Sensory marketing has positive emotional, cognitive and behavioral impacts on shoppers in-store, notes a new behavioural study...
13 Nov 2019
Over the past few months, a Walmart Neighborhood Market in New York has quietly transformed into the company's first Intelligent Retail Lab...
2 May 2019
Macy's new Instagram-friendly retail concept shop, Story, has launched in 36 stores across the United States. The narrative-driven space opened with 'Colour' as its inaugural theme...
12 Apr 2019
According to a new global report by in-store media company Mood Media, sensory experiences drive 9 out of 10 shoppers back to stores...
15 Jan 2019
Retailers, struggling to connect with their customers, have been trialling new technologies to blend in-store and digital experiences...
Gary Mortimer and Louise Grimmer 11 Apr 2018
E-commerce may be where the retail industry is seeing growth, but the physical store is not dead. In fact, it may be more important than ever...
Lauren Hartzenberg 12 Mar 2018
Want a coffee while you shop? A glass of wine? Those are just few of the gimmicks being rolled out by retailers as they fight to boost store traffic...
10 Feb 2017
SAN JOSE, US/JOHANNESBURG, SA: Adobe Systems Inc has announced that Adobe Digital Publishing Suite will support both Apple App Store Subscriptions and Google One Pass for magazine and newspaper publishers. Currently available as pre-release technology, the suite is already being used by leading global publishers to create and distribute their titles on tablet devices.
28 Feb 2011