| No Comment | It's the sweaty palms and wild-eyed look that is the marker. And it just takes one little press release. Just one. It lands there, innocently, in my inbox, and look, the PRO has even been so kind as to send only low res pix so as not to bomb my mail. So thoughtful. Rare too. But it still gets to one... that first press release proclaiming the joys of Christmas...justaroundthecornersogearupforitnowohjoytralala... because you just know that those special Christmas mall carols are going to start bombarding you from this weekend, the desperate round of 'let's see if we can outdo the next client this year' Christmas parties start... I've got Christmas hotdogs by the pool at some client this week... really! (Probably rather more appropriate for this sweltering Jo'burg summer too). Anyway, why should I be the only one caught off guard and dreading all that Christmas shopping for that large family, extended and proxies... It's November next week and there's only about SIX WEEKS until everyone packs up on leave and heads off on their festive season holidays. Only six weeks to try cram in all your work, try finally catch up on your email... and SHOP! One toy company has compiled a handy list of top toys to aid and abett (see below). I'm putting the 'light up wand' and dancerella mat thingy on my Christmas wishlist, although Spiderman's Mega Blast Web Shooter sounds kinda cool too!
Good luck! Louise Marsland, Editor, editor@biz-community.com
| | Headlines | Business processes: meeting the marketing challenge OpenAd.net presents new opportunities for SA talent The hottest toys for Christmas Popcorn breaks cinema sales monopoly Brand distinction through social leadership SA's online publishers report readership growth The Sunday Times celebrates a century of the best stories Consumer confidence drops Will the real marketing industry please stand up? SAARF delivers near real-time data for TV Footage needed for NBC network television show Yebo Millionaires launches today Taking PR back to basics
| | The Loerie Awards 2005 | | | Margate, 15 & 16 October 2005 | |  |
| | | OpenAd.net presents new opportunities for SA talent OpenAd.net, the global ideas stock, based in Switzerland and with offices in London, Mumbai and Ljubljana (Slovenia), put its weight behind South African creativity by sponsoring the print craft category at the recent Loerie Awards. From the superbowl to the St Michaels beach
While the tent issue almost resulted in Loeries 2005, Margate, becoming 'unplugged', the actual event company, Unplugged, put on two nights of raucous entertainment with a true local flavour of the kind never seen before at Loeries, except maybe at the after parties.
Ogilvy gets real Real South African ads for real South African brands, aimed at real South African people. That's what Ogilvy South Africa does best, it says, and that's what the agency believes it proved through its outstanding performance at this year's Loerie Awards. In total, the agency brought home over 59 trophies. Clever Flashwork catches the bird A mix of extensive 3D animation and innovative Flash saw Ripe returning from Margate with a Gold Loerie in the Interactive Website category, and a bronze for Heavy Media. Both awards were for the 2004 Nashua / SASI Swimwear project. Loeries stick like Gloo Gloo digital design company was the leading digital winner at this year's Loerie Awards coming away with a Gold, a Silver and three Bronzes. The accolades were achieved across a broad range of disciplines namely, design, interactive, CD Rom, online software development and heavy media. A Loerie for animation
The 2005 Loerie Award ceremony was the first time animation hotshop Masters & Savant entered the awards and they received five nominations for outstanding work and a silver Loerie for their Metro FM "Boom Box" campaign. The flight of the Cape Loeries In a strange "twis" of events this week, it came to light that King James RSVP's Gold Loerie landed in Cape Town with Daddy buy me a pony and that Daddy buy me a pony's Gold Loerie ended up with King James. Both Cape Town agencies recently travelled to Margate to receive Gold Loeries for their creative work. So... whinging aside, was Loeries a success? [Louise Marsland] The dust has settled over Margate as the circus tent is packed away, Loeries having flown the coop for another year. But the feathers are still flying as debate gathers momentum on whether the new judging format and the radical move to Margate was a success. There's a lot of griping about loos and seating, but let's not forget the big picture vision for The Loerie Awards and the intention behind the new judging and move to Margate. Do you know Who I Am? [Louise Marsland] Next time you pack your bucket and spade for Margate, leave your attitude at home, relax and have a jol. That's the message from the locals who were confronted by a few individuals with ego issues, using language your client would never approve in an ad and with a swaggering: "Do You Know Who I Am?!" What agencies fear most... Having walked away with the majority of the 2005 Loerie Awards, including 1 Grand Prix Award, 6 Golden Loeries, 24 Silver Loeries, and 35 Bronze Loeries, TBWA \ were the clear leaders amongst the agencies in this years awards claiming once again the top spot among South Africa's creative ranks. The Grand Prix Award for Print Advertising for Fear \ Horror \ Terror "What insects fear the most" - a consumer newspaper advertisement created for Adcock Ingram by Paul Warner (Creative Director), Adam Weber (Art Director) and Hennie Stander (Copy Writer), was one of the highlights for the TBWA \ who ended the weekend on top of the points table with a total of 5550 points, far ahead of the second placed agency who accumulated 4150 points. Net#work out punches its weight Only three agencies dominated the Loeries this year, but it was the 'David' among the two 'Goliaths' that walked off with the only Grand Prix to be dished out in the television and cinema category. Overall, medium sized agency Net#work BBDO achieved the second largest number of awards across the broadest spectrum of clients (over 75%) and media disciplines. The agency also won significantly more awards to its revenue ratio and size than any of its competitors. SABC Audience Services shine at the Loeries TBWA Hunt Lascaris, Egg Films, Masters & Savant and Net#work BBDO were awarded for commercials, cinematography, writing, campaigns and art direction done on behalf of SABC Audiences Services, Good Hope FM, Metro and RSG. "The Loerie Awards not only creates brand awareness, but it is generally accepted that award winning advertising achieves bottom-line results," says Mark Jakins, CE: Commercial Enterprises of the SABC. Terraplane flies home with 9 Loeries Terraplane raked in 1 gold, 4 silver and 4 bronze birds at the Loeries this year, had a surf lesson and a great party to boot. Loerie Gold winners View a selection of Gold Loerie winners from the Print, Design, Direct, Television and Radio categories.
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| Marketing | | Business processes: meeting the marketing challenge [Alan Haefele] Marketing departments are traditionally the realm of freewheeling creative types, thriving on caffeine and a certain amount of chaos. Business process improvements, on the other hand, are all about structure, predictability and automation - fine for the meticulous types in finance departments or production, but anathema to the marketers. That, at any rate, is the conventional wisdom; but taking business process improvements to marketing's final frontier can have liberating results.
Montecasino on the move
Montecasino's R335 million expansion - the Montecasino Lifestyle Expansion - has started in the north eastern corner of the existing complex. This project will be in keeping with Montecasino's Tuscan village theme and will include an outdoor Italian-style piazza, Montecasino Piazza, capable of hosting 4 000 people, a 1 900-seat lyric theatre, a 180-room hotel, a 1 400m2 function facility, five new restaurants, and additional parking.
A business centre for SMMEs A new business innovation - The Business Centre (TBC) - is set to change the face of how small and medium sized businesses do business. TBC is determined to provide the most economic and complete office rental infrastructure, business support and networking opportunities for small businesses looking to make their mark in the business world.
New trends in party planning It's that time of year again and many businesses will be hosting functions to thank staff for their hard work throughout the year and to celebrate their successes with clients. Deciding what will be the most suitable for a year-end function can be difficult, so catering company Chefettes has positioned itself to assist and advise clients.
Consumer confidence drops Results of the MasterIndex survey of Consumer Confidence for the second half of 2005 have revealed a decrease of nearly 15% in six months in overall South African consumer confidence. The South African MasterIndex declined from 83.5 in February to 71.2 in August this year out of a possible index of 100. This is the first drop in South African consumer confidence since the MasterIndex survey began in early 2004.
Get the lowdown on BEE The Black Business Executive Circle (BBEC) has commissioned Loyiso Mbabane, of the Economic Justice Agency, to compile a report on the implementation of black economic empowerment. The study will cover the seven pillars of BEE: ownership, management and control, skills development, procurement, enterprise development, employment equity and social responsibility.
Will the real marketing industry please stand up? [Louise Marsland] The untimely demise of the Marketing Federation of Southern African has a host of potential players crawling out of the woodwork. What is worse, is that instead of talking to each other, the industry is jockeying for power in the media. This is the best strategy to regroup that our key marketers can come up with?
Touring SA with ComutaNet During Tourism Month in September, SA Tourism embarked on a marketing campaign to encourage South Africans to tour the country and to raise awareness of Sho't Left Chalenj, a programme on SABC 2 showcasing various tourism destinations in Mzansi.
Montecasino in the pink
On Saturday 15 October 2005, Club Festival, Montecasino's loyalty programme, held a promotional event targeting the gay market. The Club Festival loyalty programme is the first of its kind, according to Elsabé Griesel, Marketing Manager for Montecasino, who says Montecasino is a marketing driven company that segments its markets and targets each niche market differently - so it made sense to talk specifically to this market as well.
Catch a cab, it's car-free day To support the drive toward safe, effective and trustworthy public transport systems, Corporate Cabs is encouraging South Africans to leave their cars at home this Thursday 20 October 2005 on Car Free Day - National Public Transport Day. The cabs have begun servicing key areas, such as the airports, prominent hotels, business and shopping centers. In a marketing drive, Graffitti has offered to transport key industry people and media to and from work for the day.
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 | Attention all outdoor media owners! Online Auction of one of Johannesburg's finest outdoor media opportunities. 60 Juta Street Braamfontein offers the opportunity to own over 1800m/2 of SA's finest media space overlooking the Nelson Mandela Bridge. Enquiries to www.PropertyAuctions.co.za or telephone 011-441-0111. |
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| Advertising | | Adidas cuts through the running clutter
The annual Gun Run gave TBWA/Fusion Cape Town an opportunity to set its mark for client and title sponsor adidas. The poster campaign, featured three adidas posters portraying a fisherman, a sleeping man and a priest dressed in their occupational attire going about their work as usual, while wearing their race numbers.
Cave men sell beer Sterling Light's non-traditional Evolution of Man campaign has proved a resounding success according to SAB Limited Premium Brands marketing manager Bruce Reinders: Not only has awareness of the beer brand been greatly raised but sales volumes have increased on the back of supporting creative activations and PR leverage.
Edgars decides to LIVE a little
This month sees the launch of The Jupiter Drawing Room (Johannesburg)'s first campaign for Edgars. Edgars has previously been perceived as an exceptionally conservative and conventional advertiser, but its new campaign demonstrates the reverse of this.
AAA rebrands PDSA
The People's Dispensary for Sick Animals (PDSA) recently approached the AAA School of Advertising's Cape Town students to develop an integrated communications campaign to highlight some of the issues which the organisation faces. The result was a selection of inspired creative works, which could easily give some of the top advertising agencies a run for their money.
Grey EMEA Agency Network of the Year
Grey Europe, Middle East & Africa was named Agency Network of the Year at the European Association of Communications Agencies Euro Effie awards ceremony held in Brussels this week. Euro Effies are the premier awards for proven communications effectiveness across Europe, rewarding campaigns that build brands across borders.
Vote for the next Archers' hunk!
Following on the success of the previous Archers Aqua campaign featuring male model Gavin Hammon, ad agency Saatchi & Saatchi has launched the latest installment of their 'Something for the Ladies' campaign.
That long and winding road The South African National Roads Agency Limited (SANRAL) suggests that South Africans drive on some of the world's best road networks in its first ever television commercial - a light-hearted look at one traveler who just can't get enough of getting around by road.
Parmalat brings freshness home Parmalat has launched a new corporate marketing campaign with the pay-off line 'Fresh. It's in everything we do.' The campaign incorporates a 45 second television commercial, in-store activities and improved staff and trade communication.
Tempest Shanghais the budget airline market - The Old Shanghai Firecracker Factory Tempest Sixt Car Hire has captured the online market and is expanding rapidly as a result of several business initiatives, its strategic marketing campaign and a 12-year relationship with The Old Shanghai Firecracker Factory.
Branding Trailers - Right Stuff
With mobility in mind, Right Stuff's latest innovation, Branding Trailers, are custom-made and packed with the client's required event products such as banners, flags and gazebos.
Use your cell - make a friend
Cell C has enhanced its "Friends and Family" product by increasing lower tariffs to frequently dialled numbers from four to seven. The cellular network's advertising agency Net#work BBDO has repositioned the product as the next big step towards world peace with a campaign consisting of radio, television, billboard and print ads. The retail campaign encourages the making of new friends and showcases global love and friendship, which on the face of it should lead to world peace.
Spiderman toasts Superman at AMASA bash The AMASA Superheroes year-end bash takes off on Thursday 27 October at 6pm at the Liban Conference Centre in Woodmead. There will be prizes for the Best Dressed Superhero Group and Best Dressed Individual. With only 800 tickets available, space is limited. Each ticket entitles the bearer entry to the venue, dinner and three free drinks. The tickets will cost R125.00 for AMASA members and R185.00 for non-members. To book, contact On Target Communications on 011-787-2470 or email: bookings@ontargetcom.co.za.
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 | Tony Koenderman's Advertising Brainstorm Conference Is advertising creativity in decline? Our top creative brains debate the issues at a one-day conference on November 2. For details and booking form, e-mail your request to adbrainstorm@netactive.co.za, phone Marcia at (011) 444-1504 or click here for more details.. Early bird discount closes October 14. |
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| | Branding | | | Idea Engineers will grow your brand, reputation & business. | |  |
| | | Brand distinction through social leadership [Shereen Amos] Nowadays products, services and even business models can be easily and rapidly copied. What competitors cannot do is copy a company's view of the world. And it is through this distinctive world view that brands and businesses can distinguish themselves from their rivals. Because customers do not just buy from companies anymore, they buy into them.
YOU the brand [Julie Newton] Everyone knows Michael Jackson's famous song 'Man in the Mirror' where he
advocates looking at yourself to make the world a better place. Michael was not singing about how your colleagues, customers and suppliers perceive you, but he might as well have been because managing your own personal brand is fundamental to how others see you in a professional capacity and is the ultimate determinant of career success.
Are you (inadvertently) using WMDs? - Brands & Branding If you ever suspected your organisation of being involved in "stockpiling and disseminating weapons of mass deception" (WMDs), watch out: you may just be right and your business suffering the consequences in the bottom line.
Always Ultra launches dance competition
Femcare brand Always Ultra has launched a new ad campaign focusing on the brand's core benefit - its quick absorbtion - which allows for freedom of movement. Starcom, Leo Burnett and the Always brand team from Proctor & Gamble developed "Always Keep Movin", a nation-wide search for the country's best dancer. Entrants need a pack of Always Ultra or a till-slip and the winner will walk away with a R10 000 shopping spree voucher with Jam Alley's Twasa.
| Cinema | | Popcorn breaks cinema sales monopoly [Louise Marsland] The newest player in the South African media arena is Popcorn, a cinema advertising company established to handle advertising sales for Nu Metro theatres nationwide after Cinemark announced that it had lost the Nu Metro business, a week ago.
Yesterday released on DVD South Africa's first-ever Oscar nominated film, Yesterday, will be released on DVD in South Africa on Friday 21 October by Videovision Entertainment through Next Video. The film which was nominated for an Oscar in the Best Foreign Language Film category is produced by Anant Singh and Helena Spring, written and directed by Darrell James Roodt and which stars Leleti Khumalo.
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 | "NIP AND TUCK" for Daily and Saturday Dispatch East London - The Daily Dispatch, one of the Eastern Cape's oldest newspapers, established in 1872, has undergone a nip and tuck. Canadian-based Tony Sutton, one of the world's leading newspaper design experts, and Stephen Haw, former editor of Sunday Times Lifestyle, oversaw the massive redesign project. Click here for more info. |
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| CRM | | The allure of space travel appeals to South Africans - eBucks New eBucks member registrations and activity has increased substantially on the back of the 'Greatest Reward on Earth' competition launched in August 2005 by eBucks and First National Bank (FNB). The competition's main prize is a sub-orbital space trip.
iKineo moves into the banking sphere - iKineo iKineo is working closely with Old Mutual Bank in developing and managing its customer retention and 1-to-1 engagement programme.
Unique integrated marketing campaign for Golf V launch event wins Loeries Gold and Bronze honours - iKineo An innovative integrated marketing campaign for the Golf V launch event devised by Johannesburg-based Blue Moon Communications and Cape Town's iKineo, a seasoned relationship marketing and activation firm, was awarded both a Bronze and a Gold at this year's Loerie Awards.
| Design | | Nampak wraps up Gold Pack awards At last week's Gold Pack Awards - the African packaging industry's equivalent of the Loeries - the Nampak Group won six gold awards, 12 silver awards and nine special trophies. In addition, the Group's Zimbabwe-based divisions netted seven 'Out of Africa' awards and won the prestigious 'Star of Africa' award for the best pack produced by an African operation outside South Africa.
SA creative agency invited to Switzerland Daddy buy me a pony, the creative unit of the 9November Union of companies, has been invited by the Swiss government to inform them about their approach towards design at the Zentrum für Kulturproduktion in Bern, Switzerland. 9November is the Advertising agency for Pro Helvetia - the Arts Council of Switzerland in Southern Africa.
Adobe gives South African creatives more to learn, live and love - Adobe SA Since the first event in 2003, AdobeLive has given South Africans and opportunity to engage creative talent both locally and on the international stage.
Getty Images globeprobe spotlights the new consumer impulse - Gallo Images
The latest on-line issue of Edit at www.gettyimages.com reveals how the current creative space in imagery has become volatile as agencies and clients respond to contradictory messages from consumers.
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 | BigNews for the Business Owner The largest small-business publication in South Africa is now in its tenth year of publishing. Its mass circulation of 141 953 is more than that of all the other publications for small business combined. (ABC Jan-June 2005) For more info visit www.businessowner.co.za |
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| Digital | | SA cellphone market booming Vodacom has announced that its customer base in South Africa had passed the 16 million mark, putting paid to long held speculation that the local market was nearing saturation. Vodacom believes this figure will more than double in the next three years.
Nokia designs a lifestyle collection Nokia has introduced a collection of three trend-inspired mobile phones, the Nokia 7360, Nokia 7370 and Nokia 7380. Each model in the L'Amour Collection offers a mix of contrasts, infusing cultural and ethnic influences with touches of the unexpected.
Forging ahead with ICT awards ForgeAhead, in partnership with the Department of Communications and several sponsors are highlighting African innovation in the Annual African ICT Achievers Awards. The awards recognize excellence among ICT professionals who have made a significant contribution to the ICT sector and encourage the continued growth of black entrepreneurship in this sector.
TenderSystem SMS-enables insurance claims - Clickatell ValueCard has integrated Clickatell's SMS gateway service into its open source TenderSystem software to allow immediate claims quotations on the move.
| Direct Marketing | | You can be in the bag, or you can be the bag! - Tollreach Mindblast
Tollreach is offering the chance to reach two million holidaymakers nationwide during December through branding on the side of a goody bag distributed at toll gates.
| Education and Training | | Selecting a training company [Clive Price] The aim of this article is to provide a few basic guidelines on how to select an appropriate training company for your needs and to become more professional in this complex area of training.
CAMI adds new dimensions to educational software proposition - Edu-Promo
CAMI Education is adding an element of 'movement' to its perceptual software proposition with a series of 'CAMI Perceptual Experience Events', created and developed for them by Edu-Promo.
| Eventing | | Coca-Cola Dome voted best concert venue in Jo'burg The Coca-Cola dome has been voted best concert venue in Johannesburg for the seventh consecutive year in the Best of Joburg Readers Choice Awards. The awards, with some 150 categories, are made based on ballots from almost a quarter of a million readers of Caxton newspapers across Johannesburg. The results are published in a special 'Best of Joburg' magazine.
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| Exhibitions | | Mother city clamps down on posters
The City of Cape Town has clamped down on poster displays, using the city's by-laws to restrict the placing of posters to non-profit organisations, exhibitions and public concerts. Estate agents must be registered for directional boards to be displayed at weekends.
| Magazines | | Sports Illustrated gets heavy
SA Sports Illustrated has produced Touchline Media's biggest magazine in publishing history: The November 2005 SA Sports Illustrated Swimwear Issue, brought to you by Nashua, has a grand total of 372 pages and weighs in at exactly 1 kilogram.
Playing with Player
In celebration of golfing legend Gary Player's 70th birthday, Compleat Golfer's November issue includes a photo shoot of the Black Knight as you've never seen him before and wearing anything but his trademark black.
Cycling for sex
November 2005 sees Bicycling magazine's first ever 'Sex Issue' hit the newsstand, covering topics that include '15 ways cycling makes you a better lover', 'more saddle time leads to more straddle time' and 'what's a bigger turn on, a carbon fibre bicycle or silk lingerie?'.
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| | | The Sunday Times celebrates a century of the best stories The Sunday Times has unveiled a bold plan to create a trail of monuments as an "outdoor museum" to record and recognize some of the remarkable people and events that have moulded and informed South African society. The Heritage Project is just one of a number of events planned by Sunday Times to celebrate its centenary next year, on February 4, 2006.
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 | City Vision City Vision is a free community newspaper in the Media24 group, that focuses on relevant issues in the lives of the people in the communities of Soweto, Alexandra, Johannesburg CBD and Kathorus. To reach this emerging market please contact 011-877-6111 for advertising enquiries.
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| Online Media | | Pinkribbon.co.za fights breast cancer Media24 Digital, the online publishing arm of Media24, has launched pinkribbon.co.za in support of Breast Cancer Awareness month. Powered via its portal Woman24 in association with SAFM and Cointel, funds collected will be donated to CANSA for breast cancer research and awareness on an ongoing basis.
Blogging: A Multi-Million Dollar Industry [Mike Stopforth] News broke on 6 October 2005 that media monolith AOL forked out $25 million to acquire Weblogs Inc., a network of just over 80 popular, industry-leading blogs. All this happened while rumours spread of talks between Gawker Media, another prominent blog network, and News Corp. Hundreds of venture capital investors are watching fast-growing blogs and blog networks (9rules, as another example), searching relentlessly for the next big thing. Without question, blogging has evolved from geeky fad to mainstream medium.
MTNfootball.com Launches Africa's biggest football website, MTNfootball.com, went live on Friday, 14 October 2005, heralding yet another innovation for the continent's most popular sport from the largest mobile telecommunications company on the African continent.
Grassroots information for advertisers on the web www.compass24.co.za, the first South African online community media planning tool, is now live on the Internet. It is a true 'store house' of micro level information for advertisers and planners that is free and 100% accessible to the end user.
Book for SA online CapeTownMagazine.com, an online magazine and newsletter aimed at changing the international perception of South Africa and facilitating complete remote bookings and tours, went live today.
Unisa student wins top campus entrepreneur award - Student Village Andrew Twala, a 25-year-old risk management student at Unisa, has been awarded the Student Entrepreneur Award for 2005.
Something Bizarre is happening at savanna.co.za... - Prezence SA FCB Impact commissioned Prezence to transform the Savanna website to highlight the Savanna International Bizarre Bars promotion.
SA's online publishers report readership growth - Online Publishers Association South Africa's online publishing industry recorded a 13,8% increase in local readership to 1,98-million readers or unique browsers and 97,37-million page impressions in the third quarter of 2005 over the second quarter of the same year, it was revealed on Thursday by the Online Publishers Association (OPA).
The next big thing in online marketing - Acceleration [Jacques van Niekerk] Advertisers adore Google for their Cost Per Click (CPC) and low wastage advertising model. With rivals like Yahoo, MSN and Miva all offering similar CPC models, online marketers can't get enough of paid search advertising.
Innovation in digital news promotion - Media24 Digital Sales The marketers at News24.com have devised an ingenious way of promoting the site's core proposition of "Breaking News. First" and communicating the launch of a free sms alerts service.
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| | | It's notta what it seems
Notta, National Brands' new snack bar brand, launched with an outdoor campaign by Wideopen Platform, Primedia Unlimited's outdoor advertising arm. Specifically designed to place the brand at the forefront of Johannesburg's inner city, Wideopen made creative use of the urban environment and the cityscape to create a 3D illusion.
Bussing in branding for Multichoice MultiChoice Namibia literally took to the streets with its latest advertising campaign which was conceptualised together with advertising agency Ogilvy Namibia, a partner agency within the Ogilvy Africa network. The campaign makes use of a fleet of eight branded buses as an alternative to traditional outdoor advertising in the Namibian market.
Pass that Heineken
A huge hand reaching for a Heineken has been erected on the side of Johannesburg's M2 highway as part of a new ad campaign for the brew. The building wrap was custom-designed and measures over 1 000m².
TBM installs new sites at Rennies Bank foreign exchange outlets - TBM TBM Communications in partnership with Rennies Bank have installed a high quality, cost effective network of plasma screens in 55 selected Rennies Bank branches around South Africa.
Primedia Outdoor gets a Silver Loerie Award! - Primedia Outdoor
Primedia Outdoor, South Africa's largest locally owned outdoor advertising media specialist, earned a Silver Loerie Award for its gigantic, innovative Virgin Atlantic runway concourse billboard campaign.
| Printing | | Pantone appoint Direct Distribution Services in South Africa - Direct Distribution Services Pantone, Inc., the worldwide leading provider of professional colour standards for design industries for over 40 years, has appointed Direct Distribution Services to consolidate its distribution in the South African territory.
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| Production | | Footage needed for NBC network television show The United States' NBC primetime series show, 'Most Outrageous TV' are searching for footage from around the world that ranges from outtakes and bloopers, to risqué or funny footage from movies or television shows, and video with quirky, unusual humor.
The art of 'making a difference' - Multichoice VUKA! Awards
Entry cut-off for the 2005 MultiChoice VUKA! Awards was September 30, and resulted in 199 Public Service Announcement (PSA) entries being received from a combination of top advertising and filmmaker professionals, media students and first timers.
Greg Gray wins Grand Prix for Virgin Atlantic Airways - Velocity Films
It was director Greg Gray's golden night as he directed Virgin Atlantic Airways 'Love Story' with Net#Work BBDO which won the Grand Prix and two golds including one for Direction at the Loerie Awards.
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| | | Taking PR back to basics [Ramotena Mabote] The media exists for one simple reason: to disseminate information. It does not matter what shape this takes, whether it is straightforward news, an exposé, an interview, or even reproduction of old work, all that the media do is to disseminate information. And for that they depend on sources, including public relations companies that are supposed to generate newsworthy stories about their clients.
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| | | Nashua Mobile follows the youth Cellular service provider Nashua Mobile gave 5FM listeners the opportunity to pick only the songs they wanted to hear on radio for a whole day on 5FM's birthday on 13 October. The 'Screw the Playlist!' promotion was designed to dovetail with Nashua Mobile's positioning as an independent cellular service provider that gives subscribers their choice between all the networks, tariffs and cellphones.
Bangani awards Kaya FM Ntando Bangani presented his Gold Disc from record company TS Records for his Imvelaphi (Heritage) album to Kaya FM for the role they played in the success of this album. Imvelaphi has exceeded sales of 25 000 units. Charlene Deacon, station manager, says Kaya FM is an Afrocentric station that distils the values and ethics of a nation at work in the African century: "We will continue to feature, support and contribute to the recognition and establishment of new musical talent in this vibrant country of ours."
| Research | | 2005 Synovate Quality Awards - Quality of imported newcomers impress - Synovate The 2005 Synovate Product Quality Awards has seen great jostling for positions amongst the tried and tested vehicle brands, but the imported newcomers to the study stole the show this year.
RITAG slams SAMRA's delaying of the charter process - RITAG The Research Industry Transformation Action Group (RITAG) speaks out against SAMRA's delaying of the adoption of the marketing industry's transformation charter.
Is politics passé among SA youth? - Bateleur Research Solutions
South African youth have little or no interest in politics, according to Bateleur Research Solutions' SA Youth Trend Survey.
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Phone 011 713 9094 / 012 420 7841, for more information visit our Press Office | |
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| Retail | | The hottest toys for Christmas
With Christmas just around the corner, all efforts will be put into compiling Santa's wish list in the next few weeks and sent off with high speed to the North Pole for processing! Just Fun Toys has compiled a shopping list of this year's top toys, available at most toy shops and retail outlets this festive season.
New technology drives bank card use
A product which saves time and cuts the cost of communication between credit/debit card terminals and the banks was launched last year and is achieving significant success in the marketplace. Well-known retail chains, shopping malls and the hospitality sector have all seized this new technology.
Butterfield scoops franchise awards The Franchise Association of Southern Africa (FASA) honoured its members at the weekend in five diverse categories ranging from Franchisor of the Year, Franchisee of the Year, to Newcomer of the Year, Brand Builder of the Year and in the category of Franchisor: Leading Developer of Emerging Entrepreneurs, put the spotlight on both entrepreneurship and empowerment.
Woolworths goes underground
Primall Media, part of the Primedia Unlimited stable, implemented a parking garage advertising campaign to promote Woolworths' in-store fashion and cookery shows at specific stores. The campaign successfully drove consumers in-store.
Industry shake up for in-store promoters - Promotional Intelligence As of the 29th October 2005 all in-store promotions for Checkers/Shoprite/Hyperama will have to be booked through an independent company and a R45 admin/booking fee per promoter per store per day will be charged. This announcement has caused chaos in the industry and promotional companies are trying to determine the long-term implications of this ruling.
New vanilla shave gel from Gillette Gillette has added a new product to its Satin Care Shave Gel range called Vanilla Dream. It is a natural perfume to calm and comfort the mind, body and spirit and is formulated to protect and moisturise skin while giving a smooth shave. The gel range also includes formulas for Sensitive Skin, Skin Toning, Bikini Protection, Melon Splash and Floral Passion.
Customers fight crime Two customers who helped arrest four armed robbers who had held up the Lyndhurst Spar in Johannesburg last week have been recognised by the Consumer Goods Council of South Africa's Crime Prevention Programme. Eddie and Nelson received a reward from Spar management in a ceremony this week after chasing the suspects in their own vehicle and identifying the armed men to police.
Bakers gives a little more this Christmas
Bakers biscuits is donating biscuits to the Star Smile Fund's Smile Week in line with National Brands Limited (NBL) convenience foods mission to make an urban African smile everyday. The Star Smile Fund is a charity organisation helping disadvantaged children with facial deformities. In addition, this Christmas, for every Bakers Choice Assorted and Pyotts Snacktime pack sold, a contribution will be made to Children of Fire and Sparrow Schools - two extraordinary charities that assist young victims of burn injuries and assist learning disabled youngsters.
| Sponsorship | | Liberty Life sponsors Wanderers
Johannesburg's Wanderers Cricket Stadium recently received the welcome boost of a five-year sponsorship from Liberty Life and is now known as the Liberty Life Wanderers Stadium. The sponsorship will ensure that Gauteng cricket is boosted, through the provision of proper infrastructure and a mix of funding that will ultimately see tangible benefits being passed on to cricket fans.
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| | | Football fans create new team tune In anticipation of the African football championships in January 2006, PUMA and MTV have joined forces to launch a contest to create a new African football national team song. Contestants will have the opportunity to submit original lyrics online that will be used as inspiration to create an official song for one of the six PUMA sponsored national teams competing in Egypt.
Pro-Vita targets lifestyle show Motswako, the bilingual Sotho and English lifestyle talk show broadcast every Monday at 9.30pm on SABC 2, sees Pyotts Pro-Vita sponsoring three-minute inserts titled 'The Natural Choice'. With its focus on topical issues that affect the average South African woman, including health, fashion and beauty, it is the perfect platform to showcase Pro-Vita's natural choice offering that targets women.
A book to reflect a nation From the editors of the bestselling series of books "South Africa - The Good News" and the producers of television series Kaelo-The Miracle Stories comes a new book, "Miracles That Are Changing A Nation".
SABC teaches kids to make money SABC Education and SABC1 in association with the Post Office and Post Bank are launching a children's reality TV series called YoBiz. In the series four groups made up of primary school children will participate by starting and running their own businesses over 13 weeks. Each group will be given R5 000 by Post Bank to get their businesses off the ground.
SAARF delivers near real-time data for TV The South African Advertising Research Foundation (SAARF) is changing the reporting of SAARF TAMS® audience figures from a weekly report to overnight (day-after) reporting as of mid-2006. This apparent small shift will result in a giant leap for the television and advertising industries. Key industry presentations will be held in November to brief the industry.
Oracle restructures Oracle Airtime Sales has restructured its business into several business units, due to the anticipated changes in the future television trading environment, along with the explosion of content options and New Media opportunities. These departments are intended to focus on a specific area of Oracle's expertise.
Yebo Millionaires launches today Vodacom South Africa is set to launch a television game show called Yebo Millionaires. SABC 1 has been selected as the media partner and the Yebo Millionaires game show will be aired for the first time on 18 October 2005.
| Gallery | | Veuve Clicquot at the Madhatter's Tea Party
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| New accounts | | The P.R Team is working 'For the Boys' - more infoKelly Industrial appoints RedCube Agency - more infoIndutech appoints ID Advertising - more infoTeresa Settas Communications notches up new accounts - more infoNeocell to head up SAB Egoli Region Kickstart Awards 2005 - more infoTorch Marketing wins publicity contract from BPB Gypsum for sponsorship of anti-retroviral clinic - more infoXposure Advertising runs away with the Comrades Marathon account. More... Submit news
| People on the move | | Debbie van der Merwe is CineMARK's new mark - more infoLisa Steingold has been appointed as the new Product Manager of Zodiac Pool Care SA, a part of Zodiac International.Momentum appoints vibrant communicator - more infoCarl Broekman joins Headspace Advertising - more infoPaul Reynell returns to entertainment sponsorship - more infoSenior appointments at Inroads - more infoO.I.L's bright young slicks - more infoGrey announces new Board appointments - more infoJoe Sinobolo has taken up the position of Production Supervisor at CineMARK.Hester Kotzé has been appointed Junior Account Executive at SIMONSAYS communications. More... Submit news
| Events to diarise | | World Development Information Day 2005 - SANGONet, Jhb, Cape Town, Durban, 24 Oct SANGONeT invites all NGOs and development organisations to a three-city video conference event to celebrate World Development Information Day (WDID).
Power of Newspapers Roadshow - Power of Newspapers, Durban, 25 Oct The Power of Newspapers (PON) initiated by the Newspaper Association of SA presents a thought-provoking presentation illustrating the effectiveness of newspapers in the media mix.
Professional Short Courses October 2005 - CityVarsity, Cape Town, 25 Oct Grow your knowledge, feed your future - through CityVarsity's Professional Short Courses.
Home Technology Expo - EventX, Johannesburg, 26 Oct Amazing high-end electronics will be exhibited at South Africa's first Home Technology Expo in association with Classic fm in over a decade and 173 stands make it the largest home technology showcase in the country.
The AMASA Superheroes Bash - AMASA, Woodmead, 27 Oct Any mover and shaker in the advertising and media industry knows all too well that the AMASA annual event is one party not to be missed.
Strategic Brand Management - IMM GSM, Johannesburg, 01 Nov This three-day workshop is designed to illustrate the power of good branding.
www.write: Writing for the Web - The Write Co, Sandton, Johannesburg, 02 Nov Learn to write for the increasing number of web readers - grab them by the throat and don't let them go!
OPA Breakfast - OPA, Rosebank, 02 Nov Join the OPA and its members for a free breakfast presentation.
Customer Relationship Management - IMM GSM, Johannesburg, 03 Nov Customer Relationship Management (CRM) has arrived on the agenda of most marketers looking for ways to overcome the key challenge facing most businesses; that is how to attract and keep customers over the long term.
How to submit a proposal to a broadcaster - CityVarsity, Cape Town, 03 Nov In this one-day course, you will learn Howard Thomas's unique matrix system for targeting an audience which looks at the needs of the audience and the broadcaster, as well as learning how to write proposals that are succinct, exciting, inviting, and persuasive.
The Perfect Publishing & Publicity Workshop - The Write Co, Sandton, 05 Nov What every publisher, bookseller and author needs to know about publishing.
Travel Writing 1-day Workshop - Travelwriter, Noordhoek, Cape Town, 05 Nov If you want to write for pleasure or print, come along to this informal yet structured workshop and learn how to improve your writing.
| Upcoming events | | | Advanced Community Radio Management Skills Programme - IAJ, Gauteng, 24 OctStrategic Brand Management - IMM GSM, Cape Town, 24 OctProfessional Call Centre and Customer Care Course - 3D Business Consultants, Cape Town, 24 OctCreative Digital Audio Techniques - Vega Cape Town, Green Point, Cape Town, 25 OctPower of Newspapers (PON) maps the way forward through roadshows - , Durban, JHB, and Cape Town, 25 OctBasic Business Writing - The Write Co, Sandton, Johannesburg, 25 OctPromotional Strategy - IMM GSM, Johannesburg, 25 OctWriting a hard news article - Media Mentors, Greenside, 26 OctThe Big Idea 2005 Event - HBD Venture Capital, Milnerton, 26 Oct''If it wasn't for my customers, I'd really enjoy my job'' - AccTech Systems, Sandton, 26 Oct | More... Submit an event
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| Jobs offered | Specialising in Media Sales, Advertising and Marketing placements |  |
| | Direct Sales Co-ordinator - Cape Town Provide full secretarial support to 2 managers and direct sales team. Present a professional & positive image to client at all times through good telephonic relationship-building. Media/advertising sales support background essential. Strictly BEE. - read more...
Direct Sales Executives: Radio - Cape Town & Johannesburg Leading broadcasting radio house requires experienced media sales execs to sell across top radio brands. A passion for radio. Strong proven sales track record and presentation skills essential. BEE position. - read more...
Sound Engineer - Johannesburg General mixing of sound broadcast (radio and television), technical production of radio, inserts, adverts and jingles, recording and editing. Set up sound reinforcement (PA and acoustics). Supervise studio & recording equipment. - read more...
Media Strategy: Team Leader (Radio) - Johannesburg Synergise the Radio Sales Strategic Media unit nationally to provide business strategic support through intelligent information and ensure revenue targets delivered. Senior media planning/marketing services experience essential. Supervisory experience a plus. - read more...
Promotions and Event Co-ordinator - Morning side Agency seeks promotions & event co-ordinator for Johannesburg office, must be well connected with experience in in-store promotions and event management. Own transport, computer literacy, communication & writing skills - vital. - read more...
Staffing Services - Senior Consultant - Cape Town Senior recruitment consultant to manage the temp desk for a national staffing services and promotions company. Graduate with 2 years experience and qualifications in HR pref. - read more...
Project Manager - Johannesburg Mindspace Africa, a dynamic marketing company, seeks a self motivated individual who has experience in television production, who is able to handle a client service role and can multi-task. - read more...
Web Designer - Mid Weight - Cape Town Looking for a mid weight (2 - 5 yrs exp) web designer with strong conceptual Flash design work. Essential skills include Flash animation, Flash action scripting, Photoshop, Freehand, Dreamweaver, HTML, CSS. - read more...
Assistant Project Manager -External Communications - Illovo, Johannesburg Responsibilities include overseeing all items regarding large thought leadership events, design studio briefings, working closely with Media Relations department, assistance with Sponsorships and Advertising processes. - read more...
Marketer/Client Service - Cape Town (Northern Suburbs) A small advertising studio requires a person to handle all marketing/client service. Young, Dinamic and ambitious. Entry level position - female only. - read more...
Copywriting and Creative Development Lecturer - Cape Town Vega School (Cpt) is looking for a full-time Copywriting & Creative Development Lecturer to teach 1st and 2nd year degree students in Copywriting, as well as lecture in Creative Development. - read more...
Senior Brand Manager - Jhb North If you have classical marketing experience, the ability to liaise with varied market sectors and diverse levels of management, plus you apply a hands-on approach - then this might be the opportunity for you! - read more...
Promoter - Jhb, Dbn, Ct We are looking for presentable and personable students to activate promotions nation wide. Only reliable and outgoing candidates need apply. - read more...
Account Manager - Senior - Johannesburg N Suburbs An opportunity to use your account management experience to work on a leading global brand at a multinational advertising agency. Account Director designate in the medium term. R 20K CTC - read more...
Account Manager - Durban Established Durban Advertising and Marketing agency servicing FMCG multinationals is looking for a dynamic, motivated, trainee Account Manager to join a great team. Affirmative position. - read more...
Web Developer - Cape Town Excellent opportunity for dynamic individual with relevant exp and an interest in pc games and online games etc local SA website exp. - read more...
Visual Communications Lecturer - Cape Town Vega School (Cpt) has a vacancy for a Visual Communications Lecturer (full-time). Manage 1st Year degree course; facilitate, develop and craft work for 1st and 2nd Year degree students. - read more...
Programmer/Developer - Sandton, Rivonia Senior Programer/Developer - Web based solutions for Pocket Computer Solutions CE, Platform, ASP + ASP.Net, MSSQL, MySQL, Windows CE, Crystal Reports, Database design. - read more...
Staffing Services Consultant - Sandton Recruitment consultant for a national staffing services and promotions company. Graduate with qualifications in HR preferable. Candidate with excellent organisational skills, a strong communicator, attention to detail. - read more...
Editor - Wine and Tourism Publications - Cape Town An exciting position for an energetic, creative and motivated individual to head and manage one monthly and three annual publications in the wine and tourism industry. - read more...
More... Submit a job
| Quote of the day | | "Every artist dips his brush in his own soul, and paints his own nature into his pictures." - Henry Ward Beecher Send to a friend
"The rhythm of the weekend, with its birth, its planned gaieties, and its announced end, followed the rhythm of life and was a substitute for it." - F. Scott Fitzgerald Send to a friend
"Just living is not enough. One must have sunshine, freedom, and a little flower." - Hans Christian Andersen Send to a friend
"Once you accept anything as tacked down, then you begin to build a structure, to accept limits. Then you have to make a choice as to whether or not you're going to accept that structure. If you do, you give up the notion of total freedom." - Peter Coyote Send to a friend
"Use what talent you possess - the woods would be very silent if no birds sang except those that sang best." - Henry Van Dyke Send to a friend More... Submit a quote
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 Make sure you don't miss the hottest creative event this year.
24 - 28 October 2005. Durban, Cape Town, Jo'burg.
Includes ISTD Typ05, CS PowerTour, think, Apple and HP Seminars.
www.adobelive.co.za 011 483 3532 082 553 5903
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