Boris Dzhingarov
What are the biggest challenges seen in B2B selling?

When you want to sell to a business you are faced with many different challenges than what is seen as consumer selling happens. You have a sales cycle that is naturally going to be longer and the speed of a buying process is slower...

By Boris Dzhingarov, Issued by Monetary Library 11 hours ago

The modern marketing hangover
The modern marketing hangover

We consume leads like we do a good mead on a night out with our mates... Because it feels like the right thing to do, it's euphoric and nothing can go wrong! But it's just as easy to get carried away...

By Martin Lamberti, Issued by Rapid Sales Growth 1 day ago

Adapt or die - Activation agencies: Keep abreast with trends, or risk becoming obsolete
Adapt or die - Activation agencies: Keep abreast with trends, or risk becoming obsolete

Digital has radically transformed how we connect with customers and impacts the customer journey; there's pressure to deliver more for less; customer attention deficits are high; markets are saturated; and clients are squeezing budgets...

By Lauren Durant, Issued by Isilumko Activate 9 Oct 2017

Smartphone and notebook sales hold up in competitive South African market, but tablets experience sharp decline
Smartphone and notebook sales hold up in competitive South African market, but tablets experience sharp decline

Retail growth in South Africa's mobile computer market has flattened out, though the market is performing reasonably well considering the tight economy...

Issued by GfK South Africa 28 Sep 2017