Millward Brown

Apple remains no.1 in the BrandZ Top 100

[Issued by Millward Brown] African telecoms network MTN retain their position in the Top 100, moving up nine places from 88 to 79 with a positive brand value change of 23%. Apple remains the BrandZ Top 100 Most Valuable Global Brand for 2013, worth $185 billion. Apple grew just +1% in the last year compared to a +51% growth for its closest competitor, Samsung, which is now no.30 in the global ranking with a brand value of $21 billion. 22 May 2013 10:07

Bizcommunity.com

Portfolio Night Johannesburg: SA's All-Stars shortlist revealed!

[Issued by Bizcommunity.com] The young, the gifted and the motivated had the opportunity to present their portfolios at the inaugural Portfolio Night Johannesburg on Wednesday, 22 May 2013, hosted by McCann Johannesburg, and Bizcommunity.com is thrilled to announce the judges' shortlist of five, one of whom will be the first South African Portfolio Night All-Star! 24 May 2013 12:46

The Greenhouse

SABMiller selects top creative agency The Greenhouse to market its draught beer portfolio

[Issued by The Greenhouse] The Greenhouse provides highly creative and unique answers for SABMiller draught beer portfolio 22 May 2013 12:31

MSG Afrika to launch Power FM

A new outdoor brand campaign went up in Johannesburg over the weekend to announce the launch of a new FM talk radio station, Power FM, set to launch by end of June 2013. Media operating group MSG Afrika Media, a subsidiary of MSG Afrika Investment Holdings, owns it. 21 May 2013 10:16

AdReview winners announced

The AdReview winners was announced on Thursday, 16 May 2013, and Joe Public saw its efforts rewarded with the AdReview Agency of the Year award. 23 May 2013 22:02

Bizcommunity.com

Portfolio Night Johannesburg: Bizcommunity launches a shooting star

[Issued by Bizcommunity.com] Bizcommunity is pleased to announce a worthy winner of the ticket to attend McCann Johannesburg's Portfolio Night initiative coming up this Wednesday, 22 May 2013, as judged by Biz creative director Terry Levin ! 20 May 2013 14:13

What's in a name?

[Anton Ressel] Have you ever stopped to consider how much impact the name of your organisation has on its success? 20 May 2013 06:09

Safeguarding the brand you've built

[Natasha McClymont] 'A brand is built in a lifetime, and crushed in an instant.' So goes the paraphrasing of the famous quote by businessman extraordinaire, Warren Buffet. This year alone has witnessed several brands losing their credibility in the eyes of supporters and customers. 21 May 2013 06:23

NATIVE

The power of true consumer insight

[Issued by NATIVE] Companies will need to start designing brands from the outside in by creating experiences built around a real relationship and bond with their customers. So says, Jacqui Maroun, head of user experience design at leading digital agency, NATIVE. "At the core of this relationship lies profound insight into the heart and mind of the customer. Brands will need to understand their motivations, their pain points and their values," she says. 20 May 2013 10:57

The Jupiter Drawing Room Cape Town

Jupiter designs Pure Beer Society venues for Windhoek

[Issued by The Jupiter Drawing Room Cape Town] The Jupiter Drawing Room (Cape Town)'s design team has developed the look and feel for beer brand Windhoek's Pure Beer Society venues - existing venues, re-launched with handcrafted furniture and fittings made from materials specifically selected for authenticity and quality. 23 May 2013 10:18

Trends in branded broadcast content

[Sara Butchart] Oh how I love my PVR! After years of being in the advertising and communications business, my husband and I delight in zapping the rubbish ads and moving on to what we really want to watch - the programme! It's a global trend which is resulting in more and more interest being placed on AFP's (Advertiser Funded Programmes) with some really interesting results. 18 May 2013 08:04

The Greenhouse

Creative agency, The Greenhouse, injects glam into Cavendish Square's new campaign

[Issued by The Greenhouse] Top Cape Town based advertising agency, The Greenhouse, was selected to introduce Cavendish Square's new tenants to their shoppers. The Greenhouse was chosen for their strong, through the line thinking and design capabilities. Their high-end creative solution matched the class and elegance of the existing Cavendish Square brand identity. 23 May 2013 08:39

Gullan&Gullan

Does your brand need some street cred?

[Issued by Gullan&Gullan] For the first time in human history more than 50% of people live in cities. It follows then that many new and established brands are targeting this urban market, and are doing so with a "cool" brand positioning. How does a big corporate brand reinvent its image to pique the interest of what marketing professionals are calling the "creative class"? 20 May 2013 10:33