I was tempted to write this article in the same style of that famous joke book "Everything that men know about women". This massively thick book, when opened, displays a multitude of blank pages. Pretty much what men do know about, women I suspect. I think anyone who looks to predict the future here in South Africa, is reading from a similar book.
Chris Botha 1 hour ago
Ipsos ProductQuest expands offer with holistic R&D solutions
Ipsos 2 days ago
At its recent client summit in London, Vision Critical named nudge as Partner of the Year for the EMEA region.
Nudge 2 days ago
Huawei and Leica Camera AG have launched the 'Max Berek Innovation Lab', a research and innovation center at Leica's global HQ in Wetzlar, Germany.
3 days ago
The philosophical doctrine of 'change being the only constant', is wholly applicable to the South African fast food industry as stakeholders are forced to constantly craft competitive responses to capriciously fluid market dynamics. These innovative strategies fuelled strong domestic growth as well as the launch and rapid expansion of multinational brands such as Burger King, Domino's Pizza, Starbucks and Pizza Hut. The key question is whether all these developments have helped to grow the fast food market in 2015/2016?
Insight Survey 3 days ago
The African entertainment and media industry faces profound disruption, but it is exactly within this disruption that companies are finding opportunities. In stark contrast the industry is both stagnating while at the same time showing spectacular growth.
Danette Breitenbach 3 days ago
According to the 2017 edition of the SA Social Media Landscape, released this week by World Wide Worx and Ornico, the next year will see the use of as many as four social media platforms becoming pervasive marketing tools in South Africa. The study included a survey of 116 major South African brands, making for a representative sample of the country's major brands.
23 Sep 2016
The most important first step taken by any classical marketer is the decision of which consumers to target.
Ross Sergeant 22 Sep 2016
On Thursday, 22 September 2016, Biz Takeouts Marketing and Media Radio show host Warren Harding (@bizwazza) chatted to Mike Wronski (@mikewronski), director of Digital Flow, straight from presenting some of his research findings at the Social Medial Landscape Briefing 2016 in Cape Town and Johannesburg.
22 Sep 2016