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Why keeping your customers is now the smartest growth strategy
Cristelle Snyman
Your customers know when you’re faking it
Cristelle Snyman
Business growth through 'lemon feedback'
"By addressing the group [of ambivalent and at-risk customers] that provides 'lemon feedback', your company can transform negative word of mouth trends to sustainable competitive advantages that benefit your entire customer base," writes MarketingProfs.com. The key here is making customer loyalty profitable. For more, click here.
