The dti, the National Youth Development Agency (NYDA) and South African Breweries (SAB) created the You Decide campaign programme in a successful public private partnership to reduce the amount of underage drinking.
9 Dec 2013 09:54
According to a recent survey, South African lecturers must adapt to the changing environment of their students by meeting them where they are most comfortable - in the social media space.
By Natasha Madhav 3 Dec 2013 09:54
The You Decide programme has launched the next phase of its campaign to curb underage drinking, with the creation of a new reality TV show. The successful public private partnership between the South African Breweries, National Youth Development Agency & the Department of Trade and Industry, has taken the message of the negative consequences of teenage drinking to close to 500,000 learners in almost a thousand schools.
Issued by HDI Youth Marketeers 26 Nov 2013 10:53
Creating content on social platforms has become one of the popular new marketing forms in South Africa.
21 Nov 2013 10:44
The Loeries has released its Official Rankings for 2013, providing a transparent overview of the awards as well as helping to promote creativity and innovation as primary business tools in the brand communication arena.
20 Nov 2013 07:38
The fourteen finalists in the South African Breweries (SAB) youth entrepreneurship development programme, SAB KickStart, have created 68 jobs during 2013.
12 Nov 2013 08:22
Is Africa the Dark Continent when it comes to the advertising industry? On the contrary, says Alan Edgar, Regional Creative Director, Ogilvy Africa and one of regional judges for African and Middle Eastern categories at this year's Loeries. It's alive and vibrant, but in dire need of world-class tertiary training institutions to tap into that potential.
By Staff Reporter 21 Sep 2013 14:25
The Advertising Standards Authority (ASA) is hard at work of late. There seems to be a continuous flow of advertisements that receive complaints from the public and need to be pulled.
By Rolf Akermann 19 Sep 2013 07:21
Y&R is committed to having 20 agencies by 2015 on the African continent. Leading the charge to achieve this is Yossi Schwartz, chairman of Y&R South Africa, now also chairman of Y&R Africa. To find out what that means, I caught up with him before he raced off to Lagos, Nigeria, on his mission.
By Danette Breitenbach 5 Sep 2013 05:42
With the imminent arrival of the Protection of Personal Information Act (POPI), privacy is sure to become a much talked-about issue in SA. For marketers, privacy is often seen as an obstacle to more important organisational goals. Having more and better information about your customers means more accurate targeted advertising, or creating marketing that has real value for those customers.
By Steve Ferguson 25 Feb 2013 07:36
First of all, mazeltov on surviving the Mayan apocalypse - it was touch-and-go for a second there. Now that we have staved off global obliteration and picked up a coastal tan (and a few kilos in the process), it's that time of the year where agencies are asked to haul out the old crystal ball and provide pearls of thumb-sucking wisdom.
By Mike Silver 29 Jan 2013 11:18
The world is more interdependent and interconnected than ever before. Technology is ensuring the free flow of ideas, information and energy; creative co-operation and influence; and is bringing change across the globe that is happening at an unprecedented and accelerated rate.
By Gisele Wertheim Aymes 25 Jan 2013 12:59
Bizcommunity.com has now expanded its operations into 16 new sectors and will soon venture into another 17, providing a whole new range of target audiences for advertisers. The most critical aspect of this is the quality of content and this is a formal invitation to you to become a recognised contributor on Bizcommunity.
Issued by Bizcommunity.com 3 Oct 2011 14:57
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