SAARF Board says it can state that the industry body is now firmly on the road to transformation.
6 Dec 2013 11:42
The latest Mxit Brand Index has been released, revealing the top South African brands on Mxit on 30 November 2013.
4 Dec 2013 14:30
The results of the Future Proofing Survey (FPS) project have been released. This was undertaken by a task team to look into the best way forward for South African media audience measurement.
4 Dec 2013 08:16
The fifth SAARF RAMS release for 2013 is out now - it covers adults aged 15 years and older, who are living in the nine provinces of South Africa during the period July-October 2013. The survey includes new populations.
9 Dec 2013 08:36
As TNS South Africa winds down another busy and successful year, CEO Karin Du Chenne has announced that she will be handing over the reins to Rob Powell from 2014.
Issued by TNS South Africa 6 Dec 2013 11:39
MEF has completed its third annual mobile consumer survey of 10,000 respondents, across 13 countries including various African countries, to gather insights in to mobile consumer behaviour.
6 Dec 2013 11:36
The automotive sector is already one of the world's biggest spenders on digital marketing and advertising, with motor manufacturers and dealers worldwide constantly increasing the portion of their budgets they allocate to digital channels.
By Michael Walker 6 Dec 2013 07:00
Social media and the proliferation of smart devices are sweeping in a new era in HR management, offering businesses an opportunity to engage with the market.
By James McKerrell 5 Dec 2013 14:36
The storytelling concept has been adapted by marketers in various ways in an attempt to capture the attention of an audience with very short attention spans, too much information to process and very little time to do it in.
By Laura Chiweshe 5 Dec 2013 11:31
RAMS Dec 2013 covers fieldwork done from the beginning of July to mid-October 2013.
5 Dec 2013 08:50
A new research report indicates that the 3D printing market is expected to grow at a compound annual growth rate of 23% from 2013 to 2020 and reach $8.41 billion in 2020.
5 Dec 2013 08:19
At the end of a jam-packed trip to South Africa, Rosie Hawkins, global head of Brand and Communication at TNS, spent some time sharing some deeper insight into what it means to be of the mindset that the future is now, and how this can and should be applied.
Issued by TNS South Africa 4 Dec 2013 11:34
With more than a third of the global population online, web content production is growing faster than ever and website translation increasingly features on executive agendas.
By Ian Henderson 4 Dec 2013 11:09
Mobile social network, Mxit, has joined the Digital Media and Marketing Association (DMMA). The move will enable the DMMA to gain access to audience data for mobile users.
4 Dec 2013 08:45
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