There's no doubt that Black Friday (and the subsequent Cyber Monday) has firmly embedded itself as part of the local sales cycle. With the annual shopping frenzy only due in November, it does not mean that marketers should not be preparing already...
Grant Fleming 15 Jun 2018
The 2018 edition of Africa's customer experience summit, CEM Africa, will focus on return on investment as the African CX market matures and investment increases...
14 Jun 2018
In business, your company needs to get as deep into the minds and interaction habits of your customers as possible. Too often, however, the single view of the customer is viewed as unattainable, a marketing smokescreen that can obscure business strategy and confuse communication efforts...
Wynand Smit 14 Jun 2018
Gumtree Media and Mediamark are teaming up to offer SA advertisers a unique service...
11 Jun 2018
Why do so many businesses, after they've ticked all the boxes and got it all right, start bleeding customers?...
Adrian Zanetti 29 May 2018
For any company, from small entrepreneur to blue chip corporate, Google AdWords provides the tools to unlock a wealth of new business. But, just as pay-per-click (PPC) may provide amazing opportunities and leads aplenty, if not set up correctly, it has the potential to blow ad budgets and quickly snowball marketing costs to devastating levels...
nicolas baker 23 May 2018
Joint study reveals marketers are spending more time in meetings about collaboration than growing relationships with customers looking to more deeply engage with brands...
16 May 2018
The Walt Disney Company Africa has announced that advertising sales for the Disney Channels Multiplex (Disney Channel, Disney Junior and Disney XD) on DStv will be brought in-house to be handled directly by Disney Africa based in Johannesburg from 1 August 2018...
Disney Africa Media Sales and Partnerships 9 May 2018
It's hard for brands to rely on their legacy because modern-day consumers are more open to trying new things. They have access to more information and this has led them to being more empowered and taking on more risks like trying new products...
James Maposa 26 Apr 2018
Your company is planning on launching a competitive product offering to new regions that, if successful, is set to shake up the market and monumentally increase your brand awareness and profit margins across the country. The most important thing to plan your go to market strategy? Know thy customer...
Lara-Anne Derbyshire 18 Apr 2018
|Cape Town||Red & Yellow School|
|Cape Town||Durpro Workforce Solutions|
|Cape Town||Datafin Recruitment|
|Durban||FREE 4 ALL (Pty) Ltd|
|KwaZulu Natal||MPRTC Recruitment|
|Cape Town||MSF SA - Doctors Without Borders|
|Cape Town||Top Media and Communications|
|Pretoria||Capital Media (Pty) Limited|