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    Making African voices heard

    New Media - New Image? is a practical workshop for journalists, bloggers and anyone with a story to tell about Africa. Taking place on 29 May 2013 in Windhoek, Namibia. This workshop will explore how the new media and technology can help to redress the balance in reporting and creating narratives of the new Africa.

    The workshop will feature successful bloggers and social media experts who will share their stories and advice on how to create and market engaging content. We will explore how to target audiences at all levels, from hyper-local to global, and we will examine the latest technologies and platforms that can help you to drive traffic and get noticed.

    Taking place as part of eLearning Africa, a gathering of eLearning and ICT supported education and training professionals in Africa, the workshop will be chaired by Adam Salkeld who has worked in the international news media in the UK and Africa. Adam will "confess" to the seven deadly sins of the foreign journalist, giving an insider's view of the problems in the international reporting of Africa.

    The panel

    The panel will comprises of some success stories in African new media:

    • Michelle Atagana, managing editor of tech insight blog Memeburn in South Africa. A champion of African start-ups, Michelle will share her expertise in getting them noticed.
    • Mac-Jordan Degadjor, a Ghanaian blogger and social entrepreneur. A self confessed travel geek, he acts as an international speaker and evangelist on technology, freedom of speech, African ingenuity and a range of related topics. He is the regional editor of the Bertelsmann Foundation's Future Challenges.
    • Beate Wedekind lives in Berlin and Addis Ababa and is the founder and CEO of The New Africa, a new media platform that brings together young African professionals, entrepreneurs and start-ups, and helps to put them on the international agenda. She is passionate about breaking down misconceptions about Africa and sharing success stories.


    The workshop will present plenty of opportunities for discussion with the panel. There is no charge, but places in this workshop are limited. To apply to participate in this workshop, contact ten.ewci@ecivres-sserp with your name, organisation and contact details.If approved, you will receive written confirmation from the press team.

    For more about eLearning Africa 2013, which takes place from 29-31 May in Windhoek, Namibia, go to www.elearning-africa.com.

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