#YouthMonth

SPONSORED BY:


More...

New press offices

Pistol + Honey has opened a press office on Bizcommunity.com!
Pistol + Honey

Pistol + Honey is an Advertising Agency servicing clients both in South Africa + abroad.
We specialise in Social Media, Websites + Digital Marketing for Corporate Clients + selected SME's.

Black Friday: Sow now, reap later
Black Friday: Sow now, reap later

There's no doubt that Black Friday (and the subsequent Cyber Monday) has firmly embedded itself as part of the local sales cycle. With the annual shopping frenzy only due in November, it does not mean that marketers should not be preparing already...

By Grant Fleming 15 Jun 2018

Investing in your customers yields returns
Investing in your customers yields returns

The 2018 edition of Africa's customer experience summit, CEM Africa, will focus on return on investment as the African CX market matures and investment increases...

14 Jun 2018

Chasing the dream of the single view of the customer
Chasing the dream of the single view of the customer

In business, your company needs to get as deep into the minds and interaction habits of your customers as possible. Too often, however, the single view of the customer is viewed as unattainable, a marketing smokescreen that can obscure business strategy and confuse communication efforts...

By Wynand Smit 14 Jun 2018

Image credit: feelart via .
Mediamark and Gumtree Media team up to offer unique service to SA advertisers

Gumtree Media and Mediamark are teaming up to offer SA advertisers a unique service...

11 Jun 2018

Businesses are bleeding customers and the problem is glaringly obvious
Businesses are bleeding customers and the problem is glaringly obvious

Why do so many businesses, after they've ticked all the boxes and got it all right, start bleeding customers?...

By Adrian Zanetti 29 May 2018

Five reasons your PPC campaign isn't getting you leads
Five reasons your PPC campaign isn't getting you leads

For any company, from small entrepreneur to blue chip corporate, Google AdWords provides the tools to unlock a wealth of new business. But, just as pay-per-click (PPC) may provide amazing opportunities and leads aplenty, if not set up correctly, it has the potential to blow ad budgets and quickly snowball marketing costs to devastating levels...

By nicolas baker 23 May 2018

CMOs struggling to fully optimise routes to revenue
CMOs struggling to fully optimise routes to revenue

Joint study reveals marketers are spending more time in meetings about collaboration than growing relationships with customers looking to more deeply engage with brands...

16 May 2018

Mommy's little cyborg: Meet Generation Alpha
Mommy's little cyborg: Meet Generation Alpha

Generation Alpha, made up of children born from 2010 onwards, has already attracted the attention of marketers and start-ups around the world...

By Bronwyn Williams 11 May 2018

Disney Africa brings advertising sales in-house
Disney Africa brings advertising sales in-house

The Walt Disney Company Africa has announced that advertising sales for the Disney Channels Multiplex (Disney Channel, Disney Junior and Disney XD) on DStv will be brought in-house to be handled directly by Disney Africa based in Johannesburg from 1 August 2018...

Issued by Disney Africa Media Sales and Partnerships 9 May 2018

Responsiveness, the only way to go for future-fit brands
Responsiveness, the only way to go for future-fit brands

It's hard for brands to rely on their legacy because modern-day consumers are more open to trying new things. They have access to more information and this has led them to being more empowered and taking on more risks like trying new products...

By James Maposa 26 Apr 2018

Hiring B2B Sales Superstars
Hiring B2B Sales Superstars

Camsoft Solutions is hosting a half-day workshop on the Hiring of B2B Sales Superstars in Woodmead, Johannesburg on 3 May...

Issued by Maximizer Software 23 Apr 2018

Empathy - a two-way street in customer service
Empathy - a two-way street in customer service

It's no secret that personalisation is essential in developing a successful customer experience. Central to that is getting to know all you can about your customer and using that information to drive the interaction...

By Wynand Smit 18 Apr 2018

Are you asking the why beyond the why?
Are you asking the why beyond the why?

Your company is planning on launching a competitive product offering to new regions that, if successful, is set to shake up the market and monumentally increase your brand awareness and profit margins across the country. The most important thing to plan your go to market strategy? Know thy customer...

By Lara-Anne Derbyshire 18 Apr 2018

Gamified sales training: Level up performance
Gamified sales training: Level up performance

In this post I will show you what happens when you take the modern approach to sales training and combine it with some of the latest technology the world has to offer...

By Martin Lamberti, Issued by Rapid Sales Growth 16 Apr 2018

BMi Research in partnership with BlackCurve brings price management solution to South Africa
BMi Research in partnership with BlackCurve brings price management solution to South Africa

One of the greatest challenges facing today's online retailers is accurate pricing. In fact, it's such a business-critical activity that getting it right - provided the data and pricing are accurate - is more than likely to result in an increase in sales and ultimately profits...

Issued by BMi Research 10 Apr 2018

Waffleboo © –
"Let me tell you a story..." Why marketing fails without digital storytelling

There's no denying the power of potent digital storytelling skills, but marketers aren't necessarily born equipped with those skills, nor do they know how to hone them. Enter the BrandLove potent digital storytelling experiential workshop...

By Leigh Andrews 5 Apr 2018

Activating your brand within the African market
Activating your brand within the African market

The recent rise of the flowing black middle class has led to a disconnect between brands and these consumers. Sibusiso Ndhlovu explores ways in which the gap between brands and the township segment can be closed...

By Sibusiso Ndhlovu 28 Mar 2018

Garmin South Africa announces new managing director
Garmin South Africa announces new managing director

Jennifer van Niekerk has been announced as the new managing director of Garmin South Africa as of 26 January 2017...

Issued by Garmin 27 Mar 2018

Affordable sales and marketing workshops available locally
Affordable sales and marketing workshops available locally

Local CRM provider Camsoft Solutions has commenced a series of sales and marketing workshops at their functions venue in Woodmead, Johannesburg...

Issued by Maximizer Software 27 Mar 2018

Caxton Excellence Awards acknowledges local talent
Caxton Excellence Awards acknowledges local talent

Competition between the various Caxton Local Media's editorial, sales, advertising, management and support staff was stiff at the prestigious Caxton Excellence Awards...

Issued by SPARK Media 22 Mar 2018

A five-step plan to maximise media effectiveness and drive sales
A five-step plan to maximise media effectiveness and drive sales

The media channels brands have at their disposal for marketing are growing more complex by the day; so is the consumer's path to purchase...

By Nikolay Dolgov, Issued by GfK South Africa 27 Feb 2018

The SpaceStation to exclusively handle sales for Business Insider South Africa
The SpaceStation to exclusively handle sales for Business Insider South Africa

The SpaceStation, one of SA's leading digital media solutions company, will be exclusively handling the ad sales for the much-anticipated Business Insider South Africa...

Issued by The SpaceStation 27 Feb 2018

Strand Hotel Swakopmund
Rainmaker's Vista.360 virtual tours proves a powerful boost for destination Namibia

Rainmaker's Vista.360 virtual tours were viewed by more than three million potential guests focused on Namibia as a destination in December 2017...

9 Feb 2018

New appointment to lead CNN sales in EMEA
New appointment to lead CNN sales in EMEA

CNN has appointed an EMEA content sales lead to work with broadcast and digital partners...

29 Jan 2018

Image supplied.
Trends 2018: Omnichannel is the new normal

As smart technology enters our homes, cars, work and leisure time, marketers have the opportunity to innovate and reach potential customers via ever-expanding touch points...

By Jainita Khatri 25 Jan 2018

#BizTrends2018: South African businesses should be investigating AI (now)
#BizTrends2018: South African businesses should be investigating AI (now)

As more of our devices become synced and begin to communicate with each other, connectivity will soon take on an entirely new meaning...

By Colin Thornton 8 Jan 2018

Image credit: Kaboompics // Karolina via .
Using Facebook to generate leads/sales

Bogosi Motshegwa writes about how you can use Facebook to generate leads or sales...

By Bogosi Motshegwa 19 Dec 2017

My generation failed to create loyalty
My generation failed to create loyalty

It is very obvious that my generation failed dramatically, worldwide. The next generation want change. Mostly simply change away from what my generation achieved...

By Erik Du Plessis 22 Nov 2017

Image credit: .
Ask Afrika Orange Index: Feeling customer service

Marketers need to understand the dynamics of emotions in marketing and how they relate to other factors such as attitudes, persuasion and brand loyalty...

By Danette Breitenbach 13 Nov 2017

Image credit: Negative Space via
Data visualisation tools provide a view of the customer journey beyond marketing

One of the largest challenges that organisations face in becoming more data-driven is to bring data together from different systems across and within departments...

By Richard Mullins 13 Nov 2017

Show more