The 17th annual Sunday Times Top Brands awards took place on Tuesday the 25th of August. Hosted at the Maslow Hotel in Sandton by Times Media, the awards represent the outcome of 3,493 nationally representative consumer interviews and 300 interviews with business decision-makers. The research was conducted by leading market research company, TNS and reflects consumer and business perspectives on brands in South Africa.
Issued by TNS South Africa 31 Aug 2015 10:06
The Ask Afrika Icon Brands survey, which identifies brands that are used across the South Africa demographic irrespective of race, culture, income, education or lifestyle, found that South African consumers have an affinity for local brands and tend to use local brands or brands that they feel are their own.
28 Aug 2015 11:02
On Thursday, 27 August 2015, Biz Takeouts Marketing and Media Radio show host Warren Harding (@bizWazza) was joined by Graham Plant, CEO of Effective Measure (@e_measure), who is visiting South African clients, publishers and agencies this week from Australia.
27 Aug 2015 11:40
Bizcommunity has partnered with Millward Brown in South Africa to conduct 'Insights2020 - Driving Customer-Centric Growth' - a global marketing leadership initiative aimed at helping business leaders decode how insights and analytics can help drive business growth.
Issued by Bizcommunity.com 27 Aug 2015 10:37
Results from PDT's 2015 State of Employee Engagement in South Africa survey suggest a growing disconnect between organisational management and their staff structures.
Issued by PDT 26 Aug 2015 08:59
On the next Biz Takeouts Marketing & Media radio show, Thursday, 27 August 2015, from 9-10am, show host Warren Harding is joined by CEO of Effective Measure (@e_measure), Graham Plant, who is visiting South Africa this week from Australia.
26 Aug 2015 08:32
Recently, in Upington, our waitress told us with a lot of pride that she lives in a brick house. Obviously brick houses are a type of differentiation that exists much like the status associated with living in the northern suburbs of Johannesburg...
By Erik du Plessis and Neil Higgs 26 Aug 2015 06:21
For the first time in South Africa, brands with Facebook communities will be able to rate their performance against a benchmark for the industry in which they trade.
24 Aug 2015 11:36
Ericsson ConsumerLab has launched a report 'Bringing Families Closer Together' that looks at how families communicate among themselves, whether in person or using various technologies, and asks how family life has been transformed by technology.
24 Aug 2015 09:21