Free Wi-Fi is more than just keeping clients longer at a coffee shop or charging for every megabyte of usage for retailers' ISP to collect revenue. Customer engagement via Wi-Fi allows retailers to reach customers without contravening personal information legislation, as customers are incentivised to offer data via their devices or social media profiles in return for high-performance internet.
Prashil Gareeb 1 day ago
According to recent international research, nearly 70% of retail decision makers are ready to make changes to adopt the Internet of Things (IoT) and 65% plan to invest in automation technologies for inventory management and planogram (visual representations of a store's products or services) compliance by 2021.
3 days ago
‘Omnichannel' is not merely a business buzzword, it's the new retail reality. At the Seamless Africa conference that took place in Cape Town recently, Amanda Herson, e-commerce director for the Cape Union Mart Group, shared her thoughts on “tackling the omnichannel beast.”
Lauren Hartzenberg 20 Mar 2017
New UK research indicates that consumers value human interaction in the customer services process, with 87% reporting they tend to stay more loyal and increase their business with companies that offer a real person to talk to at the right stage of their customer journey.
20 Mar 2017