to-face or touching and feeling the merchandise. Did you know that SMS Marketing is one of the most effective forms of direct marketing?...

Vega next stop for Loerie Awards Travelling Exhibition

The next stop for the free Loerie Awards Travelling Exhibition is the Vega school of brand leadership in Johannesburg from 14-17 April 2014. It will display innovative campaigns for winning brands and businesses across an array of disciplines, which include brand identity, architecture & interior...

Leave your tribute to AdVantage magazine

On Tuesday, 2 July 2013, AdVantage Magazine announced that after 20 years of covering the South African media, marketing and advertising industry, final edition had been sent to the printers. We at Bizcommunity invite you to honour this iconic industry print title - and our now former media partner...

Bizcommunity features on SABC1's Media Career Guide Show

Be sure to catch Bizcommunity.com's editor-at-large, Simone Puterman, on the repeat show of SABC1's Media Career Guide Show tonight, Monday, 11 February 2013, from 11pm-11.30pm. She will provide insightful career guidance for the marketing, advertising, media and retail industries. The show is...

Dates set for IAS Masterclasses

The Independent Agency Search and Selection Company (IAS) has released the dates of its three 2012 Masterclasses to be held in Johannesburg and Cape Town, which will provide ad and marketing agencies with cutting-edge info and training on industry-related topics. The first, "Improving your...

Reminder to book for Joburg Apex workshop

A reminder that seats are limited for the Johannesburg leg of the 2012 Apex Awards workshops on Wednesday, 30 November 2011, 2pm-4pm, at TBWA (in the auditorium). Entrants are encouraged to attend the free workshop to learn more about the entry process, how to compile a winning entry and to hear...

New email, SMS messaging platform from Prefix Tech

A new version of the email and SMS messaging platform, pMailer, is available now. Version 5 offers a better user interface with simpler menu navigation and easier access to functionalities, particularly contact information. Another key benefit is free plug-ins that integrate it with client websites,...

Last call for ACA board nominations

Members are urged submit their board member nominations to the ACA by no later than tomorrow, 15 November 2011. The election of the 2012 board of directors will take place at the 64th AGM on 22 November 2011 at 3pm. For more, contact the ACA on +27 (0)11 781 2772 or document.write('' +...

[Biz Takeouts] A note on this month's shows

In case you're wondering what's been happening with the Bizcommunity/Chai FM Media & Marketing radio show this month of October 2011, since Chai FM is a Jewish community radio station and this is the month of various Jewish high holy days (Rosh Hashanah/New Year, Yom Kippur/Day of Atonement and...

Direct marketing company improves BEE status

Rocketseed has scored 25 points or more for management control, preferential procurement, enterprise and socio-economic development, which has contributed to its move from Level 2 to Level 1 in BEE status and value-adding supplier in its recent rating. It adds this to its inclusion in the Impumelelo...

Loeries Travelling Exhibition off to North West

The Loeries Travelling Exhibition sponsored by Adobe will visit North-West University, 25 August -2 September 2011, for its fifth consecutive year and will be hosted by the Potchefstroom Campus' Graphic Design Subject group. The exclusive exhibition will display work across all areas of brand...

Loerie entries close at month end

Entries for all categories of the Loerie Awards close on Tuesday 31 May 2011. Entries from Africa and the Middle East are eligible in the categories television, radio and print, communication design, architecture, interior design, direct marketing, PR communication, non-broadcast video, live events,...

Loeries entry deadline extended to 31 May

The entry deadline for The 33rd Annual Loerie Awards has been extended until Tuesday, 31 May 2011, with a 5% late fee for entries submitted after the original deadline of Friday 13 May. No further extensions will be given. New categories this year include Tactical Print, PR Communication,...

Cannes Lions screenings at a cinema near you

Screenings of the 2010 Cannes Lions Silver, Gold and Grand Prix ad reel in the Film category for all media, creative agencies and the public are scheduled for 10am on 20, 21 and 22 October 2010 at selected Ster Kinekor cinemas in Cavendish in Cape Town, Gateway in Durban and Sandton City in...

Lineup for this Sunday's Media@safm show

This Sunday, 10 October 2010, the programme for Ashraf Garda's Media@SAfm show, 9am-11am on 104-107FM nationwide, will include a replay of Loeries-winning radio and TV ads; Eye On Liezl van der Westhuizen, ex-Idols now SABC3 breakfast show Expresso co-host; measuring the brand promise vs brand...

Reminder to book Pendoring tickets

Tickets are still available for the 16th Annual Pendoring Awards at Vodaworld in Midrand on Friday, 29 October 2010. This celebration of South African creativity includes a feast of Afrikaans and SA advertising; top entertainment (Emo Adams, Jack Parow, Wicus van der Merwe and The 3 Busketeers); a...

Rand Water brochure in international competition

click to enlargeThe International Water Association (IWA) Marketing and Communications Award for 2010 has announced Rand Water's Water Wise Education Team is a winner of the School Information Programme category of and received a Highly Recommended certificate for its Open the Door to Water Wise...

Capital Media show sound business productivity

On Tuesday, 31 August 2010, the annual SA Productivity Awards (KZN) shortlisted Pietermaritzburg's Capital Media Group (CMG) - publishers of Public Eye, Maritzburg Sun and Edendale Eyethu, owners of marketing and ad agency MediaCom SA and direct distribution business Capital Distribution - as...

Enter world cup ads in Pendoring

Ad agencies are encouraged to enter 2010 FIFA World Cup print, radio and TV ads for the Truly South African category for Pendoring awards which close for entries on 23 August 2010. Penalties apply to late entries. Go to www.pendoring.co.za for entry details and rules....

Apex Awards - not an empty seat in the house

click to enlargeThe Apex Gala awards evening, scheduled for Thursday, 27 May 2010, at Vodaworld in Midrand, Johannesburg, is sold out - the industry is obviously keen to see who will walk away with the Gold, Silver and Bronze winners of the three categories, Launch, Change and Sustain [and I'm...

Union advantages topic at monthly SAFREA meeting

The Gauteng Southern African Freelancers' Association (SAFREA) meeting for May 2010 will take place on Wednesday 5 May at Primi Piatti, The Zone@Rosebank, Johannesburg, 5pm-8pm. Exco chair Clive Lotter will speak on the benefits of UASA (union) membership for Safreans and why they should join....

Cannes entry deadline extended

As the official local representative of Cannes Lions, Cinemark is encouraging all agencies to take advantage of the extension of the entry deadline to 23 April 2010. Entries can follow a simple online procedure through the Cannes website, with South African entry fees starting at £300 via credit...

View third quarter finalists from One Show

The third quarter finalists for the 2010 One Show Interactive awards have been announced and now move directly into contention for the pencils being awarded on 14 May 2010. All finalists are featured at the One Show Interactive Entry Showcase and are available for download as a PDF on the site....

D&AD extends deadline yet again

click to enlargeD&AD has extended its entry deadline yet again! Entries will be be accepted for the D&AD Awards 2010 until midnight GMT, Friday, 5 February 2010. Use the online contact form if you need any more awards info or help entering. Enter at http://dandad.org/awards....

D&AD deadline extension midnight Friday 29 January

click to enlargeThe D&AD Awards 2010 deadline has been extended: all entries need to be completed and paid for online by midnight GMT on Friday, 29 January 2010. Since additional resources are required to process late entries, a 10% surcharge will apply to any submissions made after this date. Entry...

Level 1 BEE rating for direct marketing agency

Direct marketing specialist agency Computer Facilities has been rated as a Level 1 contributor to BEE. It has a 135% procurement recognition level, as verified by the National Empowerment Rating Agency, a member of ABVA, and an employee trust, Kgatelo Pele Trust, holds 49% share of the business....

Collect-a-Can connects via Facebook, Twitter

In a bid to reach the young and tech-savvy market, Collect-a-Can has decided to use social networking sites Facebook and Twitter. It is hoped this will help the organisation tap into an even wider audience, while allowing the public the opportunity to interact actively with it online. The youth...

Have you submitted your Loeries entry?

The Loeries Awards deadline for entries is 31 May 2009, so there's still time for you to pit your best work against that of your competitors - if you get a move on. The following link provides full details on how to submit your entry....

Sony campaign to support “Leverage”

Sony Entertainment Television (SET) has kicked off the channel's most comprehensive series launch campaign to date in support of the South African premiere of the channel's new 13-part drama series Leverage, beginning on Thursday, 26 March 2009, at 8.30pm. SET is kicking off the campaign with the...

Post Office honours President with stamp

click to enlargeNEWSWATCH: The South African Post Office (SAPO) has issued a Presidential stamp to commemorate the dedication made by President Kgalema Motlanthe in the public service, reports BuaNews. It features a photograph of Motlanthe with the country's coat of arms behind him, and was designed...

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