Ipsos South Africa receives Digital Genius Award - Ipsos
Ipsos South Africa receives Digital Genius Award

Ipsos was awarded the Digital Genius Award at the recent annual Agency Day held by Unilever South Africa. This award is given to a person or agency that actively supports implementation/migration to digital in their proposals and methodologies...

Issued by Ipsos 25 Apr 2016

ROOTS 2016 delivers technology insights
ROOTS 2016 delivers technology insights

Caxton's latest installment of its largest urban community survey, ROOTS, was recently launched by Spark Media and provides insights into the use of, and prevalence of, technology in the home at grass roots level...

Issued by Spark Media 22 Apr 2016

The what, why and how of mapping the customer journey - Interact RDT
The what, why and how of mapping the customer journey

Digital marketers have long been savvy to the fact that storytelling is the key to greater customer engagement. But stories also give companies more detailed ways to understand said engagement...

Issued by Interact RDT 20 Apr 2016

Banks spend R70m on TV ads that don't hit the mark - Columinate
Banks spend R70m on TV ads that don't hit the mark

AD360, a collaboration between Columinate and Ornico, is a digital ad tracking solution that combines continuous consumer feedback on ads with media monitoring data like ad spend, flighting schedules and channels...

Issued by Columinate 14 Apr 2016

Gauteng remains SA's best paying province - Career Junction
Gauteng remains SA's best paying province

The 2016 Salary Review by CareerJunction, one of SA's leading online job boards, shows that Gauteng remains the best paying province...

Issued by Career Junction 6 Apr 2016

Listen. Your customers want to love you - Effective Intelligence
Listen. Your customers want to love you

It's key to make sure your customers feel and perceive that they're wanted and appreciated, but to make customers love you, you'll have to work even harder...

By Simone Ardagh, Issued by Effective Intelligence 5 Apr 2016

President Jacob Zuma losing support amongst metro urban black population... - TNS Global
President Jacob Zuma losing support amongst metro urban black population...

President Jacob Zuma's performance approval rating has dropped significantly to its lowest point of 21% in February 2016. The previous lowest score was an approval rating of 33% in March 2015...

Issued by TNS Global 4 Apr 2016

Ipsos and UCT Unilever Institute of Strategic Marketing partner to uncover the potential of the sub-Saharan Africa middle class - Ipsos
Ipsos and UCT Unilever Institute of Strategic Marketing partner to uncover the potential of the sub-Saharan Africa middle class

The continent of Africa is largely viewed as the next big opportunity for business growth yet details remain sketchy, from articles denying its very existence to dramatic generalisation of what this market is all about...

Issued by Ipsos 31 Mar 2016

Resource management key in GIS projects - AfriGIS
Resource management key in GIS projects

Human and resource management was the focus of data company AfriGIS's first Spatial and Data Workshop this year, held on 9 March in Midrand...

Issued by AfriGIS 30 Mar 2016

Effective targeting, anyone? - Effective Intelligence
Effective targeting, anyone?

The customer is more in control of the buying process than the company, so how do you reach consumers at this individual level to leverage the relationship between your brand and your customer?

Issued by Effective Intelligence 16 Mar 2016