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BizTrends 2018


More trends...
A five-step plan to maximise media effectiveness and drive sales

The media channels brands have at their disposal for marketing are growing more complex by the day; so is the consumer's path to purchase...

By Nikolay Dolgov, Issued by GfK South Africa 27 Feb 2018

The SpaceStation to exclusively handle sales for Business Insider South Africa

The SpaceStation, one of SA's leading digital media solutions company, will be exclusively handling the ad sales for the much-anticipated Business Insider South Africa...

Issued by The SpaceStation 27 Feb 2018

Rainmaker's Vista.360 virtual tours proves a powerful boost for destination Namibia

Rainmaker's Vista.360 virtual tours were viewed by more than three million potential guests focused on Namibia as a destination in December 2017...

9 Feb 2018

New appointment to lead CNN sales in EMEA

CNN has appointed an EMEA content sales lead to work with broadcast and digital partners...

29 Jan 2018

Trends 2018: Omnichannel is the new normal

As smart technology enters our homes, cars, work and leisure time, marketers have the opportunity to innovate and reach potential customers via ever-expanding touch points...

By Jainita Khatri 25 Jan 2018

#BizTrends2018: South African businesses should be investigating AI (now)

As more of our devices become synced and begin to communicate with each other, connectivity will soon take on an entirely new meaning...

By Colin Thornton 8 Jan 2018

Prospect. Manage. Win. Simple sales automation.

The "not too distant future" we all loved in Terminator 2 is unfolding and becoming a reality in our lifetime. That's an equally exciting and terrifying thought!...

By Martin Lamberti, Issued by Rapid Sales Growth 5 Jan 2018

Using Facebook to generate leads/sales

Bogosi Motshegwa writes about how you can use Facebook to generate leads or sales...

By Bogosi Motshegwa 19 Dec 2017

My generation failed to create loyalty

It is very obvious that my generation failed dramatically, worldwide. The next generation want change. Mostly simply change away from what my generation achieved...

By Erik Du Plessis 22 Nov 2017

Ask Afrika Orange Index: Feeling customer service

Marketers need to understand the dynamics of emotions in marketing and how they relate to other factors such as attitudes, persuasion and brand loyalty...

By Danette Breitenbach 13 Nov 2017

Data visualisation tools provide a view of the customer journey beyond marketing

One of the largest challenges that organisations face in becoming more data-driven is to bring data together from different systems across and within departments...

By Richard Mullins 13 Nov 2017

Make employee recognition part of your daily routine

How often do you recognise the achievements and talents of your employees? Employee recognition helps drive productivity and boost employee morale...

Issued by WOW Enterprise Performance Solutions 8 Nov 2017

Direct selling is now appealing to more South African men

Traditionally more women than men were attracted to direct selling to supplement or earn an income, but more South African men are now exploring direct selling opportunities...

1 Nov 2017

Seven ways to embed your EFM programme to drive sales

Today's C-suite executives are familiar with customer feedback in ways that colleagues in previous eras could only dream of...

Issued by Ipsos 26 Oct 2017

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Google and Common Ground launch 'Little by Little'

Partnering with Google, the Common Ground initiative has launched a global campaign that will support the Sustainable Development Goals.

19 hours ago

'Panama Papers' law firm shuts down operations

PANAMA CITY, Panama - The law firm at the heart of the "Panama Papers" global tax evasion scandal that brought down two world leaders announced on Wednesday it would shut down operations, citing negative press and what it called unwarranted action by authorities.

22 hours ago

Singapore launches public hearings on 'fake news'

SINGAPORE - Singapore on Wednesday launched public hearings on possible legislation to combat "fake news" which critics said could be used to curtail free speech.

1 day ago

Apple buys digital magazine subscription service

SAN FRANCISCO, USA - Apple announced on Monday it is buying digital magazine subscription service Texture, adding to the side of its business aimed at making money from online content or services.

2 days ago

American Theatre Wing, The Broadway League to receive Lifetime Achievement Award from NYF

Two of New York City's iconic theatre organisations, The Broadway League and the American Theatre Wing will be honoured with the New York Festivals Lifetime Achievement Award.

3 days ago

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