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How to go from a service provider to a trusted advisor

One of the biggest mind shifts when it comes to managing relationships with customers as a business to business (B2B) company is that the rules of customer engagement have changed. We are no longer in a B2B space, but are now B2P (business to person) organisations.

By Farren Roper 27 Nov 2015 14:00

Africa offers business opportunities
Africa offers business opportunities

According to the World Bank, foreign direct investment (FDI) in Africa hit a record $60bn by the middle of this year. Yet, many multinational companies looking to expand across the continent are still wary of doing business in Africa because of its well-publicised challenges.

26 Nov 2015 10:18

Kevin Lourens
Data-driven marketing and sales

Marketing and sales are the genesis of organisational growth and success and while noble and necessary, as disciplines, they are not without their detractors.

By Kevin Lourens, Issued by NATIVE VML 24 Nov 2015 07:40

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Want to know the key role in a company that needs to be future ready?

No, its not a CEO, COO or CMO...

By John Sanei 23 Nov 2015 14:00