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Episode 99: Best Marketing International and a jam packed show

Date: 25 Jul 2014
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Episode 98: FastCompany SA magazine, The Lean Startup methodology and Buying Cutomers with Brad Suga

Date: 18 Jul 2014
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Episode 97: MTN Business App Awards and measurability of ad campaigns.

Date: 10 Jul 2014
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Kantar invests in ZappiStore to accelerate growth in self-serve research solutions

Kantar has announced an investment in ZappiStore, a global pioneer in automated market research...

Issued by TNS South Africa 28 Jul 2014 12:35

#MobileRocks SA Media Channels: Part 1 of the AMPS Mobile Report

Part 1 of the AMPS Mobile Report by Silverstone and the MMA SA has been released. The report provides a mobile perspective of the SA Audience based on AMPS2013AB data...

Issued by Mobile Marketing Association 25 Jul 2014 14:56

Sunday Times Top Brands conference, survey in August

The results of the 16th annual Sunday Times Top Brands survey will be released at a breakfast hosted by Marc Lottering...

25 Jul 2014 08:09

Encouraging consumers to increase basket size

How many times have you walked out of a shop with everything but the one item you actually went in to buy? Or been unable to resist 'temptation aisle' at the tills, buying the snacks you didn't intend to? It's all designed that way...

By Louise Marsland 25 Jul 2014 06:38

Ipsos presents new thinking on share of wallet

In a time when the economy is so volatile, it is important to understand customers' spending patterns...

Issued by Ipsos 24 Jul 2014 12:29

Taxis - the new vehicle for research

According to the National Household Travel Survey in 2013, 69% of people in South Africa use taxis to get to work, with the majority of this statistic residing in Gauteng...

Issued by Interact RDT 24 Jul 2014 11:08

New radio survey - five companies on shortlist

Following a robust and rigorous RFI evaluation process managed by Yardstick, an independent group of pitch consultants, five research companies have been shortlisted to participate...

24 Jul 2014 08:09

Fifty most valuable South African brands led by MTN

Brand Finance has released the 2014 annual report on South Africa's 50 most valuable brands, with MTN leading the way...

24 Jul 2014 07:24

Mobile technology expansion needed

About 40% of companies are investing in mobile technologies across their business and consider mobility as a key part of their business strategy, according to Accenture Mobility Report 2014.

23 Jul 2014 11:59

2013 AMPS Mobile report out this week

Silverstone and the Mobile Marketing Association (South Africa) are releasing a comprehensive mobile review and series of research reports...

Issued by Mobile Marketing Association 23 Jul 2014 09:05

Measuring your marketing impact

With the proliferation of tools for both measuring and automating your marketing efforts, start ups and SMEs aren't exactly craving real-time marketing data...

By Charles Stretch 22 Jul 2014 14:02

All Gold takes the lead as Icon Brands' winner

The 2014/2015 Ask Afrika's Icon Brand survey revealed that despite huge societal disparities, their palates mostly unify South Africans.

22 Jul 2014 07:49

Consumer Science lands in SA

Mondelez International has opened a new Sensory Laboratory in South Africa.

By Danette Breitenbach 18 Jul 2014 13:22

Print remains significant in communications

According to the Canon South Africa's Market Insights Report, print is still essential in South Africa. Although there's a continuing and fervent move to digital communication platforms...

18 Jul 2014 09:01

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