Why keeping your customers is now the smartest growth strategy
Cristelle Snyman
Alphabet Soup was appointed as the media agency for Tarsus Technologies. Tarsus is one of South Africa's leading value-add distributors of the world's most foremost PC and peripheral hardware brands to the Southern African IT reseller channel. Tarsus distributes a range of products including Acer, APC, Cisco, HP, IBM, Lenovo, OKI, PEACK, Samsung, TallyGenicom, Targus and Wsye Technology.
A television campaign was implemented in September 2006 and will run until February 2007.